
then I want to address this evening
theme that has already started
address the systems of thought
human and implications of
decision making process when
talks about ecology and environment
so I was lucky to grow up in
a family who sensitized me these
youth in different sciences as
ecology and the history of life on
land and I realized soon enough
the importance of meeting
the climate emergency and growing
when I was a teenager I thought in
all cases the man is an animal
so rational that will solve the
problem and we did not even need it
think every day until
I learned there is a little more than five years
the history of the island of Nauru and
is quite interesting and I would like
you present then we will
it is an island that was discovered
by English colonists in the late
eighteenth century was that feeling more
Later that were discovered deposits
huge phosphate when phosphate
this is a very powerful natural fertilizer
which were in great demand
australia and China and on
after discovering and langres
So half in 1906 you lot
mines started coming on
square
shave some patches of forest
and make the beaches to start
extract and sell them and it
continued for decades
until in 1968 the year that Lille has
became independent
so this year the tears
Scientists have told the guys
have to make some blunder to your
phosphate consumption is your
only natural resource and it will
have to spread its consumption make
so to preserve a little bit
phosphate and forests that go with
and those who decided this year
there it was to continue to undermine the
phosphate still growing in
razing forests but this time
keeping fertilizer for them and
revenue for them and it worked very well
market for them at the time in three
years it has become the second country
richest in the world per capita with
living comfort almost
Unmatched he bought all
boats car air conditioners
all the comfort of life of the times
could offer
and it lasted until 1990 when the
mines were beginning to run out and
2003 the last mine on the farm and
result
is that today our wheels is one
of the poorest countries in the world they
are reduced to having to sell
passports and make evasion
tax and at the same train
negotiate with australia order
buy land is recapped all
and all in order to grow
weapons crop could
find this story a little
absurd but not forget
today we consume in terms of
resources equivalent to two
planets and what is more
surprising is that we have developed
environmental solutions like you
rightly said, we are all aware
the problem
but in practice it does not pass
the action
or very little, and when I
discovered how this story I
but why am asked if such
gap between the will to act a
concrete action and scientists
some scientists we can
let us explained how
whose thoughtful man and
mechanisms of decision making while
if allowed to simplify a little
little man these mechanisms will respond
and will react to danger or face
an interest there are two systems
mechanisms that come back in
thu
you have the emotional system
is very powerful and he had the
rational system that is much
less
and we will take an example that you
know all here to illustrate the
difference in efficacy between the two
systems
procrastination when we will make a
dissertation or thesis we all share
concept we will try and dice talent
work over time we will
work a little bit each month
because it will be more pleasant and
easier to do
that’s what I told myself when I
I wanted to close my memory
the time that the first month I
I said I thought not even second
I tell myself that there was time
so work to build up on the end
of the year and after a few months
there is a rational mechanism
back into play then the guilt
Guilt is a little walk
in the sense that I started
determine what work I will
read inspire me for my memory
I started to do the foreword and
it was enough to calm my feeling
guilt for months
until I approach the end of
the year the rational guilt
turned into emotional stress
and there it worked very well I
and finished my dead in five days
I very hurt I have no
good score but I do them and
that’s where it’s interesting
the system is ugly it is much
more powerful than the rational stand
because they are based on
the totally different mechanisms
rational system is based on a
mental representation of a hazard or
an interest while the system
emotional it will be based on
very powerful neurotransmitter that
my evolution as is the other
animals pushed me to develop for
able to react to these dangers
interests in the case of danger is
we all know the adrenaline
it is the feeling of stress such
I walk in the forest and I
falls on a bear my reaction
Standard biological is normal it will
be to flee I power bar
no case I will stay quietly
telling me that I will attend
about my business to charge me
later or even worse than I am
leave the problem to future
generations
it is impossible and in the case of
the environment as the danger is
I find myself not immediate apology
I tell myself I’ll do it later I
procrastinate because we lost
50% of phytoplankton forests
tropical since 1950
I can not imagine I can not even
represent me that warming
global climate change will
cause hundreds of millions of
migration worldwide 30%
of the Netherlands in Matane that will end in
the water level all that I can I
Can not feel I can not
apprehend and when I can
feel the danger is that it will already
too late
so if one summarizes the system
rational thinking and too little effective
I can not count on stress
so emotional to solve the
environmental problem
should be based on the interest
emotional as to the danger they
are based on neurotransmitters
powerful therefore there is the
dopamine and endorphin is known
in the form of pleasure or well-being and
this is a mechanism that come into play
when I’m having recognition
the social group membership
when I will have an immediate return
Staff reward an example
all we know here is networks
social
when I have a like when I have a
Comment on facebook I have a little
peak of dopamine
suddenly we spend a lot of time
on social networks more than
think about reforestation example
and could use its mechanisms
here and apply it to ecology
unfortunately today
Ecology is not fun is not
socially valued there is no
reward and the impact it is
impersonal it is not it is not
and direct you to other sectors
using and inspired precisely
This brain and the mechanisms
emotional to develop
activity
in the case of education
Educational use today
more games mechanisms
video to make education
is sometimes seen as a constraint
something much more fun I
can take such schools
Sweden where children learn
fun with video games or
school 42 cases a school
IT was voted best
computer school in the world
which is not the teachers
Students come and learn from them
same and they have a system of rank
scor badges and rank will
make education more
fun and more personal
students will even on weekends
to learn
one could very well imagine
resume games mechanisms
video and applies them to an ecology
system rand system
badge reward for example if a
billionaire could go first
architect of humanity on his page
Wikipedia perhaps they
would put to bequeath his fortune to
reforestation projects and can
well as play on
mechanisms of social networks
reward systems and was
also an example that proves that
approximate solutions
environmental incentives
emotional work very well
is that person there we had
proven when it launched the ps has therefore
for those unfamiliar with the UNSC
is the founder of hyper space x
missed from SolarCity and Tesla so
Tesla is different from other
merchants electric car because
just over ten years when everyone
world trying to make cars
Electrical inexpensive but suddenly
that was not sexy that was not
autonomous and that cost anyway
much more a standard car
he decided to make a car
very expensive but very power
sexy and who led almost all
it only increased from 1 to 100 km / hour
in the space of a few seconds
So many people have spoken and
influencers wanted to buy this
car there and started
enhancing communication on the fact
they had a Tesla so it did not
invented the electric car that makes
over a hundred years we have cars
electrical
but what he did was create
market by bringing the car
Electric emotional expectations it
went from this to that and Tesla has
not the only example we can take
we also have recycling terminals in
wherein it will be possible to put a bobbin
or cup and it gave us
gifts and rewards directly
we see that people recycle more
because it is fun because it
gets rewarded one another
example that a lot I like is a
staircase that plays music when I
up the stairs and they have this
we have noticed is that people
take take the stairs almost
each time instead of taking
the elevator or take the escalator
thus managing to bring in
Anyway solving mechanisms
human emotional mechanisms are
succeeds in developing solutions
Environmental and may be
one of the keys to solve
crisis crisis today
environmental who prepares
worried everyone can begin
it is not just to develop
solutions trying to raise
public
it might do more and innovate
continue foreseeable solutions
existing public expectations the
expectations of the people it will always
easier to reconcile ecology
the company to bring the
Society Ecology thank you to all
[Applause]
theme that has already started
address the systems of thought
human and implications of
decision making process when
talks about ecology and environment
so I was lucky to grow up in
a family who sensitized me these
youth in different sciences as
ecology and the history of life on
land and I realized soon enough
the importance of meeting
the climate emergency and growing
when I was a teenager I thought in
all cases the man is an animal
so rational that will solve the
problem and we did not even need it
think every day until
I learned there is a little more than five years
the history of the island of Nauru and
is quite interesting and I would like
you present then we will
it is an island that was discovered
by English colonists in the late
eighteenth century was that feeling more
Later that were discovered deposits
huge phosphate when phosphate
this is a very powerful natural fertilizer
which were in great demand
australia and China and on
after discovering and langres
So half in 1906 you lot
mines started coming on
square
shave some patches of forest
and make the beaches to start
extract and sell them and it
continued for decades
until in 1968 the year that Lille has
became independent
so this year the tears
Scientists have told the guys
have to make some blunder to your
phosphate consumption is your
only natural resource and it will
have to spread its consumption make
so to preserve a little bit
phosphate and forests that go with
and those who decided this year
there it was to continue to undermine the
phosphate still growing in
razing forests but this time
keeping fertilizer for them and
revenue for them and it worked very well
market for them at the time in three
years it has become the second country
richest in the world per capita with
living comfort almost
Unmatched he bought all
boats car air conditioners
all the comfort of life of the times
could offer
and it lasted until 1990 when the
mines were beginning to run out and
2003 the last mine on the farm and
result
is that today our wheels is one
of the poorest countries in the world they
are reduced to having to sell
passports and make evasion
tax and at the same train
negotiate with australia order
buy land is recapped all
and all in order to grow
weapons crop could
find this story a little
absurd but not forget
today we consume in terms of
resources equivalent to two
planets and what is more
surprising is that we have developed
environmental solutions like you
rightly said, we are all aware
the problem
but in practice it does not pass
the action
or very little, and when I
discovered how this story I
but why am asked if such
gap between the will to act a
concrete action and scientists
some scientists we can
let us explained how
whose thoughtful man and
mechanisms of decision making while
if allowed to simplify a little
little man these mechanisms will respond
and will react to danger or face
an interest there are two systems
mechanisms that come back in
thu
you have the emotional system
is very powerful and he had the
rational system that is much
less
and we will take an example that you
know all here to illustrate the
difference in efficacy between the two
systems
procrastination when we will make a
dissertation or thesis we all share
concept we will try and dice talent
work over time we will
work a little bit each month
because it will be more pleasant and
easier to do
that’s what I told myself when I
I wanted to close my memory
the time that the first month I
I said I thought not even second
I tell myself that there was time
so work to build up on the end
of the year and after a few months
there is a rational mechanism
back into play then the guilt
Guilt is a little walk
in the sense that I started
determine what work I will
read inspire me for my memory
I started to do the foreword and
it was enough to calm my feeling
guilt for months
until I approach the end of
the year the rational guilt
turned into emotional stress
and there it worked very well I
and finished my dead in five days
I very hurt I have no
good score but I do them and
that’s where it’s interesting
the system is ugly it is much
more powerful than the rational stand
because they are based on
the totally different mechanisms
rational system is based on a
mental representation of a hazard or
an interest while the system
emotional it will be based on
very powerful neurotransmitter that
my evolution as is the other
animals pushed me to develop for
able to react to these dangers
interests in the case of danger is
we all know the adrenaline
it is the feeling of stress such
I walk in the forest and I
falls on a bear my reaction
Standard biological is normal it will
be to flee I power bar
no case I will stay quietly
telling me that I will attend
about my business to charge me
later or even worse than I am
leave the problem to future
generations
it is impossible and in the case of
the environment as the danger is
I find myself not immediate apology
I tell myself I’ll do it later I
procrastinate because we lost
50% of phytoplankton forests
tropical since 1950
I can not imagine I can not even
represent me that warming
global climate change will
cause hundreds of millions of
migration worldwide 30%
of the Netherlands in Matane that will end in
the water level all that I can I
Can not feel I can not
apprehend and when I can
feel the danger is that it will already
too late
so if one summarizes the system
rational thinking and too little effective
I can not count on stress
so emotional to solve the
environmental problem
should be based on the interest
emotional as to the danger they
are based on neurotransmitters
powerful therefore there is the
dopamine and endorphin is known
in the form of pleasure or well-being and
this is a mechanism that come into play
when I’m having recognition
the social group membership
when I will have an immediate return
Staff reward an example
all we know here is networks
social
when I have a like when I have a
Comment on facebook I have a little
peak of dopamine
suddenly we spend a lot of time
on social networks more than
think about reforestation example
and could use its mechanisms
here and apply it to ecology
unfortunately today
Ecology is not fun is not
socially valued there is no
reward and the impact it is
impersonal it is not it is not
and direct you to other sectors
using and inspired precisely
This brain and the mechanisms
emotional to develop
activity
in the case of education
Educational use today
more games mechanisms
video to make education
is sometimes seen as a constraint
something much more fun I
can take such schools
Sweden where children learn
fun with video games or
school 42 cases a school
IT was voted best
computer school in the world
which is not the teachers
Students come and learn from them
same and they have a system of rank
scor badges and rank will
make education more
fun and more personal
students will even on weekends
to learn
one could very well imagine
resume games mechanisms
video and applies them to an ecology
system rand system
badge reward for example if a
billionaire could go first
architect of humanity on his page
Wikipedia perhaps they
would put to bequeath his fortune to
reforestation projects and can
well as play on
mechanisms of social networks
reward systems and was
also an example that proves that
approximate solutions
environmental incentives
emotional work very well
is that person there we had
proven when it launched the ps has therefore
for those unfamiliar with the UNSC
is the founder of hyper space x
missed from SolarCity and Tesla so
Tesla is different from other
merchants electric car because
just over ten years when everyone
world trying to make cars
Electrical inexpensive but suddenly
that was not sexy that was not
autonomous and that cost anyway
much more a standard car
he decided to make a car
very expensive but very power
sexy and who led almost all
it only increased from 1 to 100 km / hour
in the space of a few seconds
So many people have spoken and
influencers wanted to buy this
car there and started
enhancing communication on the fact
they had a Tesla so it did not
invented the electric car that makes
over a hundred years we have cars
electrical
but what he did was create
market by bringing the car
Electric emotional expectations it
went from this to that and Tesla has
not the only example we can take
we also have recycling terminals in
wherein it will be possible to put a bobbin
or cup and it gave us
gifts and rewards directly
we see that people recycle more
because it is fun because it
gets rewarded one another
example that a lot I like is a
staircase that plays music when I
up the stairs and they have this
we have noticed is that people
take take the stairs almost
each time instead of taking
the elevator or take the escalator
thus managing to bring in
Anyway solving mechanisms
human emotional mechanisms are
succeeds in developing solutions
Environmental and may be
one of the keys to solve
crisis crisis today
environmental who prepares
worried everyone can begin
it is not just to develop
solutions trying to raise
public
it might do more and innovate
continue foreseeable solutions
existing public expectations the
expectations of the people it will always
easier to reconcile ecology
the company to bring the
Society Ecology thank you to all
[Applause]
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