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Normal to Optimal | Bruno Aregger | TEDxHochschuleLuzern


[Music]
ah my love
what yes I know it’s evening I have to
work you know money money money
hey I’m in hurry I have to do this day
to talk now what hey hold on hold on
Peter what hey stop stop stop
you have to send the file or mail I told
you thousand times I don’t use email
what you like to attend a workshop we’ve
turns out the consulting company are you
crazy
I know how the business Hey
I send you every month money okay so you
have to work just work I am in hurry
okay go to work
okay bye my employees my employees bunch
of idiots
oh my loss hey I love you
let’s be honest by a show of hands how
many of you have found yourself in a
similar situation just like this mr.
fight in winter or have you had any
similar experiences I would say it’s
about 30% 90% of all people and
companies are normal 10% are optimal
different and successful that means that
90% of all people think in limited ways
I would like to show you two ways today
first the normal way with limited
thinking and second the optimal way
without limits
my name is Bruno Eric I’m a speaker and
the preneur all for teacher and Doc van
I would like to show you two ways today
first the normal way but I was also a
long time on the old normal way then I
woke up one day and decided to go
another way the optimal way I served 15
years as a president of an organization
that was also on the normal way by using
the optimal way I developed the largest
federal examination in Switzerland but I
had failures as an entrepreneur and as a
president these failures are important
then without initial failure the optimal
way cannot be found so let’s take a look
a closer look to the first way the
optimal way
we’ve learned that first work heart
second get cash third buy everything you
want and four then be happy but this way
doesn’t work it’s wrong deep in our
heart we know this but it’s just normal
what causes us to stuck in this old
normal way of thinking we’ve trained
ourselves we developed children and
young people in a standard academic
education and what we teach them to have
a happy healthy and successful life
nothing so later the child grows up and
finish their education just the way it
should be the next step should be a
standard safe safe normal career you
know a career that lets them maintain
it’s just normal
Einstein once said insanity is doing the
same thing over and over and over and
over again and expecting different
results
an example of this is people take pills
to help them to sleep and then take
other pills to help them to wake up
unfortunately the most people are stuck
in this old normal way of thinking so
please take a look to the second way
this is the optimal way
in my experience our mind is limitless
the optimal starts with you and the way
you think if you are on the right path
you are breaking boundaries listen to
your heart if you listen to your heart
or inner voice and follow it intuitively
you will be on the right path two or
three weeks ago I teach the class of 17
new startups here at the University of
Lucerne I told them each one of you are
unique there is no other you in the
world what makes you unique is your
origin so when we realize that each one
of us are unique and each one of us has
unique talents and passion that’s create
what I call the good spirit the good
spirit is our inner Drive our voice
which I call the good spirit as passion
and the passion
everybody have passion and have have
this inner drive if you listen to you in
the rise then you will hurt your purpose
each one of us has a purpose this good
spirit subject matter expert and small
and HL groups like yourself will lead
the market that offers you a huge market
opportunity to create your own startup
to give you an idea how this works I’ve
brought you a short guide with three
points
point one from the roots to the fruits I
like to give you this model can be
applied by individuals or companies to
take it and give it out tell other
people about this apple tree model
because it’s very easy it’s natural the
roots are your origin the trunk
represents your talents passions which
will you grow as a person or tree so the
law of nature says from the roots to the
fruits if you take this model and apply
it you will have a happy healthy and
successful life if you really here to
you inner voice and you get ready to
discover your true passions and talents
you will be on the right path on the way
to optimal second be honest since 90% or
more think in limited ways there are
many things and people who like to try
to guide you back to the old normal way
please do not allow this stand up for
yourself be honest please say goodbye to
those people who like to guide you back
to the old normal ways but don’t stop at
say goodbye be confident knowing that
there will be new people who support you
on your way to optimal
point three connect others if each one
of you and others take courage and apply
this model we can create a big change we
can create a change a big impact of our
planet and the next generation if you
using this model and connect and share
with others you will be more and more on
the optimal way so you can choose the
old kick it out normal way or you can
choose new optimal ways the decision is
yours and yours alone please think about
your decision you made today please
think about your origin your talents get
ready to discover your true talents
passions and share it start from your
roots be honest and connect with others
if each one of you and others take more
more the way to optimal we can lead a
happy healthy and successful life the
future depends today or the trees of
tomorrow will be implanted today I wish
you really from my heart a life that we
can lead all together in a happy healthy
and successful life thank you
[Applause]
[Music]
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