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A New Take on Passion | Robert Mutagwaba | TEDxUTampa


in early 2013 I came to the United

States seeking a higher education but

even as a freshman I had bought into

this piece of the culture here that

centers around work and passion the

notion that marrying these two together

could somehow callus the rigor of hard

work seemed like the perfect remedy to

get through my 8 a.m. math classes this

became so weaved in my fabric that it

manifested itself into how I chose my

class says what events I chose to go to

even now in my professional life it

still haunts me that I never ever

considered the opposite of this could I

just simply start doing something and

then learn to love it my name is Robert

Managua and today I’m going to I am from

Tanzania East Africa and today I’m going

to share with you some stories from home

that help answer this question

so in my latest trip home I met a young

lady called Bridget now Bridget not too

long ago I was scouring the supermarkets

looking for her favorite canola oil she

couldn’t find what she was looking for

at the price she was looking for and so

she did what any of us would do if we

don’t find the olive oil we’re looking

for at Publix you start your own edible

oils manufacturing plants this is what

she did and one question that helped set

her apart from her competition was why

in the country that we have all these

raw materials why do we charge so much

for a bottle of edible oils and so she

went out she talked to these farmers and

then she found out that it it’s because

of middlemen so middlemen would go into

these rural areas they would talk to

these farmers they would buy all this

raw material but they would put it in

storage until there was a scarcity for

that raw material and then they would

flood it into the market to command the

highest price now this brought about two

problems one the farmers didn’t get paid

until that happened and the second was

there’s post harvest waste so as you’re

storing all these sunflower seeds and

the like they get spoiled in storage and

so what she did is she took all these

farmers and put them together in a

cooperative because they’re so displaced

as they are right now and by putting

them in a cooperative now they’re

legally recognized they have access to

traditional forms of funding and they

command more respect in the marketplace

but because of this she was able to get

the raw material she was seeking for at

the lowest price and today her average

product the price of our average product

is about one point eight dollars per

liter and the next best alternative is

about four to five dollars per liter

and by doing this she’s able to affect

about 200 farmers currently this number

is set to grow to about 600 by 2020

these are people now that can go back

and take their kids to school and

further their individual businesses

because of this she’s able to reduce the

post-harvest waste by about 80 percent

and this is just on sunflower seeds

alone another entity I ran into is M TL

m TL is the leading mining consulting

company in Tanzania and together with

the Fairtrade organization they work to

make small-scale artisanal miners

Fairtrade certified these does this does

a couple of things for these small-scale

miners one they’re able to make more

money because when you’re Fairtrade

certified you command about a 13 percent

price premium for your products it

communicates to the consumer that the

products you’re buying are coming from a

place where the working conditions are

safe and sanitary and humane and most

importantly there are not conflict

minerals and as well in the sector like

mining where they can use cyanide or

mercury in the extraction process of

gold for example there are taught ways

that they can handle this in a way that

does not affect them nor does it the

environment and so while speaking to one

of the miners I asked him well take me

through one of your days what do you do

on a day to day basis and so she said

okay there’s the mine and you would you

would go in with Dynamite’s because you

need to you need to blast the rock and

then get that residue and then try and

extract the gold from it so you place

the dynamite so you walk out you have

about four to five minutes until

detonation and then you have to wait

about an hour for the dust to settle and

it’s someone’s job to go back after the

dust is settled and inspect the roof of

the mined for any loose Rock

so that when everyone goes inside it

doesn’t collapse on anyone that’s

someone’s job it’s inconceivable to even

ask them if this is what they were

passion

about getting into it lastly I went to

the northern part of Tanzania in a place

called Bukoba which is where I’m

originally from and here we have a

staple food it’s a protein it’s more

delicious than chicken than beef than

any source of meat that you can think of

I’ll let you guys try to think of what

that might be

grasshoppers exactly yeah ha now before

it it looks so appetizing let’s see what

happens before this

this is how they would look like before

they were fried or cooked in any form

and this is such it’s a it’s not only a

seasonal thing it’s also regional things

so it’s only found in that northern part

of Tanzania and this is what the setup

looks like to actually catch the live

grasshoppers so after we get over the

fact that it resembles something like a

medieval torture device there is

actually a lot of brilliance in this

setup let’s look at it so first there’s

the light that light attracts the

grasshoppers because they’re seeking

warmth and then next there’s all this

smoke and they’re stoking fire for the

smoke to go up and it disorients the

grasshoppers and so they hit into these

that’s where the fire is stoking and

then the smoke is going up and then

after they’re disoriented and hit these

iron sheets they slide all the way down

into these buckets that you see here and

then from this is what you get these

scrumptious grasshoppers

now the the people that do this faced a

lot of challenges one of them is they

cannot control what but they do get they

will get the edible kind they will get

the beetles that have the corrosive

material in them and a plethora of

others so they hacked actually have to

go in and sift through to make sure what

they have is what they they’re looking

at yet now through this process when you

come into the insects that are actually

more that have that corrosive material

it can it can lead to dermatitis of the

skin and so forth the lights that they

use are really really bright that’s

tearing in them while you’re making this

thing go on all night can be very very

taxing for your eyes and not to mention

the smoke as well and so again why is

this person telling you all this

information in such a passionate manner

through all these three different

stories some of them were from necessity

some of them bore out of circumstance

but the one thing that was for sure is

they both learned to love what they do

one is because they found a positive

relationship between effort and reward

and so the more they did the more they

got rewarded the second thing was every

single one had an altruistic twist to it

with the edible oils the success of

Aubry her company is directly correlated

to the success of the farmers she’s in

business with with the mining people all

these small-scale miners that would

otherwise have no say in the marketplace

all of a sudden are able to contribute

more than they would have been before

even if this this project is not a

revenue generator for the company but

it’s a way to give back for to these

small-scale miners and lastly with these

grasshoppers apart from providing my

dinner every single day when I go to

bukoba

this is a read this is the identity of

this place when they travel anywhere

else in the country although or the

continent for that matter they’re able

to say this is home everyone in that

region partakes it partakes enlists in

one way or another maybe they capture

the grasshoppers are they they cook them

they sell them they consume them but

because this is so regional they’re able

to identify themselves with this it’s a

matter of pride and so don’t looking for

what you’re passionate about and then

diving into work to work on it is not

the only way you can learn to love and

be passionate about what you do if you

find that in whatever you do if you get

that relationship between hard work and

reward you just have to like something

just enough to start doing it and after

that have have an altruistic motive to

it who did you impact what other

stakeholders are you able to make their

professional or personal lives better

because of you doing what you do

and I hope that we take this into

consideration next time we think of our

passion [Applause]

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