hi I’m Evan Carmichael welcome to
another edition of Marlena masters I
believe that the fastest and most
effective way to very business is some
model the strategies of people who’ve
already done what you’re trying to do so
today we’re going to look at how a young
boy who grew up with a single mother and
was contemplating suicide in his early
years turned his life around by starting
his own business and went on to become
north over 500 million dollars today
this is a story of celebrity chef
entrepreneur wolfgang puck in the top
three lessons you can learn from his
success Wolfgang Puck was born to a
hotel chef mother and a butcher father
the art and love of preparing food was
in his blood hugs father abandoned his
mother just before his birth leavin
Maria as a single mother in 1956 she
remarried the coal miner Joseph puck
with an adopted Wolfgang making him
Wolfgang Puck this marriage will result
in two younger sisters and a little
brother for puck under the guidance of
his mother who’d been dabbling into
professional culinary arts for some time
puck began cooking pastries he had made
up his mind and an early age that he
wanted to follow in his mother’s
footsteps and become a professional chef
instead of following the traditional
route of first attendant culinary school
puck chose to instead train under an
apprenticeship from the age of 14 he was
sent on a train to southern Austria to
work in a hotel kitchen but did not find
success he had hoped for after stepping
onto cakes on a burglary floor he
recalls that everyone told me I’m good
for nothing a few days later the head
chef told puck you better go home to
your mother’s chicken breast feed you
for another year after pondering suicide
puck chose instead to apprentice at
another hotel it proved to be a wise
decision puck decided to move to the
United States in 1973 and worked in
several restaurants before finding a
home at mommy’s on failing the Hollywood
restaurant there he would bring the
restaurant back to prominence and become
co-owner in 1982 puck launched his first
cookbook modern French cooking for the
American kitchen with the success that
followed and upon meeting his future
wife and business partner
barbara lazarov who would encourage him
to follow his dreams puck got the
confidence he needed to finally realize
one of his lifelong goals puck was going
to open his own restaurant with the
backing of some investors he opened
Spago and the rest is history by
sticking with his passion am I not
letting people get him down Wolfgang
Puck was able to go from someone
committing suicide to becoming one of
the most well-known celebrity
entrepreneur chefs in the world to help
you take the next step here are three
action items you can learn from Wolfgang
Puck action item number one don’t
complicate things the easier it is for
someone to understand what it is that
you do the easier it’s going to be for
them to sign up as a customer and tell
their friends about you keep things
simple focus on the highest value that
you can bring your clients and be the
best in the world at what you do the
longer takes prospects would understand
your message the harder it’s going to be
to grow your business puck has never
been one for pretensions despite being a
gourmet chef who caters to the who’s who
of Hollywood I’m Amy of America’s other
elite puck has refused to succumb to the
glitz and the heirs of many of the other
top chefs he’s kept his recipe simple
and the presentation equally so as
restaurants designs unfussy and his
overall message clear-cut don’t make it
complicated indeed for over 25 years
people have kept coming back and telling
their friends it’s a casual yet
sophisticated nature with which puck
approaches all of his businesses that
has endeared him to the American public
as well as his culinary peers his
priority has always been on creating
simple innovative and tasty food and to
share that with as many people as
possible everything beyond the food is
an afterthought according to puck I
think people can walk by and they see
the menu it’s not intimidating and the
food is interesting if they get good
food friendly service in a nice
environment people will come back and
tell their friends it is the happy
customer who makes the ambiance of the
restaurant inviting and exciting so I
always believe great food great service
and wonderful customers put into the
right space will make a successful
restaurant
if you buy good food fresh green beans
you don’t have to line them up in a row
or anything like that just put them out
on a nice looking plate a mixture of
things they are familiar with and new
things to action item number to hire
good people you’ll always be limited in
your growth until you start bringing on
people to help you you only have so much
time with the day surround yourself with
people who complement your weaknesses
and who you can trust hire slowly after
doing a lot of legwork and fire quickly
if it’s not a good fit the better people
you hire the more your company will grow
it’s a simple design despite being the
name behind the brand as well as its
main inspiration and talent the road to
success is not one that puck has walked
alone from his early days before the
first bag was even launched puck had the
foresight to surround himself by only
the most qualified and only those who he
knew he could trust as the company
continued to grow at an astonishing rate
puck would replace his business partners
and management staff as necessary
choosing a place in control those who
are most qualified to be there and who
had the kind of experience that he
desired he always believed that you had
the higher talent to create a successful
business according the puck whether you
have one restaurant or 10 or 20 or more
the most important thing is to hire good
people when they need me I go if you
don’t need me as much I don’t go as much
we’re much better organized and we have
much better management what we have that
a lot of other caterers don’t is a lot
of talent and chefs I’m not saying that
nobody else has talent people but nobody
has as many as we have action item
number three never give up as an
entrepreneur you’re going to face some
dark times you’ll think about giving up
I’m going to work for someone else don’t
lose hope don’t give up on your dream do
something every day that will move you
closer to your end goal and don’t let
anything else get in your way eventually
you will know success it would appear
puck is always successful but the path
to success was not as smooth that it
might appear he stumbled numerous times
along the way and often had to learn
things the hard way but he never failed
to pick himself up and get right back to
work it was in his recovery process the
puck often learned some of the most
important business lessons that he would
use later on in his career the closures
and losses were not easy for puck
especially in the early days when he was
first starting out
and each new venture was close to life
or death but with each failure came a
lesson according the puck each time
something went wrong each time you made
a mistake that was one less mistake that
he would ever make again in the future
whether was to do with budgeting issues
management promotions or the food itself
puck made use of every opportunity to
learn what he could in order to avoid
similar problems in the future according
to puck I learned more from the one
restaurant that didn’t work than from
all the ones that were successes only
you can judge your life you have to live
up to your own expectations there is no
value with just one restaurant with one
person the brand has to be bigger than
the person so remember don’t complicate
things hire good people and never give
up to finish up this video I wanted to
share one of my favorite true stories
about Wolfgang Puck and some of his best
quotes
Wolfgang Puck has been seen many times
by customers but never in the light
tarried ullam remembers well one evening
he entered one of pucks new restaurants
in Las Vegas the California Pizza
Kitchen at the MGM grand hotel as dalam
tells a story he walked in and sat down
only to see puck through the open
kitchen he was surprised to see him
there at all but what surprised him more
was puck came out and took his order
then proceeded to make the pizza he
ordered himself delam stated that he
could see pocket hasta though put the
ingredients on the pizza and then place
it in the oven according to dalam he
thought maybe this was a dream and said
he smiled each time he watched puck
sampling each one of the raw ingredients
before he placed them on delivers pizza
here was a man worth around five hundred
million dollars on the host of
restaurants around the country is the
most famous chef in the world is the
main caterer at the Governor’s Ball the
Academy Awards for the past 15 years but
took the time to make one person of
pizza delam States puck brought out the
pizza and it was the best he ever had
you
thank you for joining me for another
edition model and masters if you like
the video and you want to see more
please give it a thumbs up below I don’t
love to hear what you have to think if
you own leave a comment under the video
and you will see you on the next episode
you
another edition of Marlena masters I
believe that the fastest and most
effective way to very business is some
model the strategies of people who’ve
already done what you’re trying to do so
today we’re going to look at how a young
boy who grew up with a single mother and
was contemplating suicide in his early
years turned his life around by starting
his own business and went on to become
north over 500 million dollars today
this is a story of celebrity chef
entrepreneur wolfgang puck in the top
three lessons you can learn from his
success Wolfgang Puck was born to a
hotel chef mother and a butcher father
the art and love of preparing food was
in his blood hugs father abandoned his
mother just before his birth leavin
Maria as a single mother in 1956 she
remarried the coal miner Joseph puck
with an adopted Wolfgang making him
Wolfgang Puck this marriage will result
in two younger sisters and a little
brother for puck under the guidance of
his mother who’d been dabbling into
professional culinary arts for some time
puck began cooking pastries he had made
up his mind and an early age that he
wanted to follow in his mother’s
footsteps and become a professional chef
instead of following the traditional
route of first attendant culinary school
puck chose to instead train under an
apprenticeship from the age of 14 he was
sent on a train to southern Austria to
work in a hotel kitchen but did not find
success he had hoped for after stepping
onto cakes on a burglary floor he
recalls that everyone told me I’m good
for nothing a few days later the head
chef told puck you better go home to
your mother’s chicken breast feed you
for another year after pondering suicide
puck chose instead to apprentice at
another hotel it proved to be a wise
decision puck decided to move to the
United States in 1973 and worked in
several restaurants before finding a
home at mommy’s on failing the Hollywood
restaurant there he would bring the
restaurant back to prominence and become
co-owner in 1982 puck launched his first
cookbook modern French cooking for the
American kitchen with the success that
followed and upon meeting his future
wife and business partner
barbara lazarov who would encourage him
to follow his dreams puck got the
confidence he needed to finally realize
one of his lifelong goals puck was going
to open his own restaurant with the
backing of some investors he opened
Spago and the rest is history by
sticking with his passion am I not
letting people get him down Wolfgang
Puck was able to go from someone
committing suicide to becoming one of
the most well-known celebrity
entrepreneur chefs in the world to help
you take the next step here are three
action items you can learn from Wolfgang
Puck action item number one don’t
complicate things the easier it is for
someone to understand what it is that
you do the easier it’s going to be for
them to sign up as a customer and tell
their friends about you keep things
simple focus on the highest value that
you can bring your clients and be the
best in the world at what you do the
longer takes prospects would understand
your message the harder it’s going to be
to grow your business puck has never
been one for pretensions despite being a
gourmet chef who caters to the who’s who
of Hollywood I’m Amy of America’s other
elite puck has refused to succumb to the
glitz and the heirs of many of the other
top chefs he’s kept his recipe simple
and the presentation equally so as
restaurants designs unfussy and his
overall message clear-cut don’t make it
complicated indeed for over 25 years
people have kept coming back and telling
their friends it’s a casual yet
sophisticated nature with which puck
approaches all of his businesses that
has endeared him to the American public
as well as his culinary peers his
priority has always been on creating
simple innovative and tasty food and to
share that with as many people as
possible everything beyond the food is
an afterthought according to puck I
think people can walk by and they see
the menu it’s not intimidating and the
food is interesting if they get good
food friendly service in a nice
environment people will come back and
tell their friends it is the happy
customer who makes the ambiance of the
restaurant inviting and exciting so I
always believe great food great service
and wonderful customers put into the
right space will make a successful
restaurant
if you buy good food fresh green beans
you don’t have to line them up in a row
or anything like that just put them out
on a nice looking plate a mixture of
things they are familiar with and new
things to action item number to hire
good people you’ll always be limited in
your growth until you start bringing on
people to help you you only have so much
time with the day surround yourself with
people who complement your weaknesses
and who you can trust hire slowly after
doing a lot of legwork and fire quickly
if it’s not a good fit the better people
you hire the more your company will grow
it’s a simple design despite being the
name behind the brand as well as its
main inspiration and talent the road to
success is not one that puck has walked
alone from his early days before the
first bag was even launched puck had the
foresight to surround himself by only
the most qualified and only those who he
knew he could trust as the company
continued to grow at an astonishing rate
puck would replace his business partners
and management staff as necessary
choosing a place in control those who
are most qualified to be there and who
had the kind of experience that he
desired he always believed that you had
the higher talent to create a successful
business according the puck whether you
have one restaurant or 10 or 20 or more
the most important thing is to hire good
people when they need me I go if you
don’t need me as much I don’t go as much
we’re much better organized and we have
much better management what we have that
a lot of other caterers don’t is a lot
of talent and chefs I’m not saying that
nobody else has talent people but nobody
has as many as we have action item
number three never give up as an
entrepreneur you’re going to face some
dark times you’ll think about giving up
I’m going to work for someone else don’t
lose hope don’t give up on your dream do
something every day that will move you
closer to your end goal and don’t let
anything else get in your way eventually
you will know success it would appear
puck is always successful but the path
to success was not as smooth that it
might appear he stumbled numerous times
along the way and often had to learn
things the hard way but he never failed
to pick himself up and get right back to
work it was in his recovery process the
puck often learned some of the most
important business lessons that he would
use later on in his career the closures
and losses were not easy for puck
especially in the early days when he was
first starting out
and each new venture was close to life
or death but with each failure came a
lesson according the puck each time
something went wrong each time you made
a mistake that was one less mistake that
he would ever make again in the future
whether was to do with budgeting issues
management promotions or the food itself
puck made use of every opportunity to
learn what he could in order to avoid
similar problems in the future according
to puck I learned more from the one
restaurant that didn’t work than from
all the ones that were successes only
you can judge your life you have to live
up to your own expectations there is no
value with just one restaurant with one
person the brand has to be bigger than
the person so remember don’t complicate
things hire good people and never give
up to finish up this video I wanted to
share one of my favorite true stories
about Wolfgang Puck and some of his best
quotes
Wolfgang Puck has been seen many times
by customers but never in the light
tarried ullam remembers well one evening
he entered one of pucks new restaurants
in Las Vegas the California Pizza
Kitchen at the MGM grand hotel as dalam
tells a story he walked in and sat down
only to see puck through the open
kitchen he was surprised to see him
there at all but what surprised him more
was puck came out and took his order
then proceeded to make the pizza he
ordered himself delam stated that he
could see pocket hasta though put the
ingredients on the pizza and then place
it in the oven according to dalam he
thought maybe this was a dream and said
he smiled each time he watched puck
sampling each one of the raw ingredients
before he placed them on delivers pizza
here was a man worth around five hundred
million dollars on the host of
restaurants around the country is the
most famous chef in the world is the
main caterer at the Governor’s Ball the
Academy Awards for the past 15 years but
took the time to make one person of
pizza delam States puck brought out the
pizza and it was the best he ever had
you
thank you for joining me for another
edition model and masters if you like
the video and you want to see more
please give it a thumbs up below I don’t
love to hear what you have to think if
you own leave a comment under the video
and you will see you on the next episode
you
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