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De Colombia para el mundo | Roland Harper | TEDxCESA


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[Music]
When I arrive in Colombia
I did not know how to speak Spanish three years ago
when I arrived in Colombia three years ago
I did not have much contact
and a lot of money to study
and I always stayed with
one thing
one thing I had did not have many things
but he did have an inhabited thing
I tell you that
ten years before that
I was happy on my bicycle going to the
school
and there
something happened that changed my life
so I’m going out
from my house
on a happy bicycle
and there for me my mom closed the rolas
put on that vest
what a shame to get to school
with that
that was a trauma for me because I
forced because obviously it’s my mom and
he wants to take care
so
I understood something very important there
I wanted to change things generate
a small field
10 that happened at 3 years
ten years later he arrived in Colombia to
finish my studies and I realized
that Bogota
that something is happening in Bogota
spectacular with the bike and I give myself
mind that I can generate a small
change
and that’s where I start to take longer
think about that
will not continue to take more action
people
then a small parenthesis
I arrived without knowing anything of what it was
an obvious sewing machine
I am a political scientist
and ended up making a jacket a
chimba to ride a bike
so how does that happen and that’s what
I want to share with you thanks in
my story
Moving from an idea to a prototype is very
complicated
but the most important thing is to start
and we at this point we started
with something tremendously ugly
the first prototype that we did I have it
I ‘m going to talk about it here is horrible
Happy is cotton because obviously I
I did not know about textile materials
it’s something I’m going to show you
that’s the first prototype that we
allowed to generate $ 130,000 of
sale in less than 2 months
and it’s not a joke it ‘s true that ‘s a
horrible rag but for those lessons
it’s not that it’s a horrible rag
if not
that we have started with something
super ugly and I believe that the message does not
the messages I want to convey is
that the most important thing to undertake is
tear
so be it with a pod I ran a cloth
because today this rag has another
symbolic value
then we went through this horrible rag
we did an integration that is to say an
repetition of prototypes after prototypes
after trial and error prototypes
because when you do not know the best way
to be wrong and to do something a little
best
I delayed with a year and a half doing
it is only testing x
that’s where he plays something very important
the fact of doing things locally in
Colombia is something that changed me
lifetime
and changed life to many social
people because it’s important
take care of the industry potential the
industrial potential that Colombia has
is that to us small entrepreneurs
allows us to go see a small workshop
but I have an idea I think that
it really is special
it really is a valuable idea that could
help another 30 let’s do it then I
I went from workshop to workshop, being
like this horrible rag
and improving improving and improving
thanks to the fabric
Colombian local industrialist I made my
real dream thing that could never have been
to happen in
and other parts of the world
but then once one has
an idea consolidated a prototype since
one can touch
already the jacket was taking shape
as I do to to produce that life
move from an idea to a prototype and
prototype to a product this is the challenge
that they had, I’m very lucky because
it’s not born at the same time as the
crowdfunding that kickstart texas that the
participatory financing what
allows these platforms is that there
a person who publishes a video that
shows many people and those
people have the ability to say
you know roland
your jacket really seems like a
chimba to mount my
from this moment we started to
build confidence trust is something
key
there are 1400 people
they supported me that supported the team that
we are creating saying
that’s a good idea and how they did it
giving me some money and thanks to this
I can put together my first production is
say move from the final prototype to
product
It has been a very complicated process and
I’m going to tell two stories about this
process of the campaign in two months we have
collected $ 130,000 is huge more
silver I could never have imagined
see my account one day
really
in 5 hours we have collected 5000
dollars that was the goal that we
we needed to make 50 jackets 5
for 50 wow jackets
at this time we made 1400
and half the campaign
there was a big problem problem of
trust
We did not have where to make those jackets
we have 60 thousand dollars of orders nor the
a thousand people wait for two jackets and
boom the person that takes us to the
checks yes no
gigantic problem to a big stress
come back and play to do things
locally in bogotá saved us
because because we work with
lafayette textiles we could
receive and we can put them very
easily where our new
provider
in less than a month we were able to adapt to
a gigantic change thanks to the fact
that we do things
locally what I want to say is that
do things locally here in bogota
not only is it cool for the
environment but that is a strength
for a company
we overcome this challenge again and there
when we finally had that amount
of money in an account we had to bring it
to Colombia
then let’s see
the company was formed 15 ago
days
and we’re going to talk to the subjects of the
account we would love to bring
US $ 130,000 to be able to do
jackets to chimba for mount misa
okay
and we go a month and a half to convince
to those people that is like that or not
we are what you can get to
think I know it’s a bit confusing but
but if we really do that the maximum
band of me
we convinced the bank manager not to
we were
drug trafficker is basically
basically to say how it is
and we started working and we surpassed a
new challenge another message that I want to leave
The challenge for entrepreneurs is
spend it solving small problems
like them or big problems but that
is the day to day then they do not have them
before it is not normal to have many
problems when one undertakes is normal
so
all that what I am telling and they are
many happy people and some of the
things more important than me with the
which I stay that campaign of two months
it is the community and the family that we have
created around the same passion that
is the urban psychism then I
I want to show you who these are
people we have a person in berlin
for me it’s fantastic it ‘s amazing to be
in colombia in berlin
opposite the brown part we have a
person in london in france
in roma ‘we have a person in bogotá
if this is what it is when
you know true
in switzerland in new zealand
in the alps those are the people
that give life to the project is thanks to
those people that we could do
our dream come true
the most important thing of all
at the time of undertaking
and I think it’s a good example that
because I when I arrived in Colombia not
I knew how to speak Spanish
When I arrived in Colombia I did not know how to sew
I did not have much money or many
contacts
but if he had good thing
what I had
it is an attitude to generate a change
exponential in this world thank you very much
[Applause]
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[Music]
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