I’m reading this book by Mc Cormack, the one who does not teach you at Harvard Business
School.
The interesting thing is that we talk about business, about money.
And hence the question of the hundred pistols.
What are the characteristics of an idea that makes you gain compared to an idea
which is a great boiata.
Three characteristics in super synthesis.
First question to ask: is there a market for this idea?
Imagine wanting to make a shampoo for those without hair.
Or sell water for honest politicians.
Since there is no market you have no chance to sell it.
Is there a market, is there a demand for that idea?
Does it solve a specific problem?
We always start from there.
Reading Paul Graham on this subject, he wrote a series of articles for wonderful startups.
Read.
Question number two to ask yourself: how difficult it is to solve the problem you are attacking
with your idea.
In fact one can say look I’m a waiter at McDonald’s, there’s a request,
is there a market?
Absolutely yes.
But the problem you’re going to solve by blowing up your fries is a problem
very simple to solve.
If instead you are Bolt, it is a mess to run a hundred meters fast like that.
Solve a very complicated problem for mankind.
Or if you’re Spaceon Elon Musk rockets in space that then come back intact.
It’s not easy.
Now the problem to be solved does not have to be a crazy, hyper-complicated stuff.
It can also be a simple problem.
Selling the slides to attach to the iPhone so when it falls out, do not throw everything away.
Ok, however, solve a problem.
Maybe perceived as complicated by the user who does not even know how to stick a glass
on the mobile phone.
The third question to ask for an idea that makes you gain compared to an idea that
it does not make you earn is: how unique is your offer?
Maybe you do the chart or you do the programmer or you have a web agency.
Or work in the social media world.
In that case you tell me, Monti, however, there is a market because everyone needs to do this
stuff here, solve a complicated problem, yes … a chart for example, compared to
a person who is not capable, solves a complicated problem for that person.
But how many are there?
There is a quintalata.
A wagon.
I go on oDesk, I go on Elance, I go on Dribbble, I go on 99designs, I go on Fiverr and I find
to billions.
In that case, who earns?
Only those who really get away from others.
Who is perceived as unique.
Who can occupy people’s brains first.
What they do not teach you at the Harvard Business School.
Instead of giving $ 150,000 to Harvard, pour them into my current account
superimposed.
Okay, come on, a coffee when we meet.
Hello
School.
The interesting thing is that we talk about business, about money.
And hence the question of the hundred pistols.
What are the characteristics of an idea that makes you gain compared to an idea
which is a great boiata.
Three characteristics in super synthesis.
First question to ask: is there a market for this idea?
Imagine wanting to make a shampoo for those without hair.
Or sell water for honest politicians.
Since there is no market you have no chance to sell it.
Is there a market, is there a demand for that idea?
Does it solve a specific problem?
We always start from there.
Reading Paul Graham on this subject, he wrote a series of articles for wonderful startups.
Read.
Question number two to ask yourself: how difficult it is to solve the problem you are attacking
with your idea.
In fact one can say look I’m a waiter at McDonald’s, there’s a request,
is there a market?
Absolutely yes.
But the problem you’re going to solve by blowing up your fries is a problem
very simple to solve.
If instead you are Bolt, it is a mess to run a hundred meters fast like that.
Solve a very complicated problem for mankind.
Or if you’re Spaceon Elon Musk rockets in space that then come back intact.
It’s not easy.
Now the problem to be solved does not have to be a crazy, hyper-complicated stuff.
It can also be a simple problem.
Selling the slides to attach to the iPhone so when it falls out, do not throw everything away.
Ok, however, solve a problem.
Maybe perceived as complicated by the user who does not even know how to stick a glass
on the mobile phone.
The third question to ask for an idea that makes you gain compared to an idea that
it does not make you earn is: how unique is your offer?
Maybe you do the chart or you do the programmer or you have a web agency.
Or work in the social media world.
In that case you tell me, Monti, however, there is a market because everyone needs to do this
stuff here, solve a complicated problem, yes … a chart for example, compared to
a person who is not capable, solves a complicated problem for that person.
But how many are there?
There is a quintalata.
A wagon.
I go on oDesk, I go on Elance, I go on Dribbble, I go on 99designs, I go on Fiverr and I find
to billions.
In that case, who earns?
Only those who really get away from others.
Who is perceived as unique.
Who can occupy people’s brains first.
What they do not teach you at the Harvard Business School.
Instead of giving $ 150,000 to Harvard, pour them into my current account
superimposed.
Okay, come on, a coffee when we meet.
Hello
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