look at the infinite amount of
glasses among which you can choose
today he received a successful rob from nigeria
it’s a crazy amount that of
glasses available today on the market
any type of frame whatever
kind of color image slow things
infinite and infinite number of companies
but how many companies produce all these
glasses one the insiders 8
metrology maybe not employed jobs a
low instead he does not know that behind the
most frames i
There is a company in the world
Italian which is a historical company luxottica
founder and almost legendary leonardo
of the old and then we try to understand
history the numbers they do today like
they did conquer the world later
the abbreviation led music la genius and play
but for however that is then how much
this orchestra was going on with barry
white, however, played at the concert at
forum of assago years ago there was berry that
throws sweeping stink sweat certainty
move but another to great premier
great success and the music was going
ahead the music of luxottica goes on
since 1961 when it was founded in
Italy just from Leonard of the old
premise the eyewear industry
so the world that concerns the
glasses lenses is an endless world
gigantic with guardian article that
then come the comments he made one
big analysis these days on
this luxottica theme not only indicated
that 70 percent of adults
eventually it ends up needing the
glasses sooner or later must mind for
understand them as a luxottica company
I went to see the report
financial statement and I’ll tell you some numbers
that I have marked above all they have us
almost 9 thousand stores all over the world
then let’s see what logic they did 9
and spend billions of euros in turnover
in 2017 with a profit of more or less one
billion are in 150 countries
85 thousand dependent steps and churn out one
stuff like 90 million glasses
every lawn and then we wonder how
has made luxottica to become a
so gigantic giant colossus 5
considerations side vision strategy
organization number one consideration
the luxottica business is set up
mover teacup integrated business
translated and the approach of apple ad
luxottica example does not make a little piece
it only does everything to production design
go to all the logistics part from
the whole education distribution
offline online retail wholesale amanda
goldrake and take the whole process
and have total control at that point
of what happens to them
frames their qiali but above all in the
control of the final experience of us
the consumer
second thing they did super good
has been making arrangements starting from
end of the 80s with all brands of
luxury the fashion brands in 1988 are
left with armani and then they took the
licensing for which they produce them
glasses for a finite ibrahim series
short someone bulgari 1997 chanel i 999
go 2003 versace sweet karan woman
gabbana bird tiffany co michael kors
Romans still valentino knows well 17 note
of color for more fans of
sales of all these sparse brands is
what has more turnover for the
group a stuff like 4 percent the
turnover and luxottica makes it prada e
let’s tell him the products of the tram line
number 3 what did luxottica do
very well in these years he bought
a tide of companies a tide of brands
famous that the consumer has but has
bought rayban in 1999 he bought
oakley in 2007 and in general do not
they stopped there number acquisition side
four have bought a tide of
chains of destruction for example in
Italy the chain you have not present us
salmoiraghi and viganò pò since they have
finalized the acquisition of 2016 but
a tide of chains also like
you do not realize it
because luxottica often do not see it as
main brand that chain was supposed to
buying glasses is about them
properties and to crown all these
acquisitions over the years now arrives
this mega fusion with the company that
manufactures the largest company that is
it produces teeth that are so their value
total of 50 billion to create a
mega mega giant in this world it here
same point
silent this more strategic part
of organization but we see the part of
communication the premise also here and
that belen glasses are in this
stuff here that you understood to choose on
h24 you always have on me is stuff here
they must be both a useful thing both
aesthetically a pleasant thing for you
for how it makes you feel as you are
perceived by others and very delicate
there is no other object like this
you always have him on the big face that if
It makes the piercing very comfortable in it
facing the luxottic ability over the years
it was to ride this
change and to promote change
of object glasses simply
doctor to treat a defect and indeed when
put glasses on your own one
loser of the child when man said
you have to put glasses and also
the device said well then give me
even two Donatese classes I would say that
we ended up wearing glasses like
medical object for losers
tendentially that have passed today
to glasses instead as an object that
defines that we are our identity
luxottica that has crossed this well
change together with fashion brands
he created an object that today is instead
super happy to wear on when
not said
many mind the glasses name of one
right club we finally have that way
they become colors and then they remained
equal
but it is so second thing they did
very well given communication have
created this illusion of
competition as a consumer you are happy
to be able to choose between a thousand things and ai
even this challenge no but it is cooler
this brand this last no I am not
with him I’m with that other at the end
always luxottica we speak luxottica
incredible incredible business story
luxottica and today in fact the company that
he shows practically the whole world
glasses among which you can choose
today he received a successful rob from nigeria
it’s a crazy amount that of
glasses available today on the market
any type of frame whatever
kind of color image slow things
infinite and infinite number of companies
but how many companies produce all these
glasses one the insiders 8
metrology maybe not employed jobs a
low instead he does not know that behind the
most frames i
There is a company in the world
Italian which is a historical company luxottica
founder and almost legendary leonardo
of the old and then we try to understand
history the numbers they do today like
they did conquer the world later
the abbreviation led music la genius and play
but for however that is then how much
this orchestra was going on with barry
white, however, played at the concert at
forum of assago years ago there was berry that
throws sweeping stink sweat certainty
move but another to great premier
great success and the music was going
ahead the music of luxottica goes on
since 1961 when it was founded in
Italy just from Leonard of the old
premise the eyewear industry
so the world that concerns the
glasses lenses is an endless world
gigantic with guardian article that
then come the comments he made one
big analysis these days on
this luxottica theme not only indicated
that 70 percent of adults
eventually it ends up needing the
glasses sooner or later must mind for
understand them as a luxottica company
I went to see the report
financial statement and I’ll tell you some numbers
that I have marked above all they have us
almost 9 thousand stores all over the world
then let’s see what logic they did 9
and spend billions of euros in turnover
in 2017 with a profit of more or less one
billion are in 150 countries
85 thousand dependent steps and churn out one
stuff like 90 million glasses
every lawn and then we wonder how
has made luxottica to become a
so gigantic giant colossus 5
considerations side vision strategy
organization number one consideration
the luxottica business is set up
mover teacup integrated business
translated and the approach of apple ad
luxottica example does not make a little piece
it only does everything to production design
go to all the logistics part from
the whole education distribution
offline online retail wholesale amanda
goldrake and take the whole process
and have total control at that point
of what happens to them
frames their qiali but above all in the
control of the final experience of us
the consumer
second thing they did super good
has been making arrangements starting from
end of the 80s with all brands of
luxury the fashion brands in 1988 are
left with armani and then they took the
licensing for which they produce them
glasses for a finite ibrahim series
short someone bulgari 1997 chanel i 999
go 2003 versace sweet karan woman
gabbana bird tiffany co michael kors
Romans still valentino knows well 17 note
of color for more fans of
sales of all these sparse brands is
what has more turnover for the
group a stuff like 4 percent the
turnover and luxottica makes it prada e
let’s tell him the products of the tram line
number 3 what did luxottica do
very well in these years he bought
a tide of companies a tide of brands
famous that the consumer has but has
bought rayban in 1999 he bought
oakley in 2007 and in general do not
they stopped there number acquisition side
four have bought a tide of
chains of destruction for example in
Italy the chain you have not present us
salmoiraghi and viganò pò since they have
finalized the acquisition of 2016 but
a tide of chains also like
you do not realize it
because luxottica often do not see it as
main brand that chain was supposed to
buying glasses is about them
properties and to crown all these
acquisitions over the years now arrives
this mega fusion with the company that
manufactures the largest company that is
it produces teeth that are so their value
total of 50 billion to create a
mega mega giant in this world it here
same point
silent this more strategic part
of organization but we see the part of
communication the premise also here and
that belen glasses are in this
stuff here that you understood to choose on
h24 you always have on me is stuff here
they must be both a useful thing both
aesthetically a pleasant thing for you
for how it makes you feel as you are
perceived by others and very delicate
there is no other object like this
you always have him on the big face that if
It makes the piercing very comfortable in it
facing the luxottic ability over the years
it was to ride this
change and to promote change
of object glasses simply
doctor to treat a defect and indeed when
put glasses on your own one
loser of the child when man said
you have to put glasses and also
the device said well then give me
even two Donatese classes I would say that
we ended up wearing glasses like
medical object for losers
tendentially that have passed today
to glasses instead as an object that
defines that we are our identity
luxottica that has crossed this well
change together with fashion brands
he created an object that today is instead
super happy to wear on when
not said
many mind the glasses name of one
right club we finally have that way
they become colors and then they remained
equal
but it is so second thing they did
very well given communication have
created this illusion of
competition as a consumer you are happy
to be able to choose between a thousand things and ai
even this challenge no but it is cooler
this brand this last no I am not
with him I’m with that other at the end
always luxottica we speak luxottica
incredible incredible business story
luxottica and today in fact the company that
he shows practically the whole world
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