hi welcome to watchmojo.com today we’ll
discover a clothing line that’s not just
cool and sexy but also ethical when two
young entrepreneurs wanted to make a
difference within their environment they
created the ethic where philosophy can
you sort of summarize your philosophy
it’s locally made social organisms and
on top of that we’re giving two person
of our cells two different causes which
is donna wells homeless young people
akita who takes care of promoting all
fair trade activities in iran quebec the
third one which which is the breakfast
12 of quebec who just take care of young
kids who doesn’t have breakfast each
morning before going to school what does
the boom manor stand for it’s the word
that it says in the men’s room
three little letters easy to remember on
top of that there’s a 20 right next to
each other we gave like an urban style
to it with the two little dots what’s
more important to you at the fashion
aspect of the social consciousness or
really a combination it’s a it’s
personal for us to do what we do it
because we wanted to do it for us for
our realization and the participation of
our person in the society fashion it
helps because I could say like fashion
is influenced a little bit you know
people so you said maybe if we put a
good influence positive influence maybe
the world would be a little bit better
we’re offering to people positive and
engage messages on our t-shirts one
thing of the company that pets is the
red button that we see everywhere and
it’s it’s a red button that represents
them suing for that assuming industry
and also it’s like a red button for this
stuff stop the exploitation and you see
that red button on somebody and you say
oh look at that person is so socially
responsible so that’s what we want we
wanted to create with that red button
we’re not selling fashionable t-shirts
on you were selling a social part of
every person that buys that our t-shirt
I are buying at the same time you could
buy a t-shirt that was no made in
let’s say China but you wouldn’t have
all that part I think it has a vibe yeah
every t-shirt has a different 5 and
people recognize themselves through
their those different teachers and
messages
discover a clothing line that’s not just
cool and sexy but also ethical when two
young entrepreneurs wanted to make a
difference within their environment they
created the ethic where philosophy can
you sort of summarize your philosophy
it’s locally made social organisms and
on top of that we’re giving two person
of our cells two different causes which
is donna wells homeless young people
akita who takes care of promoting all
fair trade activities in iran quebec the
third one which which is the breakfast
12 of quebec who just take care of young
kids who doesn’t have breakfast each
morning before going to school what does
the boom manor stand for it’s the word
that it says in the men’s room
three little letters easy to remember on
top of that there’s a 20 right next to
each other we gave like an urban style
to it with the two little dots what’s
more important to you at the fashion
aspect of the social consciousness or
really a combination it’s a it’s
personal for us to do what we do it
because we wanted to do it for us for
our realization and the participation of
our person in the society fashion it
helps because I could say like fashion
is influenced a little bit you know
people so you said maybe if we put a
good influence positive influence maybe
the world would be a little bit better
we’re offering to people positive and
engage messages on our t-shirts one
thing of the company that pets is the
red button that we see everywhere and
it’s it’s a red button that represents
them suing for that assuming industry
and also it’s like a red button for this
stuff stop the exploitation and you see
that red button on somebody and you say
oh look at that person is so socially
responsible so that’s what we want we
wanted to create with that red button
we’re not selling fashionable t-shirts
on you were selling a social part of
every person that buys that our t-shirt
I are buying at the same time you could
buy a t-shirt that was no made in
let’s say China but you wouldn’t have
all that part I think it has a vibe yeah
every t-shirt has a different 5 and
people recognize themselves through
their those different teachers and
messages
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