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Estée Lauder Profile: Women with Mojo Series


born Josephine Esther Mentzer on July
first 1906 Estee Lauder was the daughter
of Hungarian Jewish immigrants she was
born in Queens New York and she started
her enterprise by selling skin creams
concocted by her uncle a chemist Estee
Lauder was the founder of estee lauder
incorporated which her and her husband
Joseph Lauder created in 1946 when they
first began they only had four products
including skin lotion and sting
cleansers things of that sort but now
they had considered the pioneering
cosmetic company in 1960 the company
went international it first established
a presence in London England at the
department store Harrods and then only a
year later they went to Hong Kong China
in 1964 they delved into the men’s
market where they started creating
Aramus incorporated which produced
grooming products and skin cleansers for
men in 1967 este louder was rewarded for
efforts by being named one of the ten
most outstanding women in business in
the United States by business and
financial editors only a year later she
was given the spirit of achievement
award by the Albert Einstein College of
Medicine in 1981 the company achieved
another breakthrough having its products
sold in the Soviet Union and even later
in 1998 Time magazine released the 20
most influential business geniuses of
the 20th century Estee Lauder was the
only woman to make this list she also
later on received the presidential medal
of freedom she died in Manhattan at the
age of 97
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