
hi this is Evan Carmichael and today I’m
going to do a special video and instead
of the usual me on camera I thought of
easier answer this one by doing some
screen captures of my computer so it’s a
question today from David Hurley who’s
an active member in our forums and he’s
asking how do you check your google
rankings so the question that came up
and he’s saying that your google
rankings are really responsive to your
own search history so it’s really hard
to check from um computer how well
you’re actually ranking so he says his
way around it is to go to other
computers like going to libraries for
example or checking through bings but
he’s one of this a better way to check
the google rankings so yes there is and
i want to quickly show you a couple
quick tricks that hopefully can help you
so the first thing I’ll do a search term
for something on my own site i’ll type
in famous entrepreneurs and i am logged
in how you can tell is here it should
say your name if you are logged in and
what this will do is keep track of your
own search results and try to show you
things that you might be interested in
so here you can see that one of my pages
rank and this is a famous entrepreneur
trading card set that we created I’m
going to give that a plus-one while
we’re here and you can see that i
visited this page 8 x 24 and so they’re
going to show it to me again the other
way around this if you want to log out
you can just click here and then go log
out or i might use incognito mode which
is a setting within chrome with whoever
uses chrome and it’ll load an ink needle
browser and from here you could type it
in famous entrepreneurs again and you
can see here that I’m not signed in so
it says sign and give me the option but
i’m not actually listed for that search
term anymore so because I’m login is
showing me results that are skewed so
that’s what David’s asking about and
he’s wondering if there’s another way
around it so to help answer the question
this is not necessarily the best way to
do it because it’s also finding that I
am based in Toronto Ontario Canada where
I am so it’s also going to try to show
me results that are skewed towards the
Canadian market which I may not
necessarily want if I’m targeting an
international audience it also by
default goes to google
CA which again excuse towards a Canadian
market so you want to make sure that at
least you’re taking pages from the
webinar pages from Canada but if you’re
changing the location then every time
it’s going to be specific to whatever
location you’re in so the best way that
I use that I know of to check for your
rankings is actually through your google
webmaster tools so if I load that up so
this is the webmaster tools for me
here’s my account you can see some of
the stats that have come in through
searches for the past month what you can
do is click on your site on the web and
then click to search queries and this is
data right from google so I don’t know
of any better data that you can get
that’s not straight from Google’s mouths
most of the other tools or third-party
tools that aren’t necessarily accurate
so what I’ll do here is it’ll show you
some of the most popular keywords at
your site’s ranking for you can go top
queries top pages but if you use your
filters you can go i use famous
entrepreneur’s type that in and what
it’s going to tell you here is how many
queries that I’ve had that use that key
phrase so you can see the list here and
will tell you at least from my main
keyword here I’ve had two thousand
impressions which is down a little bit
and my average position is 69 so I’m not
ranking very well for that key phrase
but when I am logged in I’m ranking
within the the first page so this is the
best method that I know again it’ll tell
you what your average position is so
that’ll be skewed some people will see
it more than others but if you want to
find out what your true ranking is this
will give you your best indication as
directly from Google’s data and it’s
free as long as you have your google
webmaster tools account set up the other
thing I would recommend is that you try
to get more social as much as you can a
lot of the ranking factor is now going
to be skewed towards the relationships
that you have in social networks so if I
do a quick example if I go back here and
I type in my name
then you’ll see that my website pops up
here for my name which would make sense
and you’ll see that underneath of the
list people who’ve shared it so Maria
was a contact of mine she works for me
she shared it here on the site this is
my belt page you see that I shared it
and that visa shared it and that lots of
other people have shared it as well and
so the results are going to start being
skewed towards people who are in your
network and you want to make sure that
the people in your network are sharing
as much as possible so it increases the
chance of you ranking for different
keywords and why this is really
important it does this for +1 and also
will do it for Twitter right now why
it’s really important if somebody gives
your site a +1 for example who’s really
influential in a tight network of where
your customers are so you don’t
necessarily need to be ranking number
one across the entire globe but it is a
particular group of people who you’re
trying to target a really niche target
audience if you get somebody who’s
influential in that group to say and
give you a plus one or two tweet about
your web page then you’re gonna rank
higher for anybody who’s in their
contacts which is great because it’s all
your target audience so you might not be
ranking number one across the board but
it doesn’t matter because you’re
targeting your specific audience and
it’s a quick way to jump to the first
page where otherwise might be super
difficult so it could change your
strategy to try to target really
influential people who are targeting
your ideal customer and audience one
last thing I want to talk about is the
new google plus and there’s a feature
that you can do to make your your Plus
Ones public which most people haven’t
done yet and by default is turn off
maybe they’re going to change this in
the future but i would encourage
entrepreneurs to turn it on because as
you’re using it and sharing it you one
of the people you will see what you’re
sharing because you can also share your
website and make that public so if i go
to my google plus this is your standard
view if you click on your profile
look licking your face go profile you’ll
see on mine that I have Plus Ones here
listed where most people don’t so if I
load somebody was in my circle here
you’ll see that by default these things
are turned off so what you want to do is
turn them on so that people can see all
the stuff that you’re sharing and link
to your website of course so the easy
way to do it you just click on the plus
ones that you’ll see and where is the
option I haven’t done this for a while
in here I’ll sorry edit profile then
you’ll see here show this tab on your
profile so you want to click that off
and then save it and that’ll help make
sure that anybody who comes sees your
profile you’ve turned it on that you’re
publicly sharing the information and
your face will also show up under
different posts that you like so back to
the original question David I hope that
helps I would use webmaster tools as
much as possible to find out the exact
worries and where your ranking the
average position it’ll show you how many
clicks you get how much it’s changed
over time and I would also encourage you
to try to get more social and try to
reach specific people who are Authority
leaders who are targeting your ideal
customer base and get them to try to
share it to help you rank for where your
big customers are searching hope that
helps if you guys like the video please
give it a thumbs up below and leave a
comment I’d love to hear your thoughts
and feedback and stay tuned for the next
video
you
going to do a special video and instead
of the usual me on camera I thought of
easier answer this one by doing some
screen captures of my computer so it’s a
question today from David Hurley who’s
an active member in our forums and he’s
asking how do you check your google
rankings so the question that came up
and he’s saying that your google
rankings are really responsive to your
own search history so it’s really hard
to check from um computer how well
you’re actually ranking so he says his
way around it is to go to other
computers like going to libraries for
example or checking through bings but
he’s one of this a better way to check
the google rankings so yes there is and
i want to quickly show you a couple
quick tricks that hopefully can help you
so the first thing I’ll do a search term
for something on my own site i’ll type
in famous entrepreneurs and i am logged
in how you can tell is here it should
say your name if you are logged in and
what this will do is keep track of your
own search results and try to show you
things that you might be interested in
so here you can see that one of my pages
rank and this is a famous entrepreneur
trading card set that we created I’m
going to give that a plus-one while
we’re here and you can see that i
visited this page 8 x 24 and so they’re
going to show it to me again the other
way around this if you want to log out
you can just click here and then go log
out or i might use incognito mode which
is a setting within chrome with whoever
uses chrome and it’ll load an ink needle
browser and from here you could type it
in famous entrepreneurs again and you
can see here that I’m not signed in so
it says sign and give me the option but
i’m not actually listed for that search
term anymore so because I’m login is
showing me results that are skewed so
that’s what David’s asking about and
he’s wondering if there’s another way
around it so to help answer the question
this is not necessarily the best way to
do it because it’s also finding that I
am based in Toronto Ontario Canada where
I am so it’s also going to try to show
me results that are skewed towards the
Canadian market which I may not
necessarily want if I’m targeting an
international audience it also by
default goes to google
CA which again excuse towards a Canadian
market so you want to make sure that at
least you’re taking pages from the
webinar pages from Canada but if you’re
changing the location then every time
it’s going to be specific to whatever
location you’re in so the best way that
I use that I know of to check for your
rankings is actually through your google
webmaster tools so if I load that up so
this is the webmaster tools for me
here’s my account you can see some of
the stats that have come in through
searches for the past month what you can
do is click on your site on the web and
then click to search queries and this is
data right from google so I don’t know
of any better data that you can get
that’s not straight from Google’s mouths
most of the other tools or third-party
tools that aren’t necessarily accurate
so what I’ll do here is it’ll show you
some of the most popular keywords at
your site’s ranking for you can go top
queries top pages but if you use your
filters you can go i use famous
entrepreneur’s type that in and what
it’s going to tell you here is how many
queries that I’ve had that use that key
phrase so you can see the list here and
will tell you at least from my main
keyword here I’ve had two thousand
impressions which is down a little bit
and my average position is 69 so I’m not
ranking very well for that key phrase
but when I am logged in I’m ranking
within the the first page so this is the
best method that I know again it’ll tell
you what your average position is so
that’ll be skewed some people will see
it more than others but if you want to
find out what your true ranking is this
will give you your best indication as
directly from Google’s data and it’s
free as long as you have your google
webmaster tools account set up the other
thing I would recommend is that you try
to get more social as much as you can a
lot of the ranking factor is now going
to be skewed towards the relationships
that you have in social networks so if I
do a quick example if I go back here and
I type in my name
then you’ll see that my website pops up
here for my name which would make sense
and you’ll see that underneath of the
list people who’ve shared it so Maria
was a contact of mine she works for me
she shared it here on the site this is
my belt page you see that I shared it
and that visa shared it and that lots of
other people have shared it as well and
so the results are going to start being
skewed towards people who are in your
network and you want to make sure that
the people in your network are sharing
as much as possible so it increases the
chance of you ranking for different
keywords and why this is really
important it does this for +1 and also
will do it for Twitter right now why
it’s really important if somebody gives
your site a +1 for example who’s really
influential in a tight network of where
your customers are so you don’t
necessarily need to be ranking number
one across the entire globe but it is a
particular group of people who you’re
trying to target a really niche target
audience if you get somebody who’s
influential in that group to say and
give you a plus one or two tweet about
your web page then you’re gonna rank
higher for anybody who’s in their
contacts which is great because it’s all
your target audience so you might not be
ranking number one across the board but
it doesn’t matter because you’re
targeting your specific audience and
it’s a quick way to jump to the first
page where otherwise might be super
difficult so it could change your
strategy to try to target really
influential people who are targeting
your ideal customer and audience one
last thing I want to talk about is the
new google plus and there’s a feature
that you can do to make your your Plus
Ones public which most people haven’t
done yet and by default is turn off
maybe they’re going to change this in
the future but i would encourage
entrepreneurs to turn it on because as
you’re using it and sharing it you one
of the people you will see what you’re
sharing because you can also share your
website and make that public so if i go
to my google plus this is your standard
view if you click on your profile
look licking your face go profile you’ll
see on mine that I have Plus Ones here
listed where most people don’t so if I
load somebody was in my circle here
you’ll see that by default these things
are turned off so what you want to do is
turn them on so that people can see all
the stuff that you’re sharing and link
to your website of course so the easy
way to do it you just click on the plus
ones that you’ll see and where is the
option I haven’t done this for a while
in here I’ll sorry edit profile then
you’ll see here show this tab on your
profile so you want to click that off
and then save it and that’ll help make
sure that anybody who comes sees your
profile you’ve turned it on that you’re
publicly sharing the information and
your face will also show up under
different posts that you like so back to
the original question David I hope that
helps I would use webmaster tools as
much as possible to find out the exact
worries and where your ranking the
average position it’ll show you how many
clicks you get how much it’s changed
over time and I would also encourage you
to try to get more social and try to
reach specific people who are Authority
leaders who are targeting your ideal
customer base and get them to try to
share it to help you rank for where your
big customers are searching hope that
helps if you guys like the video please
give it a thumbs up below and leave a
comment I’d love to hear your thoughts
and feedback and stay tuned for the next
video
you
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