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Zero Waste Fashion | Senorita AweSUMO | TEDxDunedin


shorter when
fionna so this is
wastes textile label I bought a few
friends with me today to meet you
this is Roger he’s got this big kissy
lips he likes to kiss people this is
Lucy and Lola Soros he’s a pocket
dinosaur by the way he likes to hang out
in my backpack and has for about five
years it goes on lots of journeys with
me this is Lucy and Lola Soros I made
those in about 2010 and one of Jane
Venus’s sculpture classes actually and
it was the catalyst for the idea around
zero waste fashion and and what we can
do with her left over tick stars when I
was in when I was in their fashion
course here I realized how many how much
waste there was actually created just
through my classmates and I looked into
that and I thought wow if this is just
one class what’s happening on a global
scale so and that’s the same like a
global scale as as massive so we have
estimated that eighty billion items of
clothing are delivered out of factories
annually worldwide there are only seven
and a half billion people in the world
how do we wear eighty billion items a
year like really how do we wear eighty
billion items it’s crazy so these guys
are the fun side of what I do but
there’s actually a really serious side
to the fashion industry and for me it
really started in 2013 after the Rana
Plaza disaster in Bangladesh where 1133
people were killed in a factory collapse
I’m not okay with it like they were
working in an illegal factory with fire
doors that a lot unsafe conditions
they’re working and you know sweatshop
conditions and I just went why why are
we working like that why are we treating
our humans this way and it prompted me
into
2015 to create this piece that’s hanging
over to my left their cloak that’s
hanging up that says who made my clothes
in 2015 this piece was put on the Robbie
Boone statue in the Octagon and was up
for id Fashion Week I was really hurt by
that factory collapse because I’m in a
really privileged position here in
Dunedin I have a roof over my head
I have Foden on my table and I have
clothes I have all the clothes like I’ve
got so many textiles I don’t know what
to do with them it’s crazy the sky is
one of my favorite friends he hangs out
in my studio he’s really great for
thinking and landing on the wall he’s so
much fun he’s awesome but these little
these little things have actually led
now to products things that I’ve created
zero waste in these guys these guys that
were leftovers and they’ve also been
stuffed with leftovers from this
building because otago Polytech has lots
of waste that they don’t know what to do
with and I’ve been able to use quite a
lot of it but these actually smell
really good another one they’re called
lavender pods here you go Jake close so
it’s taken me a while to develop a lot
of products out of the waste but it’s a
really I really enjoy that puzzle but a
lot of that is really asking who made
your clothes where do your clothes come
from so I’m going to ask you all to just
have a look at the tag on your clothing
this is gonna get a bit interactive you
actually need to go and look hit the tag
on your clothing and tell me does anyone
wearing something New Zealand made good
I knew there’d be some in here what
about China Bangladesh Thailand
Bangladesh me too this t-shirt was made
in Bangladesh so good but we have to
realize that these there’s a whole bunch
of people out there none of that
clothing actually gets made and this
people make us every single seam on your
garment is sewn by a different person
because they just sit at the Machine and
sew the same thing over and over and
over again how boring I couldn’t just
say I could not cope with it just be
something that you know this doesn’t
happen so what I really like doing is
getting people to ask themselves where
their clothes are coming from and how
they’re being made but that’s a really
scary thought
if you’re going to walk into a shop and
ask the retailer where did this clothing
come from they won’t actually be able to
answer you most of the time they’ll have
no idea but if we keep doing that if we
all keep going into the shops and asking
where our clothes are coming from what’s
going to eventually happen is that that
question will get to the higher-ups it
will keep going and that’s really
important because that’s where we need
that question to be sitting we need
people to be asking where our clothes
are coming from because I’m not okay
with the way that we treat our earth and
the way that we take all of the water
two Broke grow our cotton in the fact
that we have so many human rights issues
with our fashion industry the fashion
industry is the second most
environmentally damaging behind oil it’s
a global issue and it’s massive so if we
have and I’m going to give you New
Zealand numbers here because there it
actually is relevant if we have a
hundred million kilos of textiles every
year going into our landfill when what
does I say someone 95% of our textiles
can be recycled why are we putting it
into our landfill in Dunedin as 4000
tons a year that’s the equivalent to
around about 4 million of me going into
that landfill every year it’s
unacceptable but we can actually do so
much with those textiles we have the we
have the technology we just don’t have
the money to spend we don’t want to
spend the money on it and their iPhones
really frustrating because I’ve actually
been able I’ve managed to create a whole
business around zero waste textiles so
over to my left there is quite a few
examples of things that I can make and
there are many more one of the one in
the middle that red and black that was
part of my graduate collection so that
was entirely made from manufacturers
offcuts collected from adventurer
Outfitters here in Dunedin I was
privileged enough to be selected to show
at ID and my graduate collection and it
was a really fantastic opportunity to
get my brand in front of everybody else
but really I’m not okay with the fact
that our clothes I just seen is trash
because for me every textile Vokes some
kind of emotion I love textiles and I
have an innate sense to better work with
them but if we’re just gonna trash them
and wear them out so fast and never look
after them and just put them in the
landfill so they can leach out all their
chemicals and dyes and I just you know
like I don’t even know what it’s just
not cool so how do we as a collective
actually make a difference in this area
and there are lots of things we can do
we can shop really consciously and what
that means is second hand second hand we
have an amazing
we’re in Dunedin we have an amazing
second hand shops here they’re just
fantastic we can mend we can mend our
clothing and I have my pants mended them
my socks
I don them and these pants actually came
they’re leftovers from fashion school
here and they’ve formed part of a
collection that I made in 2014 we what
else can we do we can donate we can
clothe swap
we can upcycle we can down cycle and we
can reuse those are just the things that
we can do but we actually really to get
some good change we actually really need
to take it higher than there and it’s
something I’ve been really trying to get
to happen and I’ve managed to make a
difference in this very building which
is for me a really great thing when I
was studying at Polytech that wasn’t a
lot being taught about sustainability in
the fashion course but because I need
wanted to learn that I searched it out
and I found it and I’ve now managed to
get the politic to think a little bit
more especially in their fashion course
they now collect all their leftover
textiles and other people can use them
and they’re trying really hard to do a
whole bunch of other things and I think
that is fantastic in if that’s just one
person doing something then hey one
person doing something is making a
difference and I’m really excited about
that I love it
so that’s actually me but if anyone
wants to hear more about my garments
over there or ask me any more questions
I’m going to be over there and we can
have a check thank you
[Applause]
you
you
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