then 21 live 321 live we are here
here then I check guest today
from the Italian luca mastella gianluca
how are you
hi all good thanks to them that I am
just came back and immediately I was
alternated from Italy
Italy has time zone like when
go back down there is the casino and when not
I remember by now century you go there I have
here I think that when there are 10 hours
away the casino is both
sides
what I usually do is put myself
already the clock before leaving the
day before leaving on local time
where I go and start looking for
sleep while flying or while they are because
both flights last from 22 to 26 hours
so I take it a little sebach
take advantage of the sleep then feel
luca I already know that this connection
it will fall because there is always falling a
connection so we take for granted
that will fall down st connection and trying to
take advantage as much as possible until that
you are connected then cream for bot
it is a very interesting subject of which
I want to talk to you because you are
exactly following the bot that
we use on slayers to manage the
candidacy slasher many people who
I am here today while I greet David
barbari funari guarini ceciliana
giordano outcome the tripe paradise
christian, in short, all people
connected
many people will have seen I’m bot and
some will have wondered asked bot
and because you use it then it makes the intro
on the fly behind the scenes of
what we are doing on slash for
make it clear how we have moved that it can
be a technique because others can
use to manage their own
relationship with their users here is sure
I was prepared by Marco
directly such as the open tabs of the above
chrome to see exactly
directly this bot that I feel a lot
more interesting to see it as from
I live because in the end it’s an automation
which in fact I have also sent precisely
through the bot
in the message to warn of this
webinar is therefore only what it is
a bot
in this case, here it is simply a
the system will use as many tools
chat but there are many other competitors
of me
it will also use chat fuel but let’s say that
many chatwal are the two main bots
but for the draft of what we mean
we mean a system that is a tool
allows you to create automations that
do they connect with our chat
of messenger and so we can in
this way here to send messages
personalized through the
automations therefore without having to send
each time write manually to those
22 thousand people we have inside
manually then in this case here
allows you to automate everything a bit
like what we saw then with the
campaign that the mail marketing tool
appointed six months ago in the first
launch of slasher that allows us
precisely instead of doing automations for
the mails in this case afternoon there
allows you to do the automations for
send this message on ours
facebook messenger for which the
concept is that when you see it arrives
a message on messenger
I’m not the one to send and dozens of
thousands of messages closed hand in
a room with luca that says the writes the
message is not me is not a person
in themselves but it is an automation that is
makes using the technology used on today
messenger who is threatened chat only
what to build a say
to be able to climb what the relationship is
with people
another aspect that asks you this
us for this collection of applications
I remember it ends Friday at midnight
we have instead of choosing the usual one
form where you go on a page e
fill in the form with i
data as your name, etc., etc.
we have chosen to make it a candidate
directly inside the messenger
that something new actually for 98
percent of the Italian companies
spikes c how it works from that point of
see what happens absolutely also
here to see it under another thing though
the other time by frying the others
applications we used a tool
called time for that has a tool
simply very nice at the level of
yoox design level precisely
collect these kinds of polls
now when instead of using type
form these times we have chosen to
use doctors for a lot of reason
simple first of all is much more
interactive the user in this case here
able to have a whole
of the interaction of having a kind of
conversations
virtual directly with ours
messenger and in this case here with you
because we use the bot monti
we can also define it and the second one
reason that at the time
generally the user begins
interact with this bot
this user is captured and us
we can communicate with him
even at a later time
so while most of
space companies spends thousands of euros
to show yours when the user
click after make the targets in which
the user in case he has not completed
the candidacy
instead we are able to break down the
retargeting costs because we are in
able to recall the user
directly from the chat hands and beyond
this to restart it from the question
from where he had stopped in the candidacy
and this thing can in my opinion the thing
very interesting because it allows us
precisely not to say you owe them
restart self-nomination from scratch if
the last step has stopped but to say
you can start from the last step
simply enter e-mail and and has
well as to the candidature and above all
one thing in my opinion is very interesting
is that for networks to click on reit
chat hands are very high
we especially in the part of
retargeting we use for
bring these users back into theirs
candidacy
we have a 90 percent for networks between the
20 and 50 percent click on rates
depend and which message from
however it is very much
I see
marco let’s see if I’m here I’m alone
in bagnoli you lost where you lost
but known we have heard perfectly and
the second the interesting aspect this
that seems nice to me too, let’s say give
the behind the scenes of how we reason
we must reopen at this stage
candidatures for slayers and the choice that
let’s do it
and how okay do you still feel blah blah blah
blah for home and better and I hope you
hear him again hunters
here I am you have lost a shot of
a broken sound are here always
send me there are
I told him that everything would be skipped
okay nothing we see says harsh but
let’s just go on luca f is still too he is
just me here I am you are the i
ultrasound a continuation I pretend that
mixes with fantastic garden entered that
works well when
Collect the nominations for the office you collect from
a module could have the great advantage that
it gives you the possibility basically of
bring people back to the same place
in which they stopped to do them
continue here this is according to me is a
I just look peeled meanwhile tell me
quad directorial seems to me a lot
interesting this concept wait
the premier and colleague you are not there
move
let’s see if we can come back live
I do not see a luke I see from bronze
that now I also feel fantastic and
we talked about half an hour practically
without knowing if they have heard or not
however, I need everything for that reason
let’s say the theme in my opinion interesting
is that they are partly new tools for
many that however allow you to
reach people who maybe
they really want to register with yours
product service and on the other side the
opening rate then of the
conversation you have is higher than the
click through rate and today instead maybe
send me e mail and to the problem that one
he says yes I want to run for snatchers
but then I did not receive the mail sent
in spain and is therefore to get back one
most privileged channel of communication
it is precisely for this reason then above all the
our vote in this case here
through already because to a tool that
it allows practically to connect others
tool allows us to send e- mails
that we capture on manhat to others
our to die in marketing as it can
to be, for example, impacted doctors
campaign audrey and this thing here and there
very interesting thing because in the
when you can do it
communicate busts two tools in the case that
you send e-mail to a user who does not
you never open after you can tell through
your case here always from pierre to
kampen to send a bot
through in this case koeman ichat
to say the user did not read this e
mail that very important here is the
link for example to see the mails
so this here when you
thou hast a 90 percent operated on in
this case as a chat becomes
something very important to be able to do
use the referees together with alberto
drop there was no saying delicate topic
I think it’s a mistake they make in
lot of
signals but the step from the bang a
becoming spam is very thin what it is
the huge difference is that you do not send
a communication from people who do not
know you send a message
exclusively to people who are
they came into contact with you
and therefore it is only a mode of
communication
let’s say
different more immediate than today
it works better than a mail then
the no-luca parallel outlet is not that
he eats the goal and then uses them
especially to lay in parallel
because then alternate different types of
communication but right there for
answer this question that is
made which in my opinion is very current
because we are a bit early all
users are right now up here for
interested in the booth and I do not see it as
spam
even though they received on the number of
e-mail we send with the bot
they would probably say it’s spam
so second put to solve this
spam problem
if however it takes 18 it is very interesting
simply what I do and
always send an initial question where
you are interested in this topic or not if
the user puts no we have other times
I send him another automation right away
immediately where I tell him then
unsubscribe from the whole bot by clicking
this link or then describe yourself to this
type of topics by clicking this one
link
in this way it lets the user choose
how many times do you want to receive yours?
messages citera et cetera
mountaineer and very important absolutely
that is this that is also the theme that
he marked Daniel Perilli that said one
it becomes too insistent two
considerations first what he said
luca now you give a choice to
users
the user who chooses how much and if he wants
receive communications number 2 instead
on social media there is this mistake of thinking
that overexposure exists
overexposure exists
if a user no longer wants to follow you
it does not really follow you if the relationship
Instead of trust with a brand thou
you want to hear every day, not mine
sweet half I want to see every day
it’s not like they say I want to see you one
once a week
so this in my opinion has always been
a false problem that, however, a
sometimes there is marketing closes
fast is that eighty percent of
content must be most
of times of value and then holds 20 per
one hundred for the sale is clear that if
we do the opposite that you yes the bot
apples or other things always bother you
generalm absolutely absolutely
some report that I choose only
guests with my own combable here
to ask, in fact, as you see, not true
I have women at these tours because I asked
to all be revealed but no one said
instead in reality of the web it is na future that
I will make a series of women guests already in
therefore we do not always wear them
to a choice absolutely
the tool if we repeat that it connects
active campaign with a bang other tools
heads up here which is an instrument ovi
store and on lately now also in fashion
zoff the throne but and it is not proven I am
refugee me feel even luke feel
very well
here we are fantastic then then michele
michele finarelli says I should have
follow this direct before
I candidarized I interacted with the bot like
was my best friend to this
cavity a classic because for some
maybe they do not have access but this one
this understanding sometimes I send the
mail or a registered person ee la
answer is as if you had sent the
mail by hand here maybe for some
users you know if still there
rosanna is asking you how
realizes a started bot exists a
serious course you have some running and doing
because I did a couple of rides in
this case here in English but the
most times you find a lot
a lot of things directly on too
free directly in the internet on
youtube or directly in tutorials
bets available from the canteen itself
the chat fuel most of the time
it starts like this and then there are
many dedicated groups and those
specific topic that can
definitely give information
very very specific according to clear
stefano galeano asks moreover and voice
I would turn it to the question
I will gladly answer them as I do
insert the bang inside the
new g of pr that the new legislation
European protection in the word
solution a solution than me
they did it first
the first does not seem what the gd was
pr omitting this then this
case courage of pr apart that not
we are still sure of what
they will put in this legislation therefore
let’s say we’re a little like that though
solution that I found in this
case that we also put it inside
cai nature without desire is that which
when the user enters the mails
you must give him a field
input because when you put this on
input field can write his email
we are venturino and we catch the apples
clearly it is not that we capture light
it simply gives before this field
input I simply put the link
of the privacy policy in this case here
or thermo service and then in this case
the user I say carefully read the
bust link here if you need to
discover our privacy policy and in
when you read it simply
complete in this case insert yours
e-mail
in this way we have here
we have exactly arranged
clearly to the user
complete this at the checkbox level
you can not put in meghni
chat and we can even put it on
before the user endriss mail chat
so we can see our beauty
button with more boxes than only
when the user has clicked, you can
enter many chats
so in this one there are these two
methods that I think are enough
valid we never know what’s there
they will really ask to do this
case then consider that for facebook
you saw that they are testing the
broadcast messenger paid for
companies and for facebook can be one
important business form will be
they are the first to solve this problem
here giving you the option click here if you want
be compliant cd pr and they do the
the box to accept these are
always have aspects that then sim
they solve maria teresa pellegrino
December but to use the bought the of
be mandrake but I have to say it’s not like that
intuitive
luca at the beginning there is a little knit
like stones from the beginning between the other I have
Milan led to the founder of the I
Doctors is a smart young guy
but it is not so intuitive at the beginning
now they have improved it a little lunch
of the improved year because they do not have
made the flow much more visible much
similar to that of acli campaign
so it is very easy to see these boxes
you just go to connect me, however
comparison from other types of automation
I find them quite intuitive I
personally clear marco says he says
advice in the bang the direct link to
live and not at the event is a great one
it is a pity that live the link ce
you’ve got it afterwards unless you schedule
in the effects if one is to last
dai could slip into the link
and therefore it can be a suggestion
correct for
the next help help help is
Francis asks important to say that the
I put here look at the question wait is
important to say francesco with ton
who is writing is a bot I am a
osteopath the relationship is very empathic and
I do not give me the hoe on my feet like that
solve the topic from your point of view
of the fact that it is not you who is writing
it
well in this case then the same
handled that it is always said that the
first communication should be
always clear where we always say
two things first that is a bot that talks into
this case here and the second is how to do it
to subscribe at the moment you want
to write you, then I think this
what here is fundamental at the same time
I see a little bit that the user at the end
ignore because he wants a little to believe that
whether we are ourselves writing and
however when we do something
very personalized and very attentive
to the user’s needs
I think it’s not a big deal in me
indeed, this case is much, much more
direct of many other ways of
communication according to me also only
a very general video is however yes
always addresses everyone while on the other hand
an e-mail can be a lot more
personalized according to me if you do it
in the correct way
yes the other aspect in my opinion is that for
me at least for how I see a vote
today is a me is an email marketing anymore
sophisticated
it is not a system of intelligence
artificial includes dialogue with you no
it’s a setting of options where in place
to make a sequence of mail marketing is
a sequence that is made of allowed
day to desserts and it will be more and more
sophisticated however the expectation that there there
is who knows what not to today is not
so simply to place and fill out
a form via e-mail which then arrives
our booths email marketing go to
fill in a series of questions choose
a series of options on messenger that
more comfortable because you have it here I want
say and it becomes easier in
however, it makes you available at least
of the ramifications that allows you
also to say if you answer this
Ask him to ask him this other question
instead of another then however the
communication is a little more
targeted to the specific hand user
by hand that answers the questions
miriam jahier but in trainer cc cazzia
saying your example that continues
repeat sign up for slasher mida in
I know I do not know exactly what you do
report miriam but gives me the cue
to report the fact that
inevitably every time you are
automations there will be an error ie not
you can think about doing automation
perfect you will have understood the thousand variables
and so myself maybe sometimes some
buttons do not leave
or I received I am already registered in
slash but they require it and then of
from time to time you must know that there is one
error rate does not exist perfection
however, the tent will be perfect
no this I do not think that miriam yes
refer to a technical error I think
refer to our communication
said this we also remember mini chat
it is not a tool that site created by
facebook is a tour that takes advantage of the first ones
this case here is facebook
access that face book from platforms
external to be able to dialogue with his
platform
so a margin of error when
that button disappears another thing is
certainly acceptable in my tests
that sends me thousands of people I would say
that 1 in 10 out of 10 one in twenty can happen
or that a button disappears something like that
that a fairly high rate actually
with daniele daniele mauro we pass
let’s try to understand sorry on the subject
privacy gdp r we can talk about the hours
I would avoid making a legal webinar if
you want we do webinar liga on
these themes if we do not speak only of
one
let’s try to see how these
tools can be used not
only from us but also from people
I listen and there is an interesting question
by daniele mauro who says to introduce
a first bang on the farm
what are the first services you can
consider how to start
this seems to me a good idea luca
sure now for here services
I think you’re talking about anyway
platforms to use the bot then
this case we have already named many
chat we have already named ceo fuel ce
they are another couple of services though
these poles will be the biggest ones
about how to start here is always
referring to Venice and what
I know the section most
gross
that are practically all the tools that
he makes you available to be able to
dialogue with yours with your website
for example
so you could have a link that
simply allows you allows
to the user by clicking on access to the
your automation or you might have in
this case here is what is coming
defined a customer chat where you do it
it simply lowers high
screen and the user when it cyclicates above
the can just ask
needs of a hand answers write me
simply your doubt and someone
life will answer
so in this case then the tool
it becomes can be all the automations
bots can be used for both
automations automatic answers both
as a live chat service where a
our employee user can
quietly answer directly
live to our users
and I personally especially when yes
it is about selling, that is, in the pages
really sensitive related to the Venetian
like the checkout page
I always recommend to have a live
chat because you do not know how many users
find problems or have
need one of one to respond to
question to be able to directly cost
clear then I would recommend it
mainly I’m sorry for the customer
chat definitely just based on
how much from the series ii
or you can use the various
automation that makes you available
for risotto barbara guarini says she
as an arts being an artist can not
work must be a relationship
staff can be useful for
advertise an event in the air in
barbarian reality in my opinion this is a bit
a cognitive byas of many because in the
time when you communicate online is
always an impersonal communication not
if I make a video and load it up
facebook are not there at that time a
interact with users
there is always a barrier that you must
consider if you send an email to everyone
newsletter subscribers can be
the impersonal instrument but the way in
which you communicate is a way that is more then
personal creates empathy but must always
think that there is this kind of
barrier the bang is simply a
another of the tools available here
if I were an artist absolutely yes
I can also use a dot women bot
list is not a problem here
prosecco goes on I’ll continue kindly
polite tells us rosanna falardeau today
some asked for bots instead
whatsapp telegrams experiences or not from
an experience, however, I have seen so many
people who are using it in
this moment here and even livia was
asked a question enough
interesting where there was a user who me
he said I have a company that receives
about 5 thousand calls a day and I have it
a device that I can
record the numbers that come to me
when they call me, I can take everyone
these numbers put them all inside
this tool for the automation of
whatsapp and start bombing everyone
the messages and I say here we are in fact
even more careful and clearly you have to
ask the user for permission
commericianti in this case here we are
able to immediately ask a
user who calls you according to me is not
that just authorize that you take that
number you put it on whatsapp starts at
send messages so even there a
as the face must be careful and
make the necessary considerations
I open parenthesis while we speak but there
face a thousand problems so you have amazon
and google with alex igoogle home they have
a bang instead that responds to commands
vowels to which you say alexa buy me
toilet paper and alex I’ll buy it
toilet paper is not interacting with
jeff bezos I’m sorry to say it to many people
they believe instead they are talking is not
there is that is a system of intelligence
artificial a vocal bot that responds
includes answers and orders and to that
point we are already in those raleigh
today we are talking about this
automation done inside for example
of a messenger and facebook
clara says clara plot and comfortable if you
knows the target of our audience
etcetera etcetera etc.
help me chat fulmen ichat asks
John but I believe we both are
improving a lot and I would say that in this
case here I see many people more
slelate fuele many closed Romanians chat
at the beginning there is more and maybe it was better
for now but started it is doing so many
things that ran were interesting
like the conditional text the baby testing
all these things a few seconds but
they’re very interesting
I do however a warning
it’s not a bit like a tool in the
marketing that when you want
change platform download your e
mail the amounts in another is done side
migration here you can not export i
your contacts reload them inside
another platform is fine
careful maybe start with both
of those that find you better and then
choose fewer deserved second track
me this is adviser john goodman there
he gives a blow saying he understands one
word on ten but important joys to
sometimes enter into the merits of these issues
because otherwise it is always too high
maybe as a reasoning and then at the end
you must execute what
then your project online and you have to say
ok but I end up as I communicate with
these people
I send an email ok or active a blow and the
bosses as the active and what tools are e
then get your hands dirty too
these themes
it helps a lot because if not we say a lot
theory but then you lose yourself in practice
a bit because my advice is not
be scared by the fact that maybe
some words do not include try
however test see foot and if anyone is
further on these issues and it can be
useful in short
said this you can implement a
bot to a smartphone application
if it should be possible
can also use in offline that delio
let’s say everything and boteach skillful to today
I can not patent disabled barrels is
a part of great bot for ecommerce me
like this nicola d’elia has never had
luca experience on the blow and if I had
could show automation is a lot
similar to what we have now is
very similar to an automation you can
do for e-commerce when we talk about
users who leave the application
slasher and try to bring them back inside
I see nothing different
when a user leaves the cart
of tu e commerce and you are looking for
bring it back to that special point where it is
it is stopped earlier then also there
to our bot on man in chat we can
pass all the information that
we want to understand how
law or directly through the
link those pious and therefore also
there many times it becomes easy to do
communicate commerce commerce
all others like e platforms
most popular commerce nowadays
so according to me it is absolutely
interesting and lots of people do
already place type of automation not
only at the level of re-targeting for
bring the user to coppi stand but also
at the level of acquisition when in fact
you want to understand even before the user
arrive on the specific product to which
product may be interested
now I do not remember but I think
rayban have directly
an application to get you already buy
inside the bot or even less reported
they too were sincere that solid of
flowers that then order the flowers
directly to the bot
yes exact so not only can you use it
the bot for inter
how to say to improve performance
of the you and commerce but a certain point
we could even almost replace them
commerce directly through a bot
another one probably helps him
example are the media ie if you follow
basketball nba
go to the bot of the MBA and tell me
I want to have the highlights nole points
best of the game of lebron james
whenever there is a creval match
cavaliers plays in the cameroon manager if a
that point
you have one on your messenger arrives a
link says hey look there are points
millions of yesterday’s game of lebron
and everyone watches the video is a service of
utility and that clever and you can
give information that maybe they are
more targeted here is anzio nell you
has it loaded up of the MBAs or that
instead you have the vote there is none
difference this case as he saw that
the world is always going less towards
the apo in the I am seeing that a lot is
becoming very get interesting
having this say the bots are also born
for the need for facebook to skip the
ASP system and create your own
ecosystem so this is the reason
even behind the scenes
I wanted to inform you that Antonella says
Luke you are so cute that you
we forgive all chapter and that is you
I point out that it does not have me
said nothing
so you’ll pass by
congratulations I know you’re probably there
cast sweet half adopted a little
chasing and creating problems an arc
austrian to start another
message for immediate antonella
write to torella then then then
wait for tata tata tata gian vito
d’angelo says the fact of knowing from
part of the client who on the other side
there is a software and not a person
do not think it’s a logical limit
rather than technical this according to me
it’s another aspect if you look like
evolution
if I call the call center today and you
I say my then lukather tell me what it is
do you think I call the non-call center
so vodafone here in England me
a physical person replies, however, in
bank systems and a bot that is a system
of via arco auctions registered vocals
unbearable that give me some
information if you look there has been a
huge migration over time
and in fact to me pisses off that stuff
there so I think that if done well
it does not make me angry it hurt me
it makes me nervous but it makes me nervous
very much a repeating operator too
with its standard questions even if one
physical person ie the theme in my opinion is
a theme of experience
if I create a great experience then
both digital bot jai ho that is a person
physics is little changes, however, in short
to unite the two worlds without any help
I decide I agree with you I think
that we must always have initially
something hybrid where you use the
bot only to convey the user
in the right direction and in the case that
he does not find the solution then later
we can make me talk about it
talk to the physical person of the
your company’s department and responsible
to which the argument instead of having to
go through twenty people that i
they say nights next step department
etc. and so on
I think it’s much more interesting if
inventing it at the beginning is also much more
useful today as there is much more today
intelligence in all of the tools for
which you then put behind a bit of
artificial intelligence algorithms
then to calculate you can see what they are
the main requests to sort them by
do a lot of stuff, in short, the software of
of the most advanced crm today they do fan things
unthinkable only a few years ago
so if you go in this direction it does not
must never be one in my opinion
technology replacing technology al
service of people and therefore this
it should be some logic there
I passed this question by Giuseppe
coppola that basically asked a
how complicated it was and a question
combine recurring and what costs there are
in your opinion to implement a loot
online maybe on messenger in this
moment at the level of difficulty
I would still like to show it why
showing together we could
show how much is actually easy
seeing it when once after by is
already understood the 45 commands that are not ai
commands was made to drag the gods
blocks as text or as an image
it becomes easy enough for me
after a couple of times he saw it
and yet there are a lot of tutorials on
internet that show you how to do or
Italian groups specialize in this
that absolutely then two then have
asked the questions you want relatively
the cost is a bit the cost here too
daily mail marketing so it’s not just
I remember exactly nine it seems that
we are talking about 5 euros for 500
users or 10 euros per thousand now I do not
I remember exactly but we always talk about it
more users to the more expensive, however, the
speech is very simple that more users
to the six make good use the bot
many times even more return to the then
I do not see it as something really
problem of a barrier to entry
too big I think we are, however
I see various requests on necessity
to have a basic barrel course and then
from next week we will do a
premium video course to explain how
uses of asti bot
let us perhaps continue that we do not continue
massive chatbot katia there are gods
big questions so that it is public
we are completely covered is fine
then it is still said someone is
possible to make bots
without these daniel platforms
fornaciari absolutely
they can be given, however, they are there too
Italian platforms that can be
that is, use each one then choose the
his and chooses the technical type from
use
I add an important aspect myself and luca
we have nothing to do with meghni
chatwell did not take money for
tell them we tell you what we are
using at this moment on slasher ma
tomorrow we will be able to change high form or
or less, well, bot is fine
for booking restaurants connected to
management pressure interesting
questions and booking on the phone
they are standard and therefore it does not seem
impossible says scali zanardi I do not have
already seen this bang used so
the speech is this that already exist
bots already connected to management the
speech is that most of
really big companies do not use
Handled jet fuel because they are created
something personalized that answers
to the needs
so in the case of a big company
want to connect it to management
it’s probably not the best idea
connect use but started using
chat fuel but these needs are
also of companies in a certain type the
most of s.mauro time
vicentini we also enter into the merits
of the analytics seems to me tomorrow
interesting to you can manage the bang
stereo monitoring the
statistics so let’s give some
information on the statistics that then o
the moment I use this this
platform
now statistics depends on what you mean in
this case here both felt that
you may want to see you then there
are two types of statistics in my opinion is
that we have to look at are those of the
inside me chat and she you in this case
here I have the car inside and this there
case evidence of anything that works
much like panne mix in case you are
an analytics expert does not need to be
an expert, however, in short, allows you to
see all the steps made by yours
single user
inside your automation and you too
you can give it and it’s a tag for every single one
link that he clicks then you can
retrace exactly all the different ones
step that he has traveled the second type
statistics that could be of interest
on the other hand, those relating to
cross domain in this case here is
when a user enters from your site
enter the bot which is another domain for
it’s clearly you’re talking that comes on
facebook practically and after it goes out again
in this case, here your barrel
return to your site for example there if
you are able to get it out and do it
return to the domain you can go to
intertwine virtually the data that you
you took under the site at the beginning and those
that is the end of me most
times do just that when a
user puts the mails into reality the
most times more law has
captured you have already taken his e-mail
there is no need for you to do back
on your site
but I after he took the e mails
most times I put a button
final where I say confirm his
signing up
when the user who reads the button
it still ends up on your site on the page
thank you and that way there
you are able to exactly review yours
conversion rate completion is
from the side of your site
that of the part of the bot this neighborhood
to have answered yes stefano rocco
asks percentages of trade reit bot
persus mail premise then tt pass the
luca ball the moment I have to
evaluate the impact of an email or a
bot
I have to consider how many
people come in in connection with
these two tools and how many of these
people then end up buying a
my product service register or make
an action and then the nice thing is that
you can do a calculation and put in
comparing these two tools and saying
ok 100 people who have completed the
form by mail
then they bought in five and the bot
anchored in 10 1 what is to this
point helps you because then really
see what works regardless of
theories
in our specific case this one
January press for those who were not a
knowledge of how it is not in this
world as you see in this
moment the general rating convention
here is a part slash that then maybe we will do
a conclusive break-up when it’s over
I collect the candidacies here
initially to this question
I thought
I think it referred to the percentage of
opt in the user ie when a user
absolute absolute landing page as it was
more as it converted the classic better
form the classic registration form
compared to the bot
but I think you instead intends in
sales button which is in your opinion
intense sales
ok in the case of sales according to me in
this case I do not think that changes here
really where they come from
but it’s how many arrive on your page
to the ice also use the bot a lot
because it allows you practically of
prepare the user for the content you are
to receive so many times I find myself
for example, I have a facebook group of mine
where I put a lesson many times myself
what i do i go directly with the
bot to have a kind of preparation
at the lesson so I can ask
let’s say for example there is a lesson on
bot
I through the chat and command menu the
broadcast message before public
a lesson saying today we publish the
lesson on the bot
know about the bots or not the user
go or not
after step to the second phase and in base
I talk to him more about the user’s response
what are the automations a
basic level or instead of more things
complicated by instead of that
the user is not ready at the end all
and two users come to class though
what I got in this case
then prepare them for the sales lesson
to the content and in this way they can
be able to have city stick and on
how many in my users are on the level
base an advanced level and more to do
get both users to one
knowledge we also say general
of the argument before arriving at
lesson that I think is important and
claudio bove and introduces a related theme
then to the part we say of atv’s
facebook and says it is possible to pair
the blow to the pixels of facebook for
entice you to complete a purchase
I guess you refer to the
retargeting that one can make a person
arrives he interacts with the bot
and then how can I connect it with the Pope
then in this case here as I said
previously I always put to the
end of the boat when the user has put
in this case here the mail and I did
the action you wanted and always put a
link to get it back on your page
thank you because this way
what the peace of thanks you have there
in this case that pixel then if already
that if the user did not apply above
there is no peace of thanks
the user has not completed the entire phase
of
I remember that when the user
mind an e mail and after i say click and
the button to complete yours
enrollment in a high school 97 percent of
click on reit because even if the user
does not know that even without clicking and already
however registered at least the user
it would be almost a madness to say ho
done all those steps I put them e
mail and then do not click on that button
clicking on that button I activate the
pixel directly another way to
activate the pixel is to use
the tapir from pr where you can put in
pixel directly simply when
the user enters the mail goes through
from pr on our html with the pixel in and
so you activate one last way is that
to put it on the gross tool that puts you
directly available but in chat
with the landing page because I remember too
with man show you do not really need it
to have a site
he provides us with a landing
page is very simple that you can
move the elements around and do it
record all too many chat and there
it will also allow us to pixel Facebook
in my opinion there are always ways to
activate the pixels through google pack
manager or through anything
if really a clear director then I remember
that is very much what you have
want to smanettarci because then you can
now connect a thousand applications today
make 350 billion tadpoles on this
but the interesting thing in my opinion that
from time to time then you can
actually see people more
interested re reaches the if you want ri
Targeting or not, however, is one
additional tool are expressed
This theme
Maximum stays on chat rooms and says if
can structural campaigns
timed or just type activities
chat I guess what you mean if you can do
lunar does not have a campaign for
reach are defined or followed
of automation and that limits are
automatic ones when the user enters
let’s start going automation
predefined distances that you decide and in
this case when he has to touch anything
or you can have sequences instead
of broadcast as they call them that
they are precisely those that you sky giulie e
send them to all users at that time
of that day that you want then
absolutely always roberto lucchese
enters the topic of the landing page asks
what we use to do landing pages
before you do
merge I make a premise is that me
it concerns me I have a different allergy
things in my life and between these things
that is, I do not know the customer I was talking to
marcello who followed customer care slasher
and rightly there are mounts for you
understood the answer would always be heard
if you do not like it, goodbye, no, I do not
I’m never at a stage where I’m there
pray to a person no but that is not you
okay but it was the other crazy but who if
he cares
I always have this approach but it is not
the maximum with micro and cultural that
So I try to always find people
instead competent that they have
the right approach is why one must
know your own character
the same on the topic of fan automation
landing page
I am always extremely critical
because the starting point I see
wrong in many is that instead of
starting from the product starting from
own community or start from the
create an experience that is
actually interesting start from the
technicality and there is this idea that me
I do a series of landing pages
all the automations we slam into one
some traffic and at that point I do i
no money and is one of the is
more wrong approaches than there are
and therefore I am always very allergic to
who takes this path I must say though
that since we know each other with luca or
much re-evaluated a whole series of
automations that can be done in the
moment when the product is there then if
there is the brand there is the community and you
behave ethically towards the
its users
and clear that it is a series of tools
that help you increase the number of
people who subscribe buy do not
record cut stop are that of
this is clear so I have this
basic allergy on the tools if
used bare and raw is that it does not
you have to bring traffic to have a
audience which is a very different thing
what tools to have them for now I am
agree with you because you said
good when you say we can increase
our performance here is very united
and this case here click founders who has
a tool to create landing pages like
it could be as pages as they could
and many others, however, always talk
what is always asked the question
better active campaign or better mail
chip the speech and this clearly
I think between mel chin pactiv stands out
a nice difference, however, said this
when we always talk about doing 20 for
one hundred of the effort to get 80
percent of the result
this is exactly what we are talking about
with the tools to without tools or with any
tool you can already make your 20 percent
of sports hold 80 percent of the
result
when you think but I have to use click fans
in the oled pages that you have them and changing
tool I also take all this on
market tool and you will always get
that last 20 percent of the result
because of what we are talking about yes
you can not convert yours
fan in with the really basic tools you
I can guarantee that they will not convert either
some very very expensive tools because
of what we are talking about in
all clear precedence
optimizations that then go to make a
example and we have launched for books
on keith funnels so we say not
optimized and made 1200 subscribers
not immediately
if you have produced right and ai
community at that point then the tools
they support you but we can not leave
from the tools with the idea that you go to
create something always parts from
problem of people what is a
problem and what is the solution that which
bring and then find the best tools
which then evolve from time to time
then it is possible to use asks gaetano
gargiulo bot on instagram for all
people who use a hashtag harding
time
no then in this case you can here
connect there is more integration
simple of the other match and the barrel in
general that clearly with facebook
so you can make that when
for example, one of your users is yours
facebook page
interact with this content as per
example comments on a specific one
place video to then automatically
send him a message through e-mail
chat telling him and fat for having
commented on my video you would like
follow others, for example, clearly
instagram but even if it is anyway
Facebook property does not yet have to
available this type of integration
even if you can
the kind of integration one can do
at the instagram level is simply
that use a very simple link
created with mary chat put it on yours
story on your simply link
account and invite your users to
click on that link to enter the
your automation this is the method
I think it’s easier to integrate
automazioni instagram andrea porcini
he also talked about prices please
we talked about andrea maybe it’s not
connected or not was another in
final price of the course actually me
it seems that there was free for one
I have not seen it since then
I know
then it must be free too
started free sorry maybe that is
only the finished functions and that
they are not free but you can leave
already from a free plan in my opinion is
enough you can dare it free is like
say mail chips up to 2,000 users
maybe free and then more salts of di
users and more and more at that point
it’s how I’m also open the list of
prices simply says that you can
send how many broadcasts you want to the four
gross tool available in short, you
it simply says that you restrict your use
complete with the platform
if you do not take the paid part
but then do a lot of things too
free manner in my dear say
to summarize in my opinion to excuse
it cost 500 with $ 16 for 500
users or 15 where for a thousand just for
furnish a right side
cheap because we have no
affiliation with them we make sense that
we use, that is, not for laughter what is there
it seems and there are also Italian solutions
if there are Italian solutions that
it works better, but you use those though
let’s say it’s more the concept in my opinion
Interesting
you have an instrument we have the tool
new that we are not describing in
theory but we wanted to let you see in the
sense is something we use in
this moment for slash when there
candidate or when there is this
interaction and on live and at that point
I said barbie we explain why
we are using what is the logic why
it can work well maybe give it one
eye if you’re not a
technician and you do not know how to use it
someone who cloth that installs you
and stop, in short, it’s not stuff you’re not
leaving space rockets and not
they are impossible costs, in short, this is
a little logic, in my opinion, interesting
personal question by luca tarchi says ma
you luca you studied abroad it is
first in another question I have
made to appear that we have answered
responds very quickly you can not connect
I do not know what I meant twice
on the same page, however, in this case
here was yes yes yes, some asked
then use chat on and hands chat in
contemporary robe so I never have it
tried honestly but I think it is
possible because in the end you connect it
simply self facebook page
so I think there are no problems
on this case here a case in acer per
landing our says but I was not there
first I rightly use two bolt
at the same time you will still find
maybe he created two pages two pages of the
textbooks for a while and basses on two
pages until what can also genius
in the convents he said I recommend the
videocourse on bots must be done by
a bot
brilliant this is right and I cash him
automatic cable
okay luca than training for churches
manicardi that I have made an economy the
triennale a ferrara his original of
ferrara in this case here then a
Basque play as a professional I am
broken the Achilles tendon and are
party however master overseas where I have
studied in canada france south korea
for three months three months three months I was
master many universities let’s keep it as well
what is es
simone leopizzi, however, greeting simone
it reads in the fake only called morello
big simon also seems to me that or have
developed their Italian platform of
bot or and however do not play boxwood
leopizzi find it simone all
customers who have memories or comics
you feel right the mail luca that
now we bring you well, no, it is
a person without another who has
in-depth borrowed what happens
when a little is to communicate with
another bot
I do not know they will
a bang to decide something talks like
22 automations that speak depends on whether one
system smarter or less maria
As a friend he says you do not know Italian
recommend use this site is called
google and try to see if you find in the
solutions but there are no other if
post network recorded video of this
direct absolutely you use or bike and
what is the biggest limit you see
today’s bots
so much greeting elisa that I know her
personally, then a greeting
then elisa reported we must do one
direct specific to them it brakes me
I listen because I understand you have many
knowledge and appraisal and then in
this case here the biggest limit is
surely what is done
notice earlier when I did
the mistake of saying with the bot you can
in my opinion it is almost a dialogue
and when I used the word dialogue that
clearly it was clearly one
extremism when I talk about dialogue
I speak that the user who speaks whole 10
with the bot
then in a certain sense, enter into gods
segmentations that allow it to
get messages based on his
actions in this case here we mean by
I meant to clearly dialogue the limit
bigger is just what there is
is an artificial intelligence 10 that
they can not actually solve giving
give an answer to something that comes out
out of the sown
so if clearly a user for
example if a user during yours
automation writes a typed message
you ask, you like this with the two
yes buttons
I instead yes instead of unloading
buttons respond in the chat
directly if the bot crashes and
so it’s your task to create
automation that presches prevent constituted
situation in case you block the
allows you to come back from the door of
in short, I’m still a lot behind
at the beginning there is not even a year ago
he even spoke of bots
so it is normal that we are still very much
at the beginning of being as an elder
francesco ceccarelli says and excuses me
francesco is the theme is also this that
says luca are always new topics and
you do not know if this will be the new way
to communicate that then takes hold or if
in six months
we find ourselves the next reopening of
slasher and we have it completely
we are abandoned on the other
another wave another technology every
once you follow what evolution is
of the market sometimes you can take too
of risks, however, this is always a bit
let’s say the philosophy that I
I personally follow it is not that I am either
we are enthusiastic about technology and
that must necessarily use the technology
innovative uses the one that works
more if it worked more from tomorrow morning
send pigeons travelers you would see me
luca to look at australia from brighton that
we launch the pigeon is Piccio bot
end of the story in short for which I
they are to be very very practical then
I, however, when we speak in this case
what tools to communicate there is
just a distinction I use a lot
when I look at my tools like that
distinction is how much you actually were
you are able to keep traffic for
you because in case you talk a lot about me
I remember they also did some
questions then users saying but mounts
why do not you talk about the greater cost that
facebook has some advertisement there
always talk about this in the moment
which you ‘ve pulled the community on one
platform that you can not the
traffic but it is the platform that
owns you in this case here I would be
always to his goods so if tomorrow
facebook decides to charge you a
better instead of one thousand euros per
reach the number of users will be able to
do at times instead of using it
platform to communicate with the two
times and bring users more
interested more fans of your skin
on character on the platform that
instead it allows you to communicate with
they have a much lower cost like i
bots like e-mail marketing and so on
etc. then it is you who owns the
traffic and you do not know where the platform is
that you use but if you close the platform
I think this is the destination here
important to be far west
my calculation then also a calculation
in general not tied only to the
monetization in the immediate but also
to the fact that if you create a brand
at that point to create a brand of
be where the users are and maybe you have
a greater cost then to dialogue with
those users are platform that is not
your
but let’s say the total value
it grows and therefore monetizes more, even though
reaching neither less so I am
always interesting leaders to do
difference mail chat fu marco ha
cut back, let’s say let’s go
to see online in the sense that it is not
the goal of this web to make one
social comparison its features
we still have a couple of minutes and then
tt leaving
all
for invading at the last moment we see
if luca falls that there are incredible
but we managed to last an hour
without more or less having collapses
resounding as yesterday are already issues
the more I remember you when I see if Luca
manages to return
I remind you that until tomorrow evening at 24
you can apply for slasher and then there
see you again in six months if you do not have it
want is not interested
see you in six months’ time
we have tomorrow’s applications for slayers
at 13 a very cool webinar elsewhere
less very cool with paolo barberis that
he made from white wool a short
other than those who know what to do
puppies I see luca come back seems to me
Well here we are so this was
a mounts and rom effects bot was a bot and
we wanted to reveal to you that we are two barrels
this live
I received Luca, we arrived at the bottom
I was about to say without collapsing and
promptly I heard you the projection
ok then let it go alone
always interesting thanks to slash they are
said of tomorrow’s webinar I have it
said Luke to close you have some
we say hint final advice from
give to those who want to approach this
communication methods in general al
theme of the automations of which you are
teachers but I certainly think that the
fundamental thing is that of though
you are not really technology experts
however to have a minimum a mini e
try this software even on your own
because anyway we said that they are
free so even just connect the
my facebook page and try it too
five points alone to see if
actually reserves the hand of
someone or not in my opinion has done the
difference in the world a lot of times
that some questions come up
very easy to find online because the
most uprising there are two types
of people who ask too much and
so that they never close and second
never need a little stay in the middle
try to get your hands dirty to a minimum
and at some point be helped for o
however having a minimum idea of
what is done
thanks excellent stockings luca mastella a
I greet everyone and see you in Rome
16 I remind you in the link in the description
you can nominate on snes end of the spot
good day bye bye
here then I check guest today
from the Italian luca mastella gianluca
how are you
hi all good thanks to them that I am
just came back and immediately I was
alternated from Italy
Italy has time zone like when
go back down there is the casino and when not
I remember by now century you go there I have
here I think that when there are 10 hours
away the casino is both
sides
what I usually do is put myself
already the clock before leaving the
day before leaving on local time
where I go and start looking for
sleep while flying or while they are because
both flights last from 22 to 26 hours
so I take it a little sebach
take advantage of the sleep then feel
luca I already know that this connection
it will fall because there is always falling a
connection so we take for granted
that will fall down st connection and trying to
take advantage as much as possible until that
you are connected then cream for bot
it is a very interesting subject of which
I want to talk to you because you are
exactly following the bot that
we use on slayers to manage the
candidacy slasher many people who
I am here today while I greet David
barbari funari guarini ceciliana
giordano outcome the tripe paradise
christian, in short, all people
connected
many people will have seen I’m bot and
some will have wondered asked bot
and because you use it then it makes the intro
on the fly behind the scenes of
what we are doing on slash for
make it clear how we have moved that it can
be a technique because others can
use to manage their own
relationship with their users here is sure
I was prepared by Marco
directly such as the open tabs of the above
chrome to see exactly
directly this bot that I feel a lot
more interesting to see it as from
I live because in the end it’s an automation
which in fact I have also sent precisely
through the bot
in the message to warn of this
webinar is therefore only what it is
a bot
in this case, here it is simply a
the system will use as many tools
chat but there are many other competitors
of me
it will also use chat fuel but let’s say that
many chatwal are the two main bots
but for the draft of what we mean
we mean a system that is a tool
allows you to create automations that
do they connect with our chat
of messenger and so we can in
this way here to send messages
personalized through the
automations therefore without having to send
each time write manually to those
22 thousand people we have inside
manually then in this case here
allows you to automate everything a bit
like what we saw then with the
campaign that the mail marketing tool
appointed six months ago in the first
launch of slasher that allows us
precisely instead of doing automations for
the mails in this case afternoon there
allows you to do the automations for
send this message on ours
facebook messenger for which the
concept is that when you see it arrives
a message on messenger
I’m not the one to send and dozens of
thousands of messages closed hand in
a room with luca that says the writes the
message is not me is not a person
in themselves but it is an automation that is
makes using the technology used on today
messenger who is threatened chat only
what to build a say
to be able to climb what the relationship is
with people
another aspect that asks you this
us for this collection of applications
I remember it ends Friday at midnight
we have instead of choosing the usual one
form where you go on a page e
fill in the form with i
data as your name, etc., etc.
we have chosen to make it a candidate
directly inside the messenger
that something new actually for 98
percent of the Italian companies
spikes c how it works from that point of
see what happens absolutely also
here to see it under another thing though
the other time by frying the others
applications we used a tool
called time for that has a tool
simply very nice at the level of
yoox design level precisely
collect these kinds of polls
now when instead of using type
form these times we have chosen to
use doctors for a lot of reason
simple first of all is much more
interactive the user in this case here
able to have a whole
of the interaction of having a kind of
conversations
virtual directly with ours
messenger and in this case here with you
because we use the bot monti
we can also define it and the second one
reason that at the time
generally the user begins
interact with this bot
this user is captured and us
we can communicate with him
even at a later time
so while most of
space companies spends thousands of euros
to show yours when the user
click after make the targets in which
the user in case he has not completed
the candidacy
instead we are able to break down the
retargeting costs because we are in
able to recall the user
directly from the chat hands and beyond
this to restart it from the question
from where he had stopped in the candidacy
and this thing can in my opinion the thing
very interesting because it allows us
precisely not to say you owe them
restart self-nomination from scratch if
the last step has stopped but to say
you can start from the last step
simply enter e-mail and and has
well as to the candidature and above all
one thing in my opinion is very interesting
is that for networks to click on reit
chat hands are very high
we especially in the part of
retargeting we use for
bring these users back into theirs
candidacy
we have a 90 percent for networks between the
20 and 50 percent click on rates
depend and which message from
however it is very much
I see
marco let’s see if I’m here I’m alone
in bagnoli you lost where you lost
but known we have heard perfectly and
the second the interesting aspect this
that seems nice to me too, let’s say give
the behind the scenes of how we reason
we must reopen at this stage
candidatures for slayers and the choice that
let’s do it
and how okay do you still feel blah blah blah
blah for home and better and I hope you
hear him again hunters
here I am you have lost a shot of
a broken sound are here always
send me there are
I told him that everything would be skipped
okay nothing we see says harsh but
let’s just go on luca f is still too he is
just me here I am you are the i
ultrasound a continuation I pretend that
mixes with fantastic garden entered that
works well when
Collect the nominations for the office you collect from
a module could have the great advantage that
it gives you the possibility basically of
bring people back to the same place
in which they stopped to do them
continue here this is according to me is a
I just look peeled meanwhile tell me
quad directorial seems to me a lot
interesting this concept wait
the premier and colleague you are not there
move
let’s see if we can come back live
I do not see a luke I see from bronze
that now I also feel fantastic and
we talked about half an hour practically
without knowing if they have heard or not
however, I need everything for that reason
let’s say the theme in my opinion interesting
is that they are partly new tools for
many that however allow you to
reach people who maybe
they really want to register with yours
product service and on the other side the
opening rate then of the
conversation you have is higher than the
click through rate and today instead maybe
send me e mail and to the problem that one
he says yes I want to run for snatchers
but then I did not receive the mail sent
in spain and is therefore to get back one
most privileged channel of communication
it is precisely for this reason then above all the
our vote in this case here
through already because to a tool that
it allows practically to connect others
tool allows us to send e- mails
that we capture on manhat to others
our to die in marketing as it can
to be, for example, impacted doctors
campaign audrey and this thing here and there
very interesting thing because in the
when you can do it
communicate busts two tools in the case that
you send e-mail to a user who does not
you never open after you can tell through
your case here always from pierre to
kampen to send a bot
through in this case koeman ichat
to say the user did not read this e
mail that very important here is the
link for example to see the mails
so this here when you
thou hast a 90 percent operated on in
this case as a chat becomes
something very important to be able to do
use the referees together with alberto
drop there was no saying delicate topic
I think it’s a mistake they make in
lot of
signals but the step from the bang a
becoming spam is very thin what it is
the huge difference is that you do not send
a communication from people who do not
know you send a message
exclusively to people who are
they came into contact with you
and therefore it is only a mode of
communication
let’s say
different more immediate than today
it works better than a mail then
the no-luca parallel outlet is not that
he eats the goal and then uses them
especially to lay in parallel
because then alternate different types of
communication but right there for
answer this question that is
made which in my opinion is very current
because we are a bit early all
users are right now up here for
interested in the booth and I do not see it as
spam
even though they received on the number of
e-mail we send with the bot
they would probably say it’s spam
so second put to solve this
spam problem
if however it takes 18 it is very interesting
simply what I do and
always send an initial question where
you are interested in this topic or not if
the user puts no we have other times
I send him another automation right away
immediately where I tell him then
unsubscribe from the whole bot by clicking
this link or then describe yourself to this
type of topics by clicking this one
link
in this way it lets the user choose
how many times do you want to receive yours?
messages citera et cetera
mountaineer and very important absolutely
that is this that is also the theme that
he marked Daniel Perilli that said one
it becomes too insistent two
considerations first what he said
luca now you give a choice to
users
the user who chooses how much and if he wants
receive communications number 2 instead
on social media there is this mistake of thinking
that overexposure exists
overexposure exists
if a user no longer wants to follow you
it does not really follow you if the relationship
Instead of trust with a brand thou
you want to hear every day, not mine
sweet half I want to see every day
it’s not like they say I want to see you one
once a week
so this in my opinion has always been
a false problem that, however, a
sometimes there is marketing closes
fast is that eighty percent of
content must be most
of times of value and then holds 20 per
one hundred for the sale is clear that if
we do the opposite that you yes the bot
apples or other things always bother you
generalm absolutely absolutely
some report that I choose only
guests with my own combable here
to ask, in fact, as you see, not true
I have women at these tours because I asked
to all be revealed but no one said
instead in reality of the web it is na future that
I will make a series of women guests already in
therefore we do not always wear them
to a choice absolutely
the tool if we repeat that it connects
active campaign with a bang other tools
heads up here which is an instrument ovi
store and on lately now also in fashion
zoff the throne but and it is not proven I am
refugee me feel even luke feel
very well
here we are fantastic then then michele
michele finarelli says I should have
follow this direct before
I candidarized I interacted with the bot like
was my best friend to this
cavity a classic because for some
maybe they do not have access but this one
this understanding sometimes I send the
mail or a registered person ee la
answer is as if you had sent the
mail by hand here maybe for some
users you know if still there
rosanna is asking you how
realizes a started bot exists a
serious course you have some running and doing
because I did a couple of rides in
this case here in English but the
most times you find a lot
a lot of things directly on too
free directly in the internet on
youtube or directly in tutorials
bets available from the canteen itself
the chat fuel most of the time
it starts like this and then there are
many dedicated groups and those
specific topic that can
definitely give information
very very specific according to clear
stefano galeano asks moreover and voice
I would turn it to the question
I will gladly answer them as I do
insert the bang inside the
new g of pr that the new legislation
European protection in the word
solution a solution than me
they did it first
the first does not seem what the gd was
pr omitting this then this
case courage of pr apart that not
we are still sure of what
they will put in this legislation therefore
let’s say we’re a little like that though
solution that I found in this
case that we also put it inside
cai nature without desire is that which
when the user enters the mails
you must give him a field
input because when you put this on
input field can write his email
we are venturino and we catch the apples
clearly it is not that we capture light
it simply gives before this field
input I simply put the link
of the privacy policy in this case here
or thermo service and then in this case
the user I say carefully read the
bust link here if you need to
discover our privacy policy and in
when you read it simply
complete in this case insert yours
in this way we have here
we have exactly arranged
clearly to the user
complete this at the checkbox level
you can not put in meghni
chat and we can even put it on
before the user endriss mail chat
so we can see our beauty
button with more boxes than only
when the user has clicked, you can
enter many chats
so in this one there are these two
methods that I think are enough
valid we never know what’s there
they will really ask to do this
case then consider that for facebook
you saw that they are testing the
broadcast messenger paid for
companies and for facebook can be one
important business form will be
they are the first to solve this problem
here giving you the option click here if you want
be compliant cd pr and they do the
the box to accept these are
always have aspects that then sim
they solve maria teresa pellegrino
December but to use the bought the of
be mandrake but I have to say it’s not like that
intuitive
luca at the beginning there is a little knit
like stones from the beginning between the other I have
Milan led to the founder of the I
Doctors is a smart young guy
but it is not so intuitive at the beginning
now they have improved it a little lunch
of the improved year because they do not have
made the flow much more visible much
similar to that of acli campaign
so it is very easy to see these boxes
you just go to connect me, however
comparison from other types of automation
I find them quite intuitive I
personally clear marco says he says
advice in the bang the direct link to
live and not at the event is a great one
it is a pity that live the link ce
you’ve got it afterwards unless you schedule
in the effects if one is to last
dai could slip into the link
and therefore it can be a suggestion
correct for
the next help help help is
Francis asks important to say that the
I put here look at the question wait is
important to say francesco with ton
who is writing is a bot I am a
osteopath the relationship is very empathic and
I do not give me the hoe on my feet like that
solve the topic from your point of view
of the fact that it is not you who is writing
it
well in this case then the same
handled that it is always said that the
first communication should be
always clear where we always say
two things first that is a bot that talks into
this case here and the second is how to do it
to subscribe at the moment you want
to write you, then I think this
what here is fundamental at the same time
I see a little bit that the user at the end
ignore because he wants a little to believe that
whether we are ourselves writing and
however when we do something
very personalized and very attentive
to the user’s needs
I think it’s not a big deal in me
indeed, this case is much, much more
direct of many other ways of
communication according to me also only
a very general video is however yes
always addresses everyone while on the other hand
an e-mail can be a lot more
personalized according to me if you do it
in the correct way
yes the other aspect in my opinion is that for
me at least for how I see a vote
today is a me is an email marketing anymore
sophisticated
it is not a system of intelligence
artificial includes dialogue with you no
it’s a setting of options where in place
to make a sequence of mail marketing is
a sequence that is made of allowed
day to desserts and it will be more and more
sophisticated however the expectation that there there
is who knows what not to today is not
so simply to place and fill out
a form via e-mail which then arrives
our booths email marketing go to
fill in a series of questions choose
a series of options on messenger that
more comfortable because you have it here I want
say and it becomes easier in
however, it makes you available at least
of the ramifications that allows you
also to say if you answer this
Ask him to ask him this other question
instead of another then however the
communication is a little more
targeted to the specific hand user
by hand that answers the questions
miriam jahier but in trainer cc cazzia
saying your example that continues
repeat sign up for slasher mida in
I know I do not know exactly what you do
report miriam but gives me the cue
to report the fact that
inevitably every time you are
automations there will be an error ie not
you can think about doing automation
perfect you will have understood the thousand variables
and so myself maybe sometimes some
buttons do not leave
or I received I am already registered in
slash but they require it and then of
from time to time you must know that there is one
error rate does not exist perfection
however, the tent will be perfect
no this I do not think that miriam yes
refer to a technical error I think
refer to our communication
said this we also remember mini chat
it is not a tool that site created by
facebook is a tour that takes advantage of the first ones
this case here is facebook
access that face book from platforms
external to be able to dialogue with his
platform
so a margin of error when
that button disappears another thing is
certainly acceptable in my tests
that sends me thousands of people I would say
that 1 in 10 out of 10 one in twenty can happen
or that a button disappears something like that
that a fairly high rate actually
with daniele daniele mauro we pass
let’s try to understand sorry on the subject
privacy gdp r we can talk about the hours
I would avoid making a legal webinar if
you want we do webinar liga on
these themes if we do not speak only of
one
let’s try to see how these
tools can be used not
only from us but also from people
I listen and there is an interesting question
by daniele mauro who says to introduce
a first bang on the farm
what are the first services you can
consider how to start
this seems to me a good idea luca
sure now for here services
I think you’re talking about anyway
platforms to use the bot then
this case we have already named many
chat we have already named ceo fuel ce
they are another couple of services though
these poles will be the biggest ones
about how to start here is always
referring to Venice and what
I know the section most
gross
that are practically all the tools that
he makes you available to be able to
dialogue with yours with your website
for example
so you could have a link that
simply allows you allows
to the user by clicking on access to the
your automation or you might have in
this case here is what is coming
defined a customer chat where you do it
it simply lowers high
screen and the user when it cyclicates above
the can just ask
needs of a hand answers write me
simply your doubt and someone
life will answer
so in this case then the tool
it becomes can be all the automations
bots can be used for both
automations automatic answers both
as a live chat service where a
our employee user can
quietly answer directly
live to our users
and I personally especially when yes
it is about selling, that is, in the pages
really sensitive related to the Venetian
like the checkout page
I always recommend to have a live
chat because you do not know how many users
find problems or have
need one of one to respond to
question to be able to directly cost
clear then I would recommend it
mainly I’m sorry for the customer
chat definitely just based on
how much from the series ii
or you can use the various
automation that makes you available
for risotto barbara guarini says she
as an arts being an artist can not
work must be a relationship
staff can be useful for
advertise an event in the air in
barbarian reality in my opinion this is a bit
a cognitive byas of many because in the
time when you communicate online is
always an impersonal communication not
if I make a video and load it up
facebook are not there at that time a
interact with users
there is always a barrier that you must
consider if you send an email to everyone
newsletter subscribers can be
the impersonal instrument but the way in
which you communicate is a way that is more then
personal creates empathy but must always
think that there is this kind of
barrier the bang is simply a
another of the tools available here
if I were an artist absolutely yes
I can also use a dot women bot
list is not a problem here
prosecco goes on I’ll continue kindly
polite tells us rosanna falardeau today
some asked for bots instead
whatsapp telegrams experiences or not from
an experience, however, I have seen so many
people who are using it in
this moment here and even livia was
asked a question enough
interesting where there was a user who me
he said I have a company that receives
about 5 thousand calls a day and I have it
a device that I can
record the numbers that come to me
when they call me, I can take everyone
these numbers put them all inside
this tool for the automation of
whatsapp and start bombing everyone
the messages and I say here we are in fact
even more careful and clearly you have to
ask the user for permission
commericianti in this case here we are
able to immediately ask a
user who calls you according to me is not
that just authorize that you take that
number you put it on whatsapp starts at
send messages so even there a
as the face must be careful and
make the necessary considerations
I open parenthesis while we speak but there
face a thousand problems so you have amazon
and google with alex igoogle home they have
a bang instead that responds to commands
vowels to which you say alexa buy me
toilet paper and alex I’ll buy it
toilet paper is not interacting with
jeff bezos I’m sorry to say it to many people
they believe instead they are talking is not
there is that is a system of intelligence
artificial a vocal bot that responds
includes answers and orders and to that
point we are already in those raleigh
today we are talking about this
automation done inside for example
of a messenger and facebook
clara says clara plot and comfortable if you
knows the target of our audience
etcetera etcetera etc.
help me chat fulmen ichat asks
John but I believe we both are
improving a lot and I would say that in this
case here I see many people more
slelate fuele many closed Romanians chat
at the beginning there is more and maybe it was better
for now but started it is doing so many
things that ran were interesting
like the conditional text the baby testing
all these things a few seconds but
they’re very interesting
I do however a warning
it’s not a bit like a tool in the
marketing that when you want
change platform download your e
mail the amounts in another is done side
migration here you can not export i
your contacts reload them inside
another platform is fine
careful maybe start with both
of those that find you better and then
choose fewer deserved second track
me this is adviser john goodman there
he gives a blow saying he understands one
word on ten but important joys to
sometimes enter into the merits of these issues
because otherwise it is always too high
maybe as a reasoning and then at the end
you must execute what
then your project online and you have to say
ok but I end up as I communicate with
these people
I send an email ok or active a blow and the
bosses as the active and what tools are e
then get your hands dirty too
these themes
it helps a lot because if not we say a lot
theory but then you lose yourself in practice
a bit because my advice is not
be scared by the fact that maybe
some words do not include try
however test see foot and if anyone is
further on these issues and it can be
useful in short
said this you can implement a
bot to a smartphone application
if it should be possible
can also use in offline that delio
let’s say everything and boteach skillful to today
I can not patent disabled barrels is
a part of great bot for ecommerce me
like this nicola d’elia has never had
luca experience on the blow and if I had
could show automation is a lot
similar to what we have now is
very similar to an automation you can
do for e-commerce when we talk about
users who leave the application
slasher and try to bring them back inside
I see nothing different
when a user leaves the cart
of tu e commerce and you are looking for
bring it back to that special point where it is
it is stopped earlier then also there
to our bot on man in chat we can
pass all the information that
we want to understand how
law or directly through the
link those pious and therefore also
there many times it becomes easy to do
communicate commerce commerce
all others like e platforms
most popular commerce nowadays
so according to me it is absolutely
interesting and lots of people do
already place type of automation not
only at the level of re-targeting for
bring the user to coppi stand but also
at the level of acquisition when in fact
you want to understand even before the user
arrive on the specific product to which
product may be interested
now I do not remember but I think
rayban have directly
an application to get you already buy
inside the bot or even less reported
they too were sincere that solid of
flowers that then order the flowers
directly to the bot
yes exact so not only can you use it
the bot for inter
how to say to improve performance
of the you and commerce but a certain point
we could even almost replace them
commerce directly through a bot
another one probably helps him
example are the media ie if you follow
basketball nba
go to the bot of the MBA and tell me
I want to have the highlights nole points
best of the game of lebron james
whenever there is a creval match
cavaliers plays in the cameroon manager if a
that point
you have one on your messenger arrives a
link says hey look there are points
millions of yesterday’s game of lebron
and everyone watches the video is a service of
utility and that clever and you can
give information that maybe they are
more targeted here is anzio nell you
has it loaded up of the MBAs or that
instead you have the vote there is none
difference this case as he saw that
the world is always going less towards
the apo in the I am seeing that a lot is
becoming very get interesting
having this say the bots are also born
for the need for facebook to skip the
ASP system and create your own
ecosystem so this is the reason
even behind the scenes
I wanted to inform you that Antonella says
Luke you are so cute that you
we forgive all chapter and that is you
I point out that it does not have me
said nothing
so you’ll pass by
congratulations I know you’re probably there
cast sweet half adopted a little
chasing and creating problems an arc
austrian to start another
message for immediate antonella
write to torella then then then
wait for tata tata tata gian vito
d’angelo says the fact of knowing from
part of the client who on the other side
there is a software and not a person
do not think it’s a logical limit
rather than technical this according to me
it’s another aspect if you look like
evolution
if I call the call center today and you
I say my then lukather tell me what it is
do you think I call the non-call center
so vodafone here in England me
a physical person replies, however, in
bank systems and a bot that is a system
of via arco auctions registered vocals
unbearable that give me some
information if you look there has been a
huge migration over time
and in fact to me pisses off that stuff
there so I think that if done well
it does not make me angry it hurt me
it makes me nervous but it makes me nervous
very much a repeating operator too
with its standard questions even if one
physical person ie the theme in my opinion is
a theme of experience
if I create a great experience then
both digital bot jai ho that is a person
physics is little changes, however, in short
to unite the two worlds without any help
I decide I agree with you I think
that we must always have initially
something hybrid where you use the
bot only to convey the user
in the right direction and in the case that
he does not find the solution then later
we can make me talk about it
talk to the physical person of the
your company’s department and responsible
to which the argument instead of having to
go through twenty people that i
they say nights next step department
etc. and so on
I think it’s much more interesting if
inventing it at the beginning is also much more
useful today as there is much more today
intelligence in all of the tools for
which you then put behind a bit of
artificial intelligence algorithms
then to calculate you can see what they are
the main requests to sort them by
do a lot of stuff, in short, the software of
of the most advanced crm today they do fan things
unthinkable only a few years ago
so if you go in this direction it does not
must never be one in my opinion
technology replacing technology al
service of people and therefore this
it should be some logic there
I passed this question by Giuseppe
coppola that basically asked a
how complicated it was and a question
combine recurring and what costs there are
in your opinion to implement a loot
online maybe on messenger in this
moment at the level of difficulty
I would still like to show it why
showing together we could
show how much is actually easy
seeing it when once after by is
already understood the 45 commands that are not ai
commands was made to drag the gods
blocks as text or as an image
it becomes easy enough for me
after a couple of times he saw it
and yet there are a lot of tutorials on
internet that show you how to do or
Italian groups specialize in this
that absolutely then two then have
asked the questions you want relatively
the cost is a bit the cost here too
daily mail marketing so it’s not just
I remember exactly nine it seems that
we are talking about 5 euros for 500
users or 10 euros per thousand now I do not
I remember exactly but we always talk about it
more users to the more expensive, however, the
speech is very simple that more users
to the six make good use the bot
many times even more return to the then
I do not see it as something really
problem of a barrier to entry
too big I think we are, however
I see various requests on necessity
to have a basic barrel course and then
from next week we will do a
premium video course to explain how
uses of asti bot
let us perhaps continue that we do not continue
massive chatbot katia there are gods
big questions so that it is public
we are completely covered is fine
then it is still said someone is
possible to make bots
without these daniel platforms
fornaciari absolutely
they can be given, however, they are there too
Italian platforms that can be
that is, use each one then choose the
his and chooses the technical type from
use
I add an important aspect myself and luca
we have nothing to do with meghni
chatwell did not take money for
tell them we tell you what we are
using at this moment on slasher ma
tomorrow we will be able to change high form or
or less, well, bot is fine
for booking restaurants connected to
management pressure interesting
questions and booking on the phone
they are standard and therefore it does not seem
impossible says scali zanardi I do not have
already seen this bang used so
the speech is this that already exist
bots already connected to management the
speech is that most of
really big companies do not use
Handled jet fuel because they are created
something personalized that answers
to the needs
so in the case of a big company
want to connect it to management
it’s probably not the best idea
connect use but started using
chat fuel but these needs are
also of companies in a certain type the
most of s.mauro time
vicentini we also enter into the merits
of the analytics seems to me tomorrow
interesting to you can manage the bang
stereo monitoring the
statistics so let’s give some
information on the statistics that then o
the moment I use this this
platform
now statistics depends on what you mean in
this case here both felt that
you may want to see you then there
are two types of statistics in my opinion is
that we have to look at are those of the
inside me chat and she you in this case
here I have the car inside and this there
case evidence of anything that works
much like panne mix in case you are
an analytics expert does not need to be
an expert, however, in short, allows you to
see all the steps made by yours
single user
inside your automation and you too
you can give it and it’s a tag for every single one
link that he clicks then you can
retrace exactly all the different ones
step that he has traveled the second type
statistics that could be of interest
on the other hand, those relating to
cross domain in this case here is
when a user enters from your site
enter the bot which is another domain for
it’s clearly you’re talking that comes on
facebook practically and after it goes out again
in this case, here your barrel
return to your site for example there if
you are able to get it out and do it
return to the domain you can go to
intertwine virtually the data that you
you took under the site at the beginning and those
that is the end of me most
times do just that when a
user puts the mails into reality the
most times more law has
captured you have already taken his e-mail
there is no need for you to do back
on your site
but I after he took the e mails
most times I put a button
final where I say confirm his
signing up
when the user who reads the button
it still ends up on your site on the page
thank you and that way there
you are able to exactly review yours
conversion rate completion is
from the side of your site
that of the part of the bot this neighborhood
to have answered yes stefano rocco
asks percentages of trade reit bot
persus mail premise then tt pass the
luca ball the moment I have to
evaluate the impact of an email or a
bot
I have to consider how many
people come in in connection with
these two tools and how many of these
people then end up buying a
my product service register or make
an action and then the nice thing is that
you can do a calculation and put in
comparing these two tools and saying
ok 100 people who have completed the
form by mail
then they bought in five and the bot
anchored in 10 1 what is to this
point helps you because then really
see what works regardless of
theories
in our specific case this one
January press for those who were not a
knowledge of how it is not in this
world as you see in this
moment the general rating convention
here is a part slash that then maybe we will do
a conclusive break-up when it’s over
I collect the candidacies here
initially to this question
I thought
I think it referred to the percentage of
opt in the user ie when a user
absolute absolute landing page as it was
more as it converted the classic better
form the classic registration form
compared to the bot
but I think you instead intends in
sales button which is in your opinion
intense sales
ok in the case of sales according to me in
this case I do not think that changes here
really where they come from
but it’s how many arrive on your page
to the ice also use the bot a lot
because it allows you practically of
prepare the user for the content you are
to receive so many times I find myself
for example, I have a facebook group of mine
where I put a lesson many times myself
what i do i go directly with the
bot to have a kind of preparation
at the lesson so I can ask
let’s say for example there is a lesson on
bot
I through the chat and command menu the
broadcast message before public
a lesson saying today we publish the
lesson on the bot
know about the bots or not the user
go or not
after step to the second phase and in base
I talk to him more about the user’s response
what are the automations a
basic level or instead of more things
complicated by instead of that
the user is not ready at the end all
and two users come to class though
what I got in this case
then prepare them for the sales lesson
to the content and in this way they can
be able to have city stick and on
how many in my users are on the level
base an advanced level and more to do
get both users to one
knowledge we also say general
of the argument before arriving at
lesson that I think is important and
claudio bove and introduces a related theme
then to the part we say of atv’s
facebook and says it is possible to pair
the blow to the pixels of facebook for
entice you to complete a purchase
I guess you refer to the
retargeting that one can make a person
arrives he interacts with the bot
and then how can I connect it with the Pope
then in this case here as I said
previously I always put to the
end of the boat when the user has put
in this case here the mail and I did
the action you wanted and always put a
link to get it back on your page
thank you because this way
what the peace of thanks you have there
in this case that pixel then if already
that if the user did not apply above
there is no peace of thanks
the user has not completed the entire phase
of
I remember that when the user
mind an e mail and after i say click and
the button to complete yours
enrollment in a high school 97 percent of
click on reit because even if the user
does not know that even without clicking and already
however registered at least the user
it would be almost a madness to say ho
done all those steps I put them e
mail and then do not click on that button
clicking on that button I activate the
pixel directly another way to
activate the pixel is to use
the tapir from pr where you can put in
pixel directly simply when
the user enters the mail goes through
from pr on our html with the pixel in and
so you activate one last way is that
to put it on the gross tool that puts you
directly available but in chat
with the landing page because I remember too
with man show you do not really need it
to have a site
he provides us with a landing
page is very simple that you can
move the elements around and do it
record all too many chat and there
it will also allow us to pixel Facebook
in my opinion there are always ways to
activate the pixels through google pack
manager or through anything
if really a clear director then I remember
that is very much what you have
want to smanettarci because then you can
now connect a thousand applications today
make 350 billion tadpoles on this
but the interesting thing in my opinion that
from time to time then you can
actually see people more
interested re reaches the if you want ri
Targeting or not, however, is one
additional tool are expressed
This theme
Maximum stays on chat rooms and says if
can structural campaigns
timed or just type activities
chat I guess what you mean if you can do
lunar does not have a campaign for
reach are defined or followed
of automation and that limits are
automatic ones when the user enters
let’s start going automation
predefined distances that you decide and in
this case when he has to touch anything
or you can have sequences instead
of broadcast as they call them that
they are precisely those that you sky giulie e
send them to all users at that time
of that day that you want then
absolutely always roberto lucchese
enters the topic of the landing page asks
what we use to do landing pages
before you do
merge I make a premise is that me
it concerns me I have a different allergy
things in my life and between these things
that is, I do not know the customer I was talking to
marcello who followed customer care slasher
and rightly there are mounts for you
understood the answer would always be heard
if you do not like it, goodbye, no, I do not
I’m never at a stage where I’m there
pray to a person no but that is not you
okay but it was the other crazy but who if
he cares
I always have this approach but it is not
the maximum with micro and cultural that
So I try to always find people
instead competent that they have
the right approach is why one must
know your own character
the same on the topic of fan automation
landing page
I am always extremely critical
because the starting point I see
wrong in many is that instead of
starting from the product starting from
own community or start from the
create an experience that is
actually interesting start from the
technicality and there is this idea that me
I do a series of landing pages
all the automations we slam into one
some traffic and at that point I do i
no money and is one of the is
more wrong approaches than there are
and therefore I am always very allergic to
who takes this path I must say though
that since we know each other with luca or
much re-evaluated a whole series of
automations that can be done in the
moment when the product is there then if
there is the brand there is the community and you
behave ethically towards the
its users
and clear that it is a series of tools
that help you increase the number of
people who subscribe buy do not
record cut stop are that of
this is clear so I have this
basic allergy on the tools if
used bare and raw is that it does not
you have to bring traffic to have a
audience which is a very different thing
what tools to have them for now I am
agree with you because you said
good when you say we can increase
our performance here is very united
and this case here click founders who has
a tool to create landing pages like
it could be as pages as they could
and many others, however, always talk
what is always asked the question
better active campaign or better mail
chip the speech and this clearly
I think between mel chin pactiv stands out
a nice difference, however, said this
when we always talk about doing 20 for
one hundred of the effort to get 80
percent of the result
this is exactly what we are talking about
with the tools to without tools or with any
tool you can already make your 20 percent
of sports hold 80 percent of the
result
when you think but I have to use click fans
in the oled pages that you have them and changing
tool I also take all this on
market tool and you will always get
that last 20 percent of the result
because of what we are talking about yes
you can not convert yours
fan in with the really basic tools you
I can guarantee that they will not convert either
some very very expensive tools because
of what we are talking about in
all clear precedence
optimizations that then go to make a
example and we have launched for books
on keith funnels so we say not
optimized and made 1200 subscribers
not immediately
if you have produced right and ai
community at that point then the tools
they support you but we can not leave
from the tools with the idea that you go to
create something always parts from
problem of people what is a
problem and what is the solution that which
bring and then find the best tools
which then evolve from time to time
then it is possible to use asks gaetano
gargiulo bot on instagram for all
people who use a hashtag harding
time
no then in this case you can here
connect there is more integration
simple of the other match and the barrel in
general that clearly with facebook
so you can make that when
for example, one of your users is yours
facebook page
interact with this content as per
example comments on a specific one
place video to then automatically
send him a message through e-mail
chat telling him and fat for having
commented on my video you would like
follow others, for example, clearly
instagram but even if it is anyway
Facebook property does not yet have to
available this type of integration
even if you can
the kind of integration one can do
at the instagram level is simply
that use a very simple link
created with mary chat put it on yours
story on your simply link
account and invite your users to
click on that link to enter the
your automation this is the method
I think it’s easier to integrate
automazioni instagram andrea porcini
he also talked about prices please
we talked about andrea maybe it’s not
connected or not was another in
final price of the course actually me
it seems that there was free for one
I have not seen it since then
I know
then it must be free too
started free sorry maybe that is
only the finished functions and that
they are not free but you can leave
already from a free plan in my opinion is
enough you can dare it free is like
say mail chips up to 2,000 users
maybe free and then more salts of di
users and more and more at that point
it’s how I’m also open the list of
prices simply says that you can
send how many broadcasts you want to the four
gross tool available in short, you
it simply says that you restrict your use
complete with the platform
if you do not take the paid part
but then do a lot of things too
free manner in my dear say
to summarize in my opinion to excuse
it cost 500 with $ 16 for 500
users or 15 where for a thousand just for
furnish a right side
cheap because we have no
affiliation with them we make sense that
we use, that is, not for laughter what is there
it seems and there are also Italian solutions
if there are Italian solutions that
it works better, but you use those though
let’s say it’s more the concept in my opinion
Interesting
you have an instrument we have the tool
new that we are not describing in
theory but we wanted to let you see in the
sense is something we use in
this moment for slash when there
candidate or when there is this
interaction and on live and at that point
I said barbie we explain why
we are using what is the logic why
it can work well maybe give it one
eye if you’re not a
technician and you do not know how to use it
someone who cloth that installs you
and stop, in short, it’s not stuff you’re not
leaving space rockets and not
they are impossible costs, in short, this is
a little logic, in my opinion, interesting
personal question by luca tarchi says ma
you luca you studied abroad it is
first in another question I have
made to appear that we have answered
responds very quickly you can not connect
I do not know what I meant twice
on the same page, however, in this case
here was yes yes yes, some asked
then use chat on and hands chat in
contemporary robe so I never have it
tried honestly but I think it is
possible because in the end you connect it
simply self facebook page
so I think there are no problems
on this case here a case in acer per
landing our says but I was not there
first I rightly use two bolt
at the same time you will still find
maybe he created two pages two pages of the
textbooks for a while and basses on two
pages until what can also genius
in the convents he said I recommend the
videocourse on bots must be done by
a bot
brilliant this is right and I cash him
automatic cable
okay luca than training for churches
manicardi that I have made an economy the
triennale a ferrara his original of
ferrara in this case here then a
Basque play as a professional I am
broken the Achilles tendon and are
party however master overseas where I have
studied in canada france south korea
for three months three months three months I was
master many universities let’s keep it as well
what is es
simone leopizzi, however, greeting simone
it reads in the fake only called morello
big simon also seems to me that or have
developed their Italian platform of
bot or and however do not play boxwood
leopizzi find it simone all
customers who have memories or comics
you feel right the mail luca that
now we bring you well, no, it is
a person without another who has
in-depth borrowed what happens
when a little is to communicate with
another bot
I do not know they will
a bang to decide something talks like
22 automations that speak depends on whether one
system smarter or less maria
As a friend he says you do not know Italian
recommend use this site is called
google and try to see if you find in the
solutions but there are no other if
post network recorded video of this
direct absolutely you use or bike and
what is the biggest limit you see
today’s bots
so much greeting elisa that I know her
personally, then a greeting
then elisa reported we must do one
direct specific to them it brakes me
I listen because I understand you have many
knowledge and appraisal and then in
this case here the biggest limit is
surely what is done
notice earlier when I did
the mistake of saying with the bot you can
in my opinion it is almost a dialogue
and when I used the word dialogue that
clearly it was clearly one
extremism when I talk about dialogue
I speak that the user who speaks whole 10
with the bot
then in a certain sense, enter into gods
segmentations that allow it to
get messages based on his
actions in this case here we mean by
I meant to clearly dialogue the limit
bigger is just what there is
is an artificial intelligence 10 that
they can not actually solve giving
give an answer to something that comes out
out of the sown
so if clearly a user for
example if a user during yours
automation writes a typed message
you ask, you like this with the two
yes buttons
I instead yes instead of unloading
buttons respond in the chat
directly if the bot crashes and
so it’s your task to create
automation that presches prevent constituted
situation in case you block the
allows you to come back from the door of
in short, I’m still a lot behind
at the beginning there is not even a year ago
he even spoke of bots
so it is normal that we are still very much
at the beginning of being as an elder
francesco ceccarelli says and excuses me
francesco is the theme is also this that
says luca are always new topics and
you do not know if this will be the new way
to communicate that then takes hold or if
in six months
we find ourselves the next reopening of
slasher and we have it completely
we are abandoned on the other
another wave another technology every
once you follow what evolution is
of the market sometimes you can take too
of risks, however, this is always a bit
let’s say the philosophy that I
I personally follow it is not that I am either
we are enthusiastic about technology and
that must necessarily use the technology
innovative uses the one that works
more if it worked more from tomorrow morning
send pigeons travelers you would see me
luca to look at australia from brighton that
we launch the pigeon is Piccio bot
end of the story in short for which I
they are to be very very practical then
I, however, when we speak in this case
what tools to communicate there is
just a distinction I use a lot
when I look at my tools like that
distinction is how much you actually were
you are able to keep traffic for
you because in case you talk a lot about me
I remember they also did some
questions then users saying but mounts
why do not you talk about the greater cost that
facebook has some advertisement there
always talk about this in the moment
which you ‘ve pulled the community on one
platform that you can not the
traffic but it is the platform that
owns you in this case here I would be
always to his goods so if tomorrow
facebook decides to charge you a
better instead of one thousand euros per
reach the number of users will be able to
do at times instead of using it
platform to communicate with the two
times and bring users more
interested more fans of your skin
on character on the platform that
instead it allows you to communicate with
they have a much lower cost like i
bots like e-mail marketing and so on
etc. then it is you who owns the
traffic and you do not know where the platform is
that you use but if you close the platform
I think this is the destination here
important to be far west
my calculation then also a calculation
in general not tied only to the
monetization in the immediate but also
to the fact that if you create a brand
at that point to create a brand of
be where the users are and maybe you have
a greater cost then to dialogue with
those users are platform that is not
your
but let’s say the total value
it grows and therefore monetizes more, even though
reaching neither less so I am
always interesting leaders to do
difference mail chat fu marco ha
cut back, let’s say let’s go
to see online in the sense that it is not
the goal of this web to make one
social comparison its features
we still have a couple of minutes and then
tt leaving
all
for invading at the last moment we see
if luca falls that there are incredible
but we managed to last an hour
without more or less having collapses
resounding as yesterday are already issues
the more I remember you when I see if Luca
manages to return
I remind you that until tomorrow evening at 24
you can apply for slasher and then there
see you again in six months if you do not have it
want is not interested
see you in six months’ time
we have tomorrow’s applications for slayers
at 13 a very cool webinar elsewhere
less very cool with paolo barberis that
he made from white wool a short
other than those who know what to do
puppies I see luca come back seems to me
Well here we are so this was
a mounts and rom effects bot was a bot and
we wanted to reveal to you that we are two barrels
this live
I received Luca, we arrived at the bottom
I was about to say without collapsing and
promptly I heard you the projection
ok then let it go alone
always interesting thanks to slash they are
said of tomorrow’s webinar I have it
said Luke to close you have some
we say hint final advice from
give to those who want to approach this
communication methods in general al
theme of the automations of which you are
teachers but I certainly think that the
fundamental thing is that of though
you are not really technology experts
however to have a minimum a mini e
try this software even on your own
because anyway we said that they are
free so even just connect the
my facebook page and try it too
five points alone to see if
actually reserves the hand of
someone or not in my opinion has done the
difference in the world a lot of times
that some questions come up
very easy to find online because the
most uprising there are two types
of people who ask too much and
so that they never close and second
never need a little stay in the middle
try to get your hands dirty to a minimum
and at some point be helped for o
however having a minimum idea of
what is done
thanks excellent stockings luca mastella a
I greet everyone and see you in Rome
16 I remind you in the link in the description
you can nominate on snes end of the spot
good day bye bye
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