hi welcome to watchmojo.com I’m your
host Ashley and if you’re looking for
new Footwear with a little bit of edge
Reebok has just that they have
everything from colorful high tops to
the pump technology can you tell us a
little bit about the new collection for
the Freestyle definitely what we started
this year for spring we’ve come out with
is now a world tour pack in the
Freestyle high freestyle high is one of
the more popular shoes in women’s sport
culture now we’ve come out with two
shoes one is the Tokyo and one is the
free style Paris one of them’s mapping
the Tokyo subway system and the other
one’s mapping kind of the Paris culture
built into a freestyle shoe any new
technology for the freestyle no the
Freestyle is just an upper with
synthetic leather with a full base foam
it was conceptualized as an aerobic shoe
in the mid 80s but now it’s kind of gone
a little bit more with the freestyle
kind of another thing work
Reeboks kind of implementing the the
fashion meets function you tell us a
little bit about the men’s sport culture
collection as you can see the men’s
sport culture wall definitely reflects a
lot of bright color a lot of pop getting
ready for spring/summer once again men
are tending to lean towards a lot of
brighter colors it’s not the standard
conservative shoe for men anymore we’ve
definitely branched out and got
ourselves some great silhouettes they
support cultural wall what it does is it
takes older silhouettes of footwear that
were used in the mid 80s as actual
function running shoes and kind of
taking that base of the shoe right now
and created a sport culture fashion shoe
and since it’s called sport culture a
sport meaning more technology than the
women’s definitely well one thing that
would Reebok definitely is done is we
haven’t left out the whole technology
part of the shoe as you can see a hex
light was definitely a huge technology
for Reebok in the in the 80s so right
now we’ve still incorporated the
cushioning in the shoe so not only is it
a fashion shoe that looks great at the
same time it also feels great on the
feet the Reebok pump was conceptualized
in 1989 a huge huge impact on the sport
world and at the same time we’ve
incorporated into a lot of our fashion
shoes giving it that retro feel but
still with that functionality in the
shoe at the same time you tell us a
little bit about the new men’s
collection for lifestyle
definitely well we’ve done this season
right now coming for spring is we’ve
brought back the pump ring backpack what
it does is it takes all the old pump
shoes from the late 80s and early 90s
and bringing them back and a lot of new
funky pop colors keeping it fresh and
also keeping it a little bit
natura at the same time this is one of
the models that we carry right here it’s
exclusive to us it’s called the court
victory pump elephant so what the pump
does is it’s an airbag built into the
tongue of the shoe giving it more of a
custom fit Reebok has always been about
custom fit in our Footwear and we like
to keep that program going through all
the way to the footwear that you see now
you tell us a little bit about Reeboks
new running line what we’ve done this
year is we’ve taken a lot of the popular
colors that we have from the footwear
and incorporated into our running line
always keeping consistent with that
Custom Fit from Reebok come up with a
new technology in our footwork called
kfs kinetic fit system as you can see
it’s an elastic built it’s an elastic
material built into the forefoot of the
shoe therefore once again creating a
little bit more of a custom fit also to
go along with the DMX foam cushioning
and heel and forefoot of the shoe which
gives a great absorption of impact on
the foot and also protects the feet
because feet are very very important it
always starts with the feet up
host Ashley and if you’re looking for
new Footwear with a little bit of edge
Reebok has just that they have
everything from colorful high tops to
the pump technology can you tell us a
little bit about the new collection for
the Freestyle definitely what we started
this year for spring we’ve come out with
is now a world tour pack in the
Freestyle high freestyle high is one of
the more popular shoes in women’s sport
culture now we’ve come out with two
shoes one is the Tokyo and one is the
free style Paris one of them’s mapping
the Tokyo subway system and the other
one’s mapping kind of the Paris culture
built into a freestyle shoe any new
technology for the freestyle no the
Freestyle is just an upper with
synthetic leather with a full base foam
it was conceptualized as an aerobic shoe
in the mid 80s but now it’s kind of gone
a little bit more with the freestyle
kind of another thing work
Reeboks kind of implementing the the
fashion meets function you tell us a
little bit about the men’s sport culture
collection as you can see the men’s
sport culture wall definitely reflects a
lot of bright color a lot of pop getting
ready for spring/summer once again men
are tending to lean towards a lot of
brighter colors it’s not the standard
conservative shoe for men anymore we’ve
definitely branched out and got
ourselves some great silhouettes they
support cultural wall what it does is it
takes older silhouettes of footwear that
were used in the mid 80s as actual
function running shoes and kind of
taking that base of the shoe right now
and created a sport culture fashion shoe
and since it’s called sport culture a
sport meaning more technology than the
women’s definitely well one thing that
would Reebok definitely is done is we
haven’t left out the whole technology
part of the shoe as you can see a hex
light was definitely a huge technology
for Reebok in the in the 80s so right
now we’ve still incorporated the
cushioning in the shoe so not only is it
a fashion shoe that looks great at the
same time it also feels great on the
feet the Reebok pump was conceptualized
in 1989 a huge huge impact on the sport
world and at the same time we’ve
incorporated into a lot of our fashion
shoes giving it that retro feel but
still with that functionality in the
shoe at the same time you tell us a
little bit about the new men’s
collection for lifestyle
definitely well we’ve done this season
right now coming for spring is we’ve
brought back the pump ring backpack what
it does is it takes all the old pump
shoes from the late 80s and early 90s
and bringing them back and a lot of new
funky pop colors keeping it fresh and
also keeping it a little bit
natura at the same time this is one of
the models that we carry right here it’s
exclusive to us it’s called the court
victory pump elephant so what the pump
does is it’s an airbag built into the
tongue of the shoe giving it more of a
custom fit Reebok has always been about
custom fit in our Footwear and we like
to keep that program going through all
the way to the footwear that you see now
you tell us a little bit about Reeboks
new running line what we’ve done this
year is we’ve taken a lot of the popular
colors that we have from the footwear
and incorporated into our running line
always keeping consistent with that
Custom Fit from Reebok come up with a
new technology in our footwork called
kfs kinetic fit system as you can see
it’s an elastic built it’s an elastic
material built into the forefoot of the
shoe therefore once again creating a
little bit more of a custom fit also to
go along with the DMX foam cushioning
and heel and forefoot of the shoe which
gives a great absorption of impact on
the foot and also protects the feet
because feet are very very important it
always starts with the feet up
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