Press "Enter" to skip to content

Why Do I Love Campaigning Even Though I’m Exhausted? | Colleen Martin | TEDxHelena


my name is Colleen martin and i am here

today to talk through why do i love

campaigning even though the work is so

exhausting so i want to before i jump

right in give you a little bit of

background of who I am and how I even

got into politics so I do not come from

a political family whatsoever I was born

and raised in the northwest suburbs of

Chicago so our big claim to fame these

days is the Chicago Cubs winning the

2016 World Series I have never been more

excited to say that I am from Chicago

and that i am a Cubs fan because after a

hundred and eight years of not winning

it is very fun to be a winner ever so

that is basically the extent of my

Chicago blood when I say I’m from the

Chicagoland area I did grow up a full 25

miles outside of the city center and so

I think a lot of my upbringing really

helped shape the way that I’ve you ideas

and the way that I’ve you people in as a

part the way I view politics so I’m the

oldest of four children but nobody in my

immediate family or my extended family

maybe two or three identify with the

same political party as I do so it’s a

heated debate every Thanksgiving every

Christmas me versus maybe by like 20

cousins aunts and uncles but it is a lot

of fun and it challenges me to take

ownership of what I think and why I

think that and I would say that it first

began when I was in college I went to

Baylor University in Waco Texas and when

I went to college I had no intention of

majoring in political science it’s not

that I wasn’t interested in it it just

wasn’t on my radar so when I was a

sophomore everyone at the university is

required to take a course in American

constitutional development so i sat in

second row in that course and I fell in

love with the material I think it helped

that our professors were married to one

another they taught the class jointly so

they created the most engaging and

meaningful course for me we studied

everything from the separation of powers

to monumental Supreme Court cases all

the way to voting

rights and it was the voting rights

stuff that really really stuck with me I

fell in love with the material I fell in

love with the content and it was then

that I decided okay this is something

that I want to pursue not only with my

major but also as a career so we can

fast forward all the way through college

to a graduation day when I was looking

for my first job up to that point I had

only taken internships obviously I

wasn’t really qualified to do much other

than help file papers help schedule all

kinds of little stuff so I had very

normal work hours as an intern I went in

for three days worked from eight to five

close the books got to go home at the

end of the day so when I applied to work

on my first political campaign after

graduation I was in for a world of shock

for what it actually entailed the hours

were way longer than i had dissipated

the work was much harder than i had ever

anticipated and I never planned to go

into fundraising I had a political

science major i thought i was going to

change the world with policy and ideas

and all this different stuff when that’s

not really the reality of how it happens

so the first job that I accepted was

this campaign for an individual who

lived in illinois and we worked our

butts off i was hired to do something

called call time the manager so i assume

all of you are not campaign savvy with

all the lingo and the titles I’m going

to do my best job to break it down for

you so I was in the fundraising

department and fundraising is kind of

like the engine of the campaign we don’t

we’re not really seen we’re not really

heard a lot of the time but what we do

is make sure that our candidate has

enough money to get the message out so

whether that’s through the mailers you

get in the end in your inboxes or your

snail mail mail boxes or whether that’s

the ads that you see on TV or just basic

field program so when people knock doors

on your house sort of talk talk to you

about what candidate you support why you

support them that’s all funded through

fundraising and a majority of the money

in the most effective way to raise money

is through what we call call time where

it is your call time manager what

was myself and your candidate sitting in

a room with binders of information

people their phone number their address

how much they’ve given two different

candidates in the past which sounds

creepy but it’s all public information

it’s all available on the Federal

Election Commission the FEC website so

if any of you have ever donated to a

candidate and you have given two hundred

or more dollars in one election cycle

your information is publicly available

so it was my job to research those folks

and to figure out who was best for our

candidate to call and ask for money so

most days I would go into the office you

know eight am ready to work hard

candidate would come in 9am we would sit

down and dial together for seven hours

it was exhausting he would then go home

I would have an hour to do all of my

data entry and then prep for the next

day’s calls so I left the office most

day probably around eight pm and if it

was earlier I brought the work home with

me to prep for the next day so coming

from looking at that perspective

compared to the intern jobs I really had

no idea what I was getting involved in

but I loved that work I loved the

campaign I love the idea that I was

helping propel a candidate and a cause

that I was passionate about so fast

forward to November of 2012 and we won

it was so so fun and everything that we

had been working towards was realized so

if you would have asked me in 2012 your

work is exhausting why do you love

campaigning I would have been able to

say well because we got somebody elected

to Congress it’s awesome the values and

the ideas that we have been fighting for

are all now realized I thought I was

making a difference through my work

through getting somebody elected that

was how I viewed that question at first

so fast forward to another congressional

race that I did where we weren’t as

lucky and in this role instead of the

call time manager I was actually the

finance director so I was in charge of

employees who did all of the work and it

was my strategy that was getting us to

raise this you know million plus 2

million dollar number that we thought we

would need to be effective

so while we did raise all of that money

I had never put more time and effort

into a program it was the first time I

had ever done something like that so I

would spend hours at my computer

figuring out shoot this event

underperformed how are we going to make

that up through online money here how

are we going to make that up through

direct mail when we send solicitations

to individuals mailboxes and ask for

contributions that way and how can I

bolster this call time number so all of

that came together Election Day rolls

around and we lost so I was faced with

this same question why am I campaigning

and I’m exhausted more so than ever

before because I’ve had more ownership

in this program than I ever had before

and I did not have an answer if someone

asked me why do you like doing this why

are you so excited why are you committed

to this work it was only the exhaustion

that was speaking through after that

race so that made me think okay maybe I

need to approach this question

differently maybe I need to start

looking from a different lens if this is

the work that I want to continue to do

your first loss does that it’s really

sobering it’s really you have all these

ideals and these things that you’re

fighting for and when they don’t happen

it makes the 12 plus our days seem very

miniscule in the grand scheme of things

it makes the work feel very belittled

almost like I poured my heart soul and

energy into this candidate or cause and

what we wanted to happen didn’t happen

so how could i reconcile the idea that

my work was still valuable when I wasn’t

getting the outcome that I wanted so

then I looked at a question the question

a different way I thought well what if

the value of the work that I’m doing

isn’t determined by my outcome and I

think that if I had this mindset back in

2012 and then so on and so forth when I

won different races or lost different

races the value of what I was doing

wouldn’t necessarily be determined by

something that I at the end of the day

don’t have control of the electorate

control the people have control I can

raise as much money as humanly possible

I can help the campaign put best put

forth the best message is humanly

possible but if it’s not resonating with

everybody that’s an outcome I can’t

necessarily control so I started to look

into the idea of value what is valuable

how do we define value and I came across

this book by a gentleman named dr.

Martin Seligman he’s a psychologist he

really focuses a lot on positive

psychology and the way that he was able

to articulate a lot of what I was

feeling it just was like a light bulb

went on I knew then that I was letting

my value and the value of the work that

we were doing be determined by a

favorable outcome and that is when the

question why am I campaigning even

though I’m so exhausted was sort of

flipped on its head for me it wasn’t

necessarily why am I doing this as much

as it was regardless of the outcome I am

propelled to do this so there’s I mean

value we can talk about value it’s

pretty vague everybody has different

ideas of what is valuable to them or

what isn’t but it was this book flourish

by dr. Seligmann that helps put it in

perspective for me so he talks about two

things he talks about achievement and he

talks about meaning and through those

two items achievement and meaning i

really be able to see through his words

what i had been feeling so when it comes

to achievement he talks about becoming

excellent at something so for me I knew

I had personal achievement I was an

excellent fundraiser over the course of

them from twenty eleven to twenty

sixteen collectively I’ve raised more

than 15 million dollars for candidates

and causes I know I’m good at what I do

I can outrace any goal that’s up before

me I have good strategy I know I’m

competent that’s personal achievement

that work is valuable and then meaning

is what i am doing making the world a

better

place or making my community a better

place and this is the part that got me

stuck on the outcome because I’m

thinking well know if my work doesn’t

get done if what I’m hoping to

accomplish isn’t realized then know the

meaning is useless and then I think

that’s when my brain put this whole

puzzle piece together that the value of

my work helps to determine the meaning

so my ideals and the things that I’m

committed to and the things that I want

to fight for as a person give my work

meaning even if they aren’t realized

through an election so all that to say

in any work that you guys do whether my

fiance is a teacher and so he and I have

had a couple conversations along this

line along these lines were it’s a

little bit universally applicable he can

prepare for as much content to set up

students to succeed but he can’t control

whether or not they do the work he can’t

control whether they turn in their

homework study for their papers so

inevitably he might have a few students

every year or semester that don’t make a

passing grade that’s not the outcome he

was shooting for you don’t want your

students to fail but at the end of the

day you can’t let somebody else and the

way they impact your work determine your

outcome and so when for me in political

campaigns it’s the same situation I

can’t let what the electorate decides

determine the value of my work I have to

give it meaning on my own because I

believe what I am doing by fighting for

the ideas that I believe in and helping

that be realized in candidates that I

want to support brings purpose value and

it helps beat the outcome so I guess my

last point for you I’ll to consider

today is how do you find your work

valuable what do you determine as

valuable and if the outcome that you

want isn’t realized how do you make sure

that the measure of your success isn’t

determined by that but it’s determined

by what you have achieved and the

meaning that you are bringing to your community so thanks

Please follow and like us: