What is Reebok’s Hex Ride?

over the years reebok has paved the way
with innovative technologies such as the
pump the DMX and much more hi welcome to
watchmojo.com i’m ashlee and today we’re
going to take a look every box new
state-of-the-art technology called the
heck’s ride what does hector I’d mean is
the evolution of hexa light and it
refers to the hexagonal shape of the new
cushioning system on our current hex
ride shoes how does it work it plays off
the shape of a hexagon hexagon being one
of the strongest way to shape ratios and
essentially using the compression of the
shape to provide additional cushioning
and energy transfer what sport would
this be ideal for and why hex right
currently is in a running shoe model so
it’s good for moderate to active running
walking but the technology that’s going
to be crossing categories in the back
half of this year into basketball
cross-training how long did it take for
Reebok to come up with the hex ride it
started with hexa light which started in
1989 and since then the idea and
evolution of hex ride it’s about a two
year process from from the idea to
conception to prototyping to actual
implementation and how come they’re so
lightweight we’ve taken out foam out of
the outsole of the shoe and that’s
traditionally where a lot of the weight
comes from by coring out holes in the
outsole of the shoe and replacing it
with ambient air it just makes the shoe
that much more lightweight and why would
this be considered a technology the
actual shape itself the materials used
allow for the cushioning to occur and
therefore big sitter relevant to
innovation and therefore technology