in life we don’t always know what we
want to do I didn’t always know but in
life we find out quickly what we don’t
want to do so we very very help me try
and look at what it is you want to do
you don’t have to be the boss what is
that you enjoy being around what makes
you get up and saying I can’t wait to
hear the office we have people Paul
Mitchell working at 7 8 o’clock at night
they don’t have to one day I walked in
there was 10 of them what are you doing
here we want to finish our projects you
don’t have to we all went out to dinner
I just like God because they love what
they’re doing so one is find out what
you want to do you should always make
decisions with your heart and soul you
can use your brain for math you can use
your brain to look at the fine print in
a contract but when it comes to the
actual feel of the decision you always
want to go inward and check it against
your heart and soul how do you do that
here’s the simple test does the decision
that you’re about to make expand you
expand your future or expand the
possibilities of your life if the answer
is yes then the decision is yes no
matter how terrifying it is if you
conversely look at the choice that you
have to make and the decision will
shrink you will silence you will inhibit
you in some way then the answer is no no
matter how easy the decision is no
matter how safe the decision is the
answer is no now one of the things I
want to point out that when you start to
use this does it expand or does it
shrink me does it open possibilities or
does it keep things closed does it raise
my voice or does it silence me right is
that there’s always a short-term and a
long-term impact to the decision the
short-term impact to making an expansive
decision a decision that’s based in your
heart in your soul
sometimes it’s terrifying because
sometimes it means moving or it means
changing a job or changing a
relationship or having a difficult
conversation or starting something new
and those sorts of things are always
uncomfortable so brace for impact
put the force fields up but make the
decision anyway because the long-term
impact of making a decision from your
heart and soul that is where the best
life comes from because you’re living
for what’s true for you not what’s safe
in the moment I was working on a job and
I came home one day I was married at the
time and I told my former wife I said
that guy Berta I work for is stupid she
said if he’s so stupid why does he sign
your paycheck now you see why I divorced
I couldn’t stand her that night I could
not sleep well here was a guy that was
controlling my life I was going through
all kind of changes because this man
controlled my paycheck and it was
Carlyle who said truth crushed to earth
shall rise again Winston Churchill say
the truth is incontrovertible malice
mere tacit ignorance may divide it but
at the end there is and we know
scripture that says he shall know the
truth and the truth shall set you free
and the truth that I had to come to
grips with that I wasn’t in charge of my
destiny the truth was that I wasn’t
giving all that I had the truth was that
there are some things that I wanted to
do but I didn’t have the courage to act
on those things and the truth was that
Birchall’s was a blessing to me he made
life so miserable for me I had to start
looking at my life differently I started
going to work earlier I started being
the last one to leave there I started
working harder than anybody else the
other guys could not why would you work
so hard less I said I’m not working for
them I have been cheating Burt I thought
I’ve been cheating myself in my family
wherever you are whatever you’re doing
do it with everything that you have
develop the habit of giving more than
what you’re paid for develop the habit
of setting standards that others will be
measured by someone said do not go where
the path may lead but go where there is
no path and leave a trail the passion is
another word for energy that’s it what
do you have energy for what energizes
you and that we naturally have a
tremendous amount of body wisdom about
that and that every one of us has an
internal fuel tank that is either empty
or full and if you’re empty you feel
depleted if you’re full you feel
energized and so if you simply
are in any situation I mean any
situation and you pay attention within
five seconds to does this person
energize me
do they deplete me where are they in the
scale you just gain some tremendous
wisdom and you the simple way to start
to figure out who you are and what you
want is start aligning yourself with
more things that energize you
so situationally if you’re lying in bed
and the snooze alarm goes or the alarm
goes off and you feel depleted and you
start reaching for the snooze button
that’s a really big sign that you need
to get out of bed now being depleted
versus energized has nothing to do with
whether or not things are hard or easy
it has to do with what naturally
actually either expands you or shrinks
you and so if you look at your client
list and measure it depleted versus
energized what shrinks versus expands me
you have the actual map and when you
start to find the courage to make
decisions that energize you and that
expand you whether they’re scariest or
not that’s when everything changes and
so that’s how I actually make business
decisions is this I don’t even like the
money conversation comes second it’s
does this deplete or energize me and if
it depletes me how do you move it in
that direction or how do I today say no
if it energizes me how do I do more
because if you are energized or expanded
by something you will do it for no money
you will do it happily and you will
suddenly wake up and say oh my gosh like
my heart I’m pursuing my passion how did
that happen
this is the time more than ever that you
want to begin to inoculate yourself with
positive words coming to conventions
showing up on meetings being on the
calls to make yourself unstoppable to
get out of your mind the polluting
negative thoughts that’s causing most
people to go through life being stuck
because they’re volunteer victims
somebody said that many people died aged
25 and don’t get buried until they’re 65
because they got so much garbage in
their minds you are here because you’ve
got a clear vision of what you want and
where you’re going give yourselves a
round of applause come on putting energy
level up yes yes you want more you want
more you’re different you’re different
than everybody else don’t worry if they
don’t get it don’t try and convince
people to do this business a person
convinced against their will is of the
same opinion still you are not like
everybody else you can walk outside and
find pigeons but if you’re looking for
Eagles it’s gonna take you a minute you
are different it’s lonely at the top how
many of you know it’s lonely at the top
raise your hands it’s lonely at the top
but you eat better that’s what I’m
talking about you’re different
one great entrepreneur said I choose not
to be a common man it’s my right to be
uncommon if I can seek opportunity not
security I do not wish to be a kept
citizen humbled and dull by having the
state look after me I want to take the
calculated risk to dream and to bill to
fail and to succeed I refuse to live
from hand to mouth I prefer the
challenges of life to the guaranteed
existence the thrill of fulfillment to
the still calm of utopia I will never
cower before him master nor been to any
threat it’s my heritage to stand erect
proud and unafraid the face to whirl
boldly and say this I have
you showed up because you’re building a
business that you can stand and say I
did this I did this this is my dream
give yourselves a round of applause yes
yes yes yes the majority of people wait
for the masses to do something when the
masses do something they join in and
they join on board but they forget that
the masses are made up of individuals
those individuals each in a zone is
extremely powerful if they realize how
powerful they are if you realize how
powerful you are and what you could do
to make a huge difference that affects
everybody around you if you knew your
power and what you could achieve
we wouldn’t be outsourcing jobs as a
politician say to overseas countries we
be more than adequate to do it ourselves
here because we be two three four times
more efficient it’s all about imagining
and doing believing yourself go get an
education summit for Microsoft I also
spoke at an education summit for Apple
that’s education from Mike at the
education summit for Microsoft I would
say that 70% of the executives spent
about 70% of their presentations talking
about how to beat Apple at the Apple
education summit a hundred percent of
the executives spent a hundred percent
of their presentations talking about how
to help teachers teach and how to help
students learn one is playing this way
and one is playing that way one is
playing finite and the other one is
playing infinite guess which one gets
frustrated so at the end of my talk at
Microsoft they gave me a gift they gave
and let me tell you this thing was
spectacular
it was the most elegant piece of
technology I’d ever used the user
interface was incredible the design was
spectacular
I absolutely loved it it was easy to use
and it was bright and gorgeous and it
didn’t work on iTunes which is a
different problem so I couldn’t use it
but but it was amazing and elegant my
god it was elegant
so I’m sitting in the back of a taxi
with a very senior Apple executive sort
of employee number 12 kind of guy and
you know I like to stir pots so I turned
him I said you know Microsoft gave me
their new Zune and it is so much better
than your iPod touch and he turned to me
and he said I have no debt conversation
because the infinite player understands
sometimes your head and sometimes your
behind sometimes your product is better
and sometimes it’s worse the goal isn’t
to be the best every day the goal isn’t
out to outdo your competition every day
that’s a finite construction if I had
said to Microsoft I’ve got the new iPod
touch and it’s so much better than your
Zune they would have said can we see it
what does it do react react react react
finite players play to be bet to beat
the people around them infinite players
play to be better than themselves to
wake up every single day and say how can
we make our company a better version of
itself today than it was yesterday how
can we create a product this week that’s
better than the product we created last
week we also have to play the infinite
game it’s not about being ranked number
one it’s not about having more followers
on Twitter than your friends
it’s not about outdoing anyone it’s
about how to outdo yourself it’s not
about selling more books or getting more
10 views than somebody else it’s about
how to make sure that the work that
you’re producing is better than the work
you’ve produced before you are your
competition and that is what ensures you
stay in the game the longest and that is
what ensures you find joy stare at your
past and you’ll end up staying there
it’s ok to look back and admire it but
you carry on I’m not I’m not I’m not in
the business of staring staring back at
it you know I mean I’m getting lost back
there it’s people say you can people say
a loss can make a break a fighter but
trust me a win can also make a break a
fighter because they get comfortable
with it with a win people can get
comfortable with it with a win and and
and slack off their slack off on the
train and slack off on the diet they’ve
won 1 their winners now that’s not me
you know you sleep on a you sleep on a
win and you’ll wake up with a loss so I
just carry on keep doing what I’m doing
and that’s why these turnaround are so
good for me
Vegas straight away the Fighting Irish
head to the fighting capital it’s it’s
perfect continue on this path the
freight train straight to the top
all great stuff especially when you’re
innovating doesn’t happen right away
this notion that like Oh Gary I tried it
I spent 500 bucks on Facebook ads it
doesn’t work well what if your video
sucked what if your product and service
sucks I I tend to do things that are
very early that has been my career you I
when I do things I believe in them I
stick with them based on intuition even
though for 18 months nobody watched my
wine videos at all I knew it was right I
was right there’s been things I’ve done
that I’ve jumped off of very quickly I
started Gary v app V chat ve like WeChat
that was funny for my fans great CRM one
on one didn’t feel right after a week or
two spend plenty money building it knew
it stopped it after you know a couple
months Wine Library TV five years every
day YouTube decided to change it to
daily grape insular app you could buy
stuff subscription for reviews it was a
lot of fun only did it for five months
stopped it because I didn’t feel right
anymore it’s always hard to know when to
jump off something new but I find that
people don’t believe in what they’re
doing they hear a guru and they do it
begrudgingly because their boss wants
them to or they’re like well Gary’s
right a lot so let me do it but they
don’t believe it and so then they jump
they’re looking for knows instead of yes
is everything I do every business
development every event I do every time
I try new marketing tactic for sales
tactic I’m looking for the yes right I’m
looking for the yes and if the no
punches me will then on my crap then no
punched me I believe the majority of
people when they try new tactics are
looking for the no mm-hmm and you’re
gonna getting a lot of subtle knows
immediately right and so I think that’s
why that happened our rewards in life
will always match our service it’s
another way of saying as you sow so
shall you reap
and it’s been written in many ways in
every language on earth I like to think
of this law in the form of a giant
apothecary scale one of the bones is
marked service the others mark rewards
now whatever we put into the ball mark
servus the world will match in the bowl
marked rewards if any person alive is
discontented with his rewards he should
examine the service action reaction as
you sow so shall you reap what you put
in will determine what you must get back
in return so simple so basic so true and
yet so misunderstood if a business is
not expanding with a quick and exciting
tempo of the times it must examine its
contribution its service if a person is
unhappy with his income he must examine
and re-evaluate his service never before
in the history of the world have human
beings been so interdependent it’s as
impossible to live without serving
others as it would be the liveth others
were not constantly serving us and
thinking of ways of increasing your
service Reeboks
on your specialty read what others have
found to work well for them but at the
same time think of original and creative
ways of increasing your service ways
that are unique with you and the way you
are each morning and during the day ask
yourself this question how can I
increase my service today knowing that
my rewards in life must be an exact
proportion to my service I do this every
day and you will have started the form
one of life’s most valuable habits
Horace Mann wrote if any man seeks for
greatness let him forget greatness and
ask for truth and he will find both you
see you can cut away all the confusion
and complications and nagging worries
and vague half-formed fears by returning
to the great truth the great laws the
great Veronese on which all success all
accomplishment the whole world is built
if you’re worried about your income or
your future you’re concentrating on the
wrong end of the scale look at the other
end concern yourself only with
increasing your service with becoming
great where you are and your income and
working in the plumbing business I was
working in the plumbing business at the
time ever and I’m trying to think it was
it would have been around that time that
John and lastly I had left the flooring
business
I left the flooring business how bad was
a diploma yeah horrendous were you
actually in the trenches I mean it was
an industrial whoo so I’ll be like
building this it’d be like the plumbing
that would be needed in a place like
this six o’clock in the morning and the
motorway and I used to have to walk for
about an hour to get them to get there
on motorway and then I stand on the edge
of the motorway and wait for a bloke to
drive boy so give me a lift and then the
motorway was like getting renovation
that time so take me two hour or two
hours to get to the place was out in the
country gonna be there for 10 hours
walking and I was a first year so as the
worst of the war sermons on the
beginning then two hours to get back in
the traffic again which is a horrible
horrible time and I was like you know
what I don’t want to deal with this and
then I just left and then I just stopped
going didn’t get out of bed let me die
with him into trying to bank me out of
bed and we have fights in Malaysia for a
good world I never spoke I didn’t really
speak to me down it you just kind of
stayed away from each other anytime I
only time I come across me god I just I
come we did speak was foot was to fight
he lived at his house yeah literally
anything assembly anything you didn’t
talk to him isn’t that it kind of
awkward like it wasn’t me
you have a just a deep relation yeah not
yeah numbers but since this since this
is happy right since the dream has
happened since the vision that I had has
come true and like he went through he
went through tough times over because he
got testicular cancer so he got sick and
all over and in my head us thinking
maybe maybe III don’t that because he’s
worried about me there’s not what I’m
gonna do when all these fights that were
having all
but I’m talking full-on place come in
and points it but not out of here we go
now you’re punching back
oh yeah we were going out of here Wow
what does your mom say about that it was
so protective of you
yeah I mean Rowley I don’t know it was
just she just stayed out via no book and
but she wanted to get to that point
toward he was this because I was doing I
was doing absolutely nothing the trouble
yeah basically felt like I was down for
girl I was a waster yeah I was a waster
got that call that a lot you know I mean
what but now like Ellen and then when I
when I start getting that focus and
realize no I’m gonna I’m gonna make this
happen
and then never has happened I’m I’m I’m
making it happen I have a great
relationship with that like we talk all
the time and I even see energy and I see
energy and you might like it’s the
present times for a lot of people around
there’s a lot of bad stuff going on and
in the country a lot of people are
struggling everybody’s struggling but
now since since them seeing me chase
this dream it’s given them an energy and
I see a new lease of life in them and
that alone spores me on even more so
it’s all just a perfect storm that’s
happening for me and that is why I have
this tunnel vision and that’s why I’m
willing to kill every single man in my
path to get that belt in Memphis to
secure the future from my family’s
future you know I mean that’s that’s
what I’m doing for it’s hard to say but
when I was a kid I used to I always like
when I was a kid he’s always visualized
Stadium something and like even when I
was playing football I’d kick the ball
against the wall and I’d pretend I
scored a goal and I’d run off and I’d be
raising my hand and visualizing a arena
full of fans you know that was something
I don’t as a kid I’m out on my own I
like just running around kicking the
ball so I always had these visions of
something but I just didn’t know what it
was and then I suppose when I came to
this of these events and I started
training me and then came to an event
was like okay this is it
anything you want good you can have so
claim it work hard to get it when you
get it reach back hold someone else up
each one teach one
don’t just aspire to make a living
aspire to make a difference went into
pursuing different passions with eyes
wide open meaning knowing because my
focus was split I probably wouldn’t be
getting very far in any of them but I
made a conscious choice that I just
wanted to experience them I wanted to
understand them from the inside out I
spent so much time thinking in my mind
is this the right choice for me is this
the right career for me should I try and
build a business around this and I said
that’s such a dumb way to go around it
like you should just engage an
experience and actually get your foot in
the industry that can inform whether or
not you should move ahead about someone
who’s stuck or struggling what would you
tell them stuck or struggling is is
typically someone who is more engaged in
their thoughts than actually taking
action so it’s a really interesting
subtle shift but if you catch yourself
complaining like oh I’m so stuck I’m
gonna stop yeah write an email make a
call take a step and the more you
actually do that and catch yourself
we actually sorry this is me a DD I have
my toes are exactly that color awesome
yes love it but it is it’s really a
practice of checking in with yourself
you gotta check yourself before you
wreck yourself like stop complaining
stop talking yourself in your head and
do something
you cannot lose by taking action you can
only lose by not taking action I think
the great majority of people surrounded
by the greatest opportunities in the
best country in the history of man on
earth who don’t succeed are people who
are on the island always got a reason
for not taking action and if you have
delay taking action repeatedly over and
over again you develop the habit of
never taking action you get the job the
habit of procrastinating and holding
strangers change can be there were times
when it was hard to imagine that my life
would be what it is today especially the
time when my son and I were living in
that bathroom maybe remember that scene
in the movie there was a highly polished
sheet metal piece over a sink it wasn’t
a mirror but it served as a mirror and I
had to wash myself in that baby every
day watch my baby in this sink and had
to ask myself some very predictable
questions what happened why did this
happen why did that happen but the most
difficult question I had to get through
was how did I get here and the answer
was even more brutal the answer was I
drove here I had something to do with it
you can’t change something until you own
it so if you’re 50 plus and you’re
sitting out there and pointing fingers
at other people you can do that for a
long time but it’s hard to look at the
mirror and say how did I get here and
have the answer be I drove here I had
something to do with it it’s
uncomfortable to admit that well I made
some bad decisions I made some
investments I shouldn’t have made I had
something to do with it well that man
sold me that house with no money down I
should have told him what he could do at
that house huh
when I signed that adjustable-rate
mortgage we all know these things only
adjust upwards no one’s ever gonna call
you and say guess what you go pay less
for your money your house next year
angle happen so the idea of I drove here
is empowering because the other side of
it is if I drove here that means I can
drive out of here I have to own it and
that bathroom I finally had to
understand what my mama used to say to
me where she would say boy to Calvary is
not coming
ain’t no backup I was 28 years old when
that part of my life happened change was
coming fast
and you know what changes everywhere all
the time
social change technical logical change
and the most potent of all personal
chains the most urgent question today is
not so much as one of my values and who
are we the urgent question on these
times of constant changes how exactly
are you going to navigate these new
realities put another way what are you
going to do never give up without
commitment
you’ll never start but more importantly
without consistency you’ll never finish
it’s not easy
if it was easy there’d be no Kerry
Washington if it was easily there’d be
no taraji Henson peep ensign if it were
easy there’d be no Octavia Spencer but
not only that if it were easy there’d be
no Viola Davis it more easy there’d be
no Michael T Williamson no Steven
McKinley Henderson no Russell Hornsby it
more easy there’d be no Denzel
Washington so keep working keep striving
never give up fall down seven times get
eze is a greater threat to progress than
hardship have you feel stuck because
you’re waiting for some kind of external
force to either push you and pressure
you to change and to be great and to be
amazing or you’re waiting for somebody
to give you permission you’re either
sitting back because you need some sort
of external motivation from somebody
that’s gonna push you or praise you or
pressure you in order to change or some
life circumstance like maybe in your
past you’ve experienced trauma or you
faced something really scary and that
was the thing that made you change and
then the second thing that people wait
around for is permission look those may
or may not come in your life if you are
somebody that is sitting around waiting
for some external force to come and do
the work for you that is such a losing
bet it’s unbelievable maybe you’ll get
lucky maybe somebody will come but more
than likely no one is coming
the only kind of force that will truly
create change in your life is you the
internal kind of force I hate to say it
but for those of you that feel really
really stuck and you keep thinking that
somebody’s got to pick me or somebody’s
gonna discover me or somebody’s got to
give me permission to write this book
it’s it’s ridiculous this is external
versus internal force and what you have
to figure out if you’re stuck is are you
the kind of person that is guilty of
needing wanting and waiting for external
forces people an event some outside
force to kick you in the ass so that
you’ll finally do the stuff that you’ve
been dreaming about doing I want to tell
you something no one’s coming no one the
people in life that get what they want
are the ones that aren’t waiting for an
external force to validate their dreams
to inspire them to give them permission
it’s the people that realize that
success
but happiness that control it comes from
the internal force and what is the
internal force it’s you it’s you it’s
you being able to realize that no one’s
going to do the work for you it’s you
realizing that you’re never gonna feel
ready in fact even as you start working
toward the things that you really want
to do you’re definitely not going to
feel ready and you’re gonna feel outside
your comfort zone and that’s normal when
you start to feel like you’re stretching
yourself and you’re sticking your
scrawny neck out there and you’re taking
some risks that’s amazing
cuz you’re growing or to be successful
you must have one big goal I gave a goal
setting exercise all over the world that
is life-changing I go back a year later
or two years later or three years later
and I have thousands of people come up
to me almost like us a guru or a sage
and they say you changed my life you
made me rich and I said it was the goals
wasn’t it and they said yes it was the
goals how did you know and what I
teaches this is take a piece of paper
make a list of ten goals that you’d like
to achieve in the next 12 months
these are one-year goals now sometimes
I’ll have a one day a one week one month
three months six months but they’re all
goals that you want to accomplish within
twelve months then you look over this
list and you say if I could wave a magic
wand and achieve any one goal on this
list within 24 hours which one goal
would have the greatest positive impact
on my life and then you look at your
list of ten and the answer will jump out
at you and that becomes your major
definite purpose this becomes your major
goal then you transfer this to a clean
sheet of paper and you write a deadline
when you want to achieve this goal you
make a list of everything that you could
think of that you could do to achieve
this goal you then organize this list
like a checklist in order of sequence
what do you do first what do you do
second what do you do third and then you
take action on your goal and then you do
something on that goal every day seven
days a week it’s a very simple system
decide the most important goal write it
down make a plan or
every day and then all of your other
goals will start to move forward you’ll
start to make progress on the big goal
but all the other goals will start to
move forward almost without you even
paying attention to them so that’s
really the key to success is single
focus Warren Buffett and Bill Gates were
at a dinner party with Bill Gates father
and a large number of other people at
Bill Gates home in Seattle last year and
they were chatting with each other
they’re very good friends and somebody
came up to them and said excuse me
gentlemen I mean to interrupt you but
you’re three of the most important most
successful people in the world Bill
Gates and Warren Buffett are number one
number two wealthiest men in the world
what would you say is the most important
ingredient for success and they all
stopped broke off their conversation and
all turned simultaneously and looked at
the man and said focus focus is the most
important quality for success if you can
focus you can do anything if you can’t
focus you must always work for someone
else who will make you focus now
wonderfully enough focusing is like
learning how to ride a bicycle or type
with a keyboard
it’s a learn about skill you can learn
to focus by practicing focus until it
becomes automatic one of my favorite
quotes is from good to the German
philosopher and he said everything is
hard before it’s easy so the formation
of any new habit is hard before it’s
easy you have to keep working at it it’s
just like a bicycle you keep falling
down you have to keep getting back up
again until finally it becomes easier
and easier and soon it becomes automatic
and when you automatically get up each
day plan your day and work on your most
important goal your whole life will
transform [Music]
want to do I didn’t always know but in
life we find out quickly what we don’t
want to do so we very very help me try
and look at what it is you want to do
you don’t have to be the boss what is
that you enjoy being around what makes
you get up and saying I can’t wait to
hear the office we have people Paul
Mitchell working at 7 8 o’clock at night
they don’t have to one day I walked in
there was 10 of them what are you doing
here we want to finish our projects you
don’t have to we all went out to dinner
I just like God because they love what
they’re doing so one is find out what
you want to do you should always make
decisions with your heart and soul you
can use your brain for math you can use
your brain to look at the fine print in
a contract but when it comes to the
actual feel of the decision you always
want to go inward and check it against
your heart and soul how do you do that
here’s the simple test does the decision
that you’re about to make expand you
expand your future or expand the
possibilities of your life if the answer
is yes then the decision is yes no
matter how terrifying it is if you
conversely look at the choice that you
have to make and the decision will
shrink you will silence you will inhibit
you in some way then the answer is no no
matter how easy the decision is no
matter how safe the decision is the
answer is no now one of the things I
want to point out that when you start to
use this does it expand or does it
shrink me does it open possibilities or
does it keep things closed does it raise
my voice or does it silence me right is
that there’s always a short-term and a
long-term impact to the decision the
short-term impact to making an expansive
decision a decision that’s based in your
heart in your soul
sometimes it’s terrifying because
sometimes it means moving or it means
changing a job or changing a
relationship or having a difficult
conversation or starting something new
and those sorts of things are always
uncomfortable so brace for impact
put the force fields up but make the
decision anyway because the long-term
impact of making a decision from your
heart and soul that is where the best
life comes from because you’re living
for what’s true for you not what’s safe
in the moment I was working on a job and
I came home one day I was married at the
time and I told my former wife I said
that guy Berta I work for is stupid she
said if he’s so stupid why does he sign
your paycheck now you see why I divorced
I couldn’t stand her that night I could
not sleep well here was a guy that was
controlling my life I was going through
all kind of changes because this man
controlled my paycheck and it was
Carlyle who said truth crushed to earth
shall rise again Winston Churchill say
the truth is incontrovertible malice
mere tacit ignorance may divide it but
at the end there is and we know
scripture that says he shall know the
truth and the truth shall set you free
and the truth that I had to come to
grips with that I wasn’t in charge of my
destiny the truth was that I wasn’t
giving all that I had the truth was that
there are some things that I wanted to
do but I didn’t have the courage to act
on those things and the truth was that
Birchall’s was a blessing to me he made
life so miserable for me I had to start
looking at my life differently I started
going to work earlier I started being
the last one to leave there I started
working harder than anybody else the
other guys could not why would you work
so hard less I said I’m not working for
them I have been cheating Burt I thought
I’ve been cheating myself in my family
wherever you are whatever you’re doing
do it with everything that you have
develop the habit of giving more than
what you’re paid for develop the habit
of setting standards that others will be
measured by someone said do not go where
the path may lead but go where there is
no path and leave a trail the passion is
another word for energy that’s it what
do you have energy for what energizes
you and that we naturally have a
tremendous amount of body wisdom about
that and that every one of us has an
internal fuel tank that is either empty
or full and if you’re empty you feel
depleted if you’re full you feel
energized and so if you simply
are in any situation I mean any
situation and you pay attention within
five seconds to does this person
energize me
do they deplete me where are they in the
scale you just gain some tremendous
wisdom and you the simple way to start
to figure out who you are and what you
want is start aligning yourself with
more things that energize you
so situationally if you’re lying in bed
and the snooze alarm goes or the alarm
goes off and you feel depleted and you
start reaching for the snooze button
that’s a really big sign that you need
to get out of bed now being depleted
versus energized has nothing to do with
whether or not things are hard or easy
it has to do with what naturally
actually either expands you or shrinks
you and so if you look at your client
list and measure it depleted versus
energized what shrinks versus expands me
you have the actual map and when you
start to find the courage to make
decisions that energize you and that
expand you whether they’re scariest or
not that’s when everything changes and
so that’s how I actually make business
decisions is this I don’t even like the
money conversation comes second it’s
does this deplete or energize me and if
it depletes me how do you move it in
that direction or how do I today say no
if it energizes me how do I do more
because if you are energized or expanded
by something you will do it for no money
you will do it happily and you will
suddenly wake up and say oh my gosh like
my heart I’m pursuing my passion how did
that happen
this is the time more than ever that you
want to begin to inoculate yourself with
positive words coming to conventions
showing up on meetings being on the
calls to make yourself unstoppable to
get out of your mind the polluting
negative thoughts that’s causing most
people to go through life being stuck
because they’re volunteer victims
somebody said that many people died aged
25 and don’t get buried until they’re 65
because they got so much garbage in
their minds you are here because you’ve
got a clear vision of what you want and
where you’re going give yourselves a
round of applause come on putting energy
level up yes yes you want more you want
more you’re different you’re different
than everybody else don’t worry if they
don’t get it don’t try and convince
people to do this business a person
convinced against their will is of the
same opinion still you are not like
everybody else you can walk outside and
find pigeons but if you’re looking for
Eagles it’s gonna take you a minute you
are different it’s lonely at the top how
many of you know it’s lonely at the top
raise your hands it’s lonely at the top
but you eat better that’s what I’m
talking about you’re different
one great entrepreneur said I choose not
to be a common man it’s my right to be
uncommon if I can seek opportunity not
security I do not wish to be a kept
citizen humbled and dull by having the
state look after me I want to take the
calculated risk to dream and to bill to
fail and to succeed I refuse to live
from hand to mouth I prefer the
challenges of life to the guaranteed
existence the thrill of fulfillment to
the still calm of utopia I will never
cower before him master nor been to any
threat it’s my heritage to stand erect
proud and unafraid the face to whirl
boldly and say this I have
you showed up because you’re building a
business that you can stand and say I
did this I did this this is my dream
give yourselves a round of applause yes
yes yes yes the majority of people wait
for the masses to do something when the
masses do something they join in and
they join on board but they forget that
the masses are made up of individuals
those individuals each in a zone is
extremely powerful if they realize how
powerful they are if you realize how
powerful you are and what you could do
to make a huge difference that affects
everybody around you if you knew your
power and what you could achieve
we wouldn’t be outsourcing jobs as a
politician say to overseas countries we
be more than adequate to do it ourselves
here because we be two three four times
more efficient it’s all about imagining
and doing believing yourself go get an
education summit for Microsoft I also
spoke at an education summit for Apple
that’s education from Mike at the
education summit for Microsoft I would
say that 70% of the executives spent
about 70% of their presentations talking
about how to beat Apple at the Apple
education summit a hundred percent of
the executives spent a hundred percent
of their presentations talking about how
to help teachers teach and how to help
students learn one is playing this way
and one is playing that way one is
playing finite and the other one is
playing infinite guess which one gets
frustrated so at the end of my talk at
Microsoft they gave me a gift they gave
and let me tell you this thing was
spectacular
it was the most elegant piece of
technology I’d ever used the user
interface was incredible the design was
spectacular
I absolutely loved it it was easy to use
and it was bright and gorgeous and it
didn’t work on iTunes which is a
different problem so I couldn’t use it
but but it was amazing and elegant my
god it was elegant
so I’m sitting in the back of a taxi
with a very senior Apple executive sort
of employee number 12 kind of guy and
you know I like to stir pots so I turned
him I said you know Microsoft gave me
their new Zune and it is so much better
than your iPod touch and he turned to me
and he said I have no debt conversation
because the infinite player understands
sometimes your head and sometimes your
behind sometimes your product is better
and sometimes it’s worse the goal isn’t
to be the best every day the goal isn’t
out to outdo your competition every day
that’s a finite construction if I had
said to Microsoft I’ve got the new iPod
touch and it’s so much better than your
Zune they would have said can we see it
what does it do react react react react
finite players play to be bet to beat
the people around them infinite players
play to be better than themselves to
wake up every single day and say how can
we make our company a better version of
itself today than it was yesterday how
can we create a product this week that’s
better than the product we created last
week we also have to play the infinite
game it’s not about being ranked number
one it’s not about having more followers
on Twitter than your friends
it’s not about outdoing anyone it’s
about how to outdo yourself it’s not
about selling more books or getting more
10 views than somebody else it’s about
how to make sure that the work that
you’re producing is better than the work
you’ve produced before you are your
competition and that is what ensures you
stay in the game the longest and that is
what ensures you find joy stare at your
past and you’ll end up staying there
it’s ok to look back and admire it but
you carry on I’m not I’m not I’m not in
the business of staring staring back at
it you know I mean I’m getting lost back
there it’s people say you can people say
a loss can make a break a fighter but
trust me a win can also make a break a
fighter because they get comfortable
with it with a win people can get
comfortable with it with a win and and
and slack off their slack off on the
train and slack off on the diet they’ve
won 1 their winners now that’s not me
you know you sleep on a you sleep on a
win and you’ll wake up with a loss so I
just carry on keep doing what I’m doing
and that’s why these turnaround are so
good for me
Vegas straight away the Fighting Irish
head to the fighting capital it’s it’s
perfect continue on this path the
freight train straight to the top
all great stuff especially when you’re
innovating doesn’t happen right away
this notion that like Oh Gary I tried it
I spent 500 bucks on Facebook ads it
doesn’t work well what if your video
sucked what if your product and service
sucks I I tend to do things that are
very early that has been my career you I
when I do things I believe in them I
stick with them based on intuition even
though for 18 months nobody watched my
wine videos at all I knew it was right I
was right there’s been things I’ve done
that I’ve jumped off of very quickly I
started Gary v app V chat ve like WeChat
that was funny for my fans great CRM one
on one didn’t feel right after a week or
two spend plenty money building it knew
it stopped it after you know a couple
months Wine Library TV five years every
day YouTube decided to change it to
daily grape insular app you could buy
stuff subscription for reviews it was a
lot of fun only did it for five months
stopped it because I didn’t feel right
anymore it’s always hard to know when to
jump off something new but I find that
people don’t believe in what they’re
doing they hear a guru and they do it
begrudgingly because their boss wants
them to or they’re like well Gary’s
right a lot so let me do it but they
don’t believe it and so then they jump
they’re looking for knows instead of yes
is everything I do every business
development every event I do every time
I try new marketing tactic for sales
tactic I’m looking for the yes right I’m
looking for the yes and if the no
punches me will then on my crap then no
punched me I believe the majority of
people when they try new tactics are
looking for the no mm-hmm and you’re
gonna getting a lot of subtle knows
immediately right and so I think that’s
why that happened our rewards in life
will always match our service it’s
another way of saying as you sow so
shall you reap
and it’s been written in many ways in
every language on earth I like to think
of this law in the form of a giant
apothecary scale one of the bones is
marked service the others mark rewards
now whatever we put into the ball mark
servus the world will match in the bowl
marked rewards if any person alive is
discontented with his rewards he should
examine the service action reaction as
you sow so shall you reap what you put
in will determine what you must get back
in return so simple so basic so true and
yet so misunderstood if a business is
not expanding with a quick and exciting
tempo of the times it must examine its
contribution its service if a person is
unhappy with his income he must examine
and re-evaluate his service never before
in the history of the world have human
beings been so interdependent it’s as
impossible to live without serving
others as it would be the liveth others
were not constantly serving us and
thinking of ways of increasing your
service Reeboks
on your specialty read what others have
found to work well for them but at the
same time think of original and creative
ways of increasing your service ways
that are unique with you and the way you
are each morning and during the day ask
yourself this question how can I
increase my service today knowing that
my rewards in life must be an exact
proportion to my service I do this every
day and you will have started the form
one of life’s most valuable habits
Horace Mann wrote if any man seeks for
greatness let him forget greatness and
ask for truth and he will find both you
see you can cut away all the confusion
and complications and nagging worries
and vague half-formed fears by returning
to the great truth the great laws the
great Veronese on which all success all
accomplishment the whole world is built
if you’re worried about your income or
your future you’re concentrating on the
wrong end of the scale look at the other
end concern yourself only with
increasing your service with becoming
great where you are and your income and
working in the plumbing business I was
working in the plumbing business at the
time ever and I’m trying to think it was
it would have been around that time that
John and lastly I had left the flooring
business
I left the flooring business how bad was
a diploma yeah horrendous were you
actually in the trenches I mean it was
an industrial whoo so I’ll be like
building this it’d be like the plumbing
that would be needed in a place like
this six o’clock in the morning and the
motorway and I used to have to walk for
about an hour to get them to get there
on motorway and then I stand on the edge
of the motorway and wait for a bloke to
drive boy so give me a lift and then the
motorway was like getting renovation
that time so take me two hour or two
hours to get to the place was out in the
country gonna be there for 10 hours
walking and I was a first year so as the
worst of the war sermons on the
beginning then two hours to get back in
the traffic again which is a horrible
horrible time and I was like you know
what I don’t want to deal with this and
then I just left and then I just stopped
going didn’t get out of bed let me die
with him into trying to bank me out of
bed and we have fights in Malaysia for a
good world I never spoke I didn’t really
speak to me down it you just kind of
stayed away from each other anytime I
only time I come across me god I just I
come we did speak was foot was to fight
he lived at his house yeah literally
anything assembly anything you didn’t
talk to him isn’t that it kind of
awkward like it wasn’t me
you have a just a deep relation yeah not
yeah numbers but since this since this
is happy right since the dream has
happened since the vision that I had has
come true and like he went through he
went through tough times over because he
got testicular cancer so he got sick and
all over and in my head us thinking
maybe maybe III don’t that because he’s
worried about me there’s not what I’m
gonna do when all these fights that were
having all
but I’m talking full-on place come in
and points it but not out of here we go
now you’re punching back
oh yeah we were going out of here Wow
what does your mom say about that it was
so protective of you
yeah I mean Rowley I don’t know it was
just she just stayed out via no book and
but she wanted to get to that point
toward he was this because I was doing I
was doing absolutely nothing the trouble
yeah basically felt like I was down for
girl I was a waster yeah I was a waster
got that call that a lot you know I mean
what but now like Ellen and then when I
when I start getting that focus and
realize no I’m gonna I’m gonna make this
happen
and then never has happened I’m I’m I’m
making it happen I have a great
relationship with that like we talk all
the time and I even see energy and I see
energy and you might like it’s the
present times for a lot of people around
there’s a lot of bad stuff going on and
in the country a lot of people are
struggling everybody’s struggling but
now since since them seeing me chase
this dream it’s given them an energy and
I see a new lease of life in them and
that alone spores me on even more so
it’s all just a perfect storm that’s
happening for me and that is why I have
this tunnel vision and that’s why I’m
willing to kill every single man in my
path to get that belt in Memphis to
secure the future from my family’s
future you know I mean that’s that’s
what I’m doing for it’s hard to say but
when I was a kid I used to I always like
when I was a kid he’s always visualized
Stadium something and like even when I
was playing football I’d kick the ball
against the wall and I’d pretend I
scored a goal and I’d run off and I’d be
raising my hand and visualizing a arena
full of fans you know that was something
I don’t as a kid I’m out on my own I
like just running around kicking the
ball so I always had these visions of
something but I just didn’t know what it
was and then I suppose when I came to
this of these events and I started
training me and then came to an event
was like okay this is it
anything you want good you can have so
claim it work hard to get it when you
get it reach back hold someone else up
each one teach one
don’t just aspire to make a living
aspire to make a difference went into
pursuing different passions with eyes
wide open meaning knowing because my
focus was split I probably wouldn’t be
getting very far in any of them but I
made a conscious choice that I just
wanted to experience them I wanted to
understand them from the inside out I
spent so much time thinking in my mind
is this the right choice for me is this
the right career for me should I try and
build a business around this and I said
that’s such a dumb way to go around it
like you should just engage an
experience and actually get your foot in
the industry that can inform whether or
not you should move ahead about someone
who’s stuck or struggling what would you
tell them stuck or struggling is is
typically someone who is more engaged in
their thoughts than actually taking
action so it’s a really interesting
subtle shift but if you catch yourself
complaining like oh I’m so stuck I’m
gonna stop yeah write an email make a
call take a step and the more you
actually do that and catch yourself
we actually sorry this is me a DD I have
my toes are exactly that color awesome
yes love it but it is it’s really a
practice of checking in with yourself
you gotta check yourself before you
wreck yourself like stop complaining
stop talking yourself in your head and
do something
you cannot lose by taking action you can
only lose by not taking action I think
the great majority of people surrounded
by the greatest opportunities in the
best country in the history of man on
earth who don’t succeed are people who
are on the island always got a reason
for not taking action and if you have
delay taking action repeatedly over and
over again you develop the habit of
never taking action you get the job the
habit of procrastinating and holding
strangers change can be there were times
when it was hard to imagine that my life
would be what it is today especially the
time when my son and I were living in
that bathroom maybe remember that scene
in the movie there was a highly polished
sheet metal piece over a sink it wasn’t
a mirror but it served as a mirror and I
had to wash myself in that baby every
day watch my baby in this sink and had
to ask myself some very predictable
questions what happened why did this
happen why did that happen but the most
difficult question I had to get through
was how did I get here and the answer
was even more brutal the answer was I
drove here I had something to do with it
you can’t change something until you own
it so if you’re 50 plus and you’re
sitting out there and pointing fingers
at other people you can do that for a
long time but it’s hard to look at the
mirror and say how did I get here and
have the answer be I drove here I had
something to do with it it’s
uncomfortable to admit that well I made
some bad decisions I made some
investments I shouldn’t have made I had
something to do with it well that man
sold me that house with no money down I
should have told him what he could do at
that house huh
when I signed that adjustable-rate
mortgage we all know these things only
adjust upwards no one’s ever gonna call
you and say guess what you go pay less
for your money your house next year
angle happen so the idea of I drove here
is empowering because the other side of
it is if I drove here that means I can
drive out of here I have to own it and
that bathroom I finally had to
understand what my mama used to say to
me where she would say boy to Calvary is
not coming
ain’t no backup I was 28 years old when
that part of my life happened change was
coming fast
and you know what changes everywhere all
the time
social change technical logical change
and the most potent of all personal
chains the most urgent question today is
not so much as one of my values and who
are we the urgent question on these
times of constant changes how exactly
are you going to navigate these new
realities put another way what are you
going to do never give up without
commitment
you’ll never start but more importantly
without consistency you’ll never finish
it’s not easy
if it was easy there’d be no Kerry
Washington if it was easily there’d be
no taraji Henson peep ensign if it were
easy there’d be no Octavia Spencer but
not only that if it were easy there’d be
no Viola Davis it more easy there’d be
no Michael T Williamson no Steven
McKinley Henderson no Russell Hornsby it
more easy there’d be no Denzel
Washington so keep working keep striving
never give up fall down seven times get
eze is a greater threat to progress than
hardship have you feel stuck because
you’re waiting for some kind of external
force to either push you and pressure
you to change and to be great and to be
amazing or you’re waiting for somebody
to give you permission you’re either
sitting back because you need some sort
of external motivation from somebody
that’s gonna push you or praise you or
pressure you in order to change or some
life circumstance like maybe in your
past you’ve experienced trauma or you
faced something really scary and that
was the thing that made you change and
then the second thing that people wait
around for is permission look those may
or may not come in your life if you are
somebody that is sitting around waiting
for some external force to come and do
the work for you that is such a losing
bet it’s unbelievable maybe you’ll get
lucky maybe somebody will come but more
than likely no one is coming
the only kind of force that will truly
create change in your life is you the
internal kind of force I hate to say it
but for those of you that feel really
really stuck and you keep thinking that
somebody’s got to pick me or somebody’s
gonna discover me or somebody’s got to
give me permission to write this book
it’s it’s ridiculous this is external
versus internal force and what you have
to figure out if you’re stuck is are you
the kind of person that is guilty of
needing wanting and waiting for external
forces people an event some outside
force to kick you in the ass so that
you’ll finally do the stuff that you’ve
been dreaming about doing I want to tell
you something no one’s coming no one the
people in life that get what they want
are the ones that aren’t waiting for an
external force to validate their dreams
to inspire them to give them permission
it’s the people that realize that
success
but happiness that control it comes from
the internal force and what is the
internal force it’s you it’s you it’s
you being able to realize that no one’s
going to do the work for you it’s you
realizing that you’re never gonna feel
ready in fact even as you start working
toward the things that you really want
to do you’re definitely not going to
feel ready and you’re gonna feel outside
your comfort zone and that’s normal when
you start to feel like you’re stretching
yourself and you’re sticking your
scrawny neck out there and you’re taking
some risks that’s amazing
cuz you’re growing or to be successful
you must have one big goal I gave a goal
setting exercise all over the world that
is life-changing I go back a year later
or two years later or three years later
and I have thousands of people come up
to me almost like us a guru or a sage
and they say you changed my life you
made me rich and I said it was the goals
wasn’t it and they said yes it was the
goals how did you know and what I
teaches this is take a piece of paper
make a list of ten goals that you’d like
to achieve in the next 12 months
these are one-year goals now sometimes
I’ll have a one day a one week one month
three months six months but they’re all
goals that you want to accomplish within
twelve months then you look over this
list and you say if I could wave a magic
wand and achieve any one goal on this
list within 24 hours which one goal
would have the greatest positive impact
on my life and then you look at your
list of ten and the answer will jump out
at you and that becomes your major
definite purpose this becomes your major
goal then you transfer this to a clean
sheet of paper and you write a deadline
when you want to achieve this goal you
make a list of everything that you could
think of that you could do to achieve
this goal you then organize this list
like a checklist in order of sequence
what do you do first what do you do
second what do you do third and then you
take action on your goal and then you do
something on that goal every day seven
days a week it’s a very simple system
decide the most important goal write it
down make a plan or
every day and then all of your other
goals will start to move forward you’ll
start to make progress on the big goal
but all the other goals will start to
move forward almost without you even
paying attention to them so that’s
really the key to success is single
focus Warren Buffett and Bill Gates were
at a dinner party with Bill Gates father
and a large number of other people at
Bill Gates home in Seattle last year and
they were chatting with each other
they’re very good friends and somebody
came up to them and said excuse me
gentlemen I mean to interrupt you but
you’re three of the most important most
successful people in the world Bill
Gates and Warren Buffett are number one
number two wealthiest men in the world
what would you say is the most important
ingredient for success and they all
stopped broke off their conversation and
all turned simultaneously and looked at
the man and said focus focus is the most
important quality for success if you can
focus you can do anything if you can’t
focus you must always work for someone
else who will make you focus now
wonderfully enough focusing is like
learning how to ride a bicycle or type
with a keyboard
it’s a learn about skill you can learn
to focus by practicing focus until it
becomes automatic one of my favorite
quotes is from good to the German
philosopher and he said everything is
hard before it’s easy so the formation
of any new habit is hard before it’s
easy you have to keep working at it it’s
just like a bicycle you keep falling
down you have to keep getting back up
again until finally it becomes easier
and easier and soon it becomes automatic
and when you automatically get up each
day plan your day and work on your most
important goal your whole life will
transform [Music]
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