[Music]
[Applause]
made in Italy
science and creativity two concepts that
should be the polar opposite to that
many are poles apart but not for me
so indeed I think it’s just what
that made it famous all over the world
Italy made in Italy and the italian
Motor Valley, where we are the way today
Creation of Made in Italy and just
characterized by the contrasts as the
failure and consecration and a half
means many sacrifices sacrifices
obstacles to overcome but also a lot
satisfaction and never give up
but it’s really hard to explain what
It is the true sacrifice and it really
hard to even explain what goes through
the brain of an antechamber
entrepreneur who sees things that others do not
Looking see things that others do not seek
free things that others do not feel
but beware we are all entrepreneurs
we are all entrepreneurs every morning
when you are having responsibilities
we take the choices we have to make
decisions
we are entrepreneurs ourselves things
I always thought that simple
explain certain complex was very
useful to make parallels with
of the simplest things of all
days my father used this method with
me when as a child I explained things
simpler and even grow up I
He taught them to manage their businesses and
so this method I would use
Today’s why we have three objects of
this table a kite board a couple
of pointe shoes and a motorcycle helmet
There are three objects that for all
they mean what they are but for me
mean much more mean
obstacles to be overcome but also sacrifices
you know so much dissatisfaction with passion
What is kitesurfing is a sport of sailing
born in 1999, where both a sail on top
It needs to catch the wind is
what drives us forward and then
are long lines of 24 meters
which are connected to the control bar
which is held in the hands and feet have a
table a table there may be a
surfboard unidirectional or
a board like this is born in team
It is a board for freestyle to make
the jumps but that this is the technique
the cai theron and much more
I started when I was kiting
thirty years and I was sick of being
Alone on the beach watching others
and say that as good as I’d like and
so I tried
I knew it would be very difficult
but the kite is not one of the sports is kite
a mindset and a way of life
overwhelming and exciting indeed between
We joke that it’s like a
drug addiction that gives you
when during a trip to salo
known myth monteiro champion
world kite I not only knew
but above all a master of kite
teacher of life because it is emytoo
He started from nothing to a land sal
virtually unknown and poor
until recently and has had to rely
only about himself on his passion
on the strength of his love will
for nature for sport and climbed
the peaks of the world of sports world
even becoming champion
world and you learn even invented
a sport that invented the
category strapless share at the table by
so no one myth I Srap
taught that if he was able to
become world champion starting
on the least I could learn to
fun and to be a cantera but
above all, he taught me what
really he fascinated me about the kite
eyes look away
you will never see a guard watching over
beach
you will always look far
watch the sky for wind and
the water to look for waves and tides and
and with this feeling free
and this is the first great lesson for
doing business look beyond watching
away and feel free lots
many negative sessions but fallen
in always worth it because
feeling of freedom that you feel when you
being suspended between sky and water
unique and the force of nature makes you
But also feel small and humble in
Contemporary stronger and makes you feel alive
and more human, then we have
shoes of pointe shoes
dancing is my second big
passion and is a discipline that leaves
a strong a strong imprint in those who
practice even for those who only tried one
Once the liner is composed of three
main parties have an upper that
the usual satin in the outside then
We tip the most rigid part of
which supports the dancer
the balance and then we have the insole
that is the part that supports the foot but
once again this is the technique
Dancer see more see
dream sees the stage sees the soft light
while you are waiting for slow entry
Etoile have ever triumphant
met a dancer are known
as the professional artists
theater but actually they are
People very stubborn
certain that can not be
break down from grueling workouts
falls but especially from research
spasmodic for perfection because
dance and this is not a sport is a
discipline and rigor and the first challenge
it themselves Baryshnikov said no
I try to dance better than anyone
other
I only try to dance better than me
believing himself to fall to learn how to
rise up again
always from a different point of view in
a different way and not cover their wounds
never settle
and this is the great lesson of
The second dance of choice to make
Company rigor and tenacity of two elements
They can not miss in
a person who wishes to take the
path to business creation and not
only a being inherent in the person
must be immense and unfortunately does not
They learn and then we will have a helmet
a motorcycle helmet probably what
which identifies me more than you have ever
since you have never really seen the
look of a pilot is just the
glimpse of life goes from failure
the consecration
marco simoncelli said that you live
more by going on a maximum of 5 minutes
of these bikes on a motorcycle race
some people in a lifetime
Yet if we look at the definition
treccani the encyclopedia tells us that
the bike is a chassis with an engine two
wheels
many riders are put at
laugh at this definition because
Actually we know that once a lot
But until more recently was
simply a transport vehicle
economical for those who could not
allow the car then in the 60s 70
become a status symbol and now
that is what you can find
in stores and you can try to raid fans
It is the result of a team effort
Incredible running from an entrepreneur
which it saw well beyond the definition
treccani encyclopedia and a
engineer who has no clean sheet
found solutions to problems
seemingly impossible and together
his team from scratch has
created a project the project
It became a prototype for the prototype
years and years was tested was
tested fatigue was tested for
certification for approval and then
it makes the presentation to the market
presentation by importers
printing shop owners and then take
the keys of what now has
anyway
son if they give the end customer and then
and then it starts over again from nothing to
the whole process of creation
inexplicable
the idea has become a real form is
become an engine a sketch frame
on white paper it has become a
real hull and the thought became
Product is ready and ready the bike
we are ready we track our
this pilot
this is his helmet is alessandro
enthusiastic as we take the bike
we go to the track in question tests and
began the first problems
we go home projects I love
pieces
back on track and there are other
problems and we fell and we
raised because as said enzo
ferrari passion allows
endure bitterness renunciations
ambition would not justify in
no certain way
the pilot runs to win if he runs for
win, however, winning is not the end is
only the starting point because in
Actually when you win if you want to
another challenge the challenge is regenerated
and the entrepreneur always ready to
a new adventure challenge and passion
born from the perfect combination of
failure and dedication that make
the entrepreneur what is a
dreamer who never have surrendered
He never really looked for a contractor
in the eyes you will never see behind
a desk or behind a screen, but
you will always look out from
open window and think of a spreadsheet
White paper on which to write the story
or the walls the walls of his company and
think of when it was only
Campania and then walls foundations
People machinery innovation products
what is behind the story
entrepreneurs what is behind the
entrepreneurs who have left milk
in our time where their stems
passion artifact make their mark
looking away looking over
seeing things that others do not see
finding solutions to problems
and along with the seemingly impossible
straf own staff to turn thoughts
ideas into products and sacrifice falls
difficulty falling tenacity passion
fail and start again and then
start all over again because why
so we feel more alive and more human
thank you so much
[Applause]
[Applause]
made in Italy
science and creativity two concepts that
should be the polar opposite to that
many are poles apart but not for me
so indeed I think it’s just what
that made it famous all over the world
Italy made in Italy and the italian
Motor Valley, where we are the way today
Creation of Made in Italy and just
characterized by the contrasts as the
failure and consecration and a half
means many sacrifices sacrifices
obstacles to overcome but also a lot
satisfaction and never give up
but it’s really hard to explain what
It is the true sacrifice and it really
hard to even explain what goes through
the brain of an antechamber
entrepreneur who sees things that others do not
Looking see things that others do not seek
free things that others do not feel
but beware we are all entrepreneurs
we are all entrepreneurs every morning
when you are having responsibilities
we take the choices we have to make
decisions
we are entrepreneurs ourselves things
I always thought that simple
explain certain complex was very
useful to make parallels with
of the simplest things of all
days my father used this method with
me when as a child I explained things
simpler and even grow up I
He taught them to manage their businesses and
so this method I would use
Today’s why we have three objects of
this table a kite board a couple
of pointe shoes and a motorcycle helmet
There are three objects that for all
they mean what they are but for me
mean much more mean
obstacles to be overcome but also sacrifices
you know so much dissatisfaction with passion
What is kitesurfing is a sport of sailing
born in 1999, where both a sail on top
It needs to catch the wind is
what drives us forward and then
are long lines of 24 meters
which are connected to the control bar
which is held in the hands and feet have a
table a table there may be a
surfboard unidirectional or
a board like this is born in team
It is a board for freestyle to make
the jumps but that this is the technique
the cai theron and much more
I started when I was kiting
thirty years and I was sick of being
Alone on the beach watching others
and say that as good as I’d like and
so I tried
I knew it would be very difficult
but the kite is not one of the sports is kite
a mindset and a way of life
overwhelming and exciting indeed between
We joke that it’s like a
drug addiction that gives you
when during a trip to salo
known myth monteiro champion
world kite I not only knew
but above all a master of kite
teacher of life because it is emytoo
He started from nothing to a land sal
virtually unknown and poor
until recently and has had to rely
only about himself on his passion
on the strength of his love will
for nature for sport and climbed
the peaks of the world of sports world
even becoming champion
world and you learn even invented
a sport that invented the
category strapless share at the table by
so no one myth I Srap
taught that if he was able to
become world champion starting
on the least I could learn to
fun and to be a cantera but
above all, he taught me what
really he fascinated me about the kite
eyes look away
you will never see a guard watching over
beach
you will always look far
watch the sky for wind and
the water to look for waves and tides and
and with this feeling free
and this is the first great lesson for
doing business look beyond watching
away and feel free lots
many negative sessions but fallen
in always worth it because
feeling of freedom that you feel when you
being suspended between sky and water
unique and the force of nature makes you
But also feel small and humble in
Contemporary stronger and makes you feel alive
and more human, then we have
shoes of pointe shoes
dancing is my second big
passion and is a discipline that leaves
a strong a strong imprint in those who
practice even for those who only tried one
Once the liner is composed of three
main parties have an upper that
the usual satin in the outside then
We tip the most rigid part of
which supports the dancer
the balance and then we have the insole
that is the part that supports the foot but
once again this is the technique
Dancer see more see
dream sees the stage sees the soft light
while you are waiting for slow entry
Etoile have ever triumphant
met a dancer are known
as the professional artists
theater but actually they are
People very stubborn
certain that can not be
break down from grueling workouts
falls but especially from research
spasmodic for perfection because
dance and this is not a sport is a
discipline and rigor and the first challenge
it themselves Baryshnikov said no
I try to dance better than anyone
other
I only try to dance better than me
believing himself to fall to learn how to
rise up again
always from a different point of view in
a different way and not cover their wounds
never settle
and this is the great lesson of
The second dance of choice to make
Company rigor and tenacity of two elements
They can not miss in
a person who wishes to take the
path to business creation and not
only a being inherent in the person
must be immense and unfortunately does not
They learn and then we will have a helmet
a motorcycle helmet probably what
which identifies me more than you have ever
since you have never really seen the
look of a pilot is just the
glimpse of life goes from failure
the consecration
marco simoncelli said that you live
more by going on a maximum of 5 minutes
of these bikes on a motorcycle race
some people in a lifetime
Yet if we look at the definition
treccani the encyclopedia tells us that
the bike is a chassis with an engine two
wheels
many riders are put at
laugh at this definition because
Actually we know that once a lot
But until more recently was
simply a transport vehicle
economical for those who could not
allow the car then in the 60s 70
become a status symbol and now
that is what you can find
in stores and you can try to raid fans
It is the result of a team effort
Incredible running from an entrepreneur
which it saw well beyond the definition
treccani encyclopedia and a
engineer who has no clean sheet
found solutions to problems
seemingly impossible and together
his team from scratch has
created a project the project
It became a prototype for the prototype
years and years was tested was
tested fatigue was tested for
certification for approval and then
it makes the presentation to the market
presentation by importers
printing shop owners and then take
the keys of what now has
anyway
son if they give the end customer and then
and then it starts over again from nothing to
the whole process of creation
inexplicable
the idea has become a real form is
become an engine a sketch frame
on white paper it has become a
real hull and the thought became
Product is ready and ready the bike
we are ready we track our
this pilot
this is his helmet is alessandro
enthusiastic as we take the bike
we go to the track in question tests and
began the first problems
we go home projects I love
pieces
back on track and there are other
problems and we fell and we
raised because as said enzo
ferrari passion allows
endure bitterness renunciations
ambition would not justify in
no certain way
the pilot runs to win if he runs for
win, however, winning is not the end is
only the starting point because in
Actually when you win if you want to
another challenge the challenge is regenerated
and the entrepreneur always ready to
a new adventure challenge and passion
born from the perfect combination of
failure and dedication that make
the entrepreneur what is a
dreamer who never have surrendered
He never really looked for a contractor
in the eyes you will never see behind
a desk or behind a screen, but
you will always look out from
open window and think of a spreadsheet
White paper on which to write the story
or the walls the walls of his company and
think of when it was only
Campania and then walls foundations
People machinery innovation products
what is behind the story
entrepreneurs what is behind the
entrepreneurs who have left milk
in our time where their stems
passion artifact make their mark
looking away looking over
seeing things that others do not see
finding solutions to problems
and along with the seemingly impossible
straf own staff to turn thoughts
ideas into products and sacrifice falls
difficulty falling tenacity passion
fail and start again and then
start all over again because why
so we feel more alive and more human
thank you so much
[Applause]
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