
following the rules or questioning them
what’s the best way to achieve success
for many years I believe with all my
heart that I can achieve success only by
following the rules however something
happened that changed the way I see
success and the search for excellence I
discovered in my research a unique
mindset for success that I’m going to
share with you today it can be used by
anyone and this is how my story starts
after moving from Israel to America in
almost every other meeting people asked
us the same question what’s the secret
to the success of so many Israeli based
other companies I never really knew the
answer so I would always just reply
it’s the hummus now Israel is a small
country I think there are some zip code
here that are larger than Israel it size
is only 5% of the size of California yet
it is known as the spell depression and
has the third most companies listed on
I’m a researcher and after I study the
connection between audacity and success
and for over three years I’ve been
researching together with my partner
hundreds of successful Israeli
entrepreneurs in our research we wanted
to discover the powerful mindset that
makes Israeli entrepreneurs so
innovative we looked forward pattern
that others can learn a news also we had
a feeling that this worth thinking might
exist in other countries so we expanded
our study to include more successful
entrepreneurs globally and it was
interesting as we analyzed the day
we discovered that many successful
global entrepreneurs have the same
mindset it’s Israeli one now my passion
is to share this unique mindset with
people from all over the world we all
want to be successful right so let’s see
in a research we discovered three main
patterns that these entrepreneurs had in
common the first is challenging the
status quo these successful
entrepreneurs are independent thinkers
who rely on the gut and intuition they
are not afraid to ask questions such as
why does it have to be this way why
can’t we do it differently and no matter
where they come from they use two magic
hold what if what if curls could see
like people a question that led to an
automatic collision avoidance with them
that saves life I guess it helps the
card aren’t really texting what if
paralyzed people could walk again a
question that led to the development of
a robotic walking system enabling
paralyzed people to actually walk again
now these entrepreneurs not only
challenge the status quo but they
reinvent the game and reshape a reality
that’s the second part we identified
reinventing the game successful
entrepreneurs reinvent the game by
looking at the bigger picture and
connecting the dots that seem to be
unrelated it’s almost as if they ignore
the mental boundaries that limit others
when it comes to the bigger picture the
founders of ways for example connected
the big picture of GPS maps with the
real-time input from drivers like us
completely changing the navigation world
and when it comes to ingenuity I like to
say well there’s will
there’s the wave once my favorite
example for inventing the game is water
gen this company developed an advanced
technology to extract fresh drinking
water directly from the air a solution
that create magic for people who live in
areas without fresh water air into water
what’s next wine and what about this
just recently Israeli scientists
presented a new way to generate energy
from bacteria now on top of reinventing
the game these entrepreneurs have the
determination to do whatever it takes to
turn their passion into action
that’s the third pattern we found in our
research doing whatever it takes you
know this thing when you have a great
idea but you don’t follow it all the way
through maybe you started your journey
but you ran into fear or criticism and
eventually you decided to give up it
happens to all of us right well it
doesn’t have to be that way you see
these entrepreneurs respond differently
they do whatever it takes
they have a burning passion that drives
them to break all mental and physical
limits and moves forward still with what
seems like super power dr. Gaby Dunn is
a scientist who had an idea to develop a
camera that would fit into a small
capsule taken by mouth and send images
from within the body people told him hmm
no way it won’t work
it’s impossible who do you think you are
but dr. Eden challenged the status quo
connected the dots and had the passion
and determination to do whatever it
takes
today his invention helps detect
intestinal diseases improving the
quality of life for millions across the
world I had a conversation recently with
an amazing woman
Debbie Elnett and Debbie was told by the
doctor that Western Rotem had cerebral
palsy and would never be able to walk
she had a hard time accepting this as
the musician she believed that practice
can make a difference and is the mother
she wanted to give us an offense of
independence so she started tying her
hands lower body to health in an attempt
for them to work together but this was
too hard there must be a better way to
work together she said to herself and
out of her deep frustration that Hill
Stan wouldn’t be able to experience the
world upright she came up with a
fantastic invention it took her eighteen
years of rejection before she launched
Apsley today
upsie help disabled children for more
than 100 countries to stand walk and
even kick a ball for the first time in
their life now when we completed our
research we were wondering what’s the
best way to define this success mindset
challenging the status quo reinventing
the game doing whatever it takes
considering this three pattern my
research partner Gil announced nearly I
know what they have in common these
now put Spa is not the name of one of
Cinderella’s sisters as you know when
they use hood spine everyday
conversation we usually mean guts or
never it’s the willingness to break
convention and to try new things and
it’s even more profound than that it’s a
way of thinking that is so powerful and
full of energy and there is nothing
stopping you from doing whatever you
want
so Gil said that hood spa is the secret
behind the success mindset and not the
hummus after all but I I was against it
because sometimes people use hoods by
aggressively in a negative way to
advance themselves over others also it
made me think about myself
you see most of my life I was born I was
wrong about shaping perfection and
playing it safe so I resented everything
that had to do with hoods bah hmm don’t
get me wrong and the lawyer
I was the high achiever for sure but you
know that feeling when you prefer to
take the safe path to success and win
the game instead of taking a risk and
reinventing the game that was me so
given I were discussing well actually we
were fighting but it sounds better to
say we were discussing Gil insisted
don’t have hood spine I replied no it’s
not husband and after going back and
forth I said wait a minute but what if
we’re missing something what it does if
there is another piece to this puzzle
something that is deeper than just the
conventional hood spa now until that
point we were analyzing the thinking
patterns of these entrepreneurs and
their mindset but our breakthrough
happened when we moved from studying
what goes in their mind to
standing what goes in their half it was
the intention behind the invention so
this is what we found in our research
behind what seemed like a bald hutzpah
mindset many times there was a more
generous intention a desire to make the
world a better place a kind of audacity
with soul it dares to challenge the
status quo but with empathy compassion
Grace and the intention for higher
purpose to add value to start problems
and improve the world that was an aha
moment for me because I realized the
positive power of hutzpah when we use it
for a higher purpose also I realized
that audacity with soul has been a part
of me from life for years
you see 14 years ago I decided to quit
my job as a defense attorney for over a
decade I wanted to help people to follow
their aspirations
so I reinvented the game of my life back
to the research so given I decided to
coin this mindset positive hutzpah now
all the stories that I shared with you
today our examples of Israeli
entrepreneurs we have a lot of them
because hood spies a central part of our
culture and has been for many years in
Israel we like to question assumptions
debate and we love challenges it’s part
of our culture however the more we
research positive hutzpah the more we
see that it’s universal it’s beyond any
boundaries of culture gender or
profession and anyone can learn it and
adopt it
anyone we meet successful entrepreneurs
from all over the world who have the
same mindset even though they don’t call
it positive hutzpah we work with people
from different cultures and sometimes
they tell us
but learning the mindset of positive
horsepower is easier than pronounce in
the world hutzpah today when the world
is more connected than ever before we’re
all part of a great human chain so a
breakthrough by one of us is a
breakthrough for all and when you
reinvent the game using positive hoods
BAM
not only you impact the world positively
but you encourage others to push
boundaries as well it’s almost like the
universe is expanding to include more
possibilities and many times positive
hood span invites us to face some from
our deepest fear the feel of change the
feel failure the fear of the unknown and
sometimes the more you are afraid the
more you need positive food spark and
I’m not just talking about the big ideas
that can save the world but also the
small thoughts popping up in our minds
maybe you have a good idea for new
business but you will afraid to take the
risk and do whatever it takes
perhaps you have an idea to start a
problem that is beyond your expertise
but you dismiss it immediately you see
positive hood farm is about being our
best version beyond any field or limits
and it’s worth it according to research
by psychologist Tom Gilovich from
Cornell University and Scheider we died
people are haunted more by regret about
failing to fulfill their aspirations
then regrets about failing to fulfill
their obligation so before I leave the
stage let me leave you with this
positive hutzpah is the mindset for
everyone and can be used everywhere it
might be the time for us to consider new
balance between chasing perfection and
playing by the book and using some
positive hood spur to succeed in a
dynamic world now when people ask me
what’s the first step to owning positive
holds back I always respond it’s
embracing the idea that you can achieve
success not only by following the rules
but also by questioning them and asking
what if now for me being on this stage
right here right now telling you all
this is my positive hot stuff what about you
what’s the best way to achieve success
for many years I believe with all my
heart that I can achieve success only by
following the rules however something
happened that changed the way I see
success and the search for excellence I
discovered in my research a unique
mindset for success that I’m going to
share with you today it can be used by
anyone and this is how my story starts
after moving from Israel to America in
almost every other meeting people asked
us the same question what’s the secret
to the success of so many Israeli based
other companies I never really knew the
answer so I would always just reply
it’s the hummus now Israel is a small
country I think there are some zip code
here that are larger than Israel it size
is only 5% of the size of California yet
it is known as the spell depression and
has the third most companies listed on
I’m a researcher and after I study the
connection between audacity and success
and for over three years I’ve been
researching together with my partner
hundreds of successful Israeli
entrepreneurs in our research we wanted
to discover the powerful mindset that
makes Israeli entrepreneurs so
innovative we looked forward pattern
that others can learn a news also we had
a feeling that this worth thinking might
exist in other countries so we expanded
our study to include more successful
entrepreneurs globally and it was
interesting as we analyzed the day
we discovered that many successful
global entrepreneurs have the same
mindset it’s Israeli one now my passion
is to share this unique mindset with
people from all over the world we all
want to be successful right so let’s see
in a research we discovered three main
patterns that these entrepreneurs had in
common the first is challenging the
status quo these successful
entrepreneurs are independent thinkers
who rely on the gut and intuition they
are not afraid to ask questions such as
why does it have to be this way why
can’t we do it differently and no matter
where they come from they use two magic
hold what if what if curls could see
like people a question that led to an
automatic collision avoidance with them
that saves life I guess it helps the
card aren’t really texting what if
paralyzed people could walk again a
question that led to the development of
a robotic walking system enabling
paralyzed people to actually walk again
now these entrepreneurs not only
challenge the status quo but they
reinvent the game and reshape a reality
that’s the second part we identified
reinventing the game successful
entrepreneurs reinvent the game by
looking at the bigger picture and
connecting the dots that seem to be
unrelated it’s almost as if they ignore
the mental boundaries that limit others
when it comes to the bigger picture the
founders of ways for example connected
the big picture of GPS maps with the
real-time input from drivers like us
completely changing the navigation world
and when it comes to ingenuity I like to
say well there’s will
there’s the wave once my favorite
example for inventing the game is water
gen this company developed an advanced
technology to extract fresh drinking
water directly from the air a solution
that create magic for people who live in
areas without fresh water air into water
what’s next wine and what about this
just recently Israeli scientists
presented a new way to generate energy
from bacteria now on top of reinventing
the game these entrepreneurs have the
determination to do whatever it takes to
turn their passion into action
that’s the third pattern we found in our
research doing whatever it takes you
know this thing when you have a great
idea but you don’t follow it all the way
through maybe you started your journey
but you ran into fear or criticism and
eventually you decided to give up it
happens to all of us right well it
doesn’t have to be that way you see
these entrepreneurs respond differently
they do whatever it takes
they have a burning passion that drives
them to break all mental and physical
limits and moves forward still with what
seems like super power dr. Gaby Dunn is
a scientist who had an idea to develop a
camera that would fit into a small
capsule taken by mouth and send images
from within the body people told him hmm
no way it won’t work
it’s impossible who do you think you are
but dr. Eden challenged the status quo
connected the dots and had the passion
and determination to do whatever it
takes
today his invention helps detect
intestinal diseases improving the
quality of life for millions across the
world I had a conversation recently with
an amazing woman
Debbie Elnett and Debbie was told by the
doctor that Western Rotem had cerebral
palsy and would never be able to walk
she had a hard time accepting this as
the musician she believed that practice
can make a difference and is the mother
she wanted to give us an offense of
independence so she started tying her
hands lower body to health in an attempt
for them to work together but this was
too hard there must be a better way to
work together she said to herself and
out of her deep frustration that Hill
Stan wouldn’t be able to experience the
world upright she came up with a
fantastic invention it took her eighteen
years of rejection before she launched
Apsley today
upsie help disabled children for more
than 100 countries to stand walk and
even kick a ball for the first time in
their life now when we completed our
research we were wondering what’s the
best way to define this success mindset
challenging the status quo reinventing
the game doing whatever it takes
considering this three pattern my
research partner Gil announced nearly I
know what they have in common these
now put Spa is not the name of one of
Cinderella’s sisters as you know when
they use hood spine everyday
conversation we usually mean guts or
never it’s the willingness to break
convention and to try new things and
it’s even more profound than that it’s a
way of thinking that is so powerful and
full of energy and there is nothing
stopping you from doing whatever you
want
so Gil said that hood spa is the secret
behind the success mindset and not the
hummus after all but I I was against it
because sometimes people use hoods by
aggressively in a negative way to
advance themselves over others also it
made me think about myself
you see most of my life I was born I was
wrong about shaping perfection and
playing it safe so I resented everything
that had to do with hoods bah hmm don’t
get me wrong and the lawyer
I was the high achiever for sure but you
know that feeling when you prefer to
take the safe path to success and win
the game instead of taking a risk and
reinventing the game that was me so
given I were discussing well actually we
were fighting but it sounds better to
say we were discussing Gil insisted
don’t have hood spine I replied no it’s
not husband and after going back and
forth I said wait a minute but what if
we’re missing something what it does if
there is another piece to this puzzle
something that is deeper than just the
conventional hood spa now until that
point we were analyzing the thinking
patterns of these entrepreneurs and
their mindset but our breakthrough
happened when we moved from studying
what goes in their mind to
standing what goes in their half it was
the intention behind the invention so
this is what we found in our research
behind what seemed like a bald hutzpah
mindset many times there was a more
generous intention a desire to make the
world a better place a kind of audacity
with soul it dares to challenge the
status quo but with empathy compassion
Grace and the intention for higher
purpose to add value to start problems
and improve the world that was an aha
moment for me because I realized the
positive power of hutzpah when we use it
for a higher purpose also I realized
that audacity with soul has been a part
of me from life for years
you see 14 years ago I decided to quit
my job as a defense attorney for over a
decade I wanted to help people to follow
their aspirations
so I reinvented the game of my life back
to the research so given I decided to
coin this mindset positive hutzpah now
all the stories that I shared with you
today our examples of Israeli
entrepreneurs we have a lot of them
because hood spies a central part of our
culture and has been for many years in
Israel we like to question assumptions
debate and we love challenges it’s part
of our culture however the more we
research positive hutzpah the more we
see that it’s universal it’s beyond any
boundaries of culture gender or
profession and anyone can learn it and
adopt it
anyone we meet successful entrepreneurs
from all over the world who have the
same mindset even though they don’t call
it positive hutzpah we work with people
from different cultures and sometimes
they tell us
but learning the mindset of positive
horsepower is easier than pronounce in
the world hutzpah today when the world
is more connected than ever before we’re
all part of a great human chain so a
breakthrough by one of us is a
breakthrough for all and when you
reinvent the game using positive hoods
BAM
not only you impact the world positively
but you encourage others to push
boundaries as well it’s almost like the
universe is expanding to include more
possibilities and many times positive
hood span invites us to face some from
our deepest fear the feel of change the
feel failure the fear of the unknown and
sometimes the more you are afraid the
more you need positive food spark and
I’m not just talking about the big ideas
that can save the world but also the
small thoughts popping up in our minds
maybe you have a good idea for new
business but you will afraid to take the
risk and do whatever it takes
perhaps you have an idea to start a
problem that is beyond your expertise
but you dismiss it immediately you see
positive hood farm is about being our
best version beyond any field or limits
and it’s worth it according to research
by psychologist Tom Gilovich from
Cornell University and Scheider we died
people are haunted more by regret about
failing to fulfill their aspirations
then regrets about failing to fulfill
their obligation so before I leave the
stage let me leave you with this
positive hutzpah is the mindset for
everyone and can be used everywhere it
might be the time for us to consider new
balance between chasing perfection and
playing by the book and using some
positive hood spur to succeed in a
dynamic world now when people ask me
what’s the first step to owning positive
holds back I always respond it’s
embracing the idea that you can achieve
success not only by following the rules
but also by questioning them and asking
what if now for me being on this stage
right here right now telling you all
this is my positive hot stuff what about you
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