but here we are friends, friends, Paolo
barberis here as hello paolo how are you
hi, hi, my concern mounts
principal paul mia is only that it goes
down a connection I already know that yes
freezer at 77 times and we will be there at
reload chapters cultivation but a
part of this concern and remains
in short, all now linked
the instability of the network has always been
but they distance 94 where for four
excuse me pole while meanwhile now
we wait for them to connect a bit
friends and connectors you left when
online the exact year online in 1994
I would say ok the first to own
transmission we say of the internet
that dialup that maybe some of you
will remember that in which with a modem
14.4 channel mentioned page ungrouped
a little bit at a time
before there was only the famous I could of 300
that the navy was composed at a time there
remember that as weak as the dds
say no with the acoustic copying e
etc
on the other hand, 94 95 was the year of the first
dialup internet cost about 240 thousand
lire a year
wow nothing we had a battery of
modem on our side as by some
internet provider and home users i
navigators connected with their own
I was a landi shaking module
the connection never happened but I’m sorry
fill and then say of storms of
questions and I’ll pass you a while I have to go to the
public on all the various themes
start up things that is, however, here is mine
curiosity at the beginning when you
you must have the connection
right internet if you deny there are parts
comment in the service provider but you
you had already kind of phallus with the servers
inside everything set
or at the beginning instead no in the sense how
did you give him the connection then the
pharma from a while ago a little laugh was a
free apartment even in one room
there was basically three things there
three things a linux server play one
an interface we say a router that a
that time was cisco 25 11
ok to which it was connected they were connected to
8 cables that were connected to each cable
I like a modem to help everything
this perfect detail like dad
because I do not know about a data center
current to have the server at the beginning
that answered for the connection e
on the same you could also put the
web server on which there was the website is
only the summit was also the server of
mail that was precisely the post office
protocol there is therefore a little server is one
simple to khums and mail protocol that
who received and india line
ok ok so sorry a comment amarcord
david guido petroni dc i met
barberis that you are in the room together with
boxes in the headquarters from Florence with
angel hawks get ready to write
a piece of history of Italy tour I do not know
that they did for a singer from me
represented masini in masini
yes, because it’s ok, it’s the first site e
nick but asked him what he would be
served genius thanks great paolo that
story was really yes it was was a lot
soon yes yes absolutely
we did it was a long time
fascinating must say because it was the
first time practically all of the
first time of a singer as he has
remembered now david but for example
we can not know the first time of a
football star player was a
ronaldinho
let’s just click a site
that threw us down the nada servers as far as the
times actually size the
machines on which the services ran
now everything is obvious and everything
but then transparent to see through
a browser
the weather was netscape 0.9 it costs less
mozilla of the mozilla foundation
open project with these browsers
in fact, you can still connect in html 1t
connects lived to these servers
servers clearly could have asked
go down if they did not hold up
contemporary connections but it was
expected now
mastella has changed all the crazy
but let’s say a theme in my opinion is
interesting to start from
what today one does not realize
if maybe a shaved or maybe a
twenty years of how lucky he is
compared to maybe twenty years ago because
today all these conditions are already
then resolved maybe there is a problem of
competition that there is a lot more people
now clearly online that makes stuff
but a whole series of conditions that
They were impossible before you needed
a lot of money maybe to leave i
so the machines and servers and everything
how much today that stuff has it instead
resolved and it is much easier
okay then I speak from a theme
interesting first to frame
good numbers because I can not stand it
those who talk about these topics e
then there’s a guy who maybe did one
start up that fake 300 thousand euros and speaks
as if it were jeff bezos I do not like it
always see track record from you are
quoted at the stock exchange
quite right
you made a billing know in short it is not
that you did little from what I did
it is
then there were still lire, though
the stock exchange had recently turned into
euro but in advance of the dance
and we believe we have started
very gradually as we would say today
by bus between that we started without
without capital
we have contributed our company to society
computer quietly compact or studied
their reading and we started
just like saying with a little effort
cash advance to the model was
of the finished subscription cashed the money
before that you have to try the services for 12
this was the first month
big chelsea fan closed in 10
financed writes people
I point out that you were four
architects were not engineers
informatic or ancient universities e
then from the insured thing on the stock exchange
invoiced as of quotes it is listed in
2000 probably attentive to 10
billions at the apex when we say then
I left ten years later
About 2000 invoices had two things
from the same test 170 million euros e
with an excellent marginality and then we had
a joint venture and in the united states with
sony is called from by sony us that
he was invoicing about 100 million dollars e
it was not therefore consolidated facts
with euro the consolidated plus another
he observed 50 percent of the company
that made another $ 100
well we had about 750 to work 15
you saw David in advance
note, however, you have launched director
that you have also sensed that the
people would have registered a
address
their home and this clearly was a
another model and then you have
made a series billions other things
the doctor’s self-celebration ended
barberis we come today to white dwarf me
I’m just saying one thing up in one
classic thing that has passed under the
a little nose to all of us is one of the things
that if we want to imagine doing
business try to guess trend a
Sometimes these are small things
we must study and think too
in the perspective he therefore has chan if
I’ll give you an example in the 90 issued for
register domains very early for
the city florence puntonet registers it
in 96 and yet cinema.it the note i
many primary domains we say with names
some things
paolo punto i type paolo intuited are
also paolo botrite true ok is one
little thing if he had set then
this thing not for passions but
passionate about dinner but about architecture
I probably did not know if it was
registered one above per puntocom rendered
york com
probably now only complete minali
I lived a peaceful life thanks to a
traffic organs or on criminal domains e
They are still happening in these
things and therefore the idea of being passionate about
a theme as small as a domain then
understand that this was the brick of
base and then move on with register
then with the company it is precisely that now
of air manages I believe 650.000 customers
as a means of domains to do now though
is that they are small traces of the future that
we must follow when we think precisely
you want to throw yourself on an adventure
imperial and then maybe another lesson
that you can learn and that’s not that
you have to always do the stuff
super sexy
the idea mega very cool but often
something that seems maybe even boring
because I am among those who said
maximum who do not care about the domain
making domains that balls is not one
thing that does not seem like you are
changing the world that feeling
however, last year it has a turnover and is a recurring one
it is once that then the domain does not come out
more in the sense that unless one does
of the disasters the cell domain helps the
life in short
in short, you’ve got it for a while
bracelet is a domain provider
that slowly accompanies you in the
growth of your business
starting from the basic brick to a
hosting a cloud service a
grow to the whole suite of suites from
office in the cloud to clear that that is
a path then imagine a
customer with whom you work very well that
slowly plan to which you propose gods
services implemented that was a bit
road of note in ours
division of domains sting domain e
advertising let’s call it so in
a bit old fashion but it was i
they are the one from the next metra to have
an online company online presence and then
how to say having and being
present be present on social networks
you can advertise your presence and
develop your business
at that point a single strand for me is a
million only feel Paolo then
we pass practical advice, I am
been in Florence by you for those who do not
know maybe for those who know me
through the videos you imagine a short
my general skepticism is a bit like me
I am extremely skeptical compared to
anyone who talks about digital start-ups
communication
unless you show me the known facts
these always mine is my approach is
paul really known for many years
the thing that has always struck me is one
side your vision in advance of respect
what would have happened
I remember once in sky tg24 that
had had a guest and you were talking about the cloud
but it was kind I do not know 2003 I do not know that
if taken or senses but what the fuck is
talking and this I could not tell you
he had risked the club instead
it is always Bhutanese forward and
on the other hand, however, the execution later
very precise on those that are i
projects for this is one today goes to nana
white that your home in Florence sees
a lot of start ups do not even seem
to be in Italy and sees an attention
at the metrics each star heels his own
dashboard with turnover data there
little talk very practical
the approach in many different sectors
goods this is something that I like
always a lot and when you talk
personally I take note invitation le
people listening to make a note today
doing a startup in Italy is the criticism
main that I receive every time there is
a video because people say it is here, though
in Italy, however, which it has the difficult bureaucracy
surely not
nice prof
we arrive we arrive we’ll get to you
we are if I said theme start up in Italy
you do stat ups in italy invest in
start up in Italy and you’re inside
to the deep ecosystem as you see this
criticism of however making state in Italy is
a casino devil
then it is said is a little told
precisely the climate is at least the climate that
we have searched from the point of creating a
white wool house than maybe one
vision that so often differs no
that is, a pole its business of
startups that then do not materialize but
they should where growth so on I
I think it’s not there in spite of everything
we have already had lessons
very strong
in the evolution also of the network no to a
some point we are a bit disillusioned and
I thought the link or names did not
it existed that the network did not exist anymore
of the very long importer for the
rebirth
I would not want it done the same
error with the start up now when one
part puts on an ecosystem mentioned
Italy was not equipped gifted and now
immediately because maybe helped ours
country we waited for space we start
it’s not about starting up
it’s about doing entrepreneurship
entrepreneurship of the new gender e
in case you make tools
totally different from the past all
I challenge anyone starting today with
analog instruments to put us in
business and be successful
take into account everything that has been
of all history and all errors
in my opinion the two important parts are
a bit like you said before a vision
hard to try to concentrate
a lot on we must mean trying to
prefigure needs in seven years
begin to imagine what
what we are doing
will go to match area but get stuck in
that vision that then towards one
mission is how to do how
exist within that vision
from pine is one more detail
then tactics and clear strategy solved
this theme that is very important
because if I say how to say I think the
cloud is the future in every book in 97
there is an advertisement that was called
your house on the internet because it seemed to me
absurd that people connected
but it’s like saying but it’s important that
they also had the aspiration to have
a sort of digital residence and therefore
that they could build their own
home what was the race a house in his
time was just what then became
the blog what then became the
own profile on the first social networks
our myspace and then understand that there was
a vision at the base ie we will go to
live more and more in virtual spaces and
today we do it very often like
we know we do many hours
to having the first way of them
punishment and identify the problem
in a few years it will be like this and so
when solutions that could be one
solution
what is the mission that I give to exist
in that kind of vision with this type
of services then what I do work
on operations because it pours the start
up by saying I open a business or it seemed
we call the restaurant one
small business let’s call it what you want
it is not that the detached point means
take one two three travel companions
create a team and start operating
according to that vision following one
certain mission and we come to work
the creation of the nerve center team
of everything because you can be wrong 50
Sometimes like saying the game to the 51st
I would do it well if it’s a cohesive team that
I do not come with you
the effect of goods will perhaps average many
it does not work overlooking it does not work and
so it means having a cohesive team that
and he believes he can change and
to modulate one’s own ovation
pro leadership problem identify and then
who as you respond to the criticism of the
But in Italy, that is bureaucracy, however, in
Italy you pay taxes open brackets
not in England you do not pay them
fees close I close brackets because
many think name or is a bit of a fairy tale
that taxation is lowered in others
places there are places that also have
present most important scale I say
that this is the context in which we go
to insert ours
our mission according to a certain
vision if we start to say that we would like to
also change the rules of the game
obviously we do not succeed because
those are some things we have to do
we know that they are so we can
discuss what we want but if you do
the entrepreneur you work according to some
rules of the game
and here regardless of
what is the situation and according to
market you adapt then if you do not like it
beckham businesses will change initiative
I mean certain market changes pass
time to say if I do not know how to say
no tax was half no to brera
the idea of 4 percent more than that
thanks to we all know the problem is a
complex system and take note of the
market based on that fear
I do not have the entrepreneur anyway
can do anything else if it’s not a
entrepreneur is willing to move for
the world first go to seize
opportunities for places depending on
combined
but then there is life and one only
play ahead in the most tiring place you can
go even on a small island to do
business sow for a file
however, Paul does not think that if the
problem of an entrepreneur and chastity
however, and bureaucratic open the society e
but then the taxes are like that and that is
do not be an entrepreneur is the least in
theory your main problem is
find customers have a solution a
true problem that is to create the team
manage the team
if the problem is probably that
Better than you are a traitor I am
means that there is a mentality of
leaving that no question goes
I’m sorry, he asked, I was watching, I saw
several times block shane black bloc chain
there are more people who want to have
your opinion on the theme of the
bluocean maybe let’s just stop that
you think you see crazy numbers
seen telegram accommodate 800 a
one billion for the injury is zero pignano
bot
then the blog shame how to say is one
revolution how to say but this they know
all a bit like internal
we build a network where trust
it no longer serves instead of an ad system
example inter-bank no in Puglia and
however, all in all, it is the issue
of money issues in general i
titles are all based on trust
in central banks in banks
trust is not in the embers
necessary because we say replaced by
precisely distributed system e
photographed a miner tones have work
precisely sealing designs like saying
the information blog that every 10
minutes are just sealed and
messina tv should be distinguished the case of the
block chain and with capital and b
of the bitcoin in particular the coim
Dominant currency is dominant based
from in general it is already distributed that
they are instruments that have some
applications that partly how to say
they can be imaginable but in part
still no more resistant arms
stronger than any other
evidently to that of the coin
tool in general elect
distributed is a tool is
certainly powerful you must understand which one
organization because they need it
exactly meets this need
not to need clear trust me
I see in this type of technology but
email had in a very clear way how
the father of satoshi nakamoto, that is, or how
linen writing that just the passage
epochal the invention to be analyzed that is
similar to many other inventions that are
that have marked
certainly there are those who compare it
I do not know penicillin I mean
tell one thing that will change a bit
courage that at the time of things because
it has to do with the great theme
we do something that is not needed
more trust one another on this
you can therefore imagine that who pulls
first in which it can build applications
compact mar so on a law has
distributed precisely open and on which the
developers can work and for
those sent us the tool I opinion
I see it as a positive thing, the super
positive and to discover a little comment vi
I said we are in 97
but what internet is used is asked asked
we asked but now that we did
connect users what we do to them
to do because it will be crowded to be evaluated
what language is we doing those languages?
that at the time it was called to the portal no
then his superior to much research
net service hosting service
all the tools if instead of then in the
years have matured and a lot
experimentation to understand then what
works and what not david poleschi a
this theme on remaining visionaries that
It seemed interesting to me
more than anything else is how do you anticipate the
future trends that a theme in my opinion
interesting once interviewed jeff
bezos says, for example, my strategy is
focus on what will not change
instead of trying to think about i
changes and I say what will not change into
future customers will continue to want
an economic product delivered
quickly I rely on that the
your method to try to anticipate a
as long as it is, then it is observed
basically observe and work on
behaviors and on how this is
so they are changing that maybe a little bit
the same thing no thing will not change if
however the needs and behaviors are
in a certain direction
these presumably if they have a trend
of change perceives him as a child
things and then imagine the trajectory
they are usually taking me
so
there is very clearly there is at the base there
who there the great theme of intuition that
obviously no how to say at the base of the
try to understand a certain thing that
trajectories fate had that if it can or not
and it’s not difficult
it is not easy to distinguish the
in information and contemporary because
evidently they are bombed then
look for me in a way even a little bit
cold compared to news and being
more like saying objective you come from
nano angelica part of a trend that yes
move, that is, how many times we have seen
starting friends and cisco for example
what I remember as most striking
of all it was was
takes the second life was obviously
an inapplicable thing is the machinosity
above all it is that what I do however the neck
but I’m sorry you prot documents also
very much, that is, you are one of the few
people with whom I speak when six
always on the piece
if I say I open you saw star that is you
Always an eye to the tula
tool I had documents because ok
media so to the sources of
information to the gods of the rituals I do not know
opens the app store and see what they are
apps downloaded mainly as you
tell you I must say I’m not much
methodical then seen a good attention
book is everyone’s the ones I have
on the bedside table in a classic situation
where you can not finish anything and
so for a long time now
this information system that that
almost supports my lack of a
times of attention because I sell
pieces no and with a little intuition of
complete not always no how to say piece
technician obviously must go at least
there were many things he senses from the first
four words tell us ok then and entry
so we say random and based on that
that your rhythm
do you have any particular site that
read you have some say that tool
tips to keep on the piece anyway
there is something specific or not no
no no but now this is exactly this
a bit of a point
I try not to have unique sources
for the problem of diversity
that is, I strongly believe in the second one
me is to exaggerate in informing you then
He leads like a man to leave
price of creativity a little suffocated
from the information we have invasive
leaves a little nuanced but also a course
po by character
ok stefania guroglione hello stefania
He says what you think of reality
increased that is a nice topic this
seen a bit of snap that is being
continuing to throw in sight lenses
magic clip that has already collected more than 2
billions or another 400 million yesterday not
they have become collect to create
this reality and virtual reality no. but
it is an augmented or mixed reality what
in goods it is certainly mixed and
definitely seen and I think this is
another thing that was clear enough
would be would be so hidden
virtual reality too much to say
avulsed too obviously immersive
the most limited application is reality
increased to the advantage is again
let’s get back to the fact that the solutions
simple are the ones more like saying
adoptable to continue to
to maintain no to that continuity of space
temporal that since it allows to
be able to make a work
application that god I see it as the
right way the answer is what it is
you think the answer and I think it ‘s the
right way
everything is a stuff you see from three
months in two years but I see that there
they are applications and entertainment
that surely are already how to say one
fact
if I must have imagined a few months ago
orthopedic surgery project with a
tablet superimposed on the vision of the
surgeon to align for example in the
case of brake fractures and I see a
application that still has its own
some of its difficulties but that can to a
sure point just
you can fix three more
things a bit of processor speed a
some precision
I do not know about 8k rather than I do not have
assumed soil for which time cross because
at that point you can imagine the super
not just super glasses immersed
filing super glasses that you
overlap and above all a need
double that you have all yours
trade with your instinct and what a
we and then I see it I see the right one
technology is in some way alongside
man power but does not go over it
I do not know the excellent collaboration there
we bet cristina landini says ho
sent the curriculum for positions
open on Florence we can organize
an interview I wanted to take this
question by two votes
first because I signal it to you
Give her a hand briefly also earmarks
to the gremio if we signal the lia
inter and then because when I came
in Florence the person who works
reception really stunned me
because he said I’m here thanks to you
he said and I could not understand it
I did not understand then what happened
now but in the end work came from
you
here’s the story if you want to get along
daniele gesture is precisely that greet
understood that it is precisely from us it is
responsible for the organization of the
coworking us is a day if I present
or put out a job search precisely on
that role there and of that to the fact it is
presented in person with great
enthusiasm has begun to tell
the reason why
as if to say he wanted to come in a white one
will lend a hand and participate in the project
because he’s there for a while he did not meet me
it’s a contact
jacopo is one of my associates and he is not
liked this thing of the enthusiasm of the
immediately have the coordinates too
he had also deepened we did
so a little next lot liked it
we started working together goes
very well
and he told me he said he found us
but always that I was because of the
Marco’s advice in the great theme of the
send the city
yes there was that to introduce himself of
person that would have been a stretch
badge and you saved something a lot
just this coincidence is good for
the resourcefulness of many people who
see maybe one strikes you differently
respect to go the usual curis with gino
manni and an interesting amazon theme
which actually enters the banking system or
however it invades other sectors
I was interested in this question because I wanted to
understand with you what you think about it
that all these big giants to
end of the accounts then if they launch a
service and on amazon launches all
insurance or facebook launches the bank
what they go to cannibalize so many
sectors if you launch your start up in a
how can you avoid being overwhelmed
from the wave there is not the usual phrase that yes
he says yes but google could launch the
his service and everyone could be certain
services
what is your philosophy about this?
topic
I believe we have to read a bit
the scenario of work and business
we can not imagine doing
yet another facebook
yet another umpteenth but I am
obviously it seems far too obvious
my answer but got to the point the
business world must do
absolutely the accounts with the platforms
winners and then they can change
may vary some will
grow some disappear but we must
to reckon with it we must not think that
our service is also offered
from google and then I do not have to
think of doing the service that I can
land on google and work
land on amazon to work
land on facebook and work not
I can think of doing the service that you do
puts at the same level as the
platforms and this is all too much
taken for granted, but perhaps you remember it too much
little have become substantially
of the internet clear that the
superstructures
but if we want a bit like the chain blog
the value of the bitcoin if we want
You can also parallelize with
how much is worth the dinner blog at 200
billions because the sum of the coins
issued for the value of the currency
today from what he knows how much he is worth
google 770 billion because it loses the
sum of google shares multiplied
also for action google brings more the
value
how much is worth to Paul and positive are
platforms that when a certain come
value
fx has now reached 140 billion
value but it is evident no we see often
like using a simple thing and
well done no, it becomes easier and easier
adoptable by all of us become
platform platforms that
they distribute various things we must
be good enough to imagine
be business on those
platforms that can then also have
your own life off the platforms
but we can not disregard the
platforms for round angel one
reflection of change of medicine must
to be done do not even think that often
1 underestimates as for the Facebook mason
google app or turn make an initiative
that maybe only reaches 50 million
users and only makes 50 million invoiced
100 million , however, is too small
and therefore does not interest in the a mega a
corporation and therefore often 6 also
under the radar with respect to certain activities
while maybe if you go just 6 spotify is
clear that you go in on a collision course
with turo apple because that
market is interesting because there is a fact
dimensional that probably helps
maybe to protect you in some areas
here this is a theme what do you think of e
paul lanaro did I do just because
which I repeat mentioned in a video did not have
hit a friend here in brighton a
a former company calls brand watch is in
practice talking says the incredible
as now the costs of an expert in
artificial intelligence are leavened
and you like nothing but to pay half
million a year salary someone
and it’s a mess for a company let’s say
medium size and then there is this
race to talent and only the big ones
players can grab the big ones
talents like you do to compete though
artificial intelligence more and more
important but you talents do not have it
what you do is not easy to work with
solutions of and ai again because there
they are solutions of ai that are
platforms and on these have already been
poured a lot of capital and then there
we are the ones who can make models
of business that are helped by machines
learning we say and owe networks and
precisely neural that however here
training is done then in a manner
manual and therefore we do not have to
considering the municipalities a unique
we must consider as one again
enabling platform in which I myself
I take a piece of specialization and I do
training of a specific neural network
maybe internet so that it becomes
very authoritative in recognizing one
certain thing or how to say to automate
some process I think again it is
an enabling technology like that
of the dop down to which it can not be
minimally regardless
how or how today you can not open one
restaurant regardless of what they say about
you online and maybe you could think of them
skiing years ago I can do it I fear in
positive , however, I fear because you say
However, it is too late to go beyond us
so everyone who in some way
they do not have an information one
digital culture can be found in
difficulty
I fear that this kind of thing should do
integral part of any model of
business of the next few years here
as well as the black chain is a
opportunities to work for
business models of the future
you have even more will be part of the
models of the future because you command
arid have a very strong competition
and you have to work on optimizations
obviously machine learning is
exactly your first key choice
in automatic type to get going to manage
billions of data do all the series of
quality and time efficiency things
of products that are unimaginable
enrico bonas I hope you still hear me
where funding can be found
to open or just start up
the path is typically that of
find a first yes because in Italy
let’s say let’s call it micro sim is to look for
to have a subject that puts some
initially the 50 thousand 100 thousand euros for
protect the team and it does not have to be
composed of the mind are exception in
less than three people
[Music]
I would say this type of first
financing you have to choose it in
accurate way because it could be
even the person who supports you like
mentor how to help there are various
categories of investors so small but
typically below this threshold does not
they are institutional investors too
structured but are more the cloud of
investment or now you’re just a bit
later than that phase
there are further possibilities
for example, we are members that one
company that helped create the
founder tristano esclapon and branches is
the founder also dario was relegated
judges
who made this platform digs you
mom crowd who introduces the big theme
crowd funding theme of funding vuol
to say to expose your project
and receive say some money in
capital increase in exchange for shares
to finance those activities here
this is a system
here there are so many kata shape now it is
succeeded these would participate in
this project
mam cloud.com there are already many projects
financed you understand how it works
if we want the best known
kickstarter is the same version but in
which you do not take equity in return but
trendy own the product or otherwise, and
rewards given to you by society
who is studying the fact that at paolo
you still hear me because I see myself being cheated
so I do not know if I can hear you if ok
perfect then I’ll keep you online
with my direction understood I can switch
there are almost no areas on three rooms
but if we said we certainly have it, however, it is
fantastic
the other theme affects
disappeared here he was telling us
there was a related theme that was the theme
yes, I just said what I did
think of her yes or facebook has closed
with those who rent the direct there is the ban
you never finished because the thorny
it is therefore possible to pass two types
they touch the pt touch or 12
what may be of them oe
these have not been seen are bad
they have not yet seen on what
they give you equity in exchange for the
issue of tokens and there are
those who instead give to their touch
in a function that will then be used
but a future production service is a
rather controversial subject on which it is not
easy to express myself I believe it is
that pioneering phase in which we must
where it is difficult to take a bottle
rossi also wrong if you want novara
will take the drastic position in one
meaning and in the other
I would go and observe the phenomenon
I would try to grasp the best part
for example if lesson white petra of
level I would go to see here
what we will show you do not believe in
proclamations and titles is a serious matter
It seems strange it has money it is fair to go to
read what in a prospectus
information of the prospectus
when it comes to regulated costs
in this case they have trouble because you
explain the function if you catch a glimpse of them
particular innovation in which you believe
I use a need because no
within a system in which there is
clearly there is all the conditions
legal to do so in order to understand
a serious matter and then we will go to the middle
of the ford
I think it’s a piece of innovation
this manna always value skill
look with case great in case there
i was the su remained professionals to them
I have been made by people who introduce themselves
powerfort matteo de blasis asks you for a
advice for a programmer
that is, what do you study what sti
you would suggest to study maybe or how
language as a field of study for
maybe have an advantage or a
positioning of the next few years
then we are not a programmer
great regret made the architect
not only does it program only occasionally
so I’m not the most talented person
to tell you something though though
obviously we do not have our
preferences has been that we make the teams
that we select we work a lot
the python environment
but obviously and in general on the world but
schiller in we work a lot with the
soft law so are two two roads
that advice seems solid to me
speaking precisely with my cto with the
pm the team so on I always seem to
excellent then obviously there have been a
some variations a bit of new languages
but here is a good base for a moment
language and however the platform is
breath and apcom and reference for
this is therefore python as a language
programming for I then I saw
in this moment seen react there is a
lot of request on people who know
program react both here and then
requests agree that is if
we apologize sorry if I clarify the
paolo ii answers when they want e
verona
you’re very reasoned because if you are
analyze what looks like a
triangle between native web ios is inactive
Android
no and you have a framework that will work for you
a kinect and reaction web part
evidently everything under the wing of
facebook can not be said that it will not be
very adopted and so I agree
that if I have to professionally is one
request that will certainly be one
very requested skill
francesco stem we still have 10 minutes
and there are those who take the most questions possible
I ask you short answers so at least in the
keeping francesco stems as possible
says we are in the start-up phase of one
digital platform
you think the questionnaires to understand who
they are and what customers want us to
we address and reduce useful retreats
questionnaires to understand who I am and what
they want the customers we turn to and
reduce information asymmetries
I guess it refers to the fact that i
first customers ask for some feedback
on the activities the first customers are
they must become people
with which he talks not only about the
subjecting the polls is a job I know
how to say a lot about tailoring those
initial you can not imagine climbing
without first how to say I do not say having
past time with your four
customers will be them that in the phase
alpha rei I would sell them participate of
what’s going on and it will be from them
who will take the ideas plus more
important therefore absolutely yes that is
not only are there indispensable not
reduce not reduce me to do gods
simple surveys but I would work right
with contacts as much as one she has
used the product
ok let’s see we see margins of
improvement we see ideas in the
world i did i did two things on
for books and sleep newsletters on
slash we left in 15
and I was talking to all these 15 via Skype
I asked him, but I asked you what
would you like it I do not like it but it’s missing
st works and we have the same for books
called the subscribers on the phone
asking for no feedback and honest
and then clearly the people what
they tell you is an account is what maybe
they really think they are fans
different though if it’s a bit of empathy
can understand if there is a satisfaction
an enthusiasm or a maxi- net product
almost and for which it is useful to know a
man makes me understand that we have talked
one hour in vain then then we have to
change profession because it is not if I have to
improve myself a lot the question is yes
will touch been in Italy and do it
grow absolutely sense there are a
lots of cases now start up you can
create then depends on what you mean by
start up, that is, there is a vision
so the startup must be that
what to say tends to be a unicorn if
no it’s not good but I do not think it is
I think he could use it
word start up maybe wrong maybe
but also for small companies that that
even in an intelligent way of
grow have a method let me say
working whether it is agile or with a tool
totally digital and remove the card
processes that simplify the life of the
that is, I like to think that I do not
whether you do not simply project them
things with the economic power but not
operating criterion therefore is not
that me deli upstream determine the
value because there must be a multiple
that the investor then finds himself
returned I think it’s a lot
instead it is important to be taken as one
part of the future Italian fabric ed
European Community of Small and Medium-sized
companies that where it can happen in
case of particular talents e
step operation also become one
corporation a corporation
of horn as we want to mar but I do not
I think it’s a competition
the silica to the narrative of
silicon valley I believe that for start up
it’s really a new way of understanding
the work, that is, we start with one
different way of working that is not
we work with gangs but we work with
the sprints
we work with the building delivery
weekly
we work with everyone with a monitor at
our shoulders that motivates the team that the
He says in real time what’s happening
how theses events do those who are registered
they are made that there are no taboos
you can imagine the inside of the team p
old businessman of great success
and maybe he did not want the employees
they knew their numbers maybe
he shared the information because he was one
no like saying an almost closing theme
no you had to do what you did not have to do
share it that those who produced it do not
he had to know exactly what
succeeded dallari capable of pretoria
florin at the time with the different way of
do things and ask for tips for it
start up because it has no skills
details take years of study
learn competitions or test on the skin
I answer this test on the skin
test if the skin and two study it
it goes in parallel according to me then I do not know
I’ll take it to theory it’s hard to say no
I would like to play
I no longer feel now now maybe
for the day pol here I pull I feel
now I ‘m sorry for 30 seconds
that other times, however, no short, it is
hard to go to wimbledon they study
on the books, Bolletti probably here
but you also need to have learning
then I do not know if they are settling but
certainly on particular skills
you’re saying something a lot
simple who knows who those are
they actually count if you are a dragon of the
problem solving
the three points but need also strength
if you do not know python or it’s never made one
clear marketing campaign then
we have just two minutes down
I try to recover a couple of questions
waiting for the next frizz e
roberto manzoni but on slash can
set luck among people with
that was a team
boh maybe yes also there was a lot of
people rated on this video I do not know if
I can be interested if we are on the subject ie
for example, we are now in a white one
we have a call on hubble
no for which sending the application is enough
that you go on a white year dot it
if you have a team and you feel like there is a
there are 50 thousand euros for the first five
selected start ups that make a
acceleration route with us here
this is an example of our contribution
the ecosystem is a very good activity
they have 10 start ups work side by side
elbow with us
5 in every six months we select 5 there is
the application apart at this time
maybe if there is someone among you who has
plan to make a journey of this
guy
I hope so because I believe it is
one of the answers to an Italy that goes
forward turns and looks forward no
that of thinking of the entrepreneur
moderate as a road no
and possible
we are doing a piece of the
our business and this is a beautiful one
mixed theme activity between the training and
business
i a’s paolo we stop here i’ll
thank you so much
soon technology will help us freezer
c not even as soon as telamone arrives
we see the new ones of us there
let’s have a chat from a white one
the questions thank you mark a greeting to
all of you by the next goodbye bye
bye Bye
barberis here as hello paolo how are you
hi, hi, my concern mounts
principal paul mia is only that it goes
down a connection I already know that yes
freezer at 77 times and we will be there at
reload chapters cultivation but a
part of this concern and remains
in short, all now linked
the instability of the network has always been
but they distance 94 where for four
excuse me pole while meanwhile now
we wait for them to connect a bit
friends and connectors you left when
online the exact year online in 1994
I would say ok the first to own
transmission we say of the internet
that dialup that maybe some of you
will remember that in which with a modem
14.4 channel mentioned page ungrouped
a little bit at a time
before there was only the famous I could of 300
that the navy was composed at a time there
remember that as weak as the dds
say no with the acoustic copying e
etc
on the other hand, 94 95 was the year of the first
dialup internet cost about 240 thousand
lire a year
wow nothing we had a battery of
modem on our side as by some
internet provider and home users i
navigators connected with their own
I was a landi shaking module
the connection never happened but I’m sorry
fill and then say of storms of
questions and I’ll pass you a while I have to go to the
public on all the various themes
start up things that is, however, here is mine
curiosity at the beginning when you
you must have the connection
right internet if you deny there are parts
comment in the service provider but you
you had already kind of phallus with the servers
inside everything set
or at the beginning instead no in the sense how
did you give him the connection then the
pharma from a while ago a little laugh was a
free apartment even in one room
there was basically three things there
three things a linux server play one
an interface we say a router that a
that time was cisco 25 11
ok to which it was connected they were connected to
8 cables that were connected to each cable
I like a modem to help everything
this perfect detail like dad
because I do not know about a data center
current to have the server at the beginning
that answered for the connection e
on the same you could also put the
web server on which there was the website is
only the summit was also the server of
mail that was precisely the post office
protocol there is therefore a little server is one
simple to khums and mail protocol that
who received and india line
ok ok so sorry a comment amarcord
david guido petroni dc i met
barberis that you are in the room together with
boxes in the headquarters from Florence with
angel hawks get ready to write
a piece of history of Italy tour I do not know
that they did for a singer from me
represented masini in masini
yes, because it’s ok, it’s the first site e
nick but asked him what he would be
served genius thanks great paolo that
story was really yes it was was a lot
soon yes yes absolutely
we did it was a long time
fascinating must say because it was the
first time practically all of the
first time of a singer as he has
remembered now david but for example
we can not know the first time of a
football star player was a
ronaldinho
let’s just click a site
that threw us down the nada servers as far as the
times actually size the
machines on which the services ran
now everything is obvious and everything
but then transparent to see through
a browser
the weather was netscape 0.9 it costs less
mozilla of the mozilla foundation
open project with these browsers
in fact, you can still connect in html 1t
connects lived to these servers
servers clearly could have asked
go down if they did not hold up
contemporary connections but it was
expected now
mastella has changed all the crazy
but let’s say a theme in my opinion is
interesting to start from
what today one does not realize
if maybe a shaved or maybe a
twenty years of how lucky he is
compared to maybe twenty years ago because
today all these conditions are already
then resolved maybe there is a problem of
competition that there is a lot more people
now clearly online that makes stuff
but a whole series of conditions that
They were impossible before you needed
a lot of money maybe to leave i
so the machines and servers and everything
how much today that stuff has it instead
resolved and it is much easier
okay then I speak from a theme
interesting first to frame
good numbers because I can not stand it
those who talk about these topics e
then there’s a guy who maybe did one
start up that fake 300 thousand euros and speaks
as if it were jeff bezos I do not like it
always see track record from you are
quoted at the stock exchange
quite right
you made a billing know in short it is not
that you did little from what I did
it is
then there were still lire, though
the stock exchange had recently turned into
euro but in advance of the dance
and we believe we have started
very gradually as we would say today
by bus between that we started without
without capital
we have contributed our company to society
computer quietly compact or studied
their reading and we started
just like saying with a little effort
cash advance to the model was
of the finished subscription cashed the money
before that you have to try the services for 12
this was the first month
big chelsea fan closed in 10
financed writes people
I point out that you were four
architects were not engineers
informatic or ancient universities e
then from the insured thing on the stock exchange
invoiced as of quotes it is listed in
2000 probably attentive to 10
billions at the apex when we say then
I left ten years later
About 2000 invoices had two things
from the same test 170 million euros e
with an excellent marginality and then we had
a joint venture and in the united states with
sony is called from by sony us that
he was invoicing about 100 million dollars e
it was not therefore consolidated facts
with euro the consolidated plus another
he observed 50 percent of the company
that made another $ 100
well we had about 750 to work 15
you saw David in advance
note, however, you have launched director
that you have also sensed that the
people would have registered a
address
their home and this clearly was a
another model and then you have
made a series billions other things
the doctor’s self-celebration ended
barberis we come today to white dwarf me
I’m just saying one thing up in one
classic thing that has passed under the
a little nose to all of us is one of the things
that if we want to imagine doing
business try to guess trend a
Sometimes these are small things
we must study and think too
in the perspective he therefore has chan if
I’ll give you an example in the 90 issued for
register domains very early for
the city florence puntonet registers it
in 96 and yet cinema.it the note i
many primary domains we say with names
some things
paolo punto i type paolo intuited are
also paolo botrite true ok is one
little thing if he had set then
this thing not for passions but
passionate about dinner but about architecture
I probably did not know if it was
registered one above per puntocom rendered
york com
probably now only complete minali
I lived a peaceful life thanks to a
traffic organs or on criminal domains e
They are still happening in these
things and therefore the idea of being passionate about
a theme as small as a domain then
understand that this was the brick of
base and then move on with register
then with the company it is precisely that now
of air manages I believe 650.000 customers
as a means of domains to do now though
is that they are small traces of the future that
we must follow when we think precisely
you want to throw yourself on an adventure
imperial and then maybe another lesson
that you can learn and that’s not that
you have to always do the stuff
super sexy
the idea mega very cool but often
something that seems maybe even boring
because I am among those who said
maximum who do not care about the domain
making domains that balls is not one
thing that does not seem like you are
changing the world that feeling
however, last year it has a turnover and is a recurring one
it is once that then the domain does not come out
more in the sense that unless one does
of the disasters the cell domain helps the
life in short
in short, you’ve got it for a while
bracelet is a domain provider
that slowly accompanies you in the
growth of your business
starting from the basic brick to a
hosting a cloud service a
grow to the whole suite of suites from
office in the cloud to clear that that is
a path then imagine a
customer with whom you work very well that
slowly plan to which you propose gods
services implemented that was a bit
road of note in ours
division of domains sting domain e
advertising let’s call it so in
a bit old fashion but it was i
they are the one from the next metra to have
an online company online presence and then
how to say having and being
present be present on social networks
you can advertise your presence and
develop your business
at that point a single strand for me is a
million only feel Paolo then
we pass practical advice, I am
been in Florence by you for those who do not
know maybe for those who know me
through the videos you imagine a short
my general skepticism is a bit like me
I am extremely skeptical compared to
anyone who talks about digital start-ups
communication
unless you show me the known facts
these always mine is my approach is
paul really known for many years
the thing that has always struck me is one
side your vision in advance of respect
what would have happened
I remember once in sky tg24 that
had had a guest and you were talking about the cloud
but it was kind I do not know 2003 I do not know that
if taken or senses but what the fuck is
talking and this I could not tell you
he had risked the club instead
it is always Bhutanese forward and
on the other hand, however, the execution later
very precise on those that are i
projects for this is one today goes to nana
white that your home in Florence sees
a lot of start ups do not even seem
to be in Italy and sees an attention
at the metrics each star heels his own
dashboard with turnover data there
little talk very practical
the approach in many different sectors
goods this is something that I like
always a lot and when you talk
personally I take note invitation le
people listening to make a note today
doing a startup in Italy is the criticism
main that I receive every time there is
a video because people say it is here, though
in Italy, however, which it has the difficult bureaucracy
surely not
nice prof
we arrive we arrive we’ll get to you
we are if I said theme start up in Italy
you do stat ups in italy invest in
start up in Italy and you’re inside
to the deep ecosystem as you see this
criticism of however making state in Italy is
a casino devil
then it is said is a little told
precisely the climate is at least the climate that
we have searched from the point of creating a
white wool house than maybe one
vision that so often differs no
that is, a pole its business of
startups that then do not materialize but
they should where growth so on I
I think it’s not there in spite of everything
we have already had lessons
very strong
in the evolution also of the network no to a
some point we are a bit disillusioned and
I thought the link or names did not
it existed that the network did not exist anymore
of the very long importer for the
rebirth
I would not want it done the same
error with the start up now when one
part puts on an ecosystem mentioned
Italy was not equipped gifted and now
immediately because maybe helped ours
country we waited for space we start
it’s not about starting up
it’s about doing entrepreneurship
entrepreneurship of the new gender e
in case you make tools
totally different from the past all
I challenge anyone starting today with
analog instruments to put us in
business and be successful
take into account everything that has been
of all history and all errors
in my opinion the two important parts are
a bit like you said before a vision
hard to try to concentrate
a lot on we must mean trying to
prefigure needs in seven years
begin to imagine what
what we are doing
will go to match area but get stuck in
that vision that then towards one
mission is how to do how
exist within that vision
from pine is one more detail
then tactics and clear strategy solved
this theme that is very important
because if I say how to say I think the
cloud is the future in every book in 97
there is an advertisement that was called
your house on the internet because it seemed to me
absurd that people connected
but it’s like saying but it’s important that
they also had the aspiration to have
a sort of digital residence and therefore
that they could build their own
home what was the race a house in his
time was just what then became
the blog what then became the
own profile on the first social networks
our myspace and then understand that there was
a vision at the base ie we will go to
live more and more in virtual spaces and
today we do it very often like
we know we do many hours
to having the first way of them
punishment and identify the problem
in a few years it will be like this and so
when solutions that could be one
solution
what is the mission that I give to exist
in that kind of vision with this type
of services then what I do work
on operations because it pours the start
up by saying I open a business or it seemed
we call the restaurant one
small business let’s call it what you want
it is not that the detached point means
take one two three travel companions
create a team and start operating
according to that vision following one
certain mission and we come to work
the creation of the nerve center team
of everything because you can be wrong 50
Sometimes like saying the game to the 51st
I would do it well if it’s a cohesive team that
I do not come with you
the effect of goods will perhaps average many
it does not work overlooking it does not work and
so it means having a cohesive team that
and he believes he can change and
to modulate one’s own ovation
pro leadership problem identify and then
who as you respond to the criticism of the
But in Italy, that is bureaucracy, however, in
Italy you pay taxes open brackets
not in England you do not pay them
fees close I close brackets because
many think name or is a bit of a fairy tale
that taxation is lowered in others
places there are places that also have
present most important scale I say
that this is the context in which we go
to insert ours
our mission according to a certain
vision if we start to say that we would like to
also change the rules of the game
obviously we do not succeed because
those are some things we have to do
we know that they are so we can
discuss what we want but if you do
the entrepreneur you work according to some
rules of the game
and here regardless of
what is the situation and according to
market you adapt then if you do not like it
beckham businesses will change initiative
I mean certain market changes pass
time to say if I do not know how to say
no tax was half no to brera
the idea of 4 percent more than that
thanks to we all know the problem is a
complex system and take note of the
market based on that fear
I do not have the entrepreneur anyway
can do anything else if it’s not a
entrepreneur is willing to move for
the world first go to seize
opportunities for places depending on
combined
but then there is life and one only
play ahead in the most tiring place you can
go even on a small island to do
business sow for a file
however, Paul does not think that if the
problem of an entrepreneur and chastity
however, and bureaucratic open the society e
but then the taxes are like that and that is
do not be an entrepreneur is the least in
theory your main problem is
find customers have a solution a
true problem that is to create the team
manage the team
if the problem is probably that
Better than you are a traitor I am
means that there is a mentality of
leaving that no question goes
I’m sorry, he asked, I was watching, I saw
several times block shane black bloc chain
there are more people who want to have
your opinion on the theme of the
bluocean maybe let’s just stop that
you think you see crazy numbers
seen telegram accommodate 800 a
one billion for the injury is zero pignano
bot
then the blog shame how to say is one
revolution how to say but this they know
all a bit like internal
we build a network where trust
it no longer serves instead of an ad system
example inter-bank no in Puglia and
however, all in all, it is the issue
of money issues in general i
titles are all based on trust
in central banks in banks
trust is not in the embers
necessary because we say replaced by
precisely distributed system e
photographed a miner tones have work
precisely sealing designs like saying
the information blog that every 10
minutes are just sealed and
messina tv should be distinguished the case of the
block chain and with capital and b
of the bitcoin in particular the coim
Dominant currency is dominant based
from in general it is already distributed that
they are instruments that have some
applications that partly how to say
they can be imaginable but in part
still no more resistant arms
stronger than any other
evidently to that of the coin
tool in general elect
distributed is a tool is
certainly powerful you must understand which one
organization because they need it
exactly meets this need
not to need clear trust me
I see in this type of technology but
email had in a very clear way how
the father of satoshi nakamoto, that is, or how
linen writing that just the passage
epochal the invention to be analyzed that is
similar to many other inventions that are
that have marked
certainly there are those who compare it
I do not know penicillin I mean
tell one thing that will change a bit
courage that at the time of things because
it has to do with the great theme
we do something that is not needed
more trust one another on this
you can therefore imagine that who pulls
first in which it can build applications
compact mar so on a law has
distributed precisely open and on which the
developers can work and for
those sent us the tool I opinion
I see it as a positive thing, the super
positive and to discover a little comment vi
I said we are in 97
but what internet is used is asked asked
we asked but now that we did
connect users what we do to them
to do because it will be crowded to be evaluated
what language is we doing those languages?
that at the time it was called to the portal no
then his superior to much research
net service hosting service
all the tools if instead of then in the
years have matured and a lot
experimentation to understand then what
works and what not david poleschi a
this theme on remaining visionaries that
It seemed interesting to me
more than anything else is how do you anticipate the
future trends that a theme in my opinion
interesting once interviewed jeff
bezos says, for example, my strategy is
focus on what will not change
instead of trying to think about i
changes and I say what will not change into
future customers will continue to want
an economic product delivered
quickly I rely on that the
your method to try to anticipate a
as long as it is, then it is observed
basically observe and work on
behaviors and on how this is
so they are changing that maybe a little bit
the same thing no thing will not change if
however the needs and behaviors are
in a certain direction
these presumably if they have a trend
of change perceives him as a child
things and then imagine the trajectory
they are usually taking me
so
there is very clearly there is at the base there
who there the great theme of intuition that
obviously no how to say at the base of the
try to understand a certain thing that
trajectories fate had that if it can or not
and it’s not difficult
it is not easy to distinguish the
in information and contemporary because
evidently they are bombed then
look for me in a way even a little bit
cold compared to news and being
more like saying objective you come from
nano angelica part of a trend that yes
move, that is, how many times we have seen
starting friends and cisco for example
what I remember as most striking
of all it was was
takes the second life was obviously
an inapplicable thing is the machinosity
above all it is that what I do however the neck
but I’m sorry you prot documents also
very much, that is, you are one of the few
people with whom I speak when six
always on the piece
if I say I open you saw star that is you
Always an eye to the tula
tool I had documents because ok
media so to the sources of
information to the gods of the rituals I do not know
opens the app store and see what they are
apps downloaded mainly as you
tell you I must say I’m not much
methodical then seen a good attention
book is everyone’s the ones I have
on the bedside table in a classic situation
where you can not finish anything and
so for a long time now
this information system that that
almost supports my lack of a
times of attention because I sell
pieces no and with a little intuition of
complete not always no how to say piece
technician obviously must go at least
there were many things he senses from the first
four words tell us ok then and entry
so we say random and based on that
that your rhythm
do you have any particular site that
read you have some say that tool
tips to keep on the piece anyway
there is something specific or not no
no no but now this is exactly this
a bit of a point
I try not to have unique sources
for the problem of diversity
that is, I strongly believe in the second one
me is to exaggerate in informing you then
He leads like a man to leave
price of creativity a little suffocated
from the information we have invasive
leaves a little nuanced but also a course
po by character
ok stefania guroglione hello stefania
He says what you think of reality
increased that is a nice topic this
seen a bit of snap that is being
continuing to throw in sight lenses
magic clip that has already collected more than 2
billions or another 400 million yesterday not
they have become collect to create
this reality and virtual reality no. but
it is an augmented or mixed reality what
in goods it is certainly mixed and
definitely seen and I think this is
another thing that was clear enough
would be would be so hidden
virtual reality too much to say
avulsed too obviously immersive
the most limited application is reality
increased to the advantage is again
let’s get back to the fact that the solutions
simple are the ones more like saying
adoptable to continue to
to maintain no to that continuity of space
temporal that since it allows to
be able to make a work
application that god I see it as the
right way the answer is what it is
you think the answer and I think it ‘s the
right way
everything is a stuff you see from three
months in two years but I see that there
they are applications and entertainment
that surely are already how to say one
fact
if I must have imagined a few months ago
orthopedic surgery project with a
tablet superimposed on the vision of the
surgeon to align for example in the
case of brake fractures and I see a
application that still has its own
some of its difficulties but that can to a
sure point just
you can fix three more
things a bit of processor speed a
some precision
I do not know about 8k rather than I do not have
assumed soil for which time cross because
at that point you can imagine the super
not just super glasses immersed
filing super glasses that you
overlap and above all a need
double that you have all yours
trade with your instinct and what a
we and then I see it I see the right one
technology is in some way alongside
man power but does not go over it
I do not know the excellent collaboration there
we bet cristina landini says ho
sent the curriculum for positions
open on Florence we can organize
an interview I wanted to take this
question by two votes
first because I signal it to you
Give her a hand briefly also earmarks
to the gremio if we signal the lia
inter and then because when I came
in Florence the person who works
reception really stunned me
because he said I’m here thanks to you
he said and I could not understand it
I did not understand then what happened
now but in the end work came from
you
here’s the story if you want to get along
daniele gesture is precisely that greet
understood that it is precisely from us it is
responsible for the organization of the
coworking us is a day if I present
or put out a job search precisely on
that role there and of that to the fact it is
presented in person with great
enthusiasm has begun to tell
the reason why
as if to say he wanted to come in a white one
will lend a hand and participate in the project
because he’s there for a while he did not meet me
it’s a contact
jacopo is one of my associates and he is not
liked this thing of the enthusiasm of the
immediately have the coordinates too
he had also deepened we did
so a little next lot liked it
we started working together goes
very well
and he told me he said he found us
but always that I was because of the
Marco’s advice in the great theme of the
send the city
yes there was that to introduce himself of
person that would have been a stretch
badge and you saved something a lot
just this coincidence is good for
the resourcefulness of many people who
see maybe one strikes you differently
respect to go the usual curis with gino
manni and an interesting amazon theme
which actually enters the banking system or
however it invades other sectors
I was interested in this question because I wanted to
understand with you what you think about it
that all these big giants to
end of the accounts then if they launch a
service and on amazon launches all
insurance or facebook launches the bank
what they go to cannibalize so many
sectors if you launch your start up in a
how can you avoid being overwhelmed
from the wave there is not the usual phrase that yes
he says yes but google could launch the
his service and everyone could be certain
services
what is your philosophy about this?
topic
I believe we have to read a bit
the scenario of work and business
we can not imagine doing
yet another facebook
yet another umpteenth but I am
obviously it seems far too obvious
my answer but got to the point the
business world must do
absolutely the accounts with the platforms
winners and then they can change
may vary some will
grow some disappear but we must
to reckon with it we must not think that
our service is also offered
from google and then I do not have to
think of doing the service that I can
land on google and work
land on amazon to work
land on facebook and work not
I can think of doing the service that you do
puts at the same level as the
platforms and this is all too much
taken for granted, but perhaps you remember it too much
little have become substantially
of the internet clear that the
superstructures
but if we want a bit like the chain blog
the value of the bitcoin if we want
You can also parallelize with
how much is worth the dinner blog at 200
billions because the sum of the coins
issued for the value of the currency
today from what he knows how much he is worth
google 770 billion because it loses the
sum of google shares multiplied
also for action google brings more the
value
how much is worth to Paul and positive are
platforms that when a certain come
value
fx has now reached 140 billion
value but it is evident no we see often
like using a simple thing and
well done no, it becomes easier and easier
adoptable by all of us become
platform platforms that
they distribute various things we must
be good enough to imagine
be business on those
platforms that can then also have
your own life off the platforms
but we can not disregard the
platforms for round angel one
reflection of change of medicine must
to be done do not even think that often
1 underestimates as for the Facebook mason
google app or turn make an initiative
that maybe only reaches 50 million
users and only makes 50 million invoiced
100 million , however, is too small
and therefore does not interest in the a mega a
corporation and therefore often 6 also
under the radar with respect to certain activities
while maybe if you go just 6 spotify is
clear that you go in on a collision course
with turo apple because that
market is interesting because there is a fact
dimensional that probably helps
maybe to protect you in some areas
here this is a theme what do you think of e
paul lanaro did I do just because
which I repeat mentioned in a video did not have
hit a friend here in brighton a
a former company calls brand watch is in
practice talking says the incredible
as now the costs of an expert in
artificial intelligence are leavened
and you like nothing but to pay half
million a year salary someone
and it’s a mess for a company let’s say
medium size and then there is this
race to talent and only the big ones
players can grab the big ones
talents like you do to compete though
artificial intelligence more and more
important but you talents do not have it
what you do is not easy to work with
solutions of and ai again because there
they are solutions of ai that are
platforms and on these have already been
poured a lot of capital and then there
we are the ones who can make models
of business that are helped by machines
learning we say and owe networks and
precisely neural that however here
training is done then in a manner
manual and therefore we do not have to
considering the municipalities a unique
we must consider as one again
enabling platform in which I myself
I take a piece of specialization and I do
training of a specific neural network
maybe internet so that it becomes
very authoritative in recognizing one
certain thing or how to say to automate
some process I think again it is
an enabling technology like that
of the dop down to which it can not be
minimally regardless
how or how today you can not open one
restaurant regardless of what they say about
you online and maybe you could think of them
skiing years ago I can do it I fear in
positive , however, I fear because you say
However, it is too late to go beyond us
so everyone who in some way
they do not have an information one
digital culture can be found in
difficulty
I fear that this kind of thing should do
integral part of any model of
business of the next few years here
as well as the black chain is a
opportunities to work for
business models of the future
you have even more will be part of the
models of the future because you command
arid have a very strong competition
and you have to work on optimizations
obviously machine learning is
exactly your first key choice
in automatic type to get going to manage
billions of data do all the series of
quality and time efficiency things
of products that are unimaginable
enrico bonas I hope you still hear me
where funding can be found
to open or just start up
the path is typically that of
find a first yes because in Italy
let’s say let’s call it micro sim is to look for
to have a subject that puts some
initially the 50 thousand 100 thousand euros for
protect the team and it does not have to be
composed of the mind are exception in
less than three people
[Music]
I would say this type of first
financing you have to choose it in
accurate way because it could be
even the person who supports you like
mentor how to help there are various
categories of investors so small but
typically below this threshold does not
they are institutional investors too
structured but are more the cloud of
investment or now you’re just a bit
later than that phase
there are further possibilities
for example, we are members that one
company that helped create the
founder tristano esclapon and branches is
the founder also dario was relegated
judges
who made this platform digs you
mom crowd who introduces the big theme
crowd funding theme of funding vuol
to say to expose your project
and receive say some money in
capital increase in exchange for shares
to finance those activities here
this is a system
here there are so many kata shape now it is
succeeded these would participate in
this project
mam cloud.com there are already many projects
financed you understand how it works
if we want the best known
kickstarter is the same version but in
which you do not take equity in return but
trendy own the product or otherwise, and
rewards given to you by society
who is studying the fact that at paolo
you still hear me because I see myself being cheated
so I do not know if I can hear you if ok
perfect then I’ll keep you online
with my direction understood I can switch
there are almost no areas on three rooms
but if we said we certainly have it, however, it is
fantastic
the other theme affects
disappeared here he was telling us
there was a related theme that was the theme
yes, I just said what I did
think of her yes or facebook has closed
with those who rent the direct there is the ban
you never finished because the thorny
it is therefore possible to pass two types
they touch the pt touch or 12
what may be of them oe
these have not been seen are bad
they have not yet seen on what
they give you equity in exchange for the
issue of tokens and there are
those who instead give to their touch
in a function that will then be used
but a future production service is a
rather controversial subject on which it is not
easy to express myself I believe it is
that pioneering phase in which we must
where it is difficult to take a bottle
rossi also wrong if you want novara
will take the drastic position in one
meaning and in the other
I would go and observe the phenomenon
I would try to grasp the best part
for example if lesson white petra of
level I would go to see here
what we will show you do not believe in
proclamations and titles is a serious matter
It seems strange it has money it is fair to go to
read what in a prospectus
information of the prospectus
when it comes to regulated costs
in this case they have trouble because you
explain the function if you catch a glimpse of them
particular innovation in which you believe
I use a need because no
within a system in which there is
clearly there is all the conditions
legal to do so in order to understand
a serious matter and then we will go to the middle
of the ford
I think it’s a piece of innovation
this manna always value skill
look with case great in case there
i was the su remained professionals to them
I have been made by people who introduce themselves
powerfort matteo de blasis asks you for a
advice for a programmer
that is, what do you study what sti
you would suggest to study maybe or how
language as a field of study for
maybe have an advantage or a
positioning of the next few years
then we are not a programmer
great regret made the architect
not only does it program only occasionally
so I’m not the most talented person
to tell you something though though
obviously we do not have our
preferences has been that we make the teams
that we select we work a lot
the python environment
but obviously and in general on the world but
schiller in we work a lot with the
soft law so are two two roads
that advice seems solid to me
speaking precisely with my cto with the
pm the team so on I always seem to
excellent then obviously there have been a
some variations a bit of new languages
but here is a good base for a moment
language and however the platform is
breath and apcom and reference for
this is therefore python as a language
programming for I then I saw
in this moment seen react there is a
lot of request on people who know
program react both here and then
requests agree that is if
we apologize sorry if I clarify the
paolo ii answers when they want e
verona
you’re very reasoned because if you are
analyze what looks like a
triangle between native web ios is inactive
Android
no and you have a framework that will work for you
a kinect and reaction web part
evidently everything under the wing of
facebook can not be said that it will not be
very adopted and so I agree
that if I have to professionally is one
request that will certainly be one
very requested skill
francesco stem we still have 10 minutes
and there are those who take the most questions possible
I ask you short answers so at least in the
keeping francesco stems as possible
says we are in the start-up phase of one
digital platform
you think the questionnaires to understand who
they are and what customers want us to
we address and reduce useful retreats
questionnaires to understand who I am and what
they want the customers we turn to and
reduce information asymmetries
I guess it refers to the fact that i
first customers ask for some feedback
on the activities the first customers are
they must become people
with which he talks not only about the
subjecting the polls is a job I know
how to say a lot about tailoring those
initial you can not imagine climbing
without first how to say I do not say having
past time with your four
customers will be them that in the phase
alpha rei I would sell them participate of
what’s going on and it will be from them
who will take the ideas plus more
important therefore absolutely yes that is
not only are there indispensable not
reduce not reduce me to do gods
simple surveys but I would work right
with contacts as much as one she has
used the product
ok let’s see we see margins of
improvement we see ideas in the
world i did i did two things on
for books and sleep newsletters on
slash we left in 15
and I was talking to all these 15 via Skype
I asked him, but I asked you what
would you like it I do not like it but it’s missing
st works and we have the same for books
called the subscribers on the phone
asking for no feedback and honest
and then clearly the people what
they tell you is an account is what maybe
they really think they are fans
different though if it’s a bit of empathy
can understand if there is a satisfaction
an enthusiasm or a maxi- net product
almost and for which it is useful to know a
man makes me understand that we have talked
one hour in vain then then we have to
change profession because it is not if I have to
improve myself a lot the question is yes
will touch been in Italy and do it
grow absolutely sense there are a
lots of cases now start up you can
create then depends on what you mean by
start up, that is, there is a vision
so the startup must be that
what to say tends to be a unicorn if
no it’s not good but I do not think it is
I think he could use it
word start up maybe wrong maybe
but also for small companies that that
even in an intelligent way of
grow have a method let me say
working whether it is agile or with a tool
totally digital and remove the card
processes that simplify the life of the
that is, I like to think that I do not
whether you do not simply project them
things with the economic power but not
operating criterion therefore is not
that me deli upstream determine the
value because there must be a multiple
that the investor then finds himself
returned I think it’s a lot
instead it is important to be taken as one
part of the future Italian fabric ed
European Community of Small and Medium-sized
companies that where it can happen in
case of particular talents e
step operation also become one
corporation a corporation
of horn as we want to mar but I do not
I think it’s a competition
the silica to the narrative of
silicon valley I believe that for start up
it’s really a new way of understanding
the work, that is, we start with one
different way of working that is not
we work with gangs but we work with
the sprints
we work with the building delivery
weekly
we work with everyone with a monitor at
our shoulders that motivates the team that the
He says in real time what’s happening
how theses events do those who are registered
they are made that there are no taboos
you can imagine the inside of the team p
old businessman of great success
and maybe he did not want the employees
they knew their numbers maybe
he shared the information because he was one
no like saying an almost closing theme
no you had to do what you did not have to do
share it that those who produced it do not
he had to know exactly what
succeeded dallari capable of pretoria
florin at the time with the different way of
do things and ask for tips for it
start up because it has no skills
details take years of study
learn competitions or test on the skin
I answer this test on the skin
test if the skin and two study it
it goes in parallel according to me then I do not know
I’ll take it to theory it’s hard to say no
I would like to play
I no longer feel now now maybe
for the day pol here I pull I feel
now I ‘m sorry for 30 seconds
that other times, however, no short, it is
hard to go to wimbledon they study
on the books, Bolletti probably here
but you also need to have learning
then I do not know if they are settling but
certainly on particular skills
you’re saying something a lot
simple who knows who those are
they actually count if you are a dragon of the
problem solving
the three points but need also strength
if you do not know python or it’s never made one
clear marketing campaign then
we have just two minutes down
I try to recover a couple of questions
waiting for the next frizz e
roberto manzoni but on slash can
set luck among people with
that was a team
boh maybe yes also there was a lot of
people rated on this video I do not know if
I can be interested if we are on the subject ie
for example, we are now in a white one
we have a call on hubble
no for which sending the application is enough
that you go on a white year dot it
if you have a team and you feel like there is a
there are 50 thousand euros for the first five
selected start ups that make a
acceleration route with us here
this is an example of our contribution
the ecosystem is a very good activity
they have 10 start ups work side by side
elbow with us
5 in every six months we select 5 there is
the application apart at this time
maybe if there is someone among you who has
plan to make a journey of this
guy
I hope so because I believe it is
one of the answers to an Italy that goes
forward turns and looks forward no
that of thinking of the entrepreneur
moderate as a road no
and possible
we are doing a piece of the
our business and this is a beautiful one
mixed theme activity between the training and
business
i a’s paolo we stop here i’ll
thank you so much
soon technology will help us freezer
c not even as soon as telamone arrives
we see the new ones of us there
let’s have a chat from a white one
the questions thank you mark a greeting to
all of you by the next goodbye bye
bye Bye
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