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New from Reebok: Apparel and Exclusive Styles


give any apparel that ties into the
footwear what we’ve done is to create a
line of apparel with actually silver
embedded into the apparel it’s
completely seamless so there is no
stitching on the inside silver does two
things with our apparel it makes it
antibacterial and also at the same time
always keeps a consistent temperature in
the body so what this does at the same
time is while you’re cool keeps you warm
and while you’re warming keep school
with the skateboarding culture becoming
more and more popular just reebok carry
any apparel that are specifically
directed towards skateboarding I have
four styles in the skate but we’re
starting off with the DGK Footwear EG k
stands for dirty ghetto kids it’s an
actual skate line created by stevie
williams a skateboarder based out of
philadelphia who’s actually a very very
influential skateboarder right now tying
in with is apparel line as you can see a
little bit more funky a little bit more
fresh than the standard apparel is there
any technology to back up your skate
shoes well definitely once again like I
said saying consistent with our
technology and our Footwear we’ve
definitely incorporated the pump into
the footwear creating the tongue making
a little bit fatter so that in case of
doing kid quit k flips or Ollie’s while
you’re skating you have the protection
in the tongue protecting the instep of
the foot with new hockey jerseys on the
market what is the difference between
the old and the new jerseys well the new
jerseys are definitely kind a little bit
slimmer definitely gives a little bit
more of a custom fit for the players
we’ve changed the neckline of the Jersey
also we’ve created a bit of a v-neck
incorporating the played right into the
v-neck once again and also at the same
time they just look a little bit nicely
they kind of changed the cuts on the
jerseys and incorporate a little bit
more color in different places and is
there a specific shoe for the pink
ribbon collection well Reebok has done
this year as we’ve started a heavy
collaboration with Avon in support of
the breast cancer crusade we’ve created
a full entire package going along with
the pink ribbon color at the pink ribbon
actually on the tongue originally
designed just for women you will not
find the model for men it’s a little bit
narrower in the heel a little bit wider
on the forefoot and also built on a
curve last go according more towards
women’s feet so it’s once again it’s a
women’s specific shoe going towards
women’s specific product
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