matthew williamson is bringing the sun
to H&M the spring and summer season hi
I’m Veronica watchmojo.com and today
we’re taking a look at this latest
collaboration so hmm is no stranger
working with high-end designers can you
tell us about your latest collaboration
or latest collaboration is with Matthew
Williamson and it’s for our
spring/summer collection so it’ll
actually be a two-part collection this
is the first part that you see here
behind us and it’s more exclusive
collection which will only be in about
200 stores worldwide and in the part 2
collection it’s a much more democratic
election so you’ll see in about 1600
stores worldwide do you have to convince
these designers to work with you are
they very eager to most of the time we
we have kind of our hearts set on
somebody and so we approach them sort of
from a business end like Matthew once
and we approached his business partner
and CEO first and foremost and we
arranged a meeting with Matthew and you
know it was kind of like a love at first
sight thing and from there we knit was
the perfect fit and we started going
into talks more detailed about what the
collection would be about and that’s
when we came out the decision to make it
into a part two collection and also that
he would design menswear for the very
first time he tells more about this
British designer for those who don’t
already know about Matthew Matthew
Williamson is an iconic British designer
he really really loves bright colors
beautiful patterns and prints really
likes to mix sort of ethnic flavors and
vibes and put them into color
combinations that are really unexpected
he’s had his own label since 1997 was
also the creative director of emilio
pucci for quite some time but has now
since returned focusing on his own label
as well as doing this collection with
H&M sore really
please to happen with us Matthew
Williamson is known for his bright
colors and love of bold patterns is this
a look that everyone can pull off I
think for spring/summer it absolutely is
a look that everyone can pull off you
know it’s really a lifestyle collection
of having fun and feeling great and
being vibrant and I think you know after
a long hard winter it’s great to put on
some color and have a great time he
tells more about the items that we have
behind us here we have the ruffled gown
which is the highlight of the collection
it’s actually an exact replica of one of
the dresses that he made one of his
previous own collections so it’s quite
well reasonably priced at only 349 we
also have a great leather jacket that
has amazing zipper detail an incredible
blue suit has great tailoring both in
the jacket as well as in the pants
beautiful silk pieces I mean there
really is something for everybody so
does H&M have any plans for future
collaboration I’m sure you’ll see
something in the future thank you very
much thank you
to H&M the spring and summer season hi
I’m Veronica watchmojo.com and today
we’re taking a look at this latest
collaboration so hmm is no stranger
working with high-end designers can you
tell us about your latest collaboration
or latest collaboration is with Matthew
Williamson and it’s for our
spring/summer collection so it’ll
actually be a two-part collection this
is the first part that you see here
behind us and it’s more exclusive
collection which will only be in about
200 stores worldwide and in the part 2
collection it’s a much more democratic
election so you’ll see in about 1600
stores worldwide do you have to convince
these designers to work with you are
they very eager to most of the time we
we have kind of our hearts set on
somebody and so we approach them sort of
from a business end like Matthew once
and we approached his business partner
and CEO first and foremost and we
arranged a meeting with Matthew and you
know it was kind of like a love at first
sight thing and from there we knit was
the perfect fit and we started going
into talks more detailed about what the
collection would be about and that’s
when we came out the decision to make it
into a part two collection and also that
he would design menswear for the very
first time he tells more about this
British designer for those who don’t
already know about Matthew Matthew
Williamson is an iconic British designer
he really really loves bright colors
beautiful patterns and prints really
likes to mix sort of ethnic flavors and
vibes and put them into color
combinations that are really unexpected
he’s had his own label since 1997 was
also the creative director of emilio
pucci for quite some time but has now
since returned focusing on his own label
as well as doing this collection with
H&M sore really
please to happen with us Matthew
Williamson is known for his bright
colors and love of bold patterns is this
a look that everyone can pull off I
think for spring/summer it absolutely is
a look that everyone can pull off you
know it’s really a lifestyle collection
of having fun and feeling great and
being vibrant and I think you know after
a long hard winter it’s great to put on
some color and have a great time he
tells more about the items that we have
behind us here we have the ruffled gown
which is the highlight of the collection
it’s actually an exact replica of one of
the dresses that he made one of his
previous own collections so it’s quite
well reasonably priced at only 349 we
also have a great leather jacket that
has amazing zipper detail an incredible
blue suit has great tailoring both in
the jacket as well as in the pants
beautiful silk pieces I mean there
really is something for everybody so
does H&M have any plans for future
collaboration I’m sure you’ll see
something in the future thank you very
much thank you
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