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I video virali non esistono


I remember it when this came out
video 2006 giazzon the eipli came out with
I remember this evolution of dance
because instead a crazy bang was one
of the first great viral videos of the
history of the internet and every presentation
that I did I always did see I’m
jazz video because it showed the
power of the internet put it this way seems
even fun we do not have the data
precise but probably the old one
jason did not make a big strategy
the video became famous spontaneously
a user the vistula shared which
there is another time and many small ones
ants made famous evolution of
dance
let’s remember, however, that it was 2006 not
there were online videos there really
little or very little stuff though there
we move in 2017 to think that one can
make a viral video that reaches
millions of people so I take
I do the video load it on this
firm I do nothing is a user away
the other
I reach large numbers is like
think that justin bieber writes the
own songs like Edward wrote them
bennato riesch blues that travels mea
raw truth is that they do not exist in
practice more viral videos in general
today and there are absolutely no more
viral videos pre world of the business or the
world of professionals let’s agree
however first gentlemen of the court on that
what is a viral video
the viral video theory works
so I do a video load it
online
I put myself there with my arms
I’m busy and I’m not doing anything anymore
this point what a user happens
see my video talking about it shares it
he does something and his little circle
of friends friends or michette another
user sees this video says but this
it’s a fantastic video and they start to
share it so ok ok a spontaneous one
love chain of sharing between
human beings who pass the ball
viral with each other until you get to the
great success
no thanks all this clearly not
it’s true because it’s not true because
just analyze the data first go
to see the most viewed videos on youtube
in absolute one billion 2000
watch all the music videos or there is from
will and bass who did a
billiards a trillion and in that case not
it’s also worth it because I alone those
My children probably made 500
millions of views then but let’s take
some classic examples of gangan style
remember big bang big success
viral video viral video what the
production company that launched it
the year parties already had two million and
half of su scribd on their own
property launched the gangan video
style and then made them classic
public relations activities go out
a flood of articles once the
news then was resumed the
basic assumption is that a video a
content should have something of
superfigo super interesting for
reach a large audience but that
that is not true is that this
to reach the public at large is this
kind of domino effect that people have
there is no virality in the head
contagious there is always something else that
it happens in the middle of another filthy example
shades of grace 50 shades of gray
of red nerves of what it was
crazy interplanetary success but if
let’s analyze the story of how the exploded
book these gentlemen the community c
they had it before when they left
they had a springboard
crazy media exposure but the fan
avid there were already before and look
this does not only apply to rituals I have
also look at the start ups with one says
a instagram is an app that has exploded
virally exploded virally for nothing
kevin systrom the founder of delap from
try some very influencers in beta
famous scoble jack dorsey kevin rose e
when he came out these gentlemen were i
first to relaunch each of these
consider that he has a perfect audience
for that it’s just super influencer that
means that when they say they try
an up to the try and number two between the
people who follow them have all
leading tech journalists in the world in
a bang tour adds to the universe
technological if you switch from those
influence what we understand then from
this story from these cases is that yes
there are a lot of shares
silent but of people who do not have a
basin of numbers sufficient to make
super famous invitation what happens
is that at one point an influencer
that maybe for you is not an influencer
but it is one that online to follow him
a very strong community influences that
it can be a physical person or a medium person
more or less between
national and at that point you have a bang
of traffic is like saying there are many
farting or ok around a little bit
smelly and then there is a flowing the
big day that goes a lot of pulses
that’s what the flu is and it’s like
climb a ladder every boom of a
influencer takes you to a step
next second feature is that
often there is a strategy strategy that
provides public relations advertising
collaborative relationships maybe with
other channels behind there is someone who
he is thinking about how to make that viral
video as much as possible by orchestrating
all the bile orchestra as it is right
that it is
hoping that this stuff will become famous
to say then come, it has become famous
of course because it’s more beautiful like that
like stories to tell when there is
one of natural there is a construction
behind and then third features
remember that an account is to do the
video of the kitten the child who bites
the finger to the other but if we do
v.to of business
we are professionals the content
already it is not sexy of her but then more in
general if we also admit that
there is a low percentage of video
natural spontaneous viral where you do not
you did nothing of what I said
but you can not base yours
communication your business on launching
the coin on playing the lotto
you have to think about strategies a little different
bla bla bla moral of the story
next time one arrives in one
meeting to tell by the boys or go
virare we eat a viral video famo
viral watch it the second stop
breathe and call them
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