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Meaningful Work in a Non-Linear Career–Many Skills, Many Paths | Audrey Russo | TEDxYouth@Shadyside


good morning everyone

I’m so glad to be here thank you so much

so I’m going to talk a few minutes about

this crazy thing called my career and

why it’s so crazy and why it’s been so

incredible and hopefully from this you

can appreciate why my tagline is against

all odds so first of all I am a woman

okay so do notice and I am someone who

at a very very early age knew that I

would probably be a leader some people

thought I was bossy

some people thought I might have been

brutal and a little selfish my parents

would say I probably boss them around

for most of my young days now why would

I bring that up and think that that is

something so important for all of you to

know because as a result of being a girl

and as a result of having that kind of

interest in other people and trying to

influence and shape and execute that was

not considered something that was of

high value it was considered something

that I needed to sort of repress and

push down a little bit it may be nicely

file but not one to bring out in the

open

I am a a my parents were

first-generation Americans they were

entrepreneurs my mother was lucky enough

to not have to work after my father and

his brothers took their company public

and then took it private and it was an

entrepreneur immigrant total feeling of

wondrousness for the family that we had

and what we were able to do but

simultaneously I was this girl who was

really interested in business and really

interested in all these things and I was

told it’s not for you it’s not for you

you need to find another pathway well

fast forward in high school right in my

senior year in high school I dove great

high school I have friends from New York

that’s where I’m from originally that

absolutely are still a part of my life

and in a strong piece of my fabric well

fast forward senior year the guidance

counselor then looked at my parents and

said you know what don’t waste time on

her going to college she’s smart she

doesn’t work hard she doesn’t come to

classes all the time she lives a highly

social another word for partying life I

was well-read I was a great writer I

didn’t do that well in school and they

told my parents don’t send her to

college there’s no need she can learn

some sort of occasional skill now I was

outraged I thought how dare you label me

how dare you think I wouldn’t do

anything other than amazing things high

school was just a different point in my

time in my life it was a time to read

amazing books hang out with lots of

people learn a lot about music and party

didn’t do things that probably I’m not

that proud of and that my daughter who

is a Shadyside alum was probably would

not be proud of but you know what

happened I went to college I graduated

in college in three years I had five

internships I really thought I wanted to

go into social services every single

internship I have someone offered me a

job and I kept thinking the world must

be so desperate how is it after every

internship someone is offering me a job

but I started to realize that I was

starting to take responsibility I was

starting to understand what it was like

to have an impact and for the first time

in my life I started to put the pieces

together and said no one else is going

to judge me as a result of this linear

procession that I’ve had up to this

point of going to high school and then

going to college I’m going to make a

difference and by the time I was 22 I

actually was overseeing 115 people

working in a facility for people who had

mental disabilities and physical

disabilities that were erroneously

placed in hospitals and they were

undergoing a class-action suit and it

just so happened at one of my

internships I worked on a piece of

public policy and the governor at the

time of where I was living

said you know here’s a young person that

might be able to help in here I walked

in I will never forget I had 115 people

I had nurses I had adjunct doctors I had

staffing staff it was a union and I

walked in the first day and one of the

supervisors who I was going to be her

boss looked at me and said is your mommy

know you’re out do you have any

supervision does your mommy know that

you’re here and that began my

progression into trying to understand

what it was like to have an impact and

to drive change my own parents didn’t

even believe that I really had that job

they came instead to visit me at the job

location just to peek around to see if

what I was telling them was real so you

know over those next 10 years I went to

grad I went to graduate school I sort of

changed the way I started thinking about

the world and realizing there’s probably

not much that I couldn’t do and for the

first time I felt this flame inside of

me saying you could really almost do

anything now I know you think that might

be such a huge broad brush of an of an

expression but when you have an

opportunity at such a young age

like I did to lead people to make a

difference to fail over and over again

with rapid succession

it builds confidence it builds the

amount of confidence that I wish most

people would have today and it’s one of

the things that you don’t learn while

you are really in school you only learn

that day in and day out I remember once

I must have been in my 20s and my right

hand

at my job to the master’s degree and

very well-educated killed himself a few

days after that in the same environment

that I was at a woman was murdered

through domestic violence through one of

through her partner on the job someone

came to our site and killed her and I

said oh my gosh I can’t do anything how

could this be I cannot do anything here

I was confident feeling like I I really

understood the Mojo of my work and I

walked away from that and said you know

what I probably need to think about what

it means to be a leader and to influence

people it was a I had to go one time I

had someone who came who came after my

staff and me and I went into hiding

right around the time that my daughter

was born and you might say how could you

have this many troubled people in one

workplace Audrey maybe it’s you right

maybe it’s you that’s attracting this

kind of thing but from those experiences

as a leader and as a woman and as

someone who now Leapfrog with me started

to get into technology and started to

see that not only was it really against

all odds and the world was moving so

fast and I was working in data centers

and working with you know advanced

application developers and I started

cognition about what that kind of work

was in a period of time that was

starting to move so incredibly fast I

was the only woman there were really no

women there were no women that were

coming up through computer science there

were no women that were what we’re

working and willing to grab the ball and

become leaders and so what I learned is

that it’s really not the work per se

it’s the relationships that we have with

other people it’s just it’s taken me

through this whole

trajectory of learning to build my own

self-esteem to understand against all

odds and to begin to figure out that

it’s all back in a continuous circle

it’s really about people it’s about your

ability to bring people up and bring

people ahead of you and surround

yourself with incredibly smart people

because you know what as great as my

confidence has been over these years I

can’t do it alone I can never do any of

this alone so I go from social services

to get into strategic consulting I get

into finance I get into technology I get

into working at a company here in

Pittsburgh that that was created out of

Carnegie Mellon 25 years ago Maya design

I work with a multinational company

called Alcoa where i have teams all over

the world and then I get a call as I’m

sitting on Southside works and someone

said you know they’re doing a

recruitment for the Pittsburgh

Technology Council and like oh my god

what is that I don’t know anything about

that and then as I say so just come just

interview it’s a really amazing time in

Pittsburgh and the world is going to pay

attention to Pittsburgh we believe that

that was ten years ago and as I started

to get connected into Pittsburgh and

started seeing the possibilities and the

opportunities I assumed this job as the

first woman the only woman that is

running the Pittsburgh Technology

Council that was started 34 years ago by

a bunch of guys who said they weren’t

going to let this region go to hell in a

handbasket so my life is gone in people

come to me and they say how did you go

from this to this to this I thought you

were trained to go this way

why is there no flow path that takes you

into a nice linear trajectory because it

doesn’t because if you want to grab on

to things that matter to you and want to

have an impact it can never be

because if you pair that with the rapid

rate of change that we are going through

right now that is so fast and so

lightning fast your technical skills

quickly evaporate and so the most

important thing is that you build skills

that continuously develop your

capability to learn and if you continue

to do that you will far exceed where I

have landed you will far exceed any

possibilities because there is no more

one job there is no job that when you

think you’re 22 you’re going to be out

when you’re 30 but if you have skills

and you have it paired with confidence

and you have an opportunity to fail fail

fail and pick yourself up as quickly as

you fail and demonstrate that through

relationships we win so for me this is I

don’t get an opportunity very often to

sort of talk about what I’ve gone

through in my life

many people say Audrey your career has

been in so many different directions and

I say it’s incredible it’s been amazing

and I gift that to all of you as you who

are here as parents and as you who are

here as kids who are headed into the

next iteration of the coming decade

these are great times ahead we are

living in an amazing amazing time but

just remember it really is about be

against all odds because nothing ever

comes that simply and who would have

thought that the companies that are on

the NASDAQ today or those companies

didn’t even exist sometimes six to seven

years ago and I can tell you what’s

going to be on the Nasdaq in the next

five years our companies that you and I

have not even heard of and that are

going to be changing the world

so change the world make a difference in

your own life remember if you are a

woman if you are a young girl you are

you are at least half of what the future

is and be a part of it

I am very grateful for the time this

morning I thank you all and I know

you’re going to have a rockin day thanks for listening to my story

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