
Tom to be picture-perfect but it seems
fun suddenly are you we shocked who
so unreal
paint the picture because this is meant
my head that song higher was part of my
2013 album
actually my debut album
and it can easily be a soundtrack to a
movie the movie produced and directed by
it will be a movie that focuses on
navigating an industry where the
opportunities are more for my male
colleagues
I sit down and have conversations with
these colleagues both male and female
and we talked about the different
challenges in our industry but strangely
there’s a need to always address
welcomed the elephant in the room which
is male domination but while everybody’s
having this conversation the only thing
I’m thinking about is the weather
forecast ladies and gentlemen look at
this beautiful art right here no don’t
look at me
really look up at the ceiling or you can
see our beautiful clouds right so think
if for any reason it starts raining here
now with the rainfall equally on all of
us or if that’s something that I
sufficiently need to do – you know um
what’s the word to protect me from the
harsh conditions of the weather because
I’m female
well back to my movie and the plot the
plot will be epic
work ethic I am the first child of my
mother baiz girl and growing up my mom
did something that used to annoy me so
bad
every single house we went to she will
mention that she finds the place where
they land in front of us that’s auntie –
who don’t we farm what a deal and was
her owner or what I did or not the land
gave her permission to use it just be
sure that we are growing young cassava
corn pepper is Venini
and you know I remember one time let me
give you guys this juice I remember one
time my brothers were five kids and one
time my brothers and I we went to this
uncompleted building and you know that
when building that computer you always
have sand in front of it so we all
climbed up I noticed my brothers were
playing and they would jump from the
fast start putting down to the sand and
I said oh yeah I believe one do ya and I
did mine and my team landed on my knee
so my neck was like this and I walked
home and guess what no yellow marker for
did she beats me what happened to the
other guy what is what do not know that
I learned I learned to multitask
I learned to manage my time and I
learned responsibility
I learned to understand the business
that I mean not understanding the
business that you’re in is like living
in a five bedroom apartment that is
Holland’s which loves Riya partment
swimming pool balcony I invite you guys
every Thursday with you there’s a boy
squatters where you only live in the
boys quarter why because you are not
informing yourself I want to live in a
five bedroom apartment with all the
lodger and probably have the helipad if
you understand Legos heck am traffic so
you know that if I need to get to the
next destination I have my helicopter to
take me reach galloping but to get that
stage I understand that I have to inform
myself about my business what does the
law say about my business how do I
expand my reach what are the platforms
that help me as a female singer a singer
and also I realized that one thing that
I’ve over the years done is moved from
being just a creative to a business
another thing she taught me was
consistency consistency is boring am i
lying I beat this on you about watching
me like television am i lying doing
something every day can be boring but it
is important because in consistently
doing it you have no idea let me tell
you a story in 2013 when that album came
out I was nominated for categories the
world music awards but that’s not the
cocoa the cocoa world
I was grossing up to 30 to 40 million
now every year from endorsements but
guess what
it stopped
why because company had started looking
for different ways to spend less and
achieve more so what happens to someone
like YJ who is an entertainer but
doesn’t have as much endorsements and I
thought about an idea I had a whatsapp
group for my fans
now that way I connect with them I have
over 2,000 fans in my water I take it to
a company and tell them I can sell you
this product firsthand to 2,000 people
what had that made me it has shifted me
from just being a musician to being the
solution when there’s an Eaton
voila now can all these things guarantee
success what is success this success me
you know having a lot of money how is it
measured is it by the number of albums
that I have is it by keeps I’m able to
give the number of hit songs yes oh and
the designer shoe and all of that is a
follow but success is truly adding value
what is your core value why you here
what do you represent why should I
remember you a second time
what impression have you made why do I
need your services competition is in
this country why should I come back to
you why would you call YJ to perform a
second time
excellence making sure that I know what
the need is and I provide that meat
ladies and gentlemen I have worked with
the team of people for over five years
and they’ve taught me some of the
greatest things about success that as
much as I’d love the money and all the
accolades that come with it I also want
to be part of the change and I
understand that I have to work with what
I have
so here’s the scenario a lot of young
people come to me why I can sing I can
do this I can do that but the thing is I
may not happen to someone but I
understand that these things my mom
taught me has made my face and my name
equity so what do I do
I partner with organization I have an
organization called what a safe house
and what we do is every quarter we
partner with another organization to use
this equity which is watching to drive
the narrative I have worked with the
unit UN as a one about other United
Nations it is ambassador walked with one
campaign which is owned by Bono and the
last one we did was we tried to get 1%
of our consolidated revenue funds to be
implemented in the 2018 budget for
primary health care system and guess
what we got it so finally I would not
ask what how I’ve been a success in a
male-dominated industry I’ll tell you
because my focus is leadership and there
are three things that a leader is
concerned about ladies and gentlemen a
leader is focused on providing
inspiration
Alida sells aspiration and finally a
leader talks solution I hope I’ve not
been able to confuse you but Rita rate
that the only reason why I’m standing
here today is because I understand that
I am the solution to the problem thank you
fun suddenly are you we shocked who
so unreal
paint the picture because this is meant
my head that song higher was part of my
2013 album
actually my debut album
and it can easily be a soundtrack to a
movie the movie produced and directed by
it will be a movie that focuses on
navigating an industry where the
opportunities are more for my male
colleagues
I sit down and have conversations with
these colleagues both male and female
and we talked about the different
challenges in our industry but strangely
there’s a need to always address
welcomed the elephant in the room which
is male domination but while everybody’s
having this conversation the only thing
I’m thinking about is the weather
forecast ladies and gentlemen look at
this beautiful art right here no don’t
look at me
really look up at the ceiling or you can
see our beautiful clouds right so think
if for any reason it starts raining here
now with the rainfall equally on all of
us or if that’s something that I
sufficiently need to do – you know um
what’s the word to protect me from the
harsh conditions of the weather because
I’m female
well back to my movie and the plot the
plot will be epic
work ethic I am the first child of my
mother baiz girl and growing up my mom
did something that used to annoy me so
bad
every single house we went to she will
mention that she finds the place where
they land in front of us that’s auntie –
who don’t we farm what a deal and was
her owner or what I did or not the land
gave her permission to use it just be
sure that we are growing young cassava
corn pepper is Venini
and you know I remember one time let me
give you guys this juice I remember one
time my brothers were five kids and one
time my brothers and I we went to this
uncompleted building and you know that
when building that computer you always
have sand in front of it so we all
climbed up I noticed my brothers were
playing and they would jump from the
fast start putting down to the sand and
I said oh yeah I believe one do ya and I
did mine and my team landed on my knee
so my neck was like this and I walked
home and guess what no yellow marker for
did she beats me what happened to the
other guy what is what do not know that
I learned I learned to multitask
I learned to manage my time and I
learned responsibility
I learned to understand the business
that I mean not understanding the
business that you’re in is like living
in a five bedroom apartment that is
Holland’s which loves Riya partment
swimming pool balcony I invite you guys
every Thursday with you there’s a boy
squatters where you only live in the
boys quarter why because you are not
informing yourself I want to live in a
five bedroom apartment with all the
lodger and probably have the helipad if
you understand Legos heck am traffic so
you know that if I need to get to the
next destination I have my helicopter to
take me reach galloping but to get that
stage I understand that I have to inform
myself about my business what does the
law say about my business how do I
expand my reach what are the platforms
that help me as a female singer a singer
and also I realized that one thing that
I’ve over the years done is moved from
being just a creative to a business
another thing she taught me was
consistency consistency is boring am i
lying I beat this on you about watching
me like television am i lying doing
something every day can be boring but it
is important because in consistently
doing it you have no idea let me tell
you a story in 2013 when that album came
out I was nominated for categories the
world music awards but that’s not the
cocoa the cocoa world
I was grossing up to 30 to 40 million
now every year from endorsements but
guess what
it stopped
why because company had started looking
for different ways to spend less and
achieve more so what happens to someone
like YJ who is an entertainer but
doesn’t have as much endorsements and I
thought about an idea I had a whatsapp
group for my fans
now that way I connect with them I have
over 2,000 fans in my water I take it to
a company and tell them I can sell you
this product firsthand to 2,000 people
what had that made me it has shifted me
from just being a musician to being the
solution when there’s an Eaton
voila now can all these things guarantee
success what is success this success me
you know having a lot of money how is it
measured is it by the number of albums
that I have is it by keeps I’m able to
give the number of hit songs yes oh and
the designer shoe and all of that is a
follow but success is truly adding value
what is your core value why you here
what do you represent why should I
remember you a second time
what impression have you made why do I
need your services competition is in
this country why should I come back to
you why would you call YJ to perform a
second time
excellence making sure that I know what
the need is and I provide that meat
ladies and gentlemen I have worked with
the team of people for over five years
and they’ve taught me some of the
greatest things about success that as
much as I’d love the money and all the
accolades that come with it I also want
to be part of the change and I
understand that I have to work with what
I have
so here’s the scenario a lot of young
people come to me why I can sing I can
do this I can do that but the thing is I
may not happen to someone but I
understand that these things my mom
taught me has made my face and my name
equity so what do I do
I partner with organization I have an
organization called what a safe house
and what we do is every quarter we
partner with another organization to use
this equity which is watching to drive
the narrative I have worked with the
unit UN as a one about other United
Nations it is ambassador walked with one
campaign which is owned by Bono and the
last one we did was we tried to get 1%
of our consolidated revenue funds to be
implemented in the 2018 budget for
primary health care system and guess
what we got it so finally I would not
ask what how I’ve been a success in a
male-dominated industry I’ll tell you
because my focus is leadership and there
are three things that a leader is
concerned about ladies and gentlemen a
leader is focused on providing
inspiration
Alida sells aspiration and finally a
leader talks solution I hope I’ve not
been able to confuse you but Rita rate
that the only reason why I’m standing
here today is because I understand that
I am the solution to the problem thank you
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