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Digital Alchemy and The Quest for Immortality | MacInnes Scott | TEDxLA


so what if you are the first generation

to live beyond your lifetimes alchemists

are people who turn raw material into

gold for centuries alchemists have

searched for the secret of eternal life

this desire no matter how powerful for

immortality it’s always just remained

out of reach who could blame them for

searching who here among you at some

point in your life has desired to be

younger you see it all around you

everywhere you look what do you see

this product you know make you look

younger this one you’re gonna live

longer be a better lover be a better

person I mean come on

these are the messages we see everywhere

right and it’s not just a modern

obsession as a species we’ve always

thought transcend our physical bodies

and each generation has created

alchemists the artists the inventors the

innovators who have used the

cutting-edge technology of their age to

create images of ourselves that somehow

capture and preserve our essence but not

all of the technologies have stood the

test of time here’s a really good

example does anybody know who this man

is

anyone how about this man the man on the

left perhaps the most famous performer

of the 19th century Dan Rice now Dan

Rice was actually so popular in his own

day that he actually ran for the

presidency in 1868 the man on the right

perhaps most famous performer of the

20th century now could it be we all know

who Charlie Chaplin is but we have no

idea who Dan Rice’s is because Chaplin’s

career coincided with the birth of a new

technology

that’s right at the movies that’s right

motion picture technology captured

Chaplin’s image and projected him around

the world for millions of people to see

more people than he could have ever met

in person now 40 years after his death

we still recognize his image but we may

be the last generation to do so

why it’s because his image and relevancy

has been set by a 20th century

technology so is 21st century alchemists

what is the cutting edge technology

today and what does it allow us to do

that was not possible before well what

if you could stay forever young this is

not a photograph this is a 3d

computer-generated avatar okay it’s what

we call maximum resolution we have

stopped time and reverse the aging

process okay not only can we record the

way the surface of your skin looks we’re

able to record and calibrate how your

muscles move underneath your skin so

that way your digital avatar can perform

exactly the way you do this is actress

fan bingbing she’s the most famous

person in China okay

perhaps one of most recognized faces on

his planet and she’s an early adopter of

new media she understands the power of

having a 3d digital avatar that can

speak to younger generations

today’s icons movie stars pop stars and

celebrities will be able to connect with

future generations beyond your lifetime

on new media platforms that we can only

imagine what if you can change the way

well when we digitally reconstructed

President Obama and put Donald Trump in

the Oval Office alongside him we didn’t

quite think that reality would follow

virtual reality

so maybe virtual reality is more

powerful than even we imagined right

that’s right I mean talk about power you

know we used advanced render and

performance capture technologies to

allow actor Harry Shearer to play both

presidents in real time I mean this has

been a dream of his for years right slip

into the skin of somebody else you know

use your imagination to bring them to

life

I mean he’s put words in the president’s

mouth talk about power right but this

might as well be you you can step into

the Oval Office you could have a look

around you don’t have to go through

security or deal with Secret Service and

who knows maybe you could even hang out

with the president so what if you could

step into anybody shoes here we teleport

you back to about about Pakistan May 2nd

2011 you are now standing in the Salman

bin Laden’s compound now we can put you

in the boots of one of the Navy SEALs

that were though or we can put you in

the shoes of bin Laden himself virtual

reality allows you to be there in person

and experience this moment for a moment

as it played out but more than that you

can actually experiencing it from any

perspective that’s right as far as we

know there are no recordings of this

event so we had to reconstruct this

through the accounts of the people that

were there now even if they had a camera

to record this it would be the partial

perspective of the person looking

through the camera now you get to

experience this you get to solve this

you get to figure the puzzle out

yourself and you can look at this from

any person

effective okay you can make sense of

this as if you were there now what if

the place and the person whose skin you

are about to slip into is not even real

at all okay this is Grace

now we created grace grace was born from

our imaginations she’s part human part

machine a 100% computer-generated now

grace lives in a virtual forest in a

fantasy world and in a fantasy world we

get to play with who we are and who we

could be now the distinction between

reality and virtual reality still exists

but I’m not sure how relevant it is

anymore if you can interact and form an

emotional connection to somebody from

your imagination just as easy as you can

somebody from real life that’s right now

we’ve been creating versions of

ourselves for a long long time it’s what

defines our species as unique and every

generation has deemed this important who

we are historically culturally this has

been captured by media technology for

tens of thousands of years and by

looking at how we use that technology to

reproduce ourselves we’ve been able to

understand who we are where we’ve come

from and where we could be going and the

images of ourselves that have stood the

test of time these the cutting edge

create technology of the age in which

they are created they used often

precious and rare materials they were

made to last the Fresco’s fresco is part

of a the fabric of a structure that is

built to last for millennia far far

beyond the lifetimes of those who

created it and artists who have failed

to create a technology that allowed

their work to be permanent have

disappeared along with the images

they’ve created

artists whose images have lasted

they were the alchemists of their age

they were the ones who have found the

magic formula of permanence and these

images that we created us has not just

copies of ourselves and not just a

facsimile they contain an idea of who we

are okay what we hold to be important

true worth preserving that’s why they’re

painted on stone they’re carved out of

rock they’re enshrined in bricks and

mortar a cave painting here it depicts

the hunt which celebrates our survival

of a species and the fresco well that

speaks and talks in our relationship to

what we call God and we see narratives

of who we are Chaplin’s Tramp connected

with millions of people around the world

different cultures and different

languages because he embodied our

humanity our hopes our dreams the

perseverance of our species to the human

universal expression of laughter now

here’s the paradigm shift all the

alchemists that we’ve been talking about

so far they’ve all used material that is

physical matter and there’s alchemists

of the digital age we get to step beyond

the physical constraints of the world

and step into the realm of unlimited

possibilities you are now in a world

where you are living the digital world

is real it’s living its evolving you are

now no longer just standing in front of

an image you are no longer just watching

a movie it’s you in the Oval Office

standing with the president interacting

with the president and the images that

you take away from these experiences

they’re just as real as any memories

that you might take away from real life

just as real and just as powerful the

images that you experience in the

virtual world are just as real as the

images that you experience in real life

that is digital alchemy

finally the promise of permanence

but what of ourselves

well we preserve well Alchemist what

does they do they take raw materials and

they create gold out of it

in the entertainment industry it makes

complete sense to make digital avatars

of our cultural icons because their

economic value will no law no doubt

increase because we can make them any

age we can put them anywhere they can

exist on any media platform now or a

media platform in the foreseeable future

we will immortalize that which we have

always preserved our heroes Saints and

gods the icons that have inspired us to

be better humans and as these

technologies become really readily

available to each of us we’d be able to

capture something of ourselves to pass

on to future generations imagine your

children your grandchildren your

great-great-great grandchildren being

able to interact with you in a

meaningful way long after you have

is this an evolutionary leap or just

another step time will tell what do you

think do you think you’ll be the first

generation to live beyond your lifetime what were you doing

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