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Detroits Big Three – The Golden Era


welcome to watchmojo.com I’m your host
ash can cover solution and today we look
back to an era or Detroit’s big three
Chrysler Ford and GM were kings of the
road situated in the northern Midwest of
the u.s. Detroit became the center of
American car production at the beginning
of the 20th century the big three
Chrysler Ford and General Motors created
the ultimate Motor City in 1903 the Ford
Motor Company pioneered the use of the
assembly line in manufacturing
automobiles the Model T car was then
introduced a car whose standardized
production would revolutionize the
industry a handful of major automobile
manufacturers notably Chrysler GM
Packard and Ford survived the
technological and managerial
transformations that created the modern
auto industry
Ford was by far the most influential
it’s assembly line became the model for
the mass production of cars worldwide
and it’s wages were high enough to allow
workers to actually buy cars themselves
Ford’s technological innovations
culminating in the construction of the
massive River Rouge plant which employed
more than 90,000 workers at its peak
brought visitors from around the world
to marvel at the might and ingenuity of
American industry business analyst
coined the term Fordism to describe
Detroit’s the stated contribution to the
technologically advanced labor-intensive
highly productive form of modern
industrial capitalism by the mid 20th
century one in every six working
Americans was employed directly or
indirectly by the automotive industry
and Detroit was at its heart the big
three auto firms GM Ford and Chrysler
were all based in metropolitan Detroit
the auto industry consumed vast amounts
of steel glass copper and later plastic
fueling the rise of a host of auto
related industries in and around the
city Detroit was in the words of one
historian a total industrial landscape a
place where hundreds of thousands of
blue-collar workers found work due to
the car industry they found work on the
assembly lines and stamping and
tool-and-die plants in foundries and in
many small factories that made all sorts
of parts from spark plugs to hood
ornaments this Motor City benefited from
building of cars while Detroit thrive so
did the rest of America in our next
video we look at some of the causes for
the fall of the Motor City
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