[Music]
and so I’m here to talk about media
actually in Millennials so let’s start
with that media right see it everywhere
walking down the street you most
probably see it a lot when you’re stuck
in traffic along EDSA waiting for the
two hour drive and there if you have
bones it’s an instantaneous one click
away right if you have any of these
social media apps your most probably
contributing to media in one form or
another how great is it to be a
millennial and to be alive at this day
and age um so let’s start this top let’s
talk with this topic that this idea that
media is the institution that trumps all
other institutions it is the institution
that goes in between your education
right over your family values what the
law says that you should do so I want
you guys to keep that in mind while we
go through this this talk that media see
institution that trumps all other
institutions okay and I want you guys to
link that idea to this idea it’s a quote
by Oscar health life imitates art far
more than life imitates art far more
than art imitates life what do I mean by
that you guys ever notice on those new
hairstyles that celebrities are trending
or they’re wearing the next day everyone
has the same hairdo so you see that
mostly in entrance right that life
imitates art you see it a little girls
trying to copy and be their favorite
princess um mostly and actually in our
lingo you hear that more often than not
how life imitates art Netflix and chill
Ramones probably the only generation
that understands what that means aside
from all of the law see ya btdubs all of
those so where this generation we’re
also the most viral documented and
they’re probably published
the generation there is today so thank
you viber and all the media teams out
there who create apps to make it
possible to publicly release our lives
online so this is me I am uh we all
contribute to media I contribute to
media by being a student jock at
monsterarts 93.1 as you can see over
there this is actually taken by our
annual photo shoot done every year I was
a sporting that half shaven side of my
head and my parents say was going
through a phase but really just
following the trend you know I was going
through that beyond cher Lloyd kind of I
like yeah like field of cool breeze your
head it’s actually kind of nice uh I
also I I’m taking up marketing so I
study at the University of Asian the
Pacific and I study integrated marketing
communications and incoming fourth-year
student and I was asked today to talk
about media and Millennials I thought
wow how great I’m a millennial and I
somewhat understand how media is and
I’ve kind of studied it so I’m leaving
am no expert in um in a lot of things
but I do I have my observations right so
there’s so many things that you can talk
about I wanted to focus on my favorite
topic hopefully you guys can relate to
it also love and relationships more
specifically how media has created this
culture of romance for us and it’s now
actually a culture of heartbreak what do
you what do you mean by that Julia are
you saying that our culture bromance is
not actually making us happy yeah
actually that’s exactly what I’m saying
it go let me break it down for you
culture romance is a culture what do you
mean Julia would pay me and buy a
culture of romance what I mean by
culture romance is that it’s a culture
that has helped us or that we have
created with the help of media that is
basically anything from the online
dating sites that have created a venue
for us to get closer to other people it
is the endless
emotion-laden thought catalog post so
this is how you find the number this is
how you know he’s the one this is mr.
right versus mr. wrong you know and it’s
it’s those facebook posts that tell you
this is how you’re going to seduce the
man and keep him forever in your life
it’s that that is basically in a very
very small and short summary of what the
culture of romance is it includes the
rules of dating it includes the bro code
all of that um miss misinterpreted and
made up things that we take from media
and we end up using in our lives so how
is that a culture of heartbreak them I
have a sea stories that I want to share
with you I kind of had to pull out from
the cars of my soul that I had already
kind of buried deep um this one it
starts by so two things he about me I
grew up in an all-girl Catholic school I
also grew up with a notion that guys
only like white pretty skinny princess
looking girls all of the above I was
none I was none of the above I grew up
with that complex in my mind so the
story starts out after my third
relationship and you know in school we
had these holy these Eucharistic
processions right or celebrations and I
was there sitting beside my best friend
completely distracted because haha break
long does not mean young guy and I was
like Napa mooney mooney sorry Lord I was
like why did he break up with me and
there I was at the same time I was also
really focused on um this girl that
everyone was like wow why is she so nice
like what she was basically the
heartthrob of Earth of our group and
was wondering why what was it about her
you know she started to compare myself
to her like okay so you’re nice himanshu
yes she’s nice um she’s pretty yeah
she’s she’s really pretty i am i’m ok
i’m pretty I guess yeah but I not right
like God and then I was I was really
thinking about it I was like why do all
of these I mean hey okay I i had i know
i know i wasn’t like the Skinnygirl that
guys liked and i know i had body but she
had a lot more body than i did i was
like but ok so really what is it about
her that makes all the guys swoon to her
and just you know and then it hit me and
then I turned to my best friend I’m like
Bess is it because she’s white literally
that was the only factor making me
different from her I were Anna she’s why
that had to be it and my friend looks at
me and the priest is in the middle of
Thanksgiving Julia she gives me like
those pretty eyes like it’s okie along
yet it’ll get better that I don’t
believe her but now I kind of do so
that’s what media for parts of media has
given us this peg this um maybe four
guys I have to be macho I have to be the
guy who’s cool the laid-back jock you
know so all the girls can light me I
have to be the one who’s doing 100 bench
presses well the right the pretty girl
walks by alright and then for the girls
it has to be I have to have 36 24 36 you
know measure
it’s for for anyone to at least look my
way and then you start going into this
world of depression like how come I’m
not good enough if anyone ever going to
like me you guys you guys are late at
one point or another have you guys ever
asked yourself these questions and you
start wondering race is coming from our
culture romance it’s a culture of
heartbreak this next story actually
happened around the checklist to check
yes so I started making a checklist
around after my 6 relationship you’re
wondering why I waited so long start
making a checklist why did you start
that the third one right to you gosh so
maybe the guys find so familiar with
this concept because I’ve asked some of
my guy friends oh do you make a
checklist that’s have been a checklist
Oh buddy I just go with the flow us
cinnamon of the Shanna okay but for us
girls maybe you’re more familiar with
the concept out you’re pretty stationary
and then you write down for your salon
oh he has to be god-fearing oh he has to
be loyal yes to me hot you funny all
that stuff okay so i was like that and I
had a long list and when I wrote that
lift because I lumu dempsey number set
outcomes numbers of it I’m like whoa ah
goes to Mass every day okay he’s funny
she’s my best friend okay so Oh check
check check eventually started dating um
he asked me to be his girlfriend I said
yes and as you started to get to know
each other all those check marks that is
making started to disappear goodbye boy
in a girly it’s okay oh oh oh he’s not
that either ok I’ll ask whatever
Muhammad Guetta
can you start wondering wait a minute
why did I make a checklist to begin with
and at the end of the day I’ll still
love you no matter who you are matter
your faults no matter your weaknesses
right maybe sometimes it’s not always
that cheesy or other times it’s like I
cannot take this anymore and this is why
we have to break up so that’s another
aspect that I feel medians given us
these pseudo standards you don’t just
see this in checklists okay you see this
in the expectations that you require
from your significant other if you guys
are in relationships right now if you
ever had that feeling like why aren’t
they texting me back it’s been five
minutes what are they doing like don’t
they know that they’re in a relationship
they have to text me back all right
there those um no standards like Oh
padded don’t text her after the first
date you have to give her three days huh
or else I think you’re too clingy ever
heard that but you ever do that I’ve
done it once in my life so yeah but it’s
things like that I kind of make you go
into a frenzy a kind of make you
question am i living my life properly is
what I’m doing correct what is correct
you know like how should I date it’s
just a roadblock of confusion and mishap
a culture of romance sci culture
heartbreak there’s actually a third
party in a relationship media as the
third party in your relationship and
I’ll introduce this new idea to you so
what is that just when you thought my
limo in committing third party you
thought wrong it’s actually media it’s
the thing that either makes or breaks
your relationship either pushes it
forward or derail sit and causes a
defaulter it’s basically on what you
fall back onto and you don’t even
Media is the institution that trumps all
other institutions its ubiquitous life
imitates art media as the third party in
your relationship so Julia how has it
become a culture well what is a culture
to begin with right it’s um that
ecosystem where you add and you take
from and it’s a cycle and goes around
and around and you don’t even notice it
that’s what a culture is you don’t
notice that it’s a culture but you’re in
it and you’re part of it and you’re
living it but we have to ask us this the
right culture that we want to be in now
is this where we really want to be is
this making us happy cuz if you’re
really happy and why are you the Phooka
generation why do we have the hashtag
went on forever hashtag me forever but
why are we why why are we the thorpe a
generation constantly waiting for the
other one to make a move why are we the
bit of generation the I don’t give a
generation so this is where I am in my
life seven relationships and a lot of
contemplation later I’ve learned three
one and I’m worth it
because I was born with dignity I don’t
need to find my value and someone else
no one needs to tell me Julie you’re
beautiful for me to know that I am I
don’t need to wake up to the good
morning texts or the anchor into a
condom on a month view my CP no no I
wake up to that just by waking up
two
I was born to love and to be loved how
great is that 2 no how much luv you can
give away it’s actually something I
learned from my last relationship how
much I could love despite how hard it
was to love you a lot of the times media
teaches you how to love right this is
how you love but does it teach us how to
receive love I’ve learned that I have so
much love to give away that would be a
waste to just save it for one person in
fact you can love with the kind of love
you have a lot of other people
and why why dignity why the freedom to
we are all human and we all have that
capacity to love be love and that
self-worth that you don’t need to find
in another person and you know in fact
the heartbreak didn’t start with my
first break up no no that heartbreak
started when something told me that I
needed to find who I was and my
self-worth and something else in someone
else because when we start stripping
down the pegs and the images and the
stereotypes a media has created for us
then we can start becoming human so
maybe it’s about switching up the
question you know maybe is it how can we
find love when can we find love where
who can I love know maybe the real
question is how can I learn how to be a
better human being how can I humanize
love how can I be human and is the kind
of media I’m taking in really an adding
to my understanding of what it is to be
human so there
medias everywhere we can’t escape it as
actually reading a Harvard journal for
marketing class and it was saying that
you know media is so big the monster is
so huge you can’t fight it you can join
it but I don’t think we’re ready to join
it just yet I think what we need to do
is to choose what we take in now so if
you ever come across kind of media that
takes you away from what it is to be
human that adds to your worth that takes
away from your work that trivializes
human dignity that rib you lies is love
then you can switch off the TV you can
because once we start cutting ourself
loose from the problem then we can be
part of the solution and this is what I
think we should focus on because we are
headed for amazing and beautiful and human relationships thank you