[Music]
since the age of 15 I’ve owned my own
business with my dad and I’ve been an
entrepreneur ever since working with my
dad I’ve seen firsthand how my
generation Gen Z is going to click and
clash with the other generations three
years ago my dad a classic gen Xer and I
got into one of the biggest fights in
our business it was around the first
meeting with who has become one of our
biggest clients I landed us the meeting
I prepared all the materials I answered
all the clients questions and I even
beat my dad to the meeting so what was
this fight about well apparently I
should have told my dad I was skyping
into the meeting my dad explained to me
that as a gen Xer he would have never
risked a technology not working and
ruining our chances to make a dynamic
first impression
fair point until I explained to him that
in my eyes as a Jen’s ear I was at that
meeting in today’s world you can shop in
a store or buy something online you can
write somebody a handwritten note or DM
them on Instagram you can show up at the
office or log in from home the question
has always been what is better physical
or digital well I’m here to tell you
that for my generation Gen Z we see no
difference we now live in what I call
the fidgeting world or for every
physical element there’s a digital
equivalent where the line between the
two worlds has not just been blurred
it’s been completely eliminated now it’s
important to understand that this
elimination between the two worlds
happened during my generations formative
years the time in which our generational
personality is crafted that’s the theory
behind generational differences each
generation experiences unique events and
conditions during their formative years
and therefore adapt a unique lens at
which they look at the world I’ll give
you an example if you ask a baby boomer
what their earliest memory of space
exploration is they’ll tell you they
remember NASA landing on the moon these
government agencies were exciting and
anything was possible you ask the same
question to a gen Xer they’ll tell you
they remember NASA and the space shuttle
Challenger no longer were these
government agencies incredible they were
cutting corners and even wasting money
now you ask my generation what our
earliest memory of space exploration is
NASA’s not even in the answer we’ve only
seen Space Exploration happen with
independent businesses like SpaceX so
who is my generation if you haven’t
heard a lot about Gen Z I’m not
surprised as it seems everyone is so
focused on Millennials and is unaware
that there’s a new generation showing up
let alone one that is so drastically
different gen Z is here we were born
between the years 1995 in 2012 the
leading edge is already 23 we are 78
million strong and we make up 26% of the
u.s. population we can’t treat my
generation like Millennials or the other
generations because it will backfire
because business leaders will not be
ready when traits like digital show up
in the workplace ask that Jeff ask a gen
Xer boss I was not at that meeting ask a
gens ear I was there first Digital is
going to change the way we work when it
comes to technology growing up in the
fidgeted world as a gens ear it takes a
lot to get you excited other generations
tend to get very excited about new
technology showing up in the workplace
but of course they do
they’ve had to pioneer for technological
advancement their entire careers Gen
Xers likely remember being digital
pioneers in the late 90s begging their
business leaders for access to the
Internet
another generation goes by Millennials
were also pioneering as they pleaded
their bosses to access to social media
in 2009 it was reported that 54% of US
companies had banned access to social
media now look at my generation we’ve
only known a world where phones are
smart technology has never been
something that we’ve had to learn to
accept technology is something that we
expect to be there to do anything
we are not digital pioneers at all we
are digital natives and it takes a lot
to get us excited about new technology
it’s no longer just enough to have
technology in the workplace gen Z is
going to raise the bar when it comes to
how effectively it is used now more than
just raising the bar digital when it
enters the workplace is going to
redefine space for Gen Z you are truly
gonna have to explain to us what the
office really is is it a physical space
with walls cubicles and inspirational
messages written on those walls or is
that where the closest Wi-Fi connection
is so you can log on and
for Gen Z work is no longer a place at
all now more than redefining space
fidgets ‘l is going to redefine pace the
argument of how to balance your work and
personal life is a topic that never
seems to go away
Baby Boomers Xers and Millennials have
continuously fought to figure out the
best way to do this now the most widely
accepted model is the idea of work-life
balance this idea suggests that from 9
to 5 you work and the rest of your time
is dedicated to your personal life
well sometimes work or life comes on too
strong and then we all have to learn how
to bounce at all
but the problem is clearly no one’s
really figured out how to do this yet
otherwise it wouldn’t be such a hot
topic you see for Gen Z in the fidgeted
world this model is confusing because
remember work has no specific time or
work has no specific place so why should
it have such a specific time why are we
trying to separate nine-to-five from the
rest of our day in the fidgeter world we
know that work in life both happened 24
hours a day seven days a week
you should be at a step away from your
job responsibilities in the middle of
the day without feeling guilty because
chances are you’ll be logging on from
home later that night now as I talk to
you about raising the bar with
technology and redefining space and pace
I hope you get excited now I can’t deny
sure change is scary
but I believe that every young
generation likes to shake up the
workplace and that’s not such a bad
thing the problem is that when a new
generation shows up in the workplace
with new ideas or new concepts we go
right to the place of judging them and
even worse stereotyping them we try to
figure out who’s right who’s wrong who’s
better or who’s worse I encourage you
instead to embrace gen Z and what we
have to offer thank you [Applause]
since the age of 15 I’ve owned my own
business with my dad and I’ve been an
entrepreneur ever since working with my
dad I’ve seen firsthand how my
generation Gen Z is going to click and
clash with the other generations three
years ago my dad a classic gen Xer and I
got into one of the biggest fights in
our business it was around the first
meeting with who has become one of our
biggest clients I landed us the meeting
I prepared all the materials I answered
all the clients questions and I even
beat my dad to the meeting so what was
this fight about well apparently I
should have told my dad I was skyping
into the meeting my dad explained to me
that as a gen Xer he would have never
risked a technology not working and
ruining our chances to make a dynamic
first impression
fair point until I explained to him that
in my eyes as a Jen’s ear I was at that
meeting in today’s world you can shop in
a store or buy something online you can
write somebody a handwritten note or DM
them on Instagram you can show up at the
office or log in from home the question
has always been what is better physical
or digital well I’m here to tell you
that for my generation Gen Z we see no
difference we now live in what I call
the fidgeting world or for every
physical element there’s a digital
equivalent where the line between the
two worlds has not just been blurred
it’s been completely eliminated now it’s
important to understand that this
elimination between the two worlds
happened during my generations formative
years the time in which our generational
personality is crafted that’s the theory
behind generational differences each
generation experiences unique events and
conditions during their formative years
and therefore adapt a unique lens at
which they look at the world I’ll give
you an example if you ask a baby boomer
what their earliest memory of space
exploration is they’ll tell you they
remember NASA landing on the moon these
government agencies were exciting and
anything was possible you ask the same
question to a gen Xer they’ll tell you
they remember NASA and the space shuttle
Challenger no longer were these
government agencies incredible they were
cutting corners and even wasting money
now you ask my generation what our
earliest memory of space exploration is
NASA’s not even in the answer we’ve only
seen Space Exploration happen with
independent businesses like SpaceX so
who is my generation if you haven’t
heard a lot about Gen Z I’m not
surprised as it seems everyone is so
focused on Millennials and is unaware
that there’s a new generation showing up
let alone one that is so drastically
different gen Z is here we were born
between the years 1995 in 2012 the
leading edge is already 23 we are 78
million strong and we make up 26% of the
u.s. population we can’t treat my
generation like Millennials or the other
generations because it will backfire
because business leaders will not be
ready when traits like digital show up
in the workplace ask that Jeff ask a gen
Xer boss I was not at that meeting ask a
gens ear I was there first Digital is
going to change the way we work when it
comes to technology growing up in the
fidgeted world as a gens ear it takes a
lot to get you excited other generations
tend to get very excited about new
technology showing up in the workplace
but of course they do
they’ve had to pioneer for technological
advancement their entire careers Gen
Xers likely remember being digital
pioneers in the late 90s begging their
business leaders for access to the
Internet
another generation goes by Millennials
were also pioneering as they pleaded
their bosses to access to social media
in 2009 it was reported that 54% of US
companies had banned access to social
media now look at my generation we’ve
only known a world where phones are
smart technology has never been
something that we’ve had to learn to
accept technology is something that we
expect to be there to do anything
we are not digital pioneers at all we
are digital natives and it takes a lot
to get us excited about new technology
it’s no longer just enough to have
technology in the workplace gen Z is
going to raise the bar when it comes to
how effectively it is used now more than
just raising the bar digital when it
enters the workplace is going to
redefine space for Gen Z you are truly
gonna have to explain to us what the
office really is is it a physical space
with walls cubicles and inspirational
messages written on those walls or is
that where the closest Wi-Fi connection
is so you can log on and
for Gen Z work is no longer a place at
all now more than redefining space
fidgets ‘l is going to redefine pace the
argument of how to balance your work and
personal life is a topic that never
seems to go away
Baby Boomers Xers and Millennials have
continuously fought to figure out the
best way to do this now the most widely
accepted model is the idea of work-life
balance this idea suggests that from 9
to 5 you work and the rest of your time
is dedicated to your personal life
well sometimes work or life comes on too
strong and then we all have to learn how
to bounce at all
but the problem is clearly no one’s
really figured out how to do this yet
otherwise it wouldn’t be such a hot
topic you see for Gen Z in the fidgeted
world this model is confusing because
remember work has no specific time or
work has no specific place so why should
it have such a specific time why are we
trying to separate nine-to-five from the
rest of our day in the fidgeter world we
know that work in life both happened 24
hours a day seven days a week
you should be at a step away from your
job responsibilities in the middle of
the day without feeling guilty because
chances are you’ll be logging on from
home later that night now as I talk to
you about raising the bar with
technology and redefining space and pace
I hope you get excited now I can’t deny
sure change is scary
but I believe that every young
generation likes to shake up the
workplace and that’s not such a bad
thing the problem is that when a new
generation shows up in the workplace
with new ideas or new concepts we go
right to the place of judging them and
even worse stereotyping them we try to
figure out who’s right who’s wrong who’s
better or who’s worse I encourage you
instead to embrace gen Z and what we
have to offer thank you [Applause]
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