[Music]
[Applause]
Hello, beauty community.
this war cry that stick it
happened he was born in Silicon Valley
is almost every entrepreneur who starts
Your talk on the Silicon Valley
He was born for a reason, perhaps
and was born in an age where the
facebook was a site to find
school friends the messengers still
were not so well-known and I was the
or if the first video portal
world
at that time we set out on a mission to
the Silicon Valley with the main
major entrepreneurial leaders who
dominated and what happened
ecosystem of innovation in brazil but
still did not know each other and to solve
this issue we set up a stage the
meeting in a park is next to the
golden gate in san francisco
now imagine only the scene an encounter with
a lot of nerd a lot of people from
internet in a park on a Sunday afternoon
in the United States where not everyone
was known the fact is that those who
I knew I was close to who I knew and
people who traveled alone and who
no meet other people stayed
isolated and did not know what to do a good
result is that Felipe matos is
state fund farn has identified this
The problem is we ride a
try to solve this question is not for
less join people
It was then that we found a
very effective solution that was
We happened to give a
slang in what was happening
because the more people mess
had more Brazilians and join
the gringos and away and we are leaving
that afternoon, a little more Brazilian than
which at that time did not say much
of English
I ended up inventing a little song that
I think they’re going to want to know how she is.
but to tell you a request I’m going
need your help is as follows
Come on, I’ll share it with you on 2
This half of here is going to make a sound.
This half of here is going to make a
Other sound okay
Half the way home to make a call you
does the 1-1 farm continue that half
It is to make the world when he speaks’re already do
don don don cuttone between play and between
pp and let sept are francisco are vices
on goto nasdaq entre pn
between losing and now beating
galera result that was exactly the
What happened here was risadaria was a
but not to leave you to the
Will not pay to take over alone
I brought the original video for you to see
what happened with a glance everybody
singing along now it’s going to come let go
other san francisco
but the fact is that the following reality
that is late for me to was the spark
of everything that happens today in which
system of innovation in Brazil.
video so present the post stating
movie match that was with us there and
all the main leaders of the
ecosystem in Brazil was
that afternoon that afternoon societies
were made societies were broken
investments will be made to a
of the largest investment funds that
redd point belly was born that night
and we were all invited together by
account of this hubbub that we made
Look how crazy it is to think that a
to make a mess or
to create a sambinha can be the spark
of everything that happens in ours with
innovation system in brazil
it may even seem very audacious to find
that this was the most innovative thing
already happened because it is not the first
This is what happens, right?
music itself is an instrument
of connection
she posed with her rhythm and cadence her
touches on people’s emotional
yes but would not have neighbors mantras
shouts of war cry of
crowd
music can unite and unify each
more people and this little song by
if only she managed to connect us
helping this favelizada when people
speaks of favelas, for example
communities, they look and accept the
various types of rhythms
the music she can do this
process of connection especially in
shanty towns
they can transform people
which create a feeling of common
unity or how we like to talk
today , no community favela
communities, they are this group
way that we find ourselves grouping and
to find the strength to follow the only
Some people say they are
labels other people say they are
we simply go to the
hearing
the fact is that we often when
label these people
we believe that when people
they are labeled they believe that
they are what
for example myself I come from a
favela only that this does not limit who
I’m right
I’ll tell my story to you.
I’m from a slum called 48
today the city has adopted the name of
happiness park because it will be
48 in the world very much number
mathematician this favela she grew up in
I die very quietly in a region called
river in the neighborhood called bangu no.
rio de janeiro
this neighborhood he is world famous
for their closed condominiums that today
are hosted by celebrities and politicians
I know if they’ve heard of it and butt 2
only in fact the neighborhood does not
became famous because of these
condominiums is not long and if this
neighborhood he grew and grew up with
force from that plant and from the
factory bangu she was one of the main
companies of our country in the last century
she exported to the whole world and in the
in the 50’s it suffered its apogee
investing had soccer team had
almost everything that happened in our country
passed by this community try
documentary that talks about elegance
global
construction of the maracanã as having as
the bangu plant itself
the bangu factory she was so powerful that
even when she was falling apart
still be able to get people and
people were still after work and
opportunity in the factory to try
improve your life
today the bangu district is known as
the maximum temperature of the river is a photo
what I took now last summer
You may realize that she is well.
Fresh is not good the reality as it was
for you so still many many
people in the 60’s and 70’s until the
the 1980s were still going to bangu in
looking for opportunities as you can
imagine not everyone can get some
opportunity to work there as the
people generally did not have
go after she arrived in the neighborhood they
they settle into small
communities there around my
family my parents my x then they are part
that from this great community and
what was there what’s funny
In this everything is that with this exit to
that region
my parents did not have much to do
is it to be able to survive they have created
a bar in front of our house
which today I consider to be a
mvp than many large
corporations do is create a space of
innovation may agree with me but here
there is no more place in Minas Gerais.
creative than a booth right
today because the elections in Haiti
creative they can create density
agglomerates a large amount of
all people in search of the same source of
Knowledge is good I think I guess
have grown up in an environment such as
This one I never did not never never
drinking from that same source do not consume
alcohol until today
but it’s funny here the bars
they are they are pillars
very important for the formation of
communities, as well as the
works as well as the space innovation them
are important to any community
for the simple fact of generating this
density grouping these people and when
these people for example have no more
resources are looking for resources
they go these places to find
other people can help each other
let’s imagine for example a startup
she is a is a family and when it starts
lack of resources such as milk or
the beans are in those places that
she will succeed
in search of investment angel to
get leverage from day to day
That’s why a strong community always
has a physical place to create this
density and what is legal when
people need these resources
these places give them this
angel investment over a crypt
currency called
We talked about bitcoin for everything else.
Finally, the spin is one of the main
most important tools the krypta
and have been operating for a long time.
long these environments they are
wonderful they can add
these people and help a lot because they
are based on partnership
all people who are involved in the
community they look at the
environment in angola are inserted
but they are mostly in
how they can improve their
own life
people who are
community they are not in search of
profit for if she is not looking for
search for something that is afraid of
take advantage of other people
even because she knows that if today she is
helping the morning she needs help
that’s why the communities are so
important the more we wanted to
the community the more people
identify with them but we can
have strength like this
Good people, I know how to speak this way.
as well as talking about the entrepreneur in the valley
Silicon is very beautiful now to talk
here is very cool, talk this
philosophical form about the communities
but it ‘s true that when I was there
when I was part of the community and
hated that I was one I had was one
extremely angry face because
was part of that for pure and
simple fact that we often
can not recognize the beauty that is the
present moment the place that we are
right partnerships to the unions the
agreements that we make there a lot of people
can not see when things
are happening in that first
Moment I took a lot but a lot of time.
to learn that when I was
That was the best college of mine.
life to be the manager of the bar ness and come
growing a bar even when not drinking
was one of the things that taught me the most
learn to relate to people
I ‘ll tell you, but I can already
To go out and understand, I had to
seek mentoring almost from the community has
a church
so that’s how I did not like the
my reality at that moment I was going
for the church seeks mentoring to seek
support to seek guidance were places that
I can feel comfortable
helped in the day-to-day routine of his
environment and always had an ingenuity to
help then this is the best part
Once walking the church I saw
a group of young people lying down resting
I said what we’re doing
they told me it’s a play and
that he was meditating to be able to
enter the character
I’m not silly or anything I gave up.
the hard work to send a group of
theater and was one of the best things
I did because when the more I
involved with the theater group but I
I realized that not all the people who
they were there they attended the church
she was simply there for the group
connections
it even frightened me because the director
Jew I did not understand how people
I was in a Catholic church with people
with the Jewish director was a
crazy thing in my head I went
ask some people
That’s when I discovered a word called
Diversity Diversity is one of the things
more fantastic and fabulous than the people
need to begin to realize within the
our communities because today nothing more
of what I do understand and deal with
diversity
all I do today is learn from me
relate to people different from me
all the projects that I get involved with
all the things that I’m doing everything
What do I do to deal with people?
different stories with different
comes from different moments that are in
different situations in the same way as
happened on the boat then ran away from the bar
to go to church thinking it was a
better place
in fact it’s all cyclical thing
this happens more and more
That’s when I learned that relationship is
part of everything that was
happening
that’s when I found out that
for the best shape that I
I was able to relate to
everyone was being simple the most
It was as simple as possible that
developing the phrase that today also
my mantra that is to be simple to be
incredible
Good as I told you, we’re the people.
they are often very ashamed and afraid
to say that I come from the favela myself
I spent a lot of time without mentioning that I was
of the favela for the simple fact of
do not know the stories favela people
a tree is a tree that has a lack
huge as it seems
cover of the next castor bean we have
thorns when I hit the skin
It hurts and it bothers a lot
the communities today they have this name is
called the favela by a historical fact
this fact is the following is to hear the war
of straws and to be able to
soldiers to fight in the war of
straws is to combat aaa the enemy
which at that time was or is antonio
counselor
the Brazilian government has promised to
series of people and give a home of their own
for her if she could come back
victory of the war of
straws
as you can imagine and how everything is
cyclical things always happen
the government ended up not fulfilling its
promise and soldiers more than two
thousand soldiers who returned to the capital
the country that first made that chaos
There was no one home for anyone.
I got it from home and the attitude they
took up the hill of providence
which was a humor that was next to the
ministry of the army at the
president vargas to be able to set up a
camp with the cannon crates
the same way they did on the hill
of the favela in the bay when they were
fight in the war of straws
This was the way the
first fist the country’s first favela
what happened coincidentally
has its name of providence because it was the
the soldier to take
realize that attitude is all attitude
that soldiers had to climb the hill
where to make a decision we need
make our community also us
You need to stop wanting to want
come other outsiders who come
is people to say to people who
have to do
we need to take the reins of our
community and make people do what they
It must be done
It took me a long time to understand this.
of course in out-of-country communities
you have large feeders up to support
government if you have support from
educational institutions except for
the more support you have is excellent but
How did I tell you about it?
so on that Sunday afternoon in Sao
francisco of chaos is that something was born
pretty cool if things did not happen
is happening if you put your hand
you execute
You could do that yourself in the favela.
that I discovered that I was a
entrepreneur within the slum and
find out I learned a lot about how
things worked
about culture on how to relate
with people and especially me
I learned the essence of the word itself
Entrepreneur who is from French to Peer
that which comes a junction of two words
understanding that reciprocity and
air that is a junction that is a
of the market in a form of
you give back some of what is
happening
the entrepreneur is that the entrepreneur is
one of the pillars of the ecosystem but the
ecosystem and live it needs every
more help increasingly
relationship and especially each time
more attitude so that he can
contribute so that it can
develop
I also know that you must be
thinking why I’m counting these
things since I came here to talk about
community speaks of the favela house and that I
I could spend a lot of time with you
counting several sad tips of my
Life, but I’d rather not talk about it.
I prefer to say that these things
It does not limit me where I come from I do not
limits and you should never limit yourself
So others are talking about you.
I’d rather focus on the end of this
presentation in three very things
important factors that make me
who I am today that makes me
be in this tx between them are the
my indignation at my reality
in that environment is the only thing I
I had that I’m proud of that
season is to have done in indignant with the
what was happening and this has
I seek to learn study me
talk that I am today
the discipline of studying to run behind
At that time there was no internet like
people today also have a library
sought knowledge and lastly
curiosity this curiosity that makes with
that I want to get things behind
how they really are wanted
understand what is happening so that
I can have all this knowledge to
to get here for you and tell you a
history of the origin of the word favela
tell the story of my neighborhood and tell
stories that make you here today
thank you people gratitude
[Applause]
Hello, beauty community.
this war cry that stick it
happened he was born in Silicon Valley
is almost every entrepreneur who starts
Your talk on the Silicon Valley
He was born for a reason, perhaps
and was born in an age where the
facebook was a site to find
school friends the messengers still
were not so well-known and I was the
or if the first video portal
world
at that time we set out on a mission to
the Silicon Valley with the main
major entrepreneurial leaders who
dominated and what happened
ecosystem of innovation in brazil but
still did not know each other and to solve
this issue we set up a stage the
meeting in a park is next to the
golden gate in san francisco
now imagine only the scene an encounter with
a lot of nerd a lot of people from
internet in a park on a Sunday afternoon
in the United States where not everyone
was known the fact is that those who
I knew I was close to who I knew and
people who traveled alone and who
no meet other people stayed
isolated and did not know what to do a good
result is that Felipe matos is
state fund farn has identified this
The problem is we ride a
try to solve this question is not for
less join people
It was then that we found a
very effective solution that was
We happened to give a
slang in what was happening
because the more people mess
had more Brazilians and join
the gringos and away and we are leaving
that afternoon, a little more Brazilian than
which at that time did not say much
of English
I ended up inventing a little song that
I think they’re going to want to know how she is.
but to tell you a request I’m going
need your help is as follows
Come on, I’ll share it with you on 2
This half of here is going to make a sound.
This half of here is going to make a
Other sound okay
Half the way home to make a call you
does the 1-1 farm continue that half
It is to make the world when he speaks’re already do
don don don cuttone between play and between
pp and let sept are francisco are vices
on goto nasdaq entre pn
between losing and now beating
galera result that was exactly the
What happened here was risadaria was a
but not to leave you to the
Will not pay to take over alone
I brought the original video for you to see
what happened with a glance everybody
singing along now it’s going to come let go
other san francisco
but the fact is that the following reality
that is late for me to was the spark
of everything that happens today in which
system of innovation in Brazil.
video so present the post stating
movie match that was with us there and
all the main leaders of the
ecosystem in Brazil was
that afternoon that afternoon societies
were made societies were broken
investments will be made to a
of the largest investment funds that
redd point belly was born that night
and we were all invited together by
account of this hubbub that we made
Look how crazy it is to think that a
to make a mess or
to create a sambinha can be the spark
of everything that happens in ours with
innovation system in brazil
it may even seem very audacious to find
that this was the most innovative thing
already happened because it is not the first
This is what happens, right?
music itself is an instrument
of connection
she posed with her rhythm and cadence her
touches on people’s emotional
yes but would not have neighbors mantras
shouts of war cry of
crowd
music can unite and unify each
more people and this little song by
if only she managed to connect us
helping this favelizada when people
speaks of favelas, for example
communities, they look and accept the
various types of rhythms
the music she can do this
process of connection especially in
shanty towns
they can transform people
which create a feeling of common
unity or how we like to talk
today , no community favela
communities, they are this group
way that we find ourselves grouping and
to find the strength to follow the only
Some people say they are
labels other people say they are
we simply go to the
hearing
the fact is that we often when
label these people
we believe that when people
they are labeled they believe that
they are what
for example myself I come from a
favela only that this does not limit who
I’m right
I’ll tell my story to you.
I’m from a slum called 48
today the city has adopted the name of
happiness park because it will be
48 in the world very much number
mathematician this favela she grew up in
I die very quietly in a region called
river in the neighborhood called bangu no.
rio de janeiro
this neighborhood he is world famous
for their closed condominiums that today
are hosted by celebrities and politicians
I know if they’ve heard of it and butt 2
only in fact the neighborhood does not
became famous because of these
condominiums is not long and if this
neighborhood he grew and grew up with
force from that plant and from the
factory bangu she was one of the main
companies of our country in the last century
she exported to the whole world and in the
in the 50’s it suffered its apogee
investing had soccer team had
almost everything that happened in our country
passed by this community try
documentary that talks about elegance
global
construction of the maracanã as having as
the bangu plant itself
the bangu factory she was so powerful that
even when she was falling apart
still be able to get people and
people were still after work and
opportunity in the factory to try
improve your life
today the bangu district is known as
the maximum temperature of the river is a photo
what I took now last summer
You may realize that she is well.
Fresh is not good the reality as it was
for you so still many many
people in the 60’s and 70’s until the
the 1980s were still going to bangu in
looking for opportunities as you can
imagine not everyone can get some
opportunity to work there as the
people generally did not have
go after she arrived in the neighborhood they
they settle into small
communities there around my
family my parents my x then they are part
that from this great community and
what was there what’s funny
In this everything is that with this exit to
that region
my parents did not have much to do
is it to be able to survive they have created
a bar in front of our house
which today I consider to be a
mvp than many large
corporations do is create a space of
innovation may agree with me but here
there is no more place in Minas Gerais.
creative than a booth right
today because the elections in Haiti
creative they can create density
agglomerates a large amount of
all people in search of the same source of
Knowledge is good I think I guess
have grown up in an environment such as
This one I never did not never never
drinking from that same source do not consume
alcohol until today
but it’s funny here the bars
they are they are pillars
very important for the formation of
communities, as well as the
works as well as the space innovation them
are important to any community
for the simple fact of generating this
density grouping these people and when
these people for example have no more
resources are looking for resources
they go these places to find
other people can help each other
let’s imagine for example a startup
she is a is a family and when it starts
lack of resources such as milk or
the beans are in those places that
she will succeed
in search of investment angel to
get leverage from day to day
That’s why a strong community always
has a physical place to create this
density and what is legal when
people need these resources
these places give them this
angel investment over a crypt
currency called
We talked about bitcoin for everything else.
Finally, the spin is one of the main
most important tools the krypta
and have been operating for a long time.
long these environments they are
wonderful they can add
these people and help a lot because they
are based on partnership
all people who are involved in the
community they look at the
environment in angola are inserted
but they are mostly in
how they can improve their
own life
people who are
community they are not in search of
profit for if she is not looking for
search for something that is afraid of
take advantage of other people
even because she knows that if today she is
helping the morning she needs help
that’s why the communities are so
important the more we wanted to
the community the more people
identify with them but we can
have strength like this
Good people, I know how to speak this way.
as well as talking about the entrepreneur in the valley
Silicon is very beautiful now to talk
here is very cool, talk this
philosophical form about the communities
but it ‘s true that when I was there
when I was part of the community and
hated that I was one I had was one
extremely angry face because
was part of that for pure and
simple fact that we often
can not recognize the beauty that is the
present moment the place that we are
right partnerships to the unions the
agreements that we make there a lot of people
can not see when things
are happening in that first
Moment I took a lot but a lot of time.
to learn that when I was
That was the best college of mine.
life to be the manager of the bar ness and come
growing a bar even when not drinking
was one of the things that taught me the most
learn to relate to people
I ‘ll tell you, but I can already
To go out and understand, I had to
seek mentoring almost from the community has
a church
so that’s how I did not like the
my reality at that moment I was going
for the church seeks mentoring to seek
support to seek guidance were places that
I can feel comfortable
helped in the day-to-day routine of his
environment and always had an ingenuity to
help then this is the best part
Once walking the church I saw
a group of young people lying down resting
I said what we’re doing
they told me it’s a play and
that he was meditating to be able to
enter the character
I’m not silly or anything I gave up.
the hard work to send a group of
theater and was one of the best things
I did because when the more I
involved with the theater group but I
I realized that not all the people who
they were there they attended the church
she was simply there for the group
connections
it even frightened me because the director
Jew I did not understand how people
I was in a Catholic church with people
with the Jewish director was a
crazy thing in my head I went
ask some people
That’s when I discovered a word called
Diversity Diversity is one of the things
more fantastic and fabulous than the people
need to begin to realize within the
our communities because today nothing more
of what I do understand and deal with
diversity
all I do today is learn from me
relate to people different from me
all the projects that I get involved with
all the things that I’m doing everything
What do I do to deal with people?
different stories with different
comes from different moments that are in
different situations in the same way as
happened on the boat then ran away from the bar
to go to church thinking it was a
better place
in fact it’s all cyclical thing
this happens more and more
That’s when I learned that relationship is
part of everything that was
happening
that’s when I found out that
for the best shape that I
I was able to relate to
everyone was being simple the most
It was as simple as possible that
developing the phrase that today also
my mantra that is to be simple to be
incredible
Good as I told you, we’re the people.
they are often very ashamed and afraid
to say that I come from the favela myself
I spent a lot of time without mentioning that I was
of the favela for the simple fact of
do not know the stories favela people
a tree is a tree that has a lack
huge as it seems
cover of the next castor bean we have
thorns when I hit the skin
It hurts and it bothers a lot
the communities today they have this name is
called the favela by a historical fact
this fact is the following is to hear the war
of straws and to be able to
soldiers to fight in the war of
straws is to combat aaa the enemy
which at that time was or is antonio
counselor
the Brazilian government has promised to
series of people and give a home of their own
for her if she could come back
victory of the war of
straws
as you can imagine and how everything is
cyclical things always happen
the government ended up not fulfilling its
promise and soldiers more than two
thousand soldiers who returned to the capital
the country that first made that chaos
There was no one home for anyone.
I got it from home and the attitude they
took up the hill of providence
which was a humor that was next to the
ministry of the army at the
president vargas to be able to set up a
camp with the cannon crates
the same way they did on the hill
of the favela in the bay when they were
fight in the war of straws
This was the way the
first fist the country’s first favela
what happened coincidentally
has its name of providence because it was the
the soldier to take
realize that attitude is all attitude
that soldiers had to climb the hill
where to make a decision we need
make our community also us
You need to stop wanting to want
come other outsiders who come
is people to say to people who
have to do
we need to take the reins of our
community and make people do what they
It must be done
It took me a long time to understand this.
of course in out-of-country communities
you have large feeders up to support
government if you have support from
educational institutions except for
the more support you have is excellent but
How did I tell you about it?
so on that Sunday afternoon in Sao
francisco of chaos is that something was born
pretty cool if things did not happen
is happening if you put your hand
you execute
You could do that yourself in the favela.
that I discovered that I was a
entrepreneur within the slum and
find out I learned a lot about how
things worked
about culture on how to relate
with people and especially me
I learned the essence of the word itself
Entrepreneur who is from French to Peer
that which comes a junction of two words
understanding that reciprocity and
air that is a junction that is a
of the market in a form of
you give back some of what is
happening
the entrepreneur is that the entrepreneur is
one of the pillars of the ecosystem but the
ecosystem and live it needs every
more help increasingly
relationship and especially each time
more attitude so that he can
contribute so that it can
develop
I also know that you must be
thinking why I’m counting these
things since I came here to talk about
community speaks of the favela house and that I
I could spend a lot of time with you
counting several sad tips of my
Life, but I’d rather not talk about it.
I prefer to say that these things
It does not limit me where I come from I do not
limits and you should never limit yourself
So others are talking about you.
I’d rather focus on the end of this
presentation in three very things
important factors that make me
who I am today that makes me
be in this tx between them are the
my indignation at my reality
in that environment is the only thing I
I had that I’m proud of that
season is to have done in indignant with the
what was happening and this has
I seek to learn study me
talk that I am today
the discipline of studying to run behind
At that time there was no internet like
people today also have a library
sought knowledge and lastly
curiosity this curiosity that makes with
that I want to get things behind
how they really are wanted
understand what is happening so that
I can have all this knowledge to
to get here for you and tell you a
history of the origin of the word favela
tell the story of my neighborhood and tell
stories that make you here today
thank you people gratitude
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