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Chi è il tuo Cliente?


a crucial point on which I was wrong
for years it was the theme of who is the
your client if I had reasoned better
I would have saved myself on this question
a lot of mistakes I’ll give you an example
a period I remember we had
launched the initiative was also called
internet code
someone maybe remembered yours
prodigious mounts that he used to do with in
this sign and lovey the whole internet
Italy designed to divulge the
opportunities of the digital network
the idea was pretty the problem as it was
that often had a place could
being a square could be one
theater could be another location
and it was me and a person myself
the screamer I and the mask of the theater
it will be the truth
a theme what we do let’s go home
or wait, we wait for 5 more
minutes maybe pass someone knows well
we wait for sure but no, let’s go to
because this is because between the various
errors committed
a main error had been second
me and it was not clear who was the
public potential we disclose the internet
to the great people but which people there
lacked a clear identikit of whom
they were male gay female people
hetero m with children without children with whom
income on which sites went to ste
people read something who they were
their flu who were affected
from someone if they had influence or not
interested in which products where
they went on holiday there, they looked at each other
at the cinema as I spent in their time
every day or you have a precise identikit
inside agadez of who exactly is the
your client if not shoot in the pile
in fact we shoot in the big pile
communication articles to all parts
someone will come
nobody comes or you stop to think
good on who your customer is if you are not
blood baths you often see
startups that have not clear exactly
those who are selling sell b tu sia
end users have however sell
also b to b to companies but which ones
companies but small and medium-sized companies though
no even wait for those ones
big, but wait, we also sell to
both the know and too difficult
so it does not go anyone except without it
a super precise image in yours
head of who is a person who is
you want to communicate to which you want to sell
something if you want to sell it
really
difficult and if it fails to have
a super-precise image at least one
roughly as Keynes said better
to have about reason to be
precisely wrong
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