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Top 10 Most Valuable Brands of 2018


who runs the world these companies
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our latest videos for this list we’re
taking a look at forbes 2018 ranking of
the world’s most powerful companies and
valuable brands based on the numbers
number 10 18 t the forbes list was
released in May of 2018 but if it had
been released just a few months later 18
t’s position might have been even higher
that’s because in June multinational
conglomerate 18 T purchased Time Warner
and became Warner Media which
subsequently made it the media and
entertainment company with the highest
revenue in the world it already been the
biggest telecommunications company but
this acquisition will take them to the
next level
Forbes had estimated their brand value
at just over 41 billion even before the
acquisition and that’s nothing to sneeze
at number 9
Toyota most of this list is going to be
dominated by companies that specialize
mainly in tact but there’s one
automotive giant left in the top ten and
that’s Toyota this company which was
started in Japan in 1937 has grown to
become one of the most significant car
manufacturers globally
they’ve championed the marketing of
hybrid electric vehicles which will help
them moving forward as eco-friendly cars
become even more popular in terms of the
ranking of highest revenue Toyota is
ranked sixth in the world having brought
in 265 billion dollars in consolidated
revenue as of 2018 number 8 Disney one
of the most magical companies in the
world is also one of the biggest yep the
creator of all your favorite childhood
movies as well as the happiest place on
earth
is at number 8 on our list over the
years Disney has only continued to grow
acquiring the rights to both Marvel and
Lucasfilm to become one of the most
substantial entertainment companies
around after the Forbes list was created
at the end of July 2018 Disney struck a
deal with 21st Century Fox to merge with
the company for 71 billion dollars
assuming it goes through this
only increased Disney’s value number
seven Samsung you may know Samsung
primarily for their mobile devices but
the more you look around the more
industries you’ll realize Samsung owns a
piece of for example your TV and your
washing machine might very well be
Samsung you might even spot a Samsung
product at the hospital this South
Korean company has a seriously broad
scope and with 320,000 employees
worldwide they’re also a major player in
the jobs game it’s been estimated that
Samsung and its affiliate companies are
responsible for 20% of the value of
South Korea’s stock exchange number 6
coca-cola they’d like to buy the world a
coke or even better have everyone buy
the world a coke around since the late
1800s this brand is definitely one of
the older companies on the Forbes list
you wouldn’t think that a company could
amass a brand value of 57 billion just
on drinks but this one has coca-cola is
of course known for its best-selling
namesake beverage but it’s also the
company behind Fanta sprite Minute Maid
Dasani and Powerade among many others
basically if you’re drinking something
out of a bottle it’s likely coke makes
it number 5
Amazon what started as a humble online
bookseller has risen to become one of
the biggest internet retailers in the
world you can buy just about anything on
Amazon and most people do and the
company has branched out to create its
own exclusive products over the years
with a brand revenue of one hundred and
sixty nine point three billion dollars
Amazon has become the second largest
employer in the US after Walmart and has
actually surpassed Walmart as the
biggest retailer in the country if going
by market capitalization after buying
Whole Foods in 2017 Amazon increased its
power even more number four Facebook for
the last decade or more we just haven’t
been able to shake this social media
network even if you’re too cool for
Facebook now you surely remember a time
when it was the primary way you
interacted with your friends and family
online it should come as no surprise
then but this company has come a long
way since it was started in 2004 for
Harvard students it now owns Instagram
and whatsapp as well making its social
media reach even more significant and if
you think that face
glory days are behind us keep in mind
that they still have 2.2 billion monthly
active users number 3 Microsoft with
arms in both software and hardware this
tech giant is hard to beat started of
course by Bill Gates and the late Paul
Allen in the 1970s by the mid 80s
Microsoft had come to be the first name
in personal computers which were only
slowly beginning to gain traction today
the company has a brand value of over
100 billion dollars according to Forbes
and since 2014 when Satya Nadella became
the CEO Microsoft stock has only
continued to rise with a renewed focus
on cloud computing of a device creation
number to Google Google entered our
lives relatively recently all things
considered but now we can’t imagine
where we’d be without it first it was
the search engine but now it’s the
browser we use it’s where we keep our
emails and do our covert 9 to 5 G
chatting create our spreadsheets
documents and calendars it’s even where
we find our maps that’s before even
mentioning Android and api’s and all the
hardware that Google has created with a
brand value of 132 billion dollars it’s
hard to see this company taking a slump
anytime soon number 1 Apple who else
could be number one many of you are
probably watching this video on an Apple
device Apple has undeniably
revolutionized the way we live our lives
on a day to day basis so it makes sense
that they’re the number one company out
there by most metrics they’re miles
ahead of the competition with a brand
value of 182 billion dollars and their
brand revenue is more than double that
of Microsoft’s in late 2018 in fact
Apple became the first public American
company to be considered to have a value
of over 1 trillion dollars who do you
think has the strongest brand vote in
the comments and we might just make a
video about it do you agree with our
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