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How Lesbians Are Solving Tech’s Diversity Problem | Leanne Pittsford | TEDxMidAtlantic


over the last five years the technology

industry has spent 1.2 billion dollars

and trying to solve one problem not on

self-driving cars not on uber is

reputation maybe maybe not on whether or

not to delete Trump’s Twitter account

they spent 1.2 billion dollars and

trying to solve diversity and technology

we’ve all seen the stories in the news

like this and in five years not much has

changed in fact this recent study says

things are actually getting worse so how

are we going to solve this problem we

all know it’s good for the bottom line

we know it’s not good for innovation and

we know it’s not good for our country

but don’t worry I have the answer and

it’s one word lesbians lesbians always

have the answer it’s true even BuzzFeed

agrees they said if tech were more like

lesbians who tech technology would be a

better place and it’s because we’ve

created a community of over 30,000 queer

women and the people who love them we’ve

created a diverse culture and community

one where women can build rocket ships

cure cancer and they can also hula hoop

and give high-fives all day long in fact

we love hi-5 so much and want you to

turn to your neighbor give them a

high-five feels good I promise

right congratulations you are now

officially a part of a lesbian – tech

it’s that easy we’ve already solved

diversity before I started lesbians to

attack I grew up in a fairly

conservative home very religious

actually thought all gay people lived in

San Francisco which is even funnier

because not too long after I realized I

was gay I in fact did move to San

Francisco to work for an LGBT

organization that was fighting for

marriage equality in California and it

was there I fell in love with data and

the power of Technology I taught myself

how to build online fundraising tools

and up raising millions of dollars but

it’s also where I realized that women

were missing we were missing from the

conversation we were missing from from

the tables where decisions were being

made even though LGBTQ women represent

50% of the population our power did not

reflect that and every LGBT event I went

to looked a lot like this and then years

later I started my own technology

company and every single event looked

like this and I started to wonder do

lesbians in tech actually exist

I wasn’t sure because everywhere I

turned lesbian spaces were dying bars

were closing publications were going out

of business every gay neighborhood in

America is catering mostly to gay men

and if you think about it from an

economic perspective it makes a lot of

sense

sadly women still make less than men so

when you put two women together versus

two gay men

we’re actually opposite ends of the

economic spectrum and this is obviously

more stark for people of color and the

transgender community and it was my time

working in San Francisco that I realized

the most single important lesson of my

life there are only two ways that you

can show up in this world and that’s

with your time and your money and your

money is a lot more scalable and I made

a decision at that moment that I wanted

to be a lesbian who had a voice who had

a seat at the table I wanted to be a

career woman who wasn’t afraid to use

both my time and money to create the

world I wanted to live in and let me be

clear I want to live in a world where

women make more money than men

I want to live in a world where no one

can lose their job because their

sexuality or gender identity I want to

live in a world where Chan’s gender

where Congress actually reflects the

people that live in this country where

10 page papers arguing the gender gap

exists because women are more neurotic

and have a lower stress tolerance than

men do not exist and I want to live in a

world where there is a black lesbian

president ensure we’re talking about

diversity in tech but our industry is a

microcosm and a reflection of the

greater society so how are we gonna

solve this problem I think we have to do

things 10% differently and I told you

lesbians have answer so here’s how we

did it lesbians you tack lesson number

one we have to show up I know this

sounds simple but we have to show up for

the things that we care about we have to

show with both our time and our money

even if it means showing up to spaces

that are uncomfortable one of our

executives told me you know Lee Ann I

love lesbians to tak because everyone

there is slightly uncomfortable it’s not

often that I share spaces queer spaces

with my co-workers people I manage my

boss and I realized it’s that tinge of

difference that allows us to let our

guard down

maybe laugh a little more and really

connect with the people around us and

it’s in those moments that learning

happens learning that leads to change

leaves to shifting hearts and minds and

ultimate leads to culture change or when

Marc Benioff the CEO of sales for showed

up I got so many emails from employees

who said I cannot tell you how much it

means to me to have my CEO show up for

who I really am one of my favorites ways

to show up is to give first a few years

ago the White House the Obama White

House emailed and said will you help us

put on

gbt cue tech and innovation summit i’ve

course said yes and one of the first

things I did was email Megan Smith who

was a VP at Google at the time and I

asked her to speak she said yes and it

was there at that event that she got

recruited to be the chief technology

officer of the United States the White

House gave first and out of it they got

a more than qualified candidate step two

I do not believe we can solve this

problem fast enough or at all without

implementing quotas because what it’s

measured is more likely to get done

period the first year of lesbians who

tech we didn’t see the representation

among women of color that we wanted to

so I implemented a quota 50% women of

color and guess what ever since then

every summit we’ve had has been 50

percent women of color and sure it’s

meant having some awkward conversations

with very important white women who

really wanted to speak or with companies

who said what Leanne we can’t find any

women of color speakers I said try

harder it’s in those moments well

slightly uncomfortable that change

happens since then we’ve implemented two

new quotas 10% transgender and gender

non-conforming 20% black and Latina and

again we’ve been able to do that ever

since we implemented those quotas and

make no mistake the second I stopped

focusing on this with intention

measuring that attention with data it

starts to drop because things don’t

magically change that’s not how the

world works things only change when we

create urgency and quotas create that

urgency for example it’s gonna take

another 170 years for women to reach pay

equity with men at our current rate what

if we implement quotas because I don’t

know about you but I don’t have 170

years to wait the realities we live in a

sexist racist and anti LGBT queue world

it’s all around us

we can actually never fully remove our

bias no matter how many unconscious bias

trainings we take which is why we have

to fight it every single day and quotas

help us do that and sadly the world is

not fair it’s really not fair today we

can predict how much money you will make

over the course of your lifetime with

almost exact accurate

see based on the zip code that you were

born in does that sound fair Silicon

Valley loves to pretend that we live in

this meritocracy but if that’s true

that’s not the world that I want to live

in I tell them often you know just

because we love hoodies and jeans

doesn’t mean that we live in this fair

world and quotas do not lower the

standard a few countries like Norway in

Spain have started to implement the

number of women on corporate boards and

what they’ve seen is that not only does

lesbians who tech over the last five

years has not only been able to hit 50

percent women of color speakers but we

cut because we’ve been able to hit so

much trust in our community we’ve been

able to have 40 percent color women of

color attendees there’s no way we would

have done this without quotas without

tracking them with data and thinking

about representation from the very

beginning which brings me and on my next

point it’s so important to think about

representation from the beginning

nothing matters more than your founding

team or a first few hires it affects

your culture it affects the type of

people you attract to work at your

company it affects the very product that

you were building so before you start a

company with your four best friends who

happen to be white and all went to the

same school ask yourself is this the

right leadership team do we reflect the

people who will be using our products we

have to start thinking about this 10%

differently even though technology is

about innovation and risk pushing our

limits hiring is actually about the

opposite it’s about eliminating the risk

and tech companies have decided the

safest way to hire is through direct

referrals and hiring from the same five

schools that every other tech company

hires from and assuming that we can’t

change this hiring practice how can we

scale access to direct referrals outside

of our own bias networks I believe in

this idea so much that we actually built

a tool called include and it actually

connects underrepresented technologists

with mentors who can validate their

skills ultimately giving them access to

that direct referral they need to get

the job they deserve so companies can

build their best team

this is especially important we’re

thinking about non-traditional talent

which is the future right now 60% of all

technical people in this country are

getting their education through online

courses and coding boot camps but

there’s so much bias for people who do

not have computer science degrees and

when you’re thinking about

representation I want you to think about

it from an intersectional approach what

I’m about to say might blow your mind

lesbians are women you’d be surprised

how many conversations I had in the very

beginning they said Leanne you know we

love what you’re doing but right now

we’re focused on increasing women in

tech I said this is going to be awkward

for a second

but lesbians are women we’re also women

of color

we’re transgender women were veterans

were mothers people have so many

identities the last step we have to

question our assumptions we can’t just

keep blaming pipeline when I started

less being attacked by a hundred percent

thought it would fail because I when I

looked around there weren’t any career

women but it’s not because there wasn’t

pipeline and it’s not because we didn’t

exist it’s because we weren’t providing

the right type of value the value of the

LGBTQ women wanted so before you blame

pipeline ask yourself have we tried to

do things differently are we offering

incentives for diverse talent have we

implemented quotas have we made this an

urgent enough problem at our company

have we Hut tried to hire outside of San

Francisco in New York because American

talent lives everywhere coal miner is

actually teaching themselves how to code

in Kentucky what if we hired from

Kentucky what if we opened offices in

Kentucky or the middle of the country I

want to be clear even though diversity

is very important this is about more

than diversity because right now the

average tech salary is almost three

times the average American salary this

is about more than diversity this is

about including everyone including all

Americans this is about economic

opportunity for everyone think about how

this can change only one

but a family a community how we can

solve this problem in our country

because this isn’t just about making an

industry more successful although it

will this is about making our country

the best that we can be so who’s gonna

solve this billion-dollar problem who’s

gonna be the first company to do it

Google are you gonna make diversity a

moonshot Amazon are you going to

implement a hiring quota when you move

HQ to to Washington DC Facebook instead

of one person of color on a board

why not implement a quota 50% women and

people of color when I look back at how

lesbians Jack has been so successful

it’s not rocket science we’ve just done

things 10% differently what if we’re

just 10% away from solving this

billion-dollar problem whatever just 10%

away from a world where there can be a

black lesbian president thank you [Applause]

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