four o’clock in the morning I wake up
4:30 4:45 I’m doing some sort of cardio
open these garage doors it’s still dark
outside I do this and then I’ll have
breakfast and then I will go do all my
strength and conditioning training at a
gym for about an hour and then I’ll go
to set we all have it’s probably about
five hours of sleep it’s 4:45 a.m. it’s
still dark outside look at that lights
just went out and I’m getting ready to
kill this AM cardio you can’t even see
you do anything you never want to do
anything half-ass especially when it
comes to your training get in the
for a lot of guys out there and I was
certainly one of those guys in my 20s I
thought I had all the answers didn’t
know shit by the way in my 30s I’m still
trying to find myself as a lot of guys
are out there hopefully when you hit the
40’s you’re hitting a nice strike I’m
gonna do it I need to do this job right
I need to stay focused on it I need to
give the best effort I possibly can you
live down here in South Florida it’s
hurricane season
but it’s time to go to the gym we got to
get to the gym and there ain’t no
stopping us like I’m gonna be the
baddest motherfucker walking all right
empty gym the way we’d like it
it’s Sunday just finished my warmup is
paying out to be fun
I workout twice before everyone wakes up
all right workout number two I’m out
working all my competition
all right Saturday afternoon empty gym
the way we like it it’s late day which
means it’s gonna be sweaty painful and
fun a closed mindedness that amounts to
an imprisonment so total that the
prisoner doesn’t even know he’s locked
the most powerful tool that you have
right now in your life in your body is
give me a new perspective give me a new
way of looking at my situation give me a
new way of looking at my circumstances
you can’t please everybody but there
people have the fear of rocking the boat
oh yes it’s going to be some struggles
it’s going to be some challenges it’s
gonna be some tests but even the
struggles are an opportunity for me to
show off the victory if my mind can
handle the change the life is too sharp
for that too short and unpredictable
not trying to disturb anything not
trying to shake anything up not trying
to make any waves less yoga that I’m
ever going to be I can’t get any younger
I can’t roll the clock back
you are wasting time you have to let the
when you set goals when you have an
intention on something that you want to
change about your life your brain helps
you what it does is it opens up a
checklist and then your brain goes to
work trying to remind you it was cold it
was winter in Boston and for the first
time in three months I had beaten my
and it’s really important to develop the
skill before you are boxed and buried
decide that you’re gonna box and bury
your fears decide that you’re going to
begin to live life on a new level
seeking out new horizons that you’re
going to find more love and more joy and
more ways to give I wanted to change my
life
and I think most people that are
miserable or that are that are really
like dying to be great and dying to have
more we want to change we want to live a
better life we want to create more for
our families we want to be happy the the
designer is there again it’s about how
so the first thing in the story that’s
important is realizing that the answer
was in me and my mind was telling me pay
attention
so when you begin to say what is it that
I want to leave what contribution that I
want to begin to make what difference do
I want to make in life what is it that I
want to do with the rest of the life
that I have left what what chances I
need to take what risks do I need to
begin to embrace what fears do I need to
step on what areas of my life of my dad
right now what dream you can even live
your dreams or live your fears you have
got to get to a point where you say I’m
sick and tired of living like this
there’s got to be more let’s see that’s
when people go out and strike out on
their dreams how are you going to make
it I don’t know but I will I’m gonna
keep on kicking I’m gonna cut them off
the beats the game this is RIT
this is real life champ work on get what
you gotta keep you don’t work hard you
get not get enough you gotta work off
work off you work hard to get what you
gotta get you don’t work hard
nothing
you don’t get enough
zero-zero nuts
he would work hard
come on why I’m going to fight I’m going
to work I’m going to press forward I’m
going to learn I’m going to do
everything in my power every single day
I’m going to do everything in my power
to become a Victor and not a victim of
let’s go champ
let’s go champ pain let’s get temporary
it may last for a minute or an hour or a
day or even a year but eventually it
will subside and something else will
take its place if I quit however it will
last forever you want to get better you
want to self-improve stop looking for a
shortcut and go find your alarm clock
and find your discipline and fling your
guts and your passion and your drive and
find it you will and then and then
if you’re afraid of heights work on some
rock climbing climbing if you’re afraid
of the water time to swim it’s time to
surf is trying to get out there if
you’re afraid of pull-ups if if your
plate upholds duple if you’re in squats
do squats if you’re afraid of public
speaking go speak in public if you’re
afraid to start a business start a
and eventually you will overcome that
fear but the hard part is you got to
take that first step you’ve got to take
got to take that first step against the
if you die today
what dreams what ideas what books what
of the dreams the ideas the abilities
the talents given to you by life but you
for whatever reason you never pursued
those dreams you never use those talents
you never use those gifts you never used
those abilities and there they are
standing around your bed looking at you
but large angry eyes saying we came to
you only you could have given us life
the question is if you died today what
dreams what ideas what books what
leadership what voice what story will
before this shapeless like water now you
put water into a cup it becomes the cup
you put water into a bottle it becomes
the bottle you’re putting in a teapot it
becomes the teapot and I want to get
let’s suppose that you were able every
night to dream any dream you wanted to
dream and that you could for example
have the power within one night to dream
75 years of time or any length of time
you wanted to have and you would
naturally as you began on this adventure
of Dreams you would fulfill all your
wishes you would have every kind of
pleasure you conceive and after several
nights of 75 years of total pleasure
each you would say well I was pretty
good
[Music]
let’s have a dream which isn’t under
control
well something is going to happen to me
you would dig that and come out of that
and say wow that was a close shave
wasn’t it then you would get more and
more adventurous and you would make
further and further out Gamble’s as to
what you would dream
[Music]
and finally you would dream where you
are now you would dream the dream of
living the life that you are actually
living today that would be within the
infinite multiplicity of choices you
would have we’re here on chance the
nature of love is self-abandonment not
clinging to oneself throwing yourself
out that keeps things moving that’s the
nature of life so in this idea then
everybody is fundamentally the ultimate
reality not God in a politically kingly
sense but God in the sense of being the
self that deep down basic whatever there
is and you’re all that only you’re
you would dream the dream of living the
life that you are actually living today
[Music]
people want to know how to stop the
laziness and they will know how to stop
the procrastination and you know they
have some idea in their head you know
some kind of a vision what they want to
do but they don’t know where to start in
order to start it you know they don’t
know where to start and say they say hey
where do I start
and and when’s the best time to start
and I have a very simple answer flat
here and now that’s it
you want to improve you want to get
better you want to get on a workout
program or a clean diet you want to
start a business you want to write a
book or make a movie or build a house or
a computer or put together some mobile
we start regular and when do you start
I had beaten my habit of hitting the
snooze button
I couldn’t believe it and I thought wait
a minute counting backward citizen
dumbest thing I’ve ever heard in my
entire life
well the next morning I used to get in
at work the next morning I used it again
and a fourth the next morning I used it
again and it worked and then I started
to notice something really interesting
there were moments all day long all day
long just like that five-second moment
in bed where I knew knowledge what I
should do and if I didn’t move within
five seconds my brain would step in and
talk me out of it every human being has
a five-second window might even be
shorter for you you have about a
five-second window in which you can move
from idea to action before your brain
kicks into full gear and sabotages any
change in behavior because remember your
brain is wired to stop you from doing
things that are uncomfortable or
uncertain or scary it’s your job to
learn how to move from those ideas that
could change everything
into acting on them look for the job
that you would take if you didn’t need a
don’t sleepwalk through life and don’t
don’t say it’s all gonna be great you
know I’ll do this and I’ll do that and
you know I’m just marking time nothing
to be over you really want to be doing
what you love doing and you can’t
necessarily find it on your first job
given all the opportunities that are
there in the world to try and figure out
the thing that actually makes you want
to get up in the morning the thing that
you actually love I feel this thing that
should exist and you take that leap of
faith that it may work I would still go
home from whatever that day job is and I
would try to do it because I love it not
because I really want to make a certain
amount of money figure out the thing
that young people feel like if they
don’t know what they’re born to do that
there’s somehow broken and I think that
it needs to be looked at differently
which is that it means if you don’t know
that thing it means that every door is
there’s the possibility and if you can
find that thing and deal with the
pressure of maybe not making the amount
of money that you would like to yet
we’re not getting to the company you’d
like to get or not having success with
your startup yet these are all things
that I think you can swallow if the
thing you’re doing speaks to you it’s
that constant pursuit of the
to approach something with a kind of
excitement that is shared in this weird
way where you just know it makes you
happy it’ll say I’m working on this
thing but I don’t know if anyone’s gonna
like it it’s feel sort of like this
boring thing that I love you know and
it’s amazing how often that boring thing
that you love becomes a sensation I
think the key is to do that I would say
don’t stress yourself out your voice is
as important as anyone elses so it’s a
lot easier to actually write a
screenplay than you think it is might
not be good but most people talk about
writing screenplays but don’t actually
write them the people who write them
you’re already like in you know the top
10% because you actually have written it
I have the same work like someone’s
trying to take it all away from you you
actually work like no one’s spending 24
hours working 24 hours to take it all
away from you when sometimes people
don’t have the determination the will
and the steadfast mister tenacity they
are they giving them the slightest
really viewed myself as particularly
talented view myself as you know
slightly above average in talent and
where I excel is ridiculous sickening
work ethic you know while the other guys
sleeping I’m working with a lot of other
guys eating I’m working you know hard
whoop-ass I put in a hell of a woman
tired will pass me I’m sitting at the
top I put it all on the line I show up I
perform and I get the results from that
and discipline doing it to hate to do
but do it like you love it you know
always testing yourself
forcing yourself so that let me do you
have to have some ability
but then it’s just how much will I
really do think there’s just people
underestimate it doesn’t sound sexy
it doesn’t sound cool how much don’t
want work ethic you know and just it how
as well of success in general all about
sacrifice for my experience every damn
person who said I wouldn’t be anything
only so the question is how much time
don’t know who you are I don’t know what
you’re going through I’m not here to
pretend that you know I understand what
you’re going through or how you feel in
your life I think the biggest disability
everything starts with a vision and a
man without vision dies hate the idea of
potential being wasted in this world you
know how it is if you didn’t go what
you’ve gone through you wouldn’t be who
is that as I kept trying new things new
doors kept opening because you don’t
[Music]
you’ll never know what’s gonna happen
you never know what what the future
holds for you go for it try it because
another thing I am no different than
anyone else out there I am NOT here to
say I have a superpower and it was all
this
it was just trying go home let’s see
patience let’s say don’t complain when
you’re waiting in a line you ain’t going
to growing patience until you put in a
there there are some times where you’re
going to wish that you could rewind and
and do things all over again there are
times where you just wish you could
forget memories and you try to drown
those memories in alcohol or different
pleasures and maybe get distracted by
the goals and ambitions of your life and
try to put the past behind and move
you should wake up worried terrified
every morning but don’t be worried about
our competitors because they’re never
gonna send us any money anyway let’s be
worried about our customers and stay
heads down focused one of my jobs as the
leader of Amazon is to encourage people
to be bold and people love to focus on
things that aren’t yet working and
that’s good it’s human nature that kind
of divine discontent can be very helpful
but you really you know it’s incredibly
hard to get people to take bold bets and
you need to encourage that and if you’re
gonna take bold bets they’re gonna be
experiments and if they’re experiments
you don’t know ahead of time though
they’re going to work experiments are by
their very nature prone to failure but
big success is a few big successes
compensate for dozens and dozens of
I’ve made billions of dollars of
failures at amazon.com literally
billions of dollars of failures because
we know from our past experiences that
the biggest oak starts from an acorn and
you’ve got a record
if you want to do anything new you’ve
got to be willing to let that acorn grow
into a little sapling and then finally
into a small tree it maybe one day it’ll
be a big business on its own the Amazon
started as a very small company it was
me and a few other people I was driving
all the packages to the post office
myself in my 1987 Chevy Blazer you can’t
skip steps you have to put one foot in
front of the other things take time
you there are no shortcuts and but but
you want to do those steps with you know
it’s easy to have ideas it’s very hard
to turn an idea into a successful
product there are a lot of steps in
between it takes persistence
relentlessness
is the stress primarily comes from not
taking action over something that you
do something you’re very passionate
about I wanted to project myself forward
to age 80 and say okay now I’m looking
back on my life I want to have minimize
the number of regrets I have and you
know what I knew that when I was 80 I
was not going to regret and having tried
this I was not gonna regret having
wanted you know trying to participate in
this thing called the Internet that I
thought was gonna be a really big deal I
knew that if I failed I wouldn’t regret that
4:30 4:45 I’m doing some sort of cardio
open these garage doors it’s still dark
outside I do this and then I’ll have
breakfast and then I will go do all my
strength and conditioning training at a
gym for about an hour and then I’ll go
to set we all have it’s probably about
five hours of sleep it’s 4:45 a.m. it’s
still dark outside look at that lights
just went out and I’m getting ready to
kill this AM cardio you can’t even see
you do anything you never want to do
anything half-ass especially when it
comes to your training get in the
for a lot of guys out there and I was
certainly one of those guys in my 20s I
thought I had all the answers didn’t
know shit by the way in my 30s I’m still
trying to find myself as a lot of guys
are out there hopefully when you hit the
40’s you’re hitting a nice strike I’m
gonna do it I need to do this job right
I need to stay focused on it I need to
give the best effort I possibly can you
live down here in South Florida it’s
hurricane season
but it’s time to go to the gym we got to
get to the gym and there ain’t no
stopping us like I’m gonna be the
baddest motherfucker walking all right
empty gym the way we’d like it
it’s Sunday just finished my warmup is
paying out to be fun
I workout twice before everyone wakes up
all right workout number two I’m out
working all my competition
all right Saturday afternoon empty gym
the way we like it it’s late day which
means it’s gonna be sweaty painful and
fun a closed mindedness that amounts to
an imprisonment so total that the
prisoner doesn’t even know he’s locked
the most powerful tool that you have
right now in your life in your body is
give me a new perspective give me a new
way of looking at my situation give me a
new way of looking at my circumstances
you can’t please everybody but there
people have the fear of rocking the boat
oh yes it’s going to be some struggles
it’s going to be some challenges it’s
gonna be some tests but even the
struggles are an opportunity for me to
show off the victory if my mind can
handle the change the life is too sharp
for that too short and unpredictable
not trying to disturb anything not
trying to shake anything up not trying
to make any waves less yoga that I’m
ever going to be I can’t get any younger
I can’t roll the clock back
you are wasting time you have to let the
when you set goals when you have an
intention on something that you want to
change about your life your brain helps
you what it does is it opens up a
checklist and then your brain goes to
work trying to remind you it was cold it
was winter in Boston and for the first
time in three months I had beaten my
and it’s really important to develop the
skill before you are boxed and buried
decide that you’re gonna box and bury
your fears decide that you’re going to
begin to live life on a new level
seeking out new horizons that you’re
going to find more love and more joy and
more ways to give I wanted to change my
life
and I think most people that are
miserable or that are that are really
like dying to be great and dying to have
more we want to change we want to live a
better life we want to create more for
our families we want to be happy the the
designer is there again it’s about how
so the first thing in the story that’s
important is realizing that the answer
was in me and my mind was telling me pay
attention
so when you begin to say what is it that
I want to leave what contribution that I
want to begin to make what difference do
I want to make in life what is it that I
want to do with the rest of the life
that I have left what what chances I
need to take what risks do I need to
begin to embrace what fears do I need to
step on what areas of my life of my dad
right now what dream you can even live
your dreams or live your fears you have
got to get to a point where you say I’m
sick and tired of living like this
there’s got to be more let’s see that’s
when people go out and strike out on
their dreams how are you going to make
it I don’t know but I will I’m gonna
keep on kicking I’m gonna cut them off
the beats the game this is RIT
this is real life champ work on get what
you gotta keep you don’t work hard you
get not get enough you gotta work off
work off you work hard to get what you
gotta get you don’t work hard
nothing
you don’t get enough
zero-zero nuts
he would work hard
come on why I’m going to fight I’m going
to work I’m going to press forward I’m
going to learn I’m going to do
everything in my power every single day
I’m going to do everything in my power
to become a Victor and not a victim of
let’s go champ
let’s go champ pain let’s get temporary
it may last for a minute or an hour or a
day or even a year but eventually it
will subside and something else will
take its place if I quit however it will
last forever you want to get better you
want to self-improve stop looking for a
shortcut and go find your alarm clock
and find your discipline and fling your
guts and your passion and your drive and
find it you will and then and then
if you’re afraid of heights work on some
rock climbing climbing if you’re afraid
of the water time to swim it’s time to
surf is trying to get out there if
you’re afraid of pull-ups if if your
plate upholds duple if you’re in squats
do squats if you’re afraid of public
speaking go speak in public if you’re
afraid to start a business start a
and eventually you will overcome that
fear but the hard part is you got to
take that first step you’ve got to take
got to take that first step against the
if you die today
what dreams what ideas what books what
of the dreams the ideas the abilities
the talents given to you by life but you
for whatever reason you never pursued
those dreams you never use those talents
you never use those gifts you never used
those abilities and there they are
standing around your bed looking at you
but large angry eyes saying we came to
you only you could have given us life
the question is if you died today what
dreams what ideas what books what
leadership what voice what story will
before this shapeless like water now you
put water into a cup it becomes the cup
you put water into a bottle it becomes
the bottle you’re putting in a teapot it
becomes the teapot and I want to get
let’s suppose that you were able every
night to dream any dream you wanted to
dream and that you could for example
have the power within one night to dream
75 years of time or any length of time
you wanted to have and you would
naturally as you began on this adventure
of Dreams you would fulfill all your
wishes you would have every kind of
pleasure you conceive and after several
nights of 75 years of total pleasure
each you would say well I was pretty
good
[Music]
let’s have a dream which isn’t under
control
well something is going to happen to me
you would dig that and come out of that
and say wow that was a close shave
wasn’t it then you would get more and
more adventurous and you would make
further and further out Gamble’s as to
what you would dream
[Music]
and finally you would dream where you
are now you would dream the dream of
living the life that you are actually
living today that would be within the
infinite multiplicity of choices you
would have we’re here on chance the
nature of love is self-abandonment not
clinging to oneself throwing yourself
out that keeps things moving that’s the
nature of life so in this idea then
everybody is fundamentally the ultimate
reality not God in a politically kingly
sense but God in the sense of being the
self that deep down basic whatever there
is and you’re all that only you’re
you would dream the dream of living the
life that you are actually living today
[Music]
people want to know how to stop the
laziness and they will know how to stop
the procrastination and you know they
have some idea in their head you know
some kind of a vision what they want to
do but they don’t know where to start in
order to start it you know they don’t
know where to start and say they say hey
where do I start
and and when’s the best time to start
and I have a very simple answer flat
here and now that’s it
you want to improve you want to get
better you want to get on a workout
program or a clean diet you want to
start a business you want to write a
book or make a movie or build a house or
a computer or put together some mobile
we start regular and when do you start
I had beaten my habit of hitting the
snooze button
I couldn’t believe it and I thought wait
a minute counting backward citizen
dumbest thing I’ve ever heard in my
entire life
well the next morning I used to get in
at work the next morning I used it again
and a fourth the next morning I used it
again and it worked and then I started
to notice something really interesting
there were moments all day long all day
long just like that five-second moment
in bed where I knew knowledge what I
should do and if I didn’t move within
five seconds my brain would step in and
talk me out of it every human being has
a five-second window might even be
shorter for you you have about a
five-second window in which you can move
from idea to action before your brain
kicks into full gear and sabotages any
change in behavior because remember your
brain is wired to stop you from doing
things that are uncomfortable or
uncertain or scary it’s your job to
learn how to move from those ideas that
could change everything
into acting on them look for the job
that you would take if you didn’t need a
don’t sleepwalk through life and don’t
don’t say it’s all gonna be great you
know I’ll do this and I’ll do that and
you know I’m just marking time nothing
to be over you really want to be doing
what you love doing and you can’t
necessarily find it on your first job
given all the opportunities that are
there in the world to try and figure out
the thing that actually makes you want
to get up in the morning the thing that
you actually love I feel this thing that
should exist and you take that leap of
faith that it may work I would still go
home from whatever that day job is and I
would try to do it because I love it not
because I really want to make a certain
amount of money figure out the thing
that young people feel like if they
don’t know what they’re born to do that
there’s somehow broken and I think that
it needs to be looked at differently
which is that it means if you don’t know
that thing it means that every door is
there’s the possibility and if you can
find that thing and deal with the
pressure of maybe not making the amount
of money that you would like to yet
we’re not getting to the company you’d
like to get or not having success with
your startup yet these are all things
that I think you can swallow if the
thing you’re doing speaks to you it’s
that constant pursuit of the
to approach something with a kind of
excitement that is shared in this weird
way where you just know it makes you
happy it’ll say I’m working on this
thing but I don’t know if anyone’s gonna
like it it’s feel sort of like this
boring thing that I love you know and
it’s amazing how often that boring thing
that you love becomes a sensation I
think the key is to do that I would say
don’t stress yourself out your voice is
as important as anyone elses so it’s a
lot easier to actually write a
screenplay than you think it is might
not be good but most people talk about
writing screenplays but don’t actually
write them the people who write them
you’re already like in you know the top
10% because you actually have written it
I have the same work like someone’s
trying to take it all away from you you
actually work like no one’s spending 24
hours working 24 hours to take it all
away from you when sometimes people
don’t have the determination the will
and the steadfast mister tenacity they
are they giving them the slightest
really viewed myself as particularly
talented view myself as you know
slightly above average in talent and
where I excel is ridiculous sickening
work ethic you know while the other guys
sleeping I’m working with a lot of other
guys eating I’m working you know hard
whoop-ass I put in a hell of a woman
tired will pass me I’m sitting at the
top I put it all on the line I show up I
perform and I get the results from that
and discipline doing it to hate to do
but do it like you love it you know
always testing yourself
forcing yourself so that let me do you
have to have some ability
but then it’s just how much will I
really do think there’s just people
underestimate it doesn’t sound sexy
it doesn’t sound cool how much don’t
want work ethic you know and just it how
as well of success in general all about
sacrifice for my experience every damn
person who said I wouldn’t be anything
only so the question is how much time
don’t know who you are I don’t know what
you’re going through I’m not here to
pretend that you know I understand what
you’re going through or how you feel in
your life I think the biggest disability
everything starts with a vision and a
man without vision dies hate the idea of
potential being wasted in this world you
know how it is if you didn’t go what
you’ve gone through you wouldn’t be who
is that as I kept trying new things new
doors kept opening because you don’t
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you’ll never know what’s gonna happen
you never know what what the future
holds for you go for it try it because
another thing I am no different than
anyone else out there I am NOT here to
say I have a superpower and it was all
this
it was just trying go home let’s see
patience let’s say don’t complain when
you’re waiting in a line you ain’t going
to growing patience until you put in a
there there are some times where you’re
going to wish that you could rewind and
and do things all over again there are
times where you just wish you could
forget memories and you try to drown
those memories in alcohol or different
pleasures and maybe get distracted by
the goals and ambitions of your life and
try to put the past behind and move
you should wake up worried terrified
every morning but don’t be worried about
our competitors because they’re never
gonna send us any money anyway let’s be
worried about our customers and stay
heads down focused one of my jobs as the
leader of Amazon is to encourage people
to be bold and people love to focus on
things that aren’t yet working and
that’s good it’s human nature that kind
of divine discontent can be very helpful
but you really you know it’s incredibly
hard to get people to take bold bets and
you need to encourage that and if you’re
gonna take bold bets they’re gonna be
experiments and if they’re experiments
you don’t know ahead of time though
they’re going to work experiments are by
their very nature prone to failure but
big success is a few big successes
compensate for dozens and dozens of
I’ve made billions of dollars of
failures at amazon.com literally
billions of dollars of failures because
we know from our past experiences that
the biggest oak starts from an acorn and
you’ve got a record
if you want to do anything new you’ve
got to be willing to let that acorn grow
into a little sapling and then finally
into a small tree it maybe one day it’ll
be a big business on its own the Amazon
started as a very small company it was
me and a few other people I was driving
all the packages to the post office
myself in my 1987 Chevy Blazer you can’t
skip steps you have to put one foot in
front of the other things take time
you there are no shortcuts and but but
you want to do those steps with you know
it’s easy to have ideas it’s very hard
to turn an idea into a successful
product there are a lot of steps in
between it takes persistence
relentlessness
is the stress primarily comes from not
taking action over something that you
do something you’re very passionate
about I wanted to project myself forward
to age 80 and say okay now I’m looking
back on my life I want to have minimize
the number of regrets I have and you
know what I knew that when I was 80 I
was not going to regret and having tried
this I was not gonna regret having
wanted you know trying to participate in
this thing called the Internet that I
thought was gonna be a really big deal I
knew that if I failed I wouldn’t regret that
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