
[Music]
my friend and now looking for frank shock it
he laughed at me telling me that he is
doing with a product company
agriculture appeared as a betrayal
of that alliance since this company is
responsible for genetically seed
modified pesticide fertilizers
chemical herbicides while you search
video of a lineage of leaders
Cherokee looking to harmonize humanity
when nature
how can you work with them
I asked incredulously in the EU
he answered me even though he understood what
I wanted to say
I kept curious I insisted that good
way how it is measured and it was and that it started
to laugh at me
have you ever seen not let go
laughter
Well, I hope you know Jonas and you’ll see
then he laughed because it’s good way
it is understood more with the heart than with
the mind
however in a business world it is worth
worth quantifying things a little not
I do believe that companies are our
hope to live better
today and tomorrow to take care of our
planet to secure it for future
generations we have to find
new ways to generate and share
abundance
you represent those possibilities
so with all my heart and a lot
hope
I present business in Uruguay
how can you see that model is
incorporating three key elements
– the obvious self-interest the ability to
the business of generating true wellbeing
both today and tomorrow abundance
nothing helps to generate something
based on the extraction of resources
and we do not think about our grandchildren and their
future is true
then the community is another element
we have to dream and plan together
with the people who support the company
both internally as employees as
externally as a community
those are the people like the network that
supports our company is not
we share the abundance with them
then the company falls and the third
element are the fundamental values
those are the deepest values that
all purchases people share and
We use their core values
to generate a vision and mission that
then the actions of the
day to day business
how can you see the key area of that
model is where the three elements are
unite in the center is good way to see
you where are they located in that
model where does he invest in the
most of your efforts in which of
those seven self-interested areas the
community its core values
where they invest their resources and their time
now raise your hand is located this and in
one of those three areas that are
colluded there are enough and in fact
in my experience with both companies
as with the individual his most
focus on two of the three elements
letting the third element be the
focus point or the challenge to
achieve a balance in the center for
understand each other better I will present three
cases one that represents each challenge
I confess that when I was young
or be younger
I believed that wealth was unfair and
therefore neglect my own
self-interest seeking justice
when I graduated and leave adam green
point since then head of the film gave
the kino and his message was clear do
money and I with a small group
we went out we did not hear it we went to a
protest where we swear to apply our
education to help people
Then he went to Guatemala as a volunteer
for six months
young with the author of that
photography taught me a lot about the
life and together we learned something from
photoshop
during the following years he lived a
very simple life dedicated to education
as a tool for social change
we founded an NGO promoting the
creativity throughout society
that’s a picture of a teacher who is
replicating in the workshops
creativity with mothers and fathers of their
students
I felt that I was having some
impact on communities and is
living my values but I continued
running looking for financing and not
he managed to pay even debt with soap
I got to see more than 40 thousand dollars
I was pretty good in many ways
but he’s not taking care of me myself and if
I do not take care of myself I can not help
no one
then I started doing what many
they do when they need a little silver
offer consulting is not then in
consulting with companies
fostering creativity I started to
note that many organizations
what is missing is human links between
people both inside and outside of
the company
you have seen that much lack of
community that exists and then what
I started to see was that without those
problems without that community could not
find the balance find a case
well repeated concept in guatemala that
asked for support building community
they had local employees
indigenous people had volunteers
rotating foreigners and therefore the
relationships did not work the ones not
I could speak the same language I do not know
they understood culturally then the
process that I did
we did many many different games
activities to achieve different forms
to understand each other and establish relationships
based on that a new one was generated
vision and mission for the company that
is based on what everyone said to
root of the process were developed
new ways of interacting and of
ensure that there was community so much
inside as sharing the abundance
with the community around
the third challenge is maybe the most
common in the business world is when
a company seeks short-term gain
and although people inside who do have
good values those values are not seen
reflected in the company where you work
against and in case of yes in a
factory in told me that he asked for support
motivational the owners decide that the
employees just wanted more money
So the first thing I did was talk
with all people
one by one I met veterans with more
of 30 years traveling four hours
daily without pension
I met injured employees for lack
of protective equipment mothers and young people
with dreams
without possibilities of growth within
from that company
then after meeting them and from
establish respect we meet all
to prioritize challenges and search
solutions as a result of the process and
fundamental values that we share
find a new vision and mission
for the company agreed by all
including the owner and then the owner
promised to go out the
solution that had been designed in the
process although it was a small step I went
very important to establish the
confidence that is necessary to be in
community because that mission and vision
when they felt they owned it
that in itself is the motivation is the
reason to lift will continue to work
tomorrow because that visions part of me
I confess that it has been a difficult road
for me to reconcile with the world
business
I cry for the injustices that have
committed the corporations throughout the
world as they have destabilized the
society instead of contributing
however I have seen that the balance is
possible and in fact I have become
businessman
two years ago a group of friends
we meet to generate a new school
yoga training yoga masters
for four days facilitate a process
where we shared what it was that
We wanted from our community based
to that we develop a mission and
vision based on our values and
We decided that all the actions that
let’s take the 8
we had to agree that is
consensus then combining our
model consensus with vision and vision
that we develop we make sure that we
we keep in balance because only so
we can continue
then before saying goodbye I want to
leave you with three key questions for
look for balance in your endeavors in
their jobs in their lives
first you would dream
how you can grow as may be the
abundance for you
then what else can you share
those point out who can invite to
dream with you so that dreams have
bigger and that you can share what
that is generated and finally when the
what are the fundamental values
who shares because those values then
they form the motivation to keep going
when there are failures that so many times
then now
today I have presented a vision for
you my vision maybe you like it
Maybe they will not go home if they do not
agree nothing what I said if I
really wanted and wanted to steel with
you all work together
to generate something I would have to
ask them what they think they feel that
believe truth and together we build a
vision and mission and then based on that
where we all own what
we build we get out of here and I swear
that we change in truth that’s the
important process generating that consensus
when I think about the future better
memory of my friend john a
and how are you working with these mega
corporations also think the
employees that he has touched and like them
have been able to think of a new way of
relate to yourself with your
community and with nature
values after they have them
can demand that companies where
work they reflect those values of that
way I see there’s one like the rematch of 20
here not because instead of being
distributing infected caps with
lethal diseases
jona is infecting the world
business with love to live better and
to ensure seven generations of
wellness
we have to find those new ways
making notes in Uruguay
I hope you find ways
creative to do it
so with all my heart I wish you
very successful in everything they learn that
be in Uruguay
thank you very much
[Applause]
my friend and now looking for frank shock it
he laughed at me telling me that he is
doing with a product company
agriculture appeared as a betrayal
of that alliance since this company is
responsible for genetically seed
modified pesticide fertilizers
chemical herbicides while you search
video of a lineage of leaders
Cherokee looking to harmonize humanity
when nature
how can you work with them
I asked incredulously in the EU
he answered me even though he understood what
I wanted to say
I kept curious I insisted that good
way how it is measured and it was and that it started
to laugh at me
have you ever seen not let go
laughter
Well, I hope you know Jonas and you’ll see
then he laughed because it’s good way
it is understood more with the heart than with
the mind
however in a business world it is worth
worth quantifying things a little not
I do believe that companies are our
hope to live better
today and tomorrow to take care of our
planet to secure it for future
generations we have to find
new ways to generate and share
abundance
you represent those possibilities
so with all my heart and a lot
hope
I present business in Uruguay
how can you see that model is
incorporating three key elements
– the obvious self-interest the ability to
the business of generating true wellbeing
both today and tomorrow abundance
nothing helps to generate something
based on the extraction of resources
and we do not think about our grandchildren and their
future is true
then the community is another element
we have to dream and plan together
with the people who support the company
both internally as employees as
externally as a community
those are the people like the network that
supports our company is not
we share the abundance with them
then the company falls and the third
element are the fundamental values
those are the deepest values that
all purchases people share and
We use their core values
to generate a vision and mission that
then the actions of the
day to day business
how can you see the key area of that
model is where the three elements are
unite in the center is good way to see
you where are they located in that
model where does he invest in the
most of your efforts in which of
those seven self-interested areas the
community its core values
where they invest their resources and their time
now raise your hand is located this and in
one of those three areas that are
colluded there are enough and in fact
in my experience with both companies
as with the individual his most
focus on two of the three elements
letting the third element be the
focus point or the challenge to
achieve a balance in the center for
understand each other better I will present three
cases one that represents each challenge
I confess that when I was young
or be younger
I believed that wealth was unfair and
therefore neglect my own
self-interest seeking justice
when I graduated and leave adam green
point since then head of the film gave
the kino and his message was clear do
money and I with a small group
we went out we did not hear it we went to a
protest where we swear to apply our
education to help people
Then he went to Guatemala as a volunteer
for six months
young with the author of that
photography taught me a lot about the
life and together we learned something from
photoshop
during the following years he lived a
very simple life dedicated to education
as a tool for social change
we founded an NGO promoting the
creativity throughout society
that’s a picture of a teacher who is
replicating in the workshops
creativity with mothers and fathers of their
students
I felt that I was having some
impact on communities and is
living my values but I continued
running looking for financing and not
he managed to pay even debt with soap
I got to see more than 40 thousand dollars
I was pretty good in many ways
but he’s not taking care of me myself and if
I do not take care of myself I can not help
no one
then I started doing what many
they do when they need a little silver
offer consulting is not then in
consulting with companies
fostering creativity I started to
note that many organizations
what is missing is human links between
people both inside and outside of
the company
you have seen that much lack of
community that exists and then what
I started to see was that without those
problems without that community could not
find the balance find a case
well repeated concept in guatemala that
asked for support building community
they had local employees
indigenous people had volunteers
rotating foreigners and therefore the
relationships did not work the ones not
I could speak the same language I do not know
they understood culturally then the
process that I did
we did many many different games
activities to achieve different forms
to understand each other and establish relationships
based on that a new one was generated
vision and mission for the company that
is based on what everyone said to
root of the process were developed
new ways of interacting and of
ensure that there was community so much
inside as sharing the abundance
with the community around
the third challenge is maybe the most
common in the business world is when
a company seeks short-term gain
and although people inside who do have
good values those values are not seen
reflected in the company where you work
against and in case of yes in a
factory in told me that he asked for support
motivational the owners decide that the
employees just wanted more money
So the first thing I did was talk
with all people
one by one I met veterans with more
of 30 years traveling four hours
daily without pension
I met injured employees for lack
of protective equipment mothers and young people
with dreams
without possibilities of growth within
from that company
then after meeting them and from
establish respect we meet all
to prioritize challenges and search
solutions as a result of the process and
fundamental values that we share
find a new vision and mission
for the company agreed by all
including the owner and then the owner
promised to go out the
solution that had been designed in the
process although it was a small step I went
very important to establish the
confidence that is necessary to be in
community because that mission and vision
when they felt they owned it
that in itself is the motivation is the
reason to lift will continue to work
tomorrow because that visions part of me
I confess that it has been a difficult road
for me to reconcile with the world
business
I cry for the injustices that have
committed the corporations throughout the
world as they have destabilized the
society instead of contributing
however I have seen that the balance is
possible and in fact I have become
businessman
two years ago a group of friends
we meet to generate a new school
yoga training yoga masters
for four days facilitate a process
where we shared what it was that
We wanted from our community based
to that we develop a mission and
vision based on our values and
We decided that all the actions that
let’s take the 8
we had to agree that is
consensus then combining our
model consensus with vision and vision
that we develop we make sure that we
we keep in balance because only so
we can continue
then before saying goodbye I want to
leave you with three key questions for
look for balance in your endeavors in
their jobs in their lives
first you would dream
how you can grow as may be the
abundance for you
then what else can you share
those point out who can invite to
dream with you so that dreams have
bigger and that you can share what
that is generated and finally when the
what are the fundamental values
who shares because those values then
they form the motivation to keep going
when there are failures that so many times
then now
today I have presented a vision for
you my vision maybe you like it
Maybe they will not go home if they do not
agree nothing what I said if I
really wanted and wanted to steel with
you all work together
to generate something I would have to
ask them what they think they feel that
believe truth and together we build a
vision and mission and then based on that
where we all own what
we build we get out of here and I swear
that we change in truth that’s the
important process generating that consensus
when I think about the future better
memory of my friend john a
and how are you working with these mega
corporations also think the
employees that he has touched and like them
have been able to think of a new way of
relate to yourself with your
community and with nature
values after they have them
can demand that companies where
work they reflect those values of that
way I see there’s one like the rematch of 20
here not because instead of being
distributing infected caps with
lethal diseases
jona is infecting the world
business with love to live better and
to ensure seven generations of
wellness
we have to find those new ways
making notes in Uruguay
I hope you find ways
creative to do it
so with all my heart I wish you
very successful in everything they learn that
be in Uruguay
thank you very much
[Applause]
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