
today I’d like to talk about the future
of urban mobility what this means for
cities and for the people who live in
them about how we can cut down on
congestion pollution and parking by
using the private car for the public
good and how we can do this by using
pocket-size technology in combination
with the existing infrastructure that
exists today but let’s start with the
present the car it’s easy to demonize
the car after all there are over a
billion of them in the world today one
for every man woman and child in the
United States and Europe combined but
the problem isn’t so much the car itself
it’s how we use it individually the next
time you roll up to a stoplight I
encourage you take a look to your right
take a look at your left the chances are
you’ll see a car with just one person in
it the driver so yeah when we drive a
low or good company but all of this
private car use leads to substantial
public costs in Los Angeles and in
Sydney the average commuter wastes the
equivalent of two working weeks stuck in
traffic every year and in Mexico City
it’s actually even worse five weeks
caught in congestion that’s less time
with family it’s less time at work it’s
a whole bunch of stress that we just
don’t need and to make matters worse all
of this congestion contributes to
pollution nearly a quarter of the co2
emissions globally come from cars and
sadly everything I just talked about is
only 5% of the problem because think
about it cars sit idle 95% of the time
and they do have to sit somewhere so up
to the fifth of the land use in some
cities is dedicated just to storing
these giant hunks of metal
not for homes or schools or parks but
for parking spots and parking lots in
the United States there are eight
parking spots for every car this is
equivalent to twelve times the size of
New York City folks this is the insanity
of the way that we design cities today
and we push people in the car use by
design by urban design I used to live in
New York City a city with amazing public
transportation but even then it’s not
like the subway actually gets all the
way to your front door
and in fact to 7 million cars enter
Manhattan every single day and this
haphazard approach to transportation
means that not driving for many of us is
not an option especially if you come
from a lower-income background and you
can’t live near public transportation or
live near where you work the Brookings
Institute recently released a study
showing that 30% of jobs in the United
States require a 90 minute commute on
public transportation just to get to
work so many of us have no choice but to
drive and once your family has invested
in a car with all of the costs that that
entails you better believe we’re gonna
use it well to be honest when the
pioneers of ride-sharing got started we
weren’t thinking about any of this at
all we were really just excited that you
could push a button on your phone and a
car would show up to pick you up it’s
only once the industry got started and
ride-sharing became a thing that we took
a look at the entire range of
transportation and discovered that the
ecosystem itself is insufficient
inefficient and unequal the good news
that there is an alternative to a world
that looks like a parking lot and moves
like a traffic jam it’s a world where we
share rides and we take public
transportation but how do we get to that
world the answer is by providing
affordable reliable alternative
to individual ownership well let’s start
with the reliability piece ride-sharing
services can reliably reach every corner
of a city even those parts that public
transportation have a hard time with
here you can see a map of Los Angeles a
city that covers 500 square miles but
even in this massive grid as you can see
push a button on own it’ll get her ID in
under 10 minutes and the same thing is
true here in Kansas City obviously a
very different kind of town but the
common denominator is technology that
allows this to happen real-time dynamic
pricing ensures that buy of cars on the
road at any given time can match the
demand from passengers even when it’s
raining late at night or when the Royals
win the World Series and in fact the
busiest hour the equivalent of
ride-sharing rush hour often happens
late at night after the bars are closed
public transportation options are
limited and taxis are hard to find and
you better believe it’s the time of
night when a lot of people should just
not be behind the wheel of a car which
leads to one unintended but amazing
consequences of ride-sharing which is a
reduction in drunk driving in California
we saw that DUI fatalities decreased 5%
after we launched there and it’s not
hard to see why here is the data from
Kansas City showing DUI incidents per
hour versus the popularity of
ride-sharing and actually UMKC recently
did a ride-sharing partnership and we
saw within the first month that this
partnership began requests between 9
p.m. and 3 a.m. increased 20% among
students here and it doesn’t matter
where you are or where you’re going with
ride-sharing there is no destination
discrimination you won’t be I derived
because of what you look like or where
you live if you live in the outer
boroughs of New York you’re just as
likely to get a ride as if you request
from central Manhattan in fact a third
of uber trips in the Greater New York
area
or end in the outer boroughs compared to
fewer than 10% for taxis and whether
you’re taking the subway or a bus or a
train ride sharing can complement the
existing alternatives extending them
taking you that last mile or two at no
additional cost to taxpayers here we
have a map of London
we actually crunch the numbers here and
we found out that during the morning
rush hour
30% of trips either ended or began
within 200 yards of a train station and
on a related note the London Underground
recently launched the night tube which
is a late night train option for people
to get home and right away we notice
something really interesting requests
from central London decreased whereas
requests from the outer boroughs
increased meaning the people were taking
the night tube to get out of central
London and then ride-sharing to get that
extra mile or two home now purely by
accident this is an example of an
organic symmetry between ride-sharing
and public transportation but the
American public transportation
Association recently released a study
showing that the more likely you are to
use ride sharing the less likely you are
to drive yourself and the more likely
you are to use trains subway or bus
which means that many transit agencies
are increasingly looking to ride-sharing
to help solve some of their toughest
challenges in Summit New Jersey the city
recently partnered with ride-sharing in
order to provide subsidized rides to and
from the local train station so
commuters were able to avoid this
expensive and unpopular with taxpayers
new parking garage in Boston there was a
very different kind of a pilot in order
to help improve the quality of the
paratransit program there to help people
with disabilities or the elderly get
around and this ended up being a cheaper
option and the pre-existing alternatives
so we know that ride-sharing can
reliably reach every corner of a city
but what about the affordability piece
remember people won’t give up their cars
unless they have a reliable and
affordable alternative
well let’s wind the clocks back a few
years policymakers have been trying to
crack the code on car pooling for
decades this really started during World
War two and then the conversation kicked
up again during the 1970s oil crisis but
we’re never really able to figure this
out
mostly because coordinating all of these
rides at scale is just really really
hard to do but a couple of years ago we
had a breakthrough some ride-sharing
data scientists took a look and saw that
there are a lot of duplicate trips on
the network meaning that people were
going to the exact same place at the
exact same time we asked the question
could we use mobile technology to match
up a lot of these rides so that we would
end up with one combined ride instead of
two or three sometimes we joke that we
really want to find a way to make one
plus one plus one equal one but in
seriousness if we could figure this out
this would one be good for riders
because a shared ride is a cheaper ride
too good for drivers because you you
would be spending more time with paying
butts in seats and three good for cities
because we would be putting more people
into fewer cars but the big question
here is would be would people be willing
to carpool with an absolute stranger to
save a discount on their ride raise your
hand if you think that they would well
as many of you had suspected the answer
was a resounding yes it turns out that
sharing a ride isn’t really a big deal
because what people care about are one
price and two convenience here’s a map
of San Francisco where half the rides on
the uber platform are uberpool
rides so shared rides and you can see on
the right what that would have looked
like if instead of being shared all of
these had become
solo rides and this is true in many
cities where uber pool is available over
20 percent of people are choosing to
share their rides and already we’re
starting to see some amazing outcomes
for cities in the first seven months of
2016 we’re able to save over 300 million
miles ribbon this is further than the
distance between the Earth and Mars
we’re able to save over 6 million
gallons of gas
enough to fill nine Olympic swimming
pools and we’re able to cut over 55
thousand metric tons of co2 emissions
and perhaps most impressively of all
we’re starting to change attitudes about
individual car ownership again if you
give people an affordable reliable
alternative they’re more than happy to
take it today on the uber platform among
riders under 30 10 % of them have
already said that they’ve given up their
car or are no longer planning to buy one
and guys we’re just getting started
because today fewer than 4% of miles
driven globally are ride-sharing miles
but JP Morgan estimates that by 2030
this number could be over 25% and
imagine the possibilities a new and
better future is within our grasp it’s a
future where people share rides and take
public transportation it’s a future
where people have equal access to
affordable transportation they’re
spending less of their incomes on cars
and commutes and less of their time
behind the wheel and it’s a future where
cities are investing not in parking lots
but in parks thank you
of urban mobility what this means for
cities and for the people who live in
them about how we can cut down on
congestion pollution and parking by
using the private car for the public
good and how we can do this by using
pocket-size technology in combination
with the existing infrastructure that
exists today but let’s start with the
present the car it’s easy to demonize
the car after all there are over a
billion of them in the world today one
for every man woman and child in the
United States and Europe combined but
the problem isn’t so much the car itself
it’s how we use it individually the next
time you roll up to a stoplight I
encourage you take a look to your right
take a look at your left the chances are
you’ll see a car with just one person in
it the driver so yeah when we drive a
low or good company but all of this
private car use leads to substantial
public costs in Los Angeles and in
Sydney the average commuter wastes the
equivalent of two working weeks stuck in
traffic every year and in Mexico City
it’s actually even worse five weeks
caught in congestion that’s less time
with family it’s less time at work it’s
a whole bunch of stress that we just
don’t need and to make matters worse all
of this congestion contributes to
pollution nearly a quarter of the co2
emissions globally come from cars and
sadly everything I just talked about is
only 5% of the problem because think
about it cars sit idle 95% of the time
and they do have to sit somewhere so up
to the fifth of the land use in some
cities is dedicated just to storing
these giant hunks of metal
not for homes or schools or parks but
for parking spots and parking lots in
the United States there are eight
parking spots for every car this is
equivalent to twelve times the size of
New York City folks this is the insanity
of the way that we design cities today
and we push people in the car use by
design by urban design I used to live in
New York City a city with amazing public
transportation but even then it’s not
like the subway actually gets all the
way to your front door
and in fact to 7 million cars enter
Manhattan every single day and this
haphazard approach to transportation
means that not driving for many of us is
not an option especially if you come
from a lower-income background and you
can’t live near public transportation or
live near where you work the Brookings
Institute recently released a study
showing that 30% of jobs in the United
States require a 90 minute commute on
public transportation just to get to
work so many of us have no choice but to
drive and once your family has invested
in a car with all of the costs that that
entails you better believe we’re gonna
use it well to be honest when the
pioneers of ride-sharing got started we
weren’t thinking about any of this at
all we were really just excited that you
could push a button on your phone and a
car would show up to pick you up it’s
only once the industry got started and
ride-sharing became a thing that we took
a look at the entire range of
transportation and discovered that the
ecosystem itself is insufficient
inefficient and unequal the good news
that there is an alternative to a world
that looks like a parking lot and moves
like a traffic jam it’s a world where we
share rides and we take public
transportation but how do we get to that
world the answer is by providing
affordable reliable alternative
to individual ownership well let’s start
with the reliability piece ride-sharing
services can reliably reach every corner
of a city even those parts that public
transportation have a hard time with
here you can see a map of Los Angeles a
city that covers 500 square miles but
even in this massive grid as you can see
push a button on own it’ll get her ID in
under 10 minutes and the same thing is
true here in Kansas City obviously a
very different kind of town but the
common denominator is technology that
allows this to happen real-time dynamic
pricing ensures that buy of cars on the
road at any given time can match the
demand from passengers even when it’s
raining late at night or when the Royals
win the World Series and in fact the
busiest hour the equivalent of
ride-sharing rush hour often happens
late at night after the bars are closed
public transportation options are
limited and taxis are hard to find and
you better believe it’s the time of
night when a lot of people should just
not be behind the wheel of a car which
leads to one unintended but amazing
consequences of ride-sharing which is a
reduction in drunk driving in California
we saw that DUI fatalities decreased 5%
after we launched there and it’s not
hard to see why here is the data from
Kansas City showing DUI incidents per
hour versus the popularity of
ride-sharing and actually UMKC recently
did a ride-sharing partnership and we
saw within the first month that this
partnership began requests between 9
p.m. and 3 a.m. increased 20% among
students here and it doesn’t matter
where you are or where you’re going with
ride-sharing there is no destination
discrimination you won’t be I derived
because of what you look like or where
you live if you live in the outer
boroughs of New York you’re just as
likely to get a ride as if you request
from central Manhattan in fact a third
of uber trips in the Greater New York
area
or end in the outer boroughs compared to
fewer than 10% for taxis and whether
you’re taking the subway or a bus or a
train ride sharing can complement the
existing alternatives extending them
taking you that last mile or two at no
additional cost to taxpayers here we
have a map of London
we actually crunch the numbers here and
we found out that during the morning
rush hour
30% of trips either ended or began
within 200 yards of a train station and
on a related note the London Underground
recently launched the night tube which
is a late night train option for people
to get home and right away we notice
something really interesting requests
from central London decreased whereas
requests from the outer boroughs
increased meaning the people were taking
the night tube to get out of central
London and then ride-sharing to get that
extra mile or two home now purely by
accident this is an example of an
organic symmetry between ride-sharing
and public transportation but the
American public transportation
Association recently released a study
showing that the more likely you are to
use ride sharing the less likely you are
to drive yourself and the more likely
you are to use trains subway or bus
which means that many transit agencies
are increasingly looking to ride-sharing
to help solve some of their toughest
challenges in Summit New Jersey the city
recently partnered with ride-sharing in
order to provide subsidized rides to and
from the local train station so
commuters were able to avoid this
expensive and unpopular with taxpayers
new parking garage in Boston there was a
very different kind of a pilot in order
to help improve the quality of the
paratransit program there to help people
with disabilities or the elderly get
around and this ended up being a cheaper
option and the pre-existing alternatives
so we know that ride-sharing can
reliably reach every corner of a city
but what about the affordability piece
remember people won’t give up their cars
unless they have a reliable and
affordable alternative
well let’s wind the clocks back a few
years policymakers have been trying to
crack the code on car pooling for
decades this really started during World
War two and then the conversation kicked
up again during the 1970s oil crisis but
we’re never really able to figure this
out
mostly because coordinating all of these
rides at scale is just really really
hard to do but a couple of years ago we
had a breakthrough some ride-sharing
data scientists took a look and saw that
there are a lot of duplicate trips on
the network meaning that people were
going to the exact same place at the
exact same time we asked the question
could we use mobile technology to match
up a lot of these rides so that we would
end up with one combined ride instead of
two or three sometimes we joke that we
really want to find a way to make one
plus one plus one equal one but in
seriousness if we could figure this out
this would one be good for riders
because a shared ride is a cheaper ride
too good for drivers because you you
would be spending more time with paying
butts in seats and three good for cities
because we would be putting more people
into fewer cars but the big question
here is would be would people be willing
to carpool with an absolute stranger to
save a discount on their ride raise your
hand if you think that they would well
as many of you had suspected the answer
was a resounding yes it turns out that
sharing a ride isn’t really a big deal
because what people care about are one
price and two convenience here’s a map
of San Francisco where half the rides on
the uber platform are uberpool
rides so shared rides and you can see on
the right what that would have looked
like if instead of being shared all of
these had become
solo rides and this is true in many
cities where uber pool is available over
20 percent of people are choosing to
share their rides and already we’re
starting to see some amazing outcomes
for cities in the first seven months of
2016 we’re able to save over 300 million
miles ribbon this is further than the
distance between the Earth and Mars
we’re able to save over 6 million
gallons of gas
enough to fill nine Olympic swimming
pools and we’re able to cut over 55
thousand metric tons of co2 emissions
and perhaps most impressively of all
we’re starting to change attitudes about
individual car ownership again if you
give people an affordable reliable
alternative they’re more than happy to
take it today on the uber platform among
riders under 30 10 % of them have
already said that they’ve given up their
car or are no longer planning to buy one
and guys we’re just getting started
because today fewer than 4% of miles
driven globally are ride-sharing miles
but JP Morgan estimates that by 2030
this number could be over 25% and
imagine the possibilities a new and
better future is within our grasp it’s a
future where people share rides and take
public transportation it’s a future
where people have equal access to
affordable transportation they’re
spending less of their incomes on cars
and commutes and less of their time
behind the wheel and it’s a future where
cities are investing not in parking lots
but in parks thank you
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