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Business School Tips – 4 P’s of Marketing


[Music]
welcome to watchmojo.com today’s
business school bit takes a look at the
4 p’s in marketing take for example this
cell phone what are the four PS of
marketing well the first thing is
product product essentially in this case
would be a wireless cell phone that is
also a PDA as well as an email inbox
which is a pretty handy device the place
well you got to choose where you’re
gonna sell this cell phone right so it
could be a store it could be online it
could be through partnerships for
example this phone could be bundled in
with wireless phone services every month
the third key would be promotion the
best way to reach me the young male
would be perhaps through online
advertising so the way that the
promotional events for this wireless
phones could be through the web or
through a billboard or of course TV
newspaper and prints finally the fourth
key is price price for this is probably
a couple hundred dollars now by playing
with the four PS of marketing marketers
find out how they can get their product
into the consumers hands and that has in
this week’s Business School bid on watch
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