
hi there how’s everybody doing there’s
power there’s energy in the room I want
everybody to close their eyes for just a
brief second I want you to summon your
power I want you to feel your power
that’s good you feel it I want you to
tap into that the begin this
conversation begins and ends with a
simple question what is it that you want
to accomplish whether it’s financial
whether it’s personal whether it’s
professional what is it that you want to
accomplish now my next question to you
is how are you going about accomplishing
that now I’m here to tell you you have a
much higher probability of accomplishing
what you want to with the plan know
hoping and wishing let’s do some
planning and executing now everyone here
is productive everyone has proven that
they can accomplish a certain set of
somethings you got up this morning you
got here on time we do things over the
course of the day that make us
productive make us accomplished but are
we realizing our dreams are we moving
toward them are we looking at fantasies
there’s no such thing as a goal of
vision or a fantasy that’s worth having
it doesn’t have a plan attached to it so
no hoping and wishing I’m dr. Jeffrey
sterling my goal today is to empower you
and in some mist assist to help you get
to that source of power within yourself
so that you become more productive as a
means of enjoying your life now I’m very
mindful of my setting here we’re on a
gorgeous tropical island now don’t think
for a second that when I’m talking to
you I am trying to convince you to
become maniacally effective or efficient
no no the goal in this is to remove the
clutter from your life so that you can
enjoy all the things that you want to
enjoy your life however most of us have
obstacles that get in the way of our
opportunities so let’s figure out how to
be more productive how to be more
effective and to move things forward you
with me all right very good so at the
beginning of the
conversation when you’re talking about
what it is you want to do what are your
plans how are you going about doing it
well let’s see here and this is what you
know I really want you to think about
this you have choices when you get to
the fork of the road what do you do well
I tend to take it we tend to put up too
many false options in front of ourselves
so on the example of this beautiful
island sometimes people may be inclined
to say well I can either excuse me I can
either choose to enjoy myself and have
fun or I can work and be productive well
as I mentioned that’s a false choice you
can actually do more than one thing at a
time and you can put yourself in a
position to where you can realize
everything that it is you want to do
just have to be a little bit better
organized prepared and effective in the
way that you approach things that you
approach so next time you come to the
fork in the road I want you to think
about how can actually take that fork
instead of necessarily needing to go in
one direction to the exclusion of the
other direction life is a journey right
we always talk about the past enjoy the
journey the destination is something
that happens along the way but once
again at the end of the day when we’re
at our rocking chair looking back over
our life life very much is about the
outcomes that we’ve produced we think
about the good things that we’ve
produced over the course of our lives
whether it’s a relationship whether it’s
a job or something that we did that made
a difference in the lives of others
enjoy the journey but be mindful that
life is a game of outcomes you will be
remembered and you will enjoy very much
so the things that you do they create
things create joy and others create
opportunities for others so remember
that along the way now this is very much
a conversation about compressing time I
love the idea of compressing time
actually if we have a conversation I’ll
tell you because know when people know
me some of you know me some of you don’t
the things that people come to me and
asking me don’t I know you but sometimes
yes sometimes no but invariably people
will say how do you do what you do how
do you do all the things that you do
do you sleep and actually I do I sleep
seven hours a day pretty consistently I
get a lot done but invariably it becomes
about can you
help me do the things that I want to do
or can you show me how you do the things
that you do in order to get me to where
it is I want to be and we call that the
72-hour sliced learning how to compress
time learning how to be ever more
efficient and the things that we’re
doing so that you can become more
productive either for the purpose of
being more productive and accomplishing
even more or for the purpose of getting
that clutter out of your way so that you
can truly enjoy the things that are
meaningful in your life and in order to
do these things let’s pivot toward that
in order to do these things you kind of
have to have a plan as I mentioned you
have to have a system by which you
approach things now as I said by
happenstance you can be productive but I
don’t want you to be a butterfly that
randomly comes across the flower every
now and again and gets it right I don’t
want you guys to feel like you have to
go out and play the lotto and hope for a
big bang to make you successful you can
be organized
we slot ourselves into certain levels of
success certain levels of productivity
and effectiveness if you’re good at your
job if you’re the boss and that’s what
you want to do or who you want to be you
slotted yourself into that level of
success if you’re a millionaire I’d be
willing to bet that you probably had a
million-dollar plan that you became
effective effective at trying to put in
place and some people say well how do I
get to the next level I’m a millionaire
but I want to be a multi millionaire or
a billionaire well odds are you probably
need to have a plan in place not hoping
and wishing planning and executing so
you got to understand these levels I
call these levels to productivity and
efficiency let’s start by being
organized have a plan it’s really just
that simple
even something is simple less getting
ready for work in the morning you have a
routine might not need to necessarily
have a plan but we actually think about
the things we do in a way that actually
allows us to accomplish something
something small something’s large if you
get organized you can plan pretty much
everything look at how magnificent this
has been has been there’s been a ton of
organization that’s gone into this and
this is a great example of how to plan
something
if you organize yourself then that leads
to a certain level of productivity now
again you can be productive in many
different ways but I always advocate
being productive as a result of a well
laid out plan outcomes productivity is
about outcomes now next up efficiency
efficiency is when you become ever
increasingly more productive the cool
thing about efficiency is that this is
when we begin to introduce the concept
of compressing time okay
once you become truly efficient you
notice that you’re doing the same types
of jobs quicker you get better at doing
them or you do them more effectively and
a happenstance of that is that you’re
able to move many more things out of the
way which is when you become proficient
prolific ever more productive and this
is great because now you’re able to
start multitasking you’re able to have
more than one ball at the time you
become able to really do things quicker
and more productive one of the things
that you should always remember and
assume is that you’re operating at a
very high level of performance
throughout all of this as you become
more prolific you don’t want to
compromise quality you don’t ever want
to cheat yourself and where is it is
certainly correct that perfection can be
the enemy of good it should never be the
enemy of good enough or fantastic we
want you to continue to perform at a
very high level and as you become
prolific the beautiful thing about it is
that you find yourself to where you’re
in a zone and these things just happen
to happen they become second nature it
becomes easier to become prolific
productive and efficient and at some
point in time without getting hokey and
talking about movies you actually find
yourself in a place where time no longer
is the primary consideration when I get
over the course of the day I don’t even
think about time except for
consideration that I’ll talk about
qualified men and efficiency but the
things that we do over the course of the
day if you’re really super efficient or
just things that need to be done if I’m
trying to save the world and I have a
plan I’m just constantly getting things
done I can’t even begin to tell you
how much has already been accomplished
this morning it’s just beautiful how
these things work out so think about
these stages to think about how you can
use your power to apply these things
toward your ultimate goals now I was
talking about the levels of efficiency I
want to leave you guys with a couple of
tools that actually can help you tap
into that power at the beginning of all
of this I always think about the future
in some ways I actually like living in
the future and what I mean by that is
that you know I have a level of
productivity proficiency to where I’m
planning stuff
1 to 3 months into the future at every
point in time I am trying to push the
envelope as far in the future as I can
especially for the mundane things that
don’t require immediate attention and
what that allows me to do is that that
actually allows me to enjoy the moment
so as I stand here before you now I’m
actually living in the moment happy
about the moment much as many of you are
because we’ve actually prepared for the
moment doing things that the last minute
is not a formula for success necessarily
ok and focus on the future live in the
future enjoy the moments because there
are two things that I want you to think
about in regard to this one is that
singularity is very important to all of
us even though we juggle mini balls and
we have many things in our lives that
are important we want to relish and
cherish the single most important things
that are happening in real time so don’t
ever lose sight of the need for
singularity even as we are being
optimally productive in our lives so
again think about the future and I’ve
already mentioned outcomes outcomes
outcomes life is about outcomes if
you’re not playing the outcomes game
you’re not getting done what needs to
get done people who are in a judge you
people going to enjoy you people want to
work with you based on pursuing some
goal hopefully a common goal or
community go with some of the sustained
think about the outcomes now next thing
is it’s always another level no matter
how efficient you are no matter how
effective you are productive you are
prolific
you are you can become even better when
you get to the point to where you have
72 hours in your data most of us would
be happy with an honest 24 hours right
if you’re an employee you want your job
your employees to give you an honest 8
hours of work a day and that’s beautiful
that’s fine but as you start to compress
time you actually discover oh my god
there are other levels in which I can
accomplish things that can be even
better than I ever was I can take the
time that I’ve now captured and placed
that into one of two types of
considerations I can pursue
ever-increasing levels of productivity
and really make a difference on the
people around me and on the world or I
can do the equivalent of cashing in my
chips
take that time and enjoy life go to the
beach spend time with my family better
engage my friends compression time gives
you wonderful opportunities and but
there’s always another level and as you
become more efficient and effective at
the things that you’re doing you’ll
discover that those levels can actually
be attained even easier I’m pretty big
on the concept of incremental ISM let me
explain to you what I mean by that as
we’re juggling things we find out that
we can become more effective in doing
certain types of things and there’s a
concept I’ll make give you an example
here based on financial considerations
called living on Fifth Avenue if you
actually have different revenue streams
there are different types of revenue
streams there’s money you work for their
salary money that you just get for being
at work then there’s passive income
streams so there’s different qualities
of financial income well if you have
additional opportunities to get revenue
you may decide well this is passive
income so this is more valuable to me
than the money that I actually have to
work for because the the consideration
here is that time is always more
important than money so when I work
eight hours a day that’s time I can’t
get back but if I put in place a
situation where I’m actually making
money in my sleep as we call it I still
have more time to pursue additional
interests so with incrementalization I
always want to pursue those things that
allow me to move even further down the
road toward productivity and efficiency
so think about incremental as a
and that’s a direct way to help you
capture that next level the
ever-increasing next set of levels and
that’s what I have here the final were
the five considerations that I want to
discuss with you is called 5-minute
efficiency I would challenge each of you
I love doing this the bottom line was
some of this stuff is that I like to
gamify my life life is a great game to
be played and if you spend your time
thinking about things incrementally all
of the challenges that you have in front
of you whether financial personal
professional if you can think about how
to make them incremental e more
efficient and effective it’s more
enjoyable it’s a lot more fun and – that
in if I have a project whether it’s big
or small I’m thinking about five minute
efficiency and what I do with five
minute efficiency is I say okay I’m
doing this I’m tired I’m bored now some
of us may say okay I got a brain freeze
out to go do something else well there’s
another option there’s a phenomenon
where you actually switch what you’re
doing state-dependent for the fatigue
where you actually are tired of doing
this but you might not necessarily be
tired of doing something completely
different and if you have a plan and a
to-do list of things that you need to
get accomplished sometimes you can just
pivot go do something else and you’ll
find yourself completely refreshed but
the concept of five-minute efficiency is
such that I want you to look at your
task and see if you can break down each
one of those tasks and to the smallest
little bits that you possibly can such
that the things that you’re doing can
mostly be accomplished in five minutes
because once again right you can’t eat a
an elephant hole you got to take one
bite at a time and as these things go
those little bites actually keep your
day moving forward they keep you
productive and it is so true that
seconds become days that pennies become
dollars and we waste so much of our time
so much of our money in ways that don’t
necessarily have to be weight wasted so
if you think about it and if you
actually get yourself organized to the
point to where the things you’re doing
can be accomplished in ever decreasing
blocks of time you’ll be a lot happier
for it now you’re not going to pop out
of the box and have this level of
effectiveness right out the bat but if
you play this game
think about it starting today if you
went forward and did this every day for
months you’ll wake up a month and you
will simply be amazed think about if you
did this for a year think about if you
did it for several years it is amazing
that if you simply apply a level of
focus to your activities if you actually
have a plan that you’re following in an
organized you can change the world your
power does not have limits tap into each
other’s power work with each other live
the life that gets you to where it is
you want to be because this conversation
again is about what is it that you want
to accomplish and what are you doing to
get there this starts with a plan put in
place the plan be smart about how you
organize your activities and you’ll get
there and there’s so many of us in the
room that are here to tell these stories
to things that we’ve done as a result of
good implementation of good plans it’s a
beautiful thing because at the end of
the day this isn’t about time it’s about
doing what it is makes us whole makes us
happy enjoying a beautiful island and
join the friendship that great people
offer to us and leaving a legacy that’s
what the 72-hours life is about I want
to thank you guys for your time and
attention and enjoy the rest of the
afternoon
you
power there’s energy in the room I want
everybody to close their eyes for just a
brief second I want you to summon your
power I want you to feel your power
that’s good you feel it I want you to
tap into that the begin this
conversation begins and ends with a
simple question what is it that you want
to accomplish whether it’s financial
whether it’s personal whether it’s
professional what is it that you want to
accomplish now my next question to you
is how are you going about accomplishing
that now I’m here to tell you you have a
much higher probability of accomplishing
what you want to with the plan know
hoping and wishing let’s do some
planning and executing now everyone here
is productive everyone has proven that
they can accomplish a certain set of
somethings you got up this morning you
got here on time we do things over the
course of the day that make us
productive make us accomplished but are
we realizing our dreams are we moving
toward them are we looking at fantasies
there’s no such thing as a goal of
vision or a fantasy that’s worth having
it doesn’t have a plan attached to it so
no hoping and wishing I’m dr. Jeffrey
sterling my goal today is to empower you
and in some mist assist to help you get
to that source of power within yourself
so that you become more productive as a
means of enjoying your life now I’m very
mindful of my setting here we’re on a
gorgeous tropical island now don’t think
for a second that when I’m talking to
you I am trying to convince you to
become maniacally effective or efficient
no no the goal in this is to remove the
clutter from your life so that you can
enjoy all the things that you want to
enjoy your life however most of us have
obstacles that get in the way of our
opportunities so let’s figure out how to
be more productive how to be more
effective and to move things forward you
with me all right very good so at the
beginning of the
conversation when you’re talking about
what it is you want to do what are your
plans how are you going about doing it
well let’s see here and this is what you
know I really want you to think about
this you have choices when you get to
the fork of the road what do you do well
I tend to take it we tend to put up too
many false options in front of ourselves
so on the example of this beautiful
island sometimes people may be inclined
to say well I can either excuse me I can
either choose to enjoy myself and have
fun or I can work and be productive well
as I mentioned that’s a false choice you
can actually do more than one thing at a
time and you can put yourself in a
position to where you can realize
everything that it is you want to do
just have to be a little bit better
organized prepared and effective in the
way that you approach things that you
approach so next time you come to the
fork in the road I want you to think
about how can actually take that fork
instead of necessarily needing to go in
one direction to the exclusion of the
other direction life is a journey right
we always talk about the past enjoy the
journey the destination is something
that happens along the way but once
again at the end of the day when we’re
at our rocking chair looking back over
our life life very much is about the
outcomes that we’ve produced we think
about the good things that we’ve
produced over the course of our lives
whether it’s a relationship whether it’s
a job or something that we did that made
a difference in the lives of others
enjoy the journey but be mindful that
life is a game of outcomes you will be
remembered and you will enjoy very much
so the things that you do they create
things create joy and others create
opportunities for others so remember
that along the way now this is very much
a conversation about compressing time I
love the idea of compressing time
actually if we have a conversation I’ll
tell you because know when people know
me some of you know me some of you don’t
the things that people come to me and
asking me don’t I know you but sometimes
yes sometimes no but invariably people
will say how do you do what you do how
do you do all the things that you do
do you sleep and actually I do I sleep
seven hours a day pretty consistently I
get a lot done but invariably it becomes
about can you
help me do the things that I want to do
or can you show me how you do the things
that you do in order to get me to where
it is I want to be and we call that the
72-hour sliced learning how to compress
time learning how to be ever more
efficient and the things that we’re
doing so that you can become more
productive either for the purpose of
being more productive and accomplishing
even more or for the purpose of getting
that clutter out of your way so that you
can truly enjoy the things that are
meaningful in your life and in order to
do these things let’s pivot toward that
in order to do these things you kind of
have to have a plan as I mentioned you
have to have a system by which you
approach things now as I said by
happenstance you can be productive but I
don’t want you to be a butterfly that
randomly comes across the flower every
now and again and gets it right I don’t
want you guys to feel like you have to
go out and play the lotto and hope for a
big bang to make you successful you can
be organized
we slot ourselves into certain levels of
success certain levels of productivity
and effectiveness if you’re good at your
job if you’re the boss and that’s what
you want to do or who you want to be you
slotted yourself into that level of
success if you’re a millionaire I’d be
willing to bet that you probably had a
million-dollar plan that you became
effective effective at trying to put in
place and some people say well how do I
get to the next level I’m a millionaire
but I want to be a multi millionaire or
a billionaire well odds are you probably
need to have a plan in place not hoping
and wishing planning and executing so
you got to understand these levels I
call these levels to productivity and
efficiency let’s start by being
organized have a plan it’s really just
that simple
even something is simple less getting
ready for work in the morning you have a
routine might not need to necessarily
have a plan but we actually think about
the things we do in a way that actually
allows us to accomplish something
something small something’s large if you
get organized you can plan pretty much
everything look at how magnificent this
has been has been there’s been a ton of
organization that’s gone into this and
this is a great example of how to plan
something
if you organize yourself then that leads
to a certain level of productivity now
again you can be productive in many
different ways but I always advocate
being productive as a result of a well
laid out plan outcomes productivity is
about outcomes now next up efficiency
efficiency is when you become ever
increasingly more productive the cool
thing about efficiency is that this is
when we begin to introduce the concept
of compressing time okay
once you become truly efficient you
notice that you’re doing the same types
of jobs quicker you get better at doing
them or you do them more effectively and
a happenstance of that is that you’re
able to move many more things out of the
way which is when you become proficient
prolific ever more productive and this
is great because now you’re able to
start multitasking you’re able to have
more than one ball at the time you
become able to really do things quicker
and more productive one of the things
that you should always remember and
assume is that you’re operating at a
very high level of performance
throughout all of this as you become
more prolific you don’t want to
compromise quality you don’t ever want
to cheat yourself and where is it is
certainly correct that perfection can be
the enemy of good it should never be the
enemy of good enough or fantastic we
want you to continue to perform at a
very high level and as you become
prolific the beautiful thing about it is
that you find yourself to where you’re
in a zone and these things just happen
to happen they become second nature it
becomes easier to become prolific
productive and efficient and at some
point in time without getting hokey and
talking about movies you actually find
yourself in a place where time no longer
is the primary consideration when I get
over the course of the day I don’t even
think about time except for
consideration that I’ll talk about
qualified men and efficiency but the
things that we do over the course of the
day if you’re really super efficient or
just things that need to be done if I’m
trying to save the world and I have a
plan I’m just constantly getting things
done I can’t even begin to tell you
how much has already been accomplished
this morning it’s just beautiful how
these things work out so think about
these stages to think about how you can
use your power to apply these things
toward your ultimate goals now I was
talking about the levels of efficiency I
want to leave you guys with a couple of
tools that actually can help you tap
into that power at the beginning of all
of this I always think about the future
in some ways I actually like living in
the future and what I mean by that is
that you know I have a level of
productivity proficiency to where I’m
planning stuff
1 to 3 months into the future at every
point in time I am trying to push the
envelope as far in the future as I can
especially for the mundane things that
don’t require immediate attention and
what that allows me to do is that that
actually allows me to enjoy the moment
so as I stand here before you now I’m
actually living in the moment happy
about the moment much as many of you are
because we’ve actually prepared for the
moment doing things that the last minute
is not a formula for success necessarily
ok and focus on the future live in the
future enjoy the moments because there
are two things that I want you to think
about in regard to this one is that
singularity is very important to all of
us even though we juggle mini balls and
we have many things in our lives that
are important we want to relish and
cherish the single most important things
that are happening in real time so don’t
ever lose sight of the need for
singularity even as we are being
optimally productive in our lives so
again think about the future and I’ve
already mentioned outcomes outcomes
outcomes life is about outcomes if
you’re not playing the outcomes game
you’re not getting done what needs to
get done people who are in a judge you
people going to enjoy you people want to
work with you based on pursuing some
goal hopefully a common goal or
community go with some of the sustained
think about the outcomes now next thing
is it’s always another level no matter
how efficient you are no matter how
effective you are productive you are
prolific
you are you can become even better when
you get to the point to where you have
72 hours in your data most of us would
be happy with an honest 24 hours right
if you’re an employee you want your job
your employees to give you an honest 8
hours of work a day and that’s beautiful
that’s fine but as you start to compress
time you actually discover oh my god
there are other levels in which I can
accomplish things that can be even
better than I ever was I can take the
time that I’ve now captured and placed
that into one of two types of
considerations I can pursue
ever-increasing levels of productivity
and really make a difference on the
people around me and on the world or I
can do the equivalent of cashing in my
chips
take that time and enjoy life go to the
beach spend time with my family better
engage my friends compression time gives
you wonderful opportunities and but
there’s always another level and as you
become more efficient and effective at
the things that you’re doing you’ll
discover that those levels can actually
be attained even easier I’m pretty big
on the concept of incremental ISM let me
explain to you what I mean by that as
we’re juggling things we find out that
we can become more effective in doing
certain types of things and there’s a
concept I’ll make give you an example
here based on financial considerations
called living on Fifth Avenue if you
actually have different revenue streams
there are different types of revenue
streams there’s money you work for their
salary money that you just get for being
at work then there’s passive income
streams so there’s different qualities
of financial income well if you have
additional opportunities to get revenue
you may decide well this is passive
income so this is more valuable to me
than the money that I actually have to
work for because the the consideration
here is that time is always more
important than money so when I work
eight hours a day that’s time I can’t
get back but if I put in place a
situation where I’m actually making
money in my sleep as we call it I still
have more time to pursue additional
interests so with incrementalization I
always want to pursue those things that
allow me to move even further down the
road toward productivity and efficiency
so think about incremental as a
and that’s a direct way to help you
capture that next level the
ever-increasing next set of levels and
that’s what I have here the final were
the five considerations that I want to
discuss with you is called 5-minute
efficiency I would challenge each of you
I love doing this the bottom line was
some of this stuff is that I like to
gamify my life life is a great game to
be played and if you spend your time
thinking about things incrementally all
of the challenges that you have in front
of you whether financial personal
professional if you can think about how
to make them incremental e more
efficient and effective it’s more
enjoyable it’s a lot more fun and – that
in if I have a project whether it’s big
or small I’m thinking about five minute
efficiency and what I do with five
minute efficiency is I say okay I’m
doing this I’m tired I’m bored now some
of us may say okay I got a brain freeze
out to go do something else well there’s
another option there’s a phenomenon
where you actually switch what you’re
doing state-dependent for the fatigue
where you actually are tired of doing
this but you might not necessarily be
tired of doing something completely
different and if you have a plan and a
to-do list of things that you need to
get accomplished sometimes you can just
pivot go do something else and you’ll
find yourself completely refreshed but
the concept of five-minute efficiency is
such that I want you to look at your
task and see if you can break down each
one of those tasks and to the smallest
little bits that you possibly can such
that the things that you’re doing can
mostly be accomplished in five minutes
because once again right you can’t eat a
an elephant hole you got to take one
bite at a time and as these things go
those little bites actually keep your
day moving forward they keep you
productive and it is so true that
seconds become days that pennies become
dollars and we waste so much of our time
so much of our money in ways that don’t
necessarily have to be weight wasted so
if you think about it and if you
actually get yourself organized to the
point to where the things you’re doing
can be accomplished in ever decreasing
blocks of time you’ll be a lot happier
for it now you’re not going to pop out
of the box and have this level of
effectiveness right out the bat but if
you play this game
think about it starting today if you
went forward and did this every day for
months you’ll wake up a month and you
will simply be amazed think about if you
did this for a year think about if you
did it for several years it is amazing
that if you simply apply a level of
focus to your activities if you actually
have a plan that you’re following in an
organized you can change the world your
power does not have limits tap into each
other’s power work with each other live
the life that gets you to where it is
you want to be because this conversation
again is about what is it that you want
to accomplish and what are you doing to
get there this starts with a plan put in
place the plan be smart about how you
organize your activities and you’ll get
there and there’s so many of us in the
room that are here to tell these stories
to things that we’ve done as a result of
good implementation of good plans it’s a
beautiful thing because at the end of
the day this isn’t about time it’s about
doing what it is makes us whole makes us
happy enjoying a beautiful island and
join the friendship that great people
offer to us and leaving a legacy that’s
what the 72-hours life is about I want
to thank you guys for your time and
attention and enjoy the rest of the
afternoon
you
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