Press "Enter" to skip to content

The Power of Imagination | Felipe De Brigard | TEDxDuke


so my friend Bertrand met his wife in

the most unusual of circumstances a

co-worker of his asked him one day if he

could go in his stead

to this small town in Germany so

Bertrand agreed to go while he was there

he also learned that at acquaintance of

his that he hasn’t healed in a long long

time was also in town and they decided

to get together in a bar that night the

bar was crowded so they had to wait

outside in line it was cold so at some

point Bertrand turned around cup his

hands and he started to blow hot air

into them at that very point a woman

sitting standing right next to him also

turn around cup her hands and blew hot

air into them they both look at each

other and chuckled and started chatting

at that point the taxi came back and

this woman Laura left the bar but she

did not left

Bertrand mind the next day Bertram was

waiting in a bench for the bus that

would take him to the train station the

bus was running late and at that point

he saw a bicycle sharply stopping by

right in front of him took him about a

second to recognize that it was Laura in

that bike so he approached her they

exchanged phone numbers as of now they

have been married for 10 years and I

recently learned that they’re respecting

their second child for Bertrand tells

his story it is impossible not to

imagine the many ways in which he could

have failed to meet his wife what if his

coworker hadn’t asked him to go to this

small town what if his acquaintance

wasn’t there or hadn’t planned to go to

the park or if the bar wasn’t crowded or

if he wasn’t called or what if the light

had actually been green

and such Lara didn’t have to stop by in

front of the bench when we let our

imagination wandering the mysterious

realms of the what-ifs when we imagined

alternative ways in which past events

could have happened we engage in what

psychologists known as counterfactual

thinking thoughts that are contrary to

fact but what if counterfactual thoughts

Hasnat are not as mysterious as we think

they could be after all when we think

about the many ways in which Bertrand

could have failed to meet his wife we

think of some predictable ways in which

events could have changed for instance

we tend to think what if for instance

the bus was on time rather than late or

what if the light was green rather than

red sometimes we also can engage in

other kinds of contractual thinking

reminding imagine far-fetched

possibilities for instance we might

imagine what happens if the next day

Laura had forgotten all about the night

before or what if all of a sudden

gravity changed in this unusual way such

that the bike right in front of

Bertrand’s bench was rocketed up to the

sky preventing Bertrand for ever meeting

Laura and marrying her why don’t we

engage in those more far-fetched

possibilities in 1980 cognitive

scientist Douglas Hofstadter suggested

that maybe the reason why that happened

is because our mind have some natural

fault lines systematic ways in which we

alter reality in our imagination ever

since many cognitive psychologists have

engaged in what I call cognitive

seismology it’s our scientific attempt

to map the mental fault lines of our

imagination one of the most influential

cognitive seismologists is Nobel Prize

winner

dan Kahneman in a series of pioneering

studies conducted in the 1980s Kahneman

and collaborators presented participants

with a number of vignettes

that included what they call junctures

causally relevant events that even done

would prevent a certain outcome to occur

so for instance one of such vignettes

depicts the story of this young

gentleman who driving under the

influence driving under the influence

just fails to notice a red light and

crashes into an another car that is

coming in the opposite direction and

kills the driver immediately when you

asked about the ways in which those

events could have happened differently

people tend to normally undo the same

events in fact people seem to undo

events that are abnormal or unusual

think about again the case of Bertrand

we tend to think for instance what would

have happened if the bus had actually

been on time because being late is a

rather unusual event in Germany where

buses are so beautiful right

another possibility is for us to think

what would have happened if the light

hadn’t turned red but we don’t think

about this unusual event of gravity

changing drastically driving gravity

usually never changes so this view which

is sometimes home as the norm theory had

led an enormous amount of research in

trying to understand what kinds of

thoughts we think counterfactual

alternatives to but in addition to that

psychologists can also wonder why we

engage in contractual thinking so

frequently and so often and the key to

understand why is also to understand

when if you’re like me you normally

engage in contractual thinking when you

are planning to do a certain action and

you fail if only I had gone to bed

earlier I would have been able to be

more relaxed and do better in this exam

or if only I had to stop at that gas

station I wouldn’t have run out of gas

now these kinds of thoughts there are

usually better alternative to bad

outcomes are known as upward

counterfactual thoughts and in general

when we

engaging upward counterfactual thinking

we feel some kind of regret now less

often but sometimes it does occur we

engage in another kind of contractual

thinking in which we imagine how good

events could have been worse how

diamines that penalty kick we would have

lost the game or had I been in that line

right next to me I wouldn’t have been

able to get ticket to come to this TED

talk this downward contractions are also

usually associated with feelings but

these times these feelings are feelings

of relief almost twenty years ago

psychologist Neil Rose and Jose Olsen

generated what they call the

counterfactual the functional theory of

counterfactual thinking according to

this theory we engage in upper

contractual thinking because we are

preparing to do better in the future

we rehearse alternative ways in which

past events could have occurred in order

to improve our future performance

likewise when we engage in downward

contractual when we imagine worse ways

in which an event could have happened

we’re actually doing that to make to

feel better about what we achieved or

what we attained the problem with this

view is that this is not always the case

consider the case of Kim Kim was a

flight attendant that was scheduled to

fly in the United Airlines flight 93 the

time before and this is in 2011

September 11 2001 the night before she

called the calling and asking if she

could switch the turn with her that

prevent her from dying in the crash of

the airplane in Pennsylvania you would

think that the fact that she constantly

engages in counterfactual thoughts about

what would have happened had he not

changed the turn the night before would

give her his feelings of relief he will

be wrong she’s haunted by these

counterfactual thoughts over and over

again and make him feel incredibly sad

and regretful or think about this other

case in which we engage in contractual

thoughts about events that we know are

never

to be repeated I’m thinking about the

case of Anastasia Anastasia is a young

gymnast who can’t help but repeat over

and over again in her mind this one

mistake she made and that left her

paraplegic

why is she constantly ruminating over

and over again this contractual thought

she won’t be able to walk again much

less to do in gymnastics

what kind of future event is she trying

to improve upon our thoughts in our lab

with my collaborators is that the reason

why these cases appear challenging is

because we’re getting the function of

these counterfactual thoughts wrong not

all contractual thinking allows us to

plan for the future or make us feel

better about the present sometimes

counterfactual thinking has a different

function it helps us change our past but

to tell you how that is possible I need

to tell you a little bit about memory

according to the traditional view in

memory when you engage in certain

experience and you have a certain and

you experience a certain event the

information tends to be consolidated

stored unchanged until next time that

you retrieve it however in the last

three or four decades it has become

pretty evident that every time that you

remember a memory that memory becomes

liable and prone to modification you can

actually change a little bit the content

of the memory at the time of retrieval

in fact evidence suggests that every

time that you remember a memory you

update it and you edit it a little bit

but so what if engaging in contractual

thinking is a good strategy for us to

change the content of our out of our

graphical memories at the time of

retrieval to test that possibility my

collaborators and I asked participants

to come to the lab and we asked them to

think and remember a specific

autobiographical event that happened to

them in the past a week later they came

back to the

and we asked them to engage in

contractual thinking half of those

memories they thought alternatives to

several times as if they were ruminating

and the other half the only thought

about an alternative an alternative way

in which it could have occurred only

once and then we compared those that

were repeatedly singulated

versus those that were only simulated

ones and what our results suggest is

that the more you think about how

another – how certain event could have

occurred the less likely you think is

that your memory could have occurred

differently we suggest that this effect

is our memory helping us to come to

grips with the past by taking away our

attention from possibilities that are

very unlikely to have happened but not

everyone is in the same boat as Bertrand

Bertrand was very happy every time that

he remembered a specific episodes that

happen in his past and imagining

alternative ways in which those events

could have occurred sometimes

unfortunately people are haunted by

memories that they would rather not

remember sometimes people are haunted by

contractual thoughts that they would

rather not have so the question now is

can we harness the power of

counterfactual thinking to change the

emotion and the valence of

autobiographical memories that we rather

not have autobiographical memories that

are debilitating and incapacitating that

has been the leading question of our

research in the lab for the past year a

pilot study conducted in the lab invited

participants to come to the lab and

produce a number of out the biographical

memories of regretful events in their

life and we asked them to give us some

measures of valence and some measures of

intensity of emotion a week later they

asked them to come back to the lab to

either engage in contractual thinking or

just simply we remember those event and

a day later they come back and we asked

them to remember the events once again

and we measure the valence and the

intensity of the

memories that allows us to compare the

memories once reactivated to the

original memories all the preliminary

our results suggest that engaging in

counterfactual thinking about negative

events that could have been better

changes a little bit the valence of

those memories in a way that is

different from just merely reactivating

them in memory

conversely engaging into a

counterfactual thinking about positive

memories changes the intensity with

which we feel those emotions our hope is

to harness what we learn from the

mechanisms about contractual thinking in

the context of memory reactivating to

see we can use that knowledge to change

people’s memories in a clinical context

the idea is an imagination is a very

powerful tool that helps us not only

plan for the future and makes us feel

better about the present but also can

help us change our memories about the

past thank you [Applause]

Please follow and like us: