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The Soul of a Hotel | Mark Harmon | TEDxWilmingtonSalon


Translator: Ghina Kanawati Auditor: Anwar Dafa-Alla
I love hotels.
I love hotels because they live and Mtnevsh facilities.
The hotel holds the promise of adventure and romance every day
Excitement, mystery, betrayal, affairs of the heart, serious connections
Where do you find you this except in the story or movie?
Today, I want to tell you about the challenge of creation of hotel
Both life and adventure contains, and is also the place has a spirit
I think we all visited the hotel did not have the spirit.
Perhaps the hellish experience, or was so, perhaps
It was not by your expectations for this wonderful Flee,
And I have disappointed.
I was part of the composition hotel did not have a soul.
Or it is part of our group,
But it was not because of the inability of effort,
But there are things I got in the process, during the design,
During the development we bargains,
In the end, the hotel did not pick up
Imagination and charm of the site,
I was disappointed and strongly.
Taking it to heart, became a pupil hotel.
I swore that it does not happen again, as far as possible.
I grew up on hotels,
And we built a number of hotels from the bottom up –
I mean this from the first idea of ​​what may become the hotel –
During the design, during construction, and during the opening work.
Today, I would like to share these ideas
About how to configure the hotel spirit.
Spirit is to know something tangible, non-physical.
She also suggests a link with the spirit of the greatest.
So if the hotel spirit, may contain life beyond the physical walls.
To call this passion.
We knew four factors of emotion:
Cool design,
Sense of place,
Link or being part of a group
Where there is the hotel,
Finally, and most important part,
The hotel suggests a great affection or love
Through and for the people working there.
What do we mean a wonderful design?
Wonderful design may be great, it may be small, it may be Mterva, it is luxuriant
It may be modern, it may not be fashionably
In the worlds best possible scenarios, the hotel blends with its environment.
Live in harmony with the landscape or city view
It suggests that it belongs there.
The hotel, which suggests the surroundings of belonging
It may also suggest features
Almost to be human.
May be charming, you may be intimate, it may be exquisite.
These things that make (the hotel) suggests part of destination,
If it belongs there.
When we built the first of our hotel from the ground up,
We were in Los Cabos, Mexico,
And I stood on those overlooking the ocean floor.
You can see the fish swim in the bottom
And tropical fish swim in the bottom and purples Division.
Sea birds were flying at the top.
My first thought was: “Please, you can not spoil it.”
How to improve the natural site here
To make this hotel suggests his affiliation here?
They say that the door handle like a handshake building.
Naturally are attracted to those hotels that have a human scale,
Which Chark it Tandhank,
Which sometimes make you feel that you are at home, but sometimes not at home.
Because you can let your worries and a list of your tasks behind you.
Ideally, think of the possibilities.
Think about the changes you want made in your life.
Think of how you may be a better person.
All this inspired by the warmth, beauty, personality
The hotel in the surroundings.
In an ideal location,
The hotel is also effective.
Designer Philippe Starck said,
“The hotel has great intelligence, civilization, efficiency, comfort,
And always a touch of poetry. “
Hemingway said his famous,
“What is required in a great hotel is a bar in place in the property.”
(Laughter)
The following is our subject sense of place.
What do we mean a sense of place?
The hotel becomes somewhat related to civilization, region or city.
Take an example of the Ritz in Paris,
The Oriental in Bangkok,
Abannnsola Hotel in Hong Kong.
These hotels in splendor pulls your attention
And they knew the highest level of luxury
In these purposes, in these cities.
Or a tree house may be in Costa Rica brings you closer
To one of the richest and most diverse ecosystems.
Today, one of the most traded shouts of travel is the merger
Mg destination, with civilization, with the environment.
The hotel is really the role of turning
To guide it to the destination.
At the best of times,
The hotel takes care of the workers and make unique experiences
Make guests closer to the destination
And closer to themselves.
I have an example of Akarna in Costa Rica.
There were a number of adventures and activities,
Including aviation lightness over the mountains ultrasound and the ocean,
Horse riding back to the coffee association membership in the mountains,
Climbing in a nature reserve on the bank of an ancient table,
Or pick out a crop of organic farm.
When installed in this plane,
We were Njul over the top of the ocean waves
And ascend above the main farm building in the mountains,
The captain of the plane, without Alberto, the hotel owner,
He pointed to the small Alhabaykat clouds from a distance,
And you are in an open cockpit driving,
He says: “Mark, Stretch out your hand to touch the clouds.”
What do you mean hotels become part of a community?
Today, the construction of hotels may be building a society,
Pretty much like hotels in the past
Being a traditional gathering areas, to work and to play.
Today – this contradiction digital correlation –
We become more and more separate.
Hotels offer a place for all of us connects us.
In some cases, the most innovative hotels and provides us with
Starting with the definition of their neighborhoods.
Take, for example, A-C-E hotels in New York and Portland.
They Ohekoa with the social structure and the local community,
At the best of times, people gather together
Through art, through music, and through the content.
We have enjoyed the opportunity in Aspen, Colorado,
To renovate the hotel Jerome a few years ago.
The hotel was built in 1889, and needed to be renewed.
We were lucky to request us to do so.
At the stage of doing so, we took this hotel,
Which was built at the top of a boom aspen silver,
It opened in 1889 and became an important part
Of trade and social life of the community.
We went back for each stage of the historic hotel stages.
We took tools, pictures, flags and purposes,
Even a bottle of whiskey from Hunter S.. Thompson,
Who was mayor in Aspen in Ockb days,
And we rode all of these things in a modern environment and contemporaneous
I loved because they regained personal.
What was the maximum is enthusiastic that we were in a position
As the town embraced the neighborhoods of this teacher and said,
“Thank you for you return periods of the history of the hotel
And important periods of the history of the town as well. “
Hotel Jerome was a wonderful experience,
And what was the most important element of the composition of the spirit of hotel
It will always be a work device composing those stories
Olney destination bring you closer
And raise the moments that unites us all.
Finally, inspired acts of work device
Are the things that unites us all together,
And they are the most responsible for the formation of passion.
If you know the hospitality as a verb
Being generous, welcoming,
And bring guests and strangers,
What is the best model for us Kvendeghian
To know being a friendly, generous and hospitable?
Important things that we gather together, the elements of passion
It is as follows.
First,
We are a civilization of possibility
For your work, working there for people.
Second, designers listened, manufacturers who inspire, invent
These places manufacturing,
Which bring art and poetry for the design of the hotel.
They used the natural resources and used local resources, local artists
Work hard to make sustainability of the property.
But most importantly, the civilization of this possibility: do
For your work, your staff people,
And let them authored stories that bind us together.
Employed for passion and commitment,
Let’s embrace and encouraged Nascnam to tell their stories
Which bring people to themselves and from the destination.
The desired result is those people who are guests of life
And these people are working there
And of course Almojta sings.
I will leave you with this last idea.
Why not all struggling commercial places to be a passion?
Thank you so much.
(clap)
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