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10 Apple Music Facts – WMNews Ep. 35


Apple has tried their hand with in
almost every field of modern-day media
and Technology and as of jun 2015
they’ve stepped foot into a new one
welcome to watchmojo.com a’n’t we’re
counting down 10 crucial facts you
should know about Apple music number 10
what’s the difference between Apple
music and iTunes itunes this cool
software that helps me manage all my
music right here on the ibook or
wherever i go on january 9th 2001 Apple
revolutionized the music listening
experience with the release of iTunes
one point 0 on june thirtieth 2015 they
shook things up for a second time with
the release of Apple music but itunes
and Apple music are not simply two
versions of the same thing iTunes was
and is all about digitalizing music
making the traditional CD collection and
eternally and easily accessible thing
iTunes digital downloads enabled users
to keep hundreds and thousands of tracks
within one small practical device and it
will continue to offer that exact same
service however Apple music is concerned
with online streaming and with charging
users a monthly subscription rate to do
so rather than the individual download
charges of iTunes whereas with itunes
users only have access to the tracks and
albums that they have digitally bought
and owned Apple music subscribers have
access to over 30 million tunes despite
never explicitly owning a single one of
them number 9 how much does Apple music
cost Apple music offers two basic
subscription packages a single
subscription will cost the user 999 a
month while a family or group plan of up
to six people will cost 1499 a month
Apple is also offering a three month
trial period for free after which users
choose whether to opt out of the service
or to allow the monthly fees to be
charged subscription grants users
exclusive access to a music library of
over 30 million
however there are some elements of apple
music that are available to
non-subscribers as well the radio
services including the flagship 24-hour
station beats one are accessible to
anyone with a device that supports the
Apple music app regardless of whether or
not you’ve actually signed up number
eight how will artists be paid Apple has
pledged to share 70 1.5% of Apple music
revenue with music owners in the United
States with that figure set to rise to
about seventy-three percent outside of
the US that’s a slightly higher
percentage than those given by similar
music streaming services because the
initial idea was that an increased
general payout would compensate for
Apple’s plan to pay zero royalties
during the opening three months trial
period however since the unveiling of
Apple music the trial period concept has
generated enough controversy for Apple
to make a u-turn in favor of the record
companies and rights holders a paper
stream royalty will now be handed out
during those first three months number
seven what are the main features of
Apple music Apple keeps up with its
competitors by offering standard
streaming features such as offline
playback and the ability to share your
own playlists with other users however
it helps to rise above the competition
with its more unique elements the
connect tab is one such feature
generating significant interest both pre
and post launch providing a social media
platform through which artists can
interact with their followers it
provides a casual link between both
parties allowing even lesser-known acts
to establish an apple music fan base the
aforementioned beats 1 radio station is
also operating as a major poll boasting
internationally famous DJs such as
station opener Zane Lowe formerly of the
BBC beats 1 rolls with the tagline
worldwide always on which as Apple music
attempts to provide an all-encompassing
music experience could become an early
slogan for the entire product number 6
what makes Apple music special with this
streaming service Apple has stepped away
from a recent industry tendency to rely
solely on computer algorithms and
cannock Lee sorted content in favor of
adding human curation to the mix the
company has employees working within
every country and within every genre to
ensure that Apple music suggestions and
playlists are accurate and up-to-date
there are suggestions that these human
editors could become the DJ’s of the
future inviting users to try out new
music based on their existing taste
while the reliance on human curation
might be seen as one of Apple music’s
biggest Gamble’s the company is more
than confident with their approach the
apple website reads quote curation is
the soul of every playlist created on
Apple music explaining that quote Apple
has hired the most talented music
experts from around the world dedicated
to creating the perfect playlists based
on your preferences additionally if
direct human curation isn’t quite enough
users can also ask Siri to swiftly sift
through content number 5 what was the
controversy surrounding Apple music
Apple music made headlines in jun 2015
for the wrong reasons after the service
came under fire for its initial plans to
withhold royalties during the opening
three month trial period a financial hit
navigable enough for global superstar
acts it could have severely hurt smaller
less established performers UK
independent record label Beggars Group
criticised the plans pointing out the
struggle to quote CY rights owners and
artists should bear this aspect of
apples customer acquisition costs before
the situation came to a head thanks to
Taylor Swift
the bad blood singer took to tumblr
writing an open letter to Apple
criticizing their latest call Swift
began by underlining her respect for
Apple referring to quote the truly
ingenious minds that have created a
legacy based on innovation and pushing
the right boundaries before imploring
them to rethink their free trial policy
quote we don’t ask you for free iPhones
she wrote please don’t ask us to provide
you with our music for no compensation
Apple executive Eddy Cue was quick to
respond to Swift assuring the singer and
everybody else that royalties would in
fact be paid during the trial period we
hear you q tweeted before drawing a line
under the matter and declaring that all
artists will get paid number four who is
Apple music’s top competitor the biggest
rival to Apple music has to be Spotify
launched in october two thousand eight
Spotify is a firmly established music
streaming service with over 75 million
active users as of jun 2015 20 million
of whom are paying subscribers perhaps
the biggest challenge that Apple faces
is convincing those Spotify users to
migrate over to Apple music a process
that will take a lot of time and effort
for those especially invested in the
former product it isn’t just Spotify
that Apple must contend with however
Google Play offers it’s all access
streaming service running alongside an
iTunes esque online music store while
the likes of Pandora rdio and Amazon
Prime music I’ll chip at least a little
bit away from the overall market number
three are there free alternatives to
Apple music as with almost all forms of
media within the digital age there are
free alternatives to Apple music
historically Napster and then limewire
led the way for music piracy before
Swedish company the Pirate Bay took the
wheel throughout the 2000s there remain
opportunities to download music
illegally online for those who look hard
enough but the practice is less common
now than it was ten years ago Apple
music enters into the market at a time
when the primary focus centers around
the idea of streaming and how to do so
while maintaining the balance between
industry fairness
and user affordability Spotify itself
offers a free shuffle service broken up
but paid for by ads number two what are
the reviews of Apple music early reviews
of the service were less triumphant and
more tentative with the overall feeling
being that the extent of Apple music
success will be felt after its first few
months a Mashable review remembers
apples previous attempt to combine
social media and music musing quote it
was called ping and it was an
unmitigated failure in reference to the
company’s 2010 attempt at music oriented
social networking which ended up a spam
Laden disaster Business Insider UK
concludes that quote Apple is not
necessarily a major threat to Spotify
but refuses to rule out the possibility
that it will become so the general
response is mixed but not in the sense
that people either love Apple music or
hate it instead there are questions over
whether the service was entirely needed
given the similar products already in
existence features such as the connect
tab and beats one are what Apple music
is hoping will set it apart but
questions remain as to whether they
raised the bar enough number one will
Apple music succeed a relative late
comer to the music streaming party Apple
has proven time and again that their
ventures can and often do succeed the
company has sold over half a billion
iPhones iPads and iPods worldwide on to
which Apple music appears automatically
with devices who get the iOS 8.4 update
and they have around 800 million itunes
accounts on file already all of which
can be synced alongside the users new
Apple music library the Foundation’s
have been laid exceptionally firmly to
ensure Apple’s latest app succeeds
regardless of the controversial
circumstances involved Apple has already
made direct constructive contact with
the musicians upon which the entire
product relies via Taylor Swift
early signs indicate that Apple music is
pleasing all parties eventually it just
remains to be seen whether that
happiness will become a long-term
arrangement or just a new and novel
short-term fling did these facts
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