it’s a bit of a shame let’s say it bolt
has lost the last final of the World Cup
of the 100 all verona we expected one
po the final with a bang that this too
Once Bob wins, then he gets the
great champagne away to the music of
background
but no, he lost and won ga click
for all luxo ni INPS lovey
enslaved equally does not lose scandals
of doping there is track instead of bolt ha
lost and everyone standing has celebrated
with me yes because it was the last time
you will say but it shows you that it does not matter
just win but also how you win
the personality of those who win because we
we remember mohammed ali there
we remember billions of other samples
of the boxing world once entered
in the legend both because it has dominated
for a decade both because it has built
the personal supreme we see how for
another interesting to see that the
bolt business will probably be
bigger and now that it ends
compared to when he ran is not that in
these years he said go to sea
far from it, you will have guessed it
he sponsors when he gave it to him at the age of 15
7 10 million a year in the last
period will give him 4 per year to make
the ambassador and then also had in the
others always answered quality for
urgent from ghetto reid however now that it has
stopped
a bit like michael jordan did
build a real empire
because it’s a very strong brand then
what are the characteristics of the brand
bolt board brand feature number
one is that one that has ever dominated
playful and what in English yes
call entertainment value the value
of entertainment is not just the
result
go there and this wins no and also who
create this experience creates the show
when it runs ball it always happens
something is that moment maybe square
remember the world maybe makes the exit fall
show a little sbruffoncello but always
playful fun feature number
two the head of marketing of said reid
of sport said we have so much
many athletes but volts is special volt is
a premium content the world has remained
fascinated by bolt not just because
it runs like a lim
but because all the boss party that you
attracts fascinates you
and keeps you attached to watching it with
feature number 3 that can
seem stupid important to a sign
a recognizable distinctive signal the
his famous pose seems chest though
think about how many athletes are
they have this image that too
so Jordanian identifies it when
crush your tongue with your legs open
out there but they are not so many you have it
every time he meets someone all a
to make light in the door
put that little picture of whatever
product of the universe in a nanosecond
and that those carry the volt brand then
it is built on this feeling of
I had seen the documentary easily
on the very pretty speed in a
video passed and you actually see that
it is hard to beast to train but when
runs of transmits this feeling of the
easy than simple a bit like when
federer arrives in a situation
impossible by a brace and for one
reverse lock inside 200 to them
everything seems easy and this fascinates
the difference is there to see if
look already sting at such when it runs
when we were perhaps name, I saw him doing it
sometimes understood trouble seems to go
away and deaf
another feature connected and that is
an authentic or better he maybe is not
authentic I do not know this in
use in what I know is that the
perception that there is an authentic truth
with its building defects all the stories
who has eaten his thousand chicken
mcnuggets in Beijing that you did not want
run the 400 meters but on 100 200
because it was small and then this you
It makes it nice and creates a relationship
of spontaneity of authenticity
now that bolt ends his career
sports and start all the activity
let’s say as an adult from outside the sport
in the business world how will you go to
finish I know but as he would say that
what matters is not to start well what it is
it matters is to finish well
has lost the last final of the World Cup
of the 100 all verona we expected one
po the final with a bang that this too
Once Bob wins, then he gets the
great champagne away to the music of
background
but no, he lost and won ga click
for all luxo ni INPS lovey
enslaved equally does not lose scandals
of doping there is track instead of bolt ha
lost and everyone standing has celebrated
with me yes because it was the last time
you will say but it shows you that it does not matter
just win but also how you win
the personality of those who win because we
we remember mohammed ali there
we remember billions of other samples
of the boxing world once entered
in the legend both because it has dominated
for a decade both because it has built
the personal supreme we see how for
another interesting to see that the
bolt business will probably be
bigger and now that it ends
compared to when he ran is not that in
these years he said go to sea
far from it, you will have guessed it
he sponsors when he gave it to him at the age of 15
7 10 million a year in the last
period will give him 4 per year to make
the ambassador and then also had in the
others always answered quality for
urgent from ghetto reid however now that it has
stopped
a bit like michael jordan did
build a real empire
because it’s a very strong brand then
what are the characteristics of the brand
bolt board brand feature number
one is that one that has ever dominated
playful and what in English yes
call entertainment value the value
of entertainment is not just the
result
go there and this wins no and also who
create this experience creates the show
when it runs ball it always happens
something is that moment maybe square
remember the world maybe makes the exit fall
show a little sbruffoncello but always
playful fun feature number
two the head of marketing of said reid
of sport said we have so much
many athletes but volts is special volt is
a premium content the world has remained
fascinated by bolt not just because
it runs like a lim
but because all the boss party that you
attracts fascinates you
and keeps you attached to watching it with
feature number 3 that can
seem stupid important to a sign
a recognizable distinctive signal the
his famous pose seems chest though
think about how many athletes are
they have this image that too
so Jordanian identifies it when
crush your tongue with your legs open
out there but they are not so many you have it
every time he meets someone all a
to make light in the door
put that little picture of whatever
product of the universe in a nanosecond
and that those carry the volt brand then
it is built on this feeling of
I had seen the documentary easily
on the very pretty speed in a
video passed and you actually see that
it is hard to beast to train but when
runs of transmits this feeling of the
easy than simple a bit like when
federer arrives in a situation
impossible by a brace and for one
reverse lock inside 200 to them
everything seems easy and this fascinates
the difference is there to see if
look already sting at such when it runs
when we were perhaps name, I saw him doing it
sometimes understood trouble seems to go
away and deaf
another feature connected and that is
an authentic or better he maybe is not
authentic I do not know this in
use in what I know is that the
perception that there is an authentic truth
with its building defects all the stories
who has eaten his thousand chicken
mcnuggets in Beijing that you did not want
run the 400 meters but on 100 200
because it was small and then this you
It makes it nice and creates a relationship
of spontaneity of authenticity
now that bolt ends his career
sports and start all the activity
let’s say as an adult from outside the sport
in the business world how will you go to
finish I know but as he would say that
what matters is not to start well what it is
it matters is to finish well
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