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Go Ahead, Tell Your Boss You Are Working From Home | Nicholas Bloom | TEDxStanford


[Music]

I’m guessing um many of you pretty

suspicious about working from home I

used to work when I worked in London I

worked at McKinsey in the Treasury which

is the finance ministry and my friends

would tease me all the time about

working from home they would say are

working from home is shirking from home

or working remotely remotely working you

know they were not very kind to me about

working from home they claimed I watch

those old black-and-white movies all day

and actually did nothing at all you know

if you traveled on the subway you’ve

probably seen these sketchy adverts that

say things like work from home earn

thousands of dollars monthly which

strikes me as you know a an implausible

the implausibly large amount of money

and be you know way too many exclamation

marks even for someone that’s done

middle school English and you know if in

another direction if you if you listen

to music who you follow the charts you

may have you may know this song it’s

work from home by fifth harmony uh you

can probably figure it it’s not a very

good representation of the positivity of

working from home this was the this was

about the you know the cleanest cut

photo I could get from the album they

have the most amount of clothes on in

this picture compared to anything else

to tell you how bad it is the Chorus

Line is a ain’t nothing but sheets

between us let my body do the work

you’re the boss at home which tells you

this is really not about work it’s you

know something else is going on so this

is a you know also very negative about

working from home online it’s it’s a

similar so if you go to Google or to

Bing and you punch in working from home

into image search what do you get well

you get something that looks like this

ah a lot of pictures of basically naked

people

cartoons people jogging juggling way too

many babies to actually be doing

anything constructive the reason I show

you being is being nicely shows you

three other sort of multiple other

searches which are common searches that

go with this and you can see other

common searches are working from home

funny

welcome home comic

and my favorite is working from home

underwear but apparently people are

regularly searching from all the time so

you know maybe you can push it up the

top if you’ll go out and search on it

now and you know it’s not just online

the media so I talk to journalists quite

a lot and journalists most of the time

are actually working from home despite

that they were very suspicious about

working from home when the big storm

erupted after that Lita memo from Yahoo

in 2013 so you know if you cast your

mind back you may remember Marissa

Mayer’s the CEO of your home back in

2013 on a quiet Sunday some memo gets

leaked out claiming they’re going to ban

working from home at the firm now

Marissa Mayer probably never could have

guessed that in her long time at Yahoo

you know going through her start her

time there all the ups and downs and

eventually exiting this would be the

event that generated the most press

coverage for her and you know the press

went wild for the next two weeks there’s

masses of coverage and print media on

radio media on TV media and you can see

here I put up some examples from The

Economist from The Wall Street Journal

from the New York Times from Bloomberg

all of it was debating very heavily

about the pros and cons of working from

home and one hand there are people

saying yeah they’re loafing off they’re

not doing anything they’re watching TV

in their underwear to the other side

saying you know this is the workplace of

the future it’s a more productive way to

operate I should actually end saying are

probably know probably the example of

why working at home is potentially

seeing us so bad as a friend of mine

told me a great anecdote which is she

said her 12 year old daughter went out

shopping with some friends and a tovrea

daughter came back and she bought a

baseball cap and on the baseball cap it

said working from home her mum said to

her you are not wearing that baseball

cap out of the house as if it was like a

t-shirt that said you know hey big boy

I’m easy or something so you know tells

you how load working from home is sunk

as the concept but I’d say I work from

home a lot ah I’m very positive about

working from home and I actually think

it has enormous potential as much

potential that say something like you

know the driverless car legs let me

explain why so there the average

American spent about 45 minutes a day

commuting into work about another 45

minutes a day commuting back

well almost all of that’s done by card

there are about a hundred and fifty

million working Americans there’s

probably about another 500 million

people working in similar situations in

Europe and South America and Asia and

Africa now imagine if we could take to

some share of those people and allow

them to work from home in a daily basis

the enormous amount of time you’d say

the huge amount of money you’d save in

terms of reduced culture and you know

moreover the amazing impact you have on

reducing pollution so I think it has

tremendous potential and then you should

ask yourself why you know what why we

work why do we focus so much and working

in the office well this is addition

that’s gone back a couple of hundred

years to the Industrial Revolution so

you know I guess I guess many ways who

can blame the British for this but

before the Industrial Revolution around

1800 everyone basically worked from home

we were we were farmers we’re artisans

were craftsmen and around 1800 modern

workplace has started to be formed we

started to mass in factories and offices

and the modern form of commuting to the

office and back or to the factory and

back started to be set in store but you

know a lot has changed in the last 200

years in a sense we don’t need to be

like this anymore

you know there’s modern communications

as modern computers as the Internet and

so one of the things on argue is you

know the way that we organize the office

the way we organize factories is

something that’s very backward looking

it doesn’t need to be that way anymore

you know it reminds me a lot I have kids

and it reminds me a lot of these long

summer holidays so the summer holidays

for three months is a huge challenge for

parents and what enough to do to do with

your children for three months and then

you ask why do we have these long summer

holidays and again it’s one of these

throwback things that we had them

because once the school day was starting

to be structured a couple of hundred

years ago we release kids to go and

harvest the fields and you know I don’t

know about any parents here but most

kids certainly are not doing any

harvesting anymore in the you know the

bear in the summer so I’m gonna argue

working working from home as a future

looking technology I think it has

enormous potential now that’s my claim

um what I’m going to talk about for the

rest of the day is some evidence to

support that I wanted to collect

evidence that was scientific my father’s

actually a scientist he does lots of

drugs testing I talk to him a lot about

that if anyone hears in the

pharmaceutical industry or works for the

federal drug

ministration you know that to prove

something like a medical device you have

to separate out into a large pool of

subjects randomly pick some treatment

randomly pick some control allow them to

you know one take the drug one not and

follow them forward for months on end so

I wanted to do something very much like

that from working from home to

scientifically test it I was fortunate

enough that I found a company that would

do that with me it’s called sea trip

they are China’s largest travel agency

they have about 20,000 employees they’re

worth about 20 billion dollars on NASDAQ

here is a picture their headquarters in

our Shanghai they they look like any

kind of in a modern office the very

Dilbert ask look lots of desks in

cubicles and thousands of people working

taking calls typing away at computers

dealing with customer complaints coming

up with new products managing their team

now why were they interested in working

from home well they’re interesting

working poem because Shanghai is a

phenomenally expensive place to run a

business it has incredibly expensive

property prices and they were growing

rapidly and their aim was to try and

grow but without increasing their office

space now it’s probably a similar

thought for many people here that

operate in the Bay Area or in New York

or in Chicago or London or Paris you

know Toronto or Tokyo or Johannesburg

wherever you are around the world office

space is becoming very expensive in big

cities so this is what motivated them to

start down this road so rather than is

roll the whole thing out they thought

they’d run you know working working the

bus at Stanford a big working from home

experiment so there they got a large

number of volunteers from two divisions

that wanted to work from home and they

set it up as a randomized control trial

so in a very Chinese style James Liang

who’s the CEO who’s pictured here drew a

ping-pong ball of having urn the urn

said even which meant everyone that had

an even birthday so we were born on the

second the fourth the 68 the 10th of the

month you got to go and work at home for

the next nine months if you had an odd

birthday so like my selfie the first the

third the fifth the seventh the ninth

except a month you stayed in the office

for the next nine months and in fact we

tracked these two groups for about two

years so this was des trance it up as

scientifically as we could now what did

we find

Oh before before we go to the results I

should point out here are the people

working from home ah it’s not clear it’s

not clear we look at these guys exactly

what’s going to happen the person in the

bottom right you know doesn’t look

exactly very enthusiastic to me so as

someone nervous

so are they about some of these

characters in the top right it’s another

picture to show the downside of working

from home

that’s her bed in the photo so she has

about a four foot commute you know but

which is great and very efficient on the

other hand I personally I know I really

wouldn’t want to spend you know 21 22

hours a day in the same room day in day

out so you know it’s certainly not for

everyone and to point out just to get

the experiment clear they’re typically

working in teams of 10 to 15 people and

they all have the same manager so here’s

a team manager she’s running her team

some of them who mean randomly sent home

some of them are randomly still left in

the office but they’re all working under

the same manager those at home come in

one day a week so they may all come in

on Wednesday so they’re at home Monday

Tuesday Thursday Friday the whole team’s

at home on when whole team’s in the

office on Wednesday and she commanded

them she can see what’s going on they’re

all working the same shifts so the only

thing that’s really changing is where

they’re working so what do we find

well before I show you there is out so I

know you know repay you by saying

remember what motivated it what

motivated it see trips desperate to save

money because they’re paying an enormous

amount to house all these people in

Shanghai that their viewers that save a

lot of money on getting rid of rent they

probably take a bit of a hit on people

going home and based basically goofing

off remember one of them saying they’re

wondering about them worrying about them

watching of the Chinese equivalent of

Jerry Springer or playing computer games

so they’re kind of mildly pessimistic

and you know but you know they wanted to

see what happens so what do we find

well we found massive massive

improvement performances so a 13%

improvement in performance from people

working at home which is huge that’s one

almost one day a week so how on earth

did this happen where did this come from

well it came from two things one is

people working from home really work

their full shift so if in the office

you’re supposed to be there 9:00 to 5:00

Monday to Friday but that often come in

late because the motor bike broke down

they have the long lunch break because

they’re going to have a drink or two

they leave early to let the cable repair

guy in whatever it is they were they’re

definitely not working all of the 9:00

to 5:00 Monday to Friday whereas people

at home were much better at keeping time

the second fact was it’s far easier to

concentrate at home for all of you

that’s worked at home you know the

office is actually an amazingly noisy

environment so hear stories of you know

the person on the desk next door to me

her boyfriend’s just left her she’s in

tears there’s a cake in the breakout

room Bob’s leaving come join you know

the world cups of sweepstake is going

you’ve got a whatever it is the office

it’s actually super distracting so that

was finding one finding to quit rates

dropped by 50% so for anyone out here

that’s a manager you know the nightmare

of endlessly advertising interviewing

recruiting training getting up to speed

employees only to see them leave again

now see trips quit rate is about 50% a

year which turns out to be about the

average for the whole US so this again

is an enormous impact the basically

employees are voting with their feet

they love working from home not only do

the employees benefit but the managers

benefit because they can spend less of

their time painfully advertising

recruiting training promoting exiting

again and spend it more on work finally

are at the end of the experiment it was

so successful see trip rolled it out to

the whole company and they let everyone

change their mind so some people

actually gave up working from home

there’s the old saying that yeah the

three great enemies that working from

home are their fridge the television and

the bed and so some people you know got

overcome by one or many of those three

and they you know like they wrote really

said look I can’t take it anymore I’m

coming back into the office other people

change their might well you saw off the

end of it its performance goes up by

twenty four percent because basically

only the people that are left or any

other people that work from home the

people that can concentrate so choice in

combination working from home is just

hugely impactful and it doesn’t need to

be four days a week it can be one day a

week if you want but certainly some

combination of a bit of working from

home and a bit of choice is incredibly

impactful so what about sea trip they

reckon they made about $2,000 more

profit per person at home they were

super positive they rolled it out to the

whole the whole firm so I want to end by

saying our

I want to kill the cartoon stereotype of

working from home I go this that

Simpsons I love Homer Simpson he’s close

to my heart in some ways I love this

cartoon because a homer since was too

lazy to actually put on his own to get

dressed he’s wearing his pajamas so it

looks like actually Marge’s nightgown

it’s hard to tell and be he’s too lazy

to even get up to touch the communities

pushing it with a broom you know I want

to kill the stereotype of working home

and say look there are massive benefits

for employees they’re much more

productive and they’re happier but

managers you don’t have to spend so much

of your time recruiting and training

people all the time for firms you make

far more profit and see trips case they

made 2000 dollars extra per person from

save rents and greater productivity and

full you know society there’s a huge

saving and reducing congestion reducing

driving times and ultimately reducing

pollution so you know think very

seriously I implore you to think very

seriously about working for them even if

you try just one day we give it a try

there’s not much to lose and there’s a

lot to get thank you [Applause]

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