take a moment and picture yourself being
a superhero think about how you would
look like think about what you would do
think about what your arch enemy would
be like got some sort of picture there
and now think about what we would be the
thing that’s driving you what would be
your principles what would be your well
use to kind of determine the actions you
did and I think there’s a couple
different I think you’re going to come
up with here and is it maybe something
like I want to protect the innocent yeah
very superhero-ish is it something like
I want to beat up the bad guys yeah that
one or are you more real-life setting
more students do you feel like I want to
take a look big issues like fight
environmental problems or trying to do
something against world hunger or is it
something more straightforward and you
just feel like I think I just be pretty
awesome and pretty fit and pretty fast
and stuff like that
today I want to tell you a story how I
think you can do all of these things and
even a little bit more so I kind of
vividly remember my geography teacher
like eighth grade and he started telling
us more kids like there’s something
called global warming we’re seeing a big
eyes and we’re watching an inconvenient
truth it was like oh what the hell and I
remember thinking like this is quite
scary but at the same time this is kind
of cool because it’s like this massive
here’s this massive cinematic threat
trying to destroy all life on this
planet and can humanity get its
together and like try and stay below
these two degrees of rising global
temperature which would otherwise have
enormous catastrophes coming up so I try
to get more into like sustainability and
try to think more about how do I like
move around sustainably what kind of
transportation gonna do how do I produce
a little bit of less of plastic waste
trying to turn my lights off more as I
could
and that went over the years until I
stumbled upon the research of a couple
of people including for example Richard
open lender who is saying that’s all
nice and good but it looks like if we
continue this way and even if we stop
using any fossil fuels from this day on
we will still exceed those limits and
have immense environmental catastrophes
coming up so I thought that’s a bit
frustrating isn’t it and the way this
was explained I had to do with this
innocent-looking one here uh-huh right
but there’s a bit of a dark side to this
one not emotionally but the thing is
animal agriculture the studies vary a
bit but even the UN admits that up to 30
percent of greenhouse gas emissions can
become tributed to livestock animal
agriculture so where does this come from
especially cows for example produces a
huge amount of methane and methane is
about 80 times as destructive as co2 in
our atmosphere and there’s bigger issues
like huge parts of deforestation are due
to animal agriculture as our population
is growing we still need more space to
like grow crops with animals to feed
them and just create space for them and
embed it in like especially in the
Amazon rainforest or like massive
amounts of co2 that are going to be
instantly released once you burn or cut
down these precious natural places so
these are just a couple of reasons that
are driving global warming but there’s
more sides to it environmentally
speaking not only the animal agriculture
the driving force of deforestation is
also the one for water pollution the
biggest one for habitat destruction and
it is distinction in general so that’s
big things if you think about it it kind
of makes sense because you have to put a
lot of food into one of those to get a
bit of you need out of it and you can
kind of mathematically go to energy
conversion rates and when you put like
it depends on the animal obviously but
when you put like one calorie and how
much do I get out for example four types
of cattle there’s like I have to put in
40 grams of calorie 40 calories in to
get like one calorie of meat out
that’s an energy conversion rate that’s
pretty bad and this all kind of makes
sense in the bigger picture when you
realize that actually we at the moment
of slaughtering each year sixty billion
animals worldwide that is about roughly
up to 200 each day that is the
population of the UK in eight hours that
is like all casualties of the Second
World War
six years of Second World War the
biggest conflict we ever had in history
can sit in eight hours eight hours
that’s all there is sixty million orders
coming and then you kind of realize how
big this topic actually is and what
we’re creating what we’ve created here
and it would be one thing with Kennedy’s
me to my second point if you just say
these are just 60 billion very bad
energy conversion rate machines but
they’re not right you’re sent in living
feeling breathing beings and I don’t
know if any of you have ever seen like
any slaughterhouse footage or like the
way livestock and especially in the
grand scheme that’s being kept it is
pretty depressing and it kind of goes
against our intuitions how we feel about
animals which goes a bit further to why
do we think that way what is it that we
never question the system that seems to
be against our beliefs that we want to
protect the environment that we kind of
feel attached to animals that we want to
want them to have a good life and I
think a lot of its psychological has to
do with a disconnect that we’ve kind of
created and this comes down to a lot too
we are still having this very children’s
book picture of like a farmer running
around and having this a couple of
cattle and going they’re milking by hand
and picking up the eggs in the morning
but the reality it looks way different
these days
but we still see these kind of pictures
that kind of give us the feeling that is
still that way you still use a language
that kind of hides it we don’t say it’s
animal flesh we say it’s me right mmm
and there’s a couple more things where
you where you realize how distant we
have become to this whole
we seem to be contributing to and I know
what you’re thinking this all sounds
pretty bad but what do you want to do
right I mean we have to consume animals
we need need and move move and
unfortunately that’s also a construct
that’s kind of in our DNA at this point
but it really doesn’t have to be and
biologically it really isn’t because
there is quite some stuff to eat and if
you think about it do you really think
it is necessary to eat something that
you have to chop up with a knife and
like fry it for a while become till it
becomes tenderly enough for you to even
chew on it do you really think this
nothing strange about us being the only
species that like goes to another animal
and drinks the milk which is like made
for calf all the hormones all the
nutrients kind of just being made for
this and we kind of drink it
shouldn’t we be drinking maybe some
fancy milk right it’s at least
genetically a bit closer to us or an egg
and simple egg that’s the period of the
hen if you think about it and the next
time you do scrambled eggs hope I didn’t
ruin it for you there but that’s the
stuff we’re talking about mmm and
there’s plenty of options and also stuff
that we try and like every day bit of
beer the best burger 2015 actually
without any animal products not real
beef so the more I dig into this issue
the more I realized how generally
unstable the system and unsustainable it
appears to be and how we’re having these
contradictions how we feel like we call
ourselves environmentalists turning our
lights off and trying to be sustainable
in that way while still eating our meat
that has like way bigger footprint that
can change way more we call ourselves
healthy and trying to eat like lean meat
and stuff while there’s so much more
options where we could dig deeper and
speaking of that point research is
coming up more and more showing
how we’ve created a very unsustainable
health issue in our generation as well
biggest three killers in the Western
world heart disease stroke and cancer
heart disease and stroke in a nutshell
saturated fats and cholesterol like
plaque in your arteries blocking up no
blood stream consequence is clear what’s
the only thing that got cholesterol
animal products what is the only thing
showing to not only prevent but even
reverse those three main killers it’s
actually fully going on the plant-based
diet and there’s more contradictions
that we feel like we we call ourselves
feminists but we drink the milk of
another female that was forcibly
impregnated some people might wanna call
that rape while thinking that we do
something to protect them we call
ourselves manly and protective and
strong why we eat the flesh of an animal
that had never a chance to even fight
against it was like so cringe together
in a tiny cage that it never even had
the strength to stand up is that really
something that we feel like manly about
but encouragingly enough there is a
movement it really feels like it is so
simple and so easy to find a way out of
these fallacies and contradictions and
it’s one that incorporates a diversity
of people I’d say coming from all
spectrums coming always slightly
different reasons but they’re all agree
on that you can change so much better
lumen ating animal products from your
diet you might be someone holding three
World Records as a strongman you might
be someone being a social moderator and
super famous openly homosexual point a
person of interest you might be an
artist I guess who runs around in fake
leather boots on the stage or you might
even be an ex American president who
says that we can have so much more by
going this way and whatever the reasons
you are you come to this conclusion
whether you think I can fight so many
environmental issues
whether we think there’s a social issue
connected with it we have an
unsustainable health care system because
at the moment it seems that we don’t
really live longer we just die longer
because as our life expectancy goes up
so lowers the rate that we the age we
become chronically diseased by a lot of
different diseases or you think there’s
just 60 billion innocent beings that
should not be in this process and that I
can help to save one every single day or
you just feel like your whole body and
everything and you feels makes you feel
so much better when the second kind of
job all of these products and I can tell
you myself
it is these single best choices I’ve
made in my life I get up every morning
with less sleep I feel more powerful my
physical performance is better I recover
faster my skin’s gotten better I just
overall feel so much better and most
importantly to me I can wake up every
morning and say these are I’m living the
values that have established for myself
and behave in a way that’s in line with
what I believe in and this what makes me
feel like a little superhero every day
and so can you feel thank you very much
a superhero think about how you would
look like think about what you would do
think about what your arch enemy would
be like got some sort of picture there
and now think about what we would be the
thing that’s driving you what would be
your principles what would be your well
use to kind of determine the actions you
did and I think there’s a couple
different I think you’re going to come
up with here and is it maybe something
like I want to protect the innocent yeah
very superhero-ish is it something like
I want to beat up the bad guys yeah that
one or are you more real-life setting
more students do you feel like I want to
take a look big issues like fight
environmental problems or trying to do
something against world hunger or is it
something more straightforward and you
just feel like I think I just be pretty
awesome and pretty fit and pretty fast
and stuff like that
today I want to tell you a story how I
think you can do all of these things and
even a little bit more so I kind of
vividly remember my geography teacher
like eighth grade and he started telling
us more kids like there’s something
called global warming we’re seeing a big
eyes and we’re watching an inconvenient
truth it was like oh what the hell and I
remember thinking like this is quite
scary but at the same time this is kind
of cool because it’s like this massive
here’s this massive cinematic threat
trying to destroy all life on this
planet and can humanity get its
together and like try and stay below
these two degrees of rising global
temperature which would otherwise have
enormous catastrophes coming up so I try
to get more into like sustainability and
try to think more about how do I like
move around sustainably what kind of
transportation gonna do how do I produce
a little bit of less of plastic waste
trying to turn my lights off more as I
could
and that went over the years until I
stumbled upon the research of a couple
of people including for example Richard
open lender who is saying that’s all
nice and good but it looks like if we
continue this way and even if we stop
using any fossil fuels from this day on
we will still exceed those limits and
have immense environmental catastrophes
coming up so I thought that’s a bit
frustrating isn’t it and the way this
was explained I had to do with this
innocent-looking one here uh-huh right
but there’s a bit of a dark side to this
one not emotionally but the thing is
animal agriculture the studies vary a
bit but even the UN admits that up to 30
percent of greenhouse gas emissions can
become tributed to livestock animal
agriculture so where does this come from
especially cows for example produces a
huge amount of methane and methane is
about 80 times as destructive as co2 in
our atmosphere and there’s bigger issues
like huge parts of deforestation are due
to animal agriculture as our population
is growing we still need more space to
like grow crops with animals to feed
them and just create space for them and
embed it in like especially in the
Amazon rainforest or like massive
amounts of co2 that are going to be
instantly released once you burn or cut
down these precious natural places so
these are just a couple of reasons that
are driving global warming but there’s
more sides to it environmentally
speaking not only the animal agriculture
the driving force of deforestation is
also the one for water pollution the
biggest one for habitat destruction and
it is distinction in general so that’s
big things if you think about it it kind
of makes sense because you have to put a
lot of food into one of those to get a
bit of you need out of it and you can
kind of mathematically go to energy
conversion rates and when you put like
it depends on the animal obviously but
when you put like one calorie and how
much do I get out for example four types
of cattle there’s like I have to put in
40 grams of calorie 40 calories in to
get like one calorie of meat out
that’s an energy conversion rate that’s
pretty bad and this all kind of makes
sense in the bigger picture when you
realize that actually we at the moment
of slaughtering each year sixty billion
animals worldwide that is about roughly
up to 200 each day that is the
population of the UK in eight hours that
is like all casualties of the Second
World War
six years of Second World War the
biggest conflict we ever had in history
can sit in eight hours eight hours
that’s all there is sixty million orders
coming and then you kind of realize how
big this topic actually is and what
we’re creating what we’ve created here
and it would be one thing with Kennedy’s
me to my second point if you just say
these are just 60 billion very bad
energy conversion rate machines but
they’re not right you’re sent in living
feeling breathing beings and I don’t
know if any of you have ever seen like
any slaughterhouse footage or like the
way livestock and especially in the
grand scheme that’s being kept it is
pretty depressing and it kind of goes
against our intuitions how we feel about
animals which goes a bit further to why
do we think that way what is it that we
never question the system that seems to
be against our beliefs that we want to
protect the environment that we kind of
feel attached to animals that we want to
want them to have a good life and I
think a lot of its psychological has to
do with a disconnect that we’ve kind of
created and this comes down to a lot too
we are still having this very children’s
book picture of like a farmer running
around and having this a couple of
cattle and going they’re milking by hand
and picking up the eggs in the morning
but the reality it looks way different
these days
but we still see these kind of pictures
that kind of give us the feeling that is
still that way you still use a language
that kind of hides it we don’t say it’s
animal flesh we say it’s me right mmm
and there’s a couple more things where
you where you realize how distant we
have become to this whole
we seem to be contributing to and I know
what you’re thinking this all sounds
pretty bad but what do you want to do
right I mean we have to consume animals
we need need and move move and
unfortunately that’s also a construct
that’s kind of in our DNA at this point
but it really doesn’t have to be and
biologically it really isn’t because
there is quite some stuff to eat and if
you think about it do you really think
it is necessary to eat something that
you have to chop up with a knife and
like fry it for a while become till it
becomes tenderly enough for you to even
chew on it do you really think this
nothing strange about us being the only
species that like goes to another animal
and drinks the milk which is like made
for calf all the hormones all the
nutrients kind of just being made for
this and we kind of drink it
shouldn’t we be drinking maybe some
fancy milk right it’s at least
genetically a bit closer to us or an egg
and simple egg that’s the period of the
hen if you think about it and the next
time you do scrambled eggs hope I didn’t
ruin it for you there but that’s the
stuff we’re talking about mmm and
there’s plenty of options and also stuff
that we try and like every day bit of
beer the best burger 2015 actually
without any animal products not real
beef so the more I dig into this issue
the more I realized how generally
unstable the system and unsustainable it
appears to be and how we’re having these
contradictions how we feel like we call
ourselves environmentalists turning our
lights off and trying to be sustainable
in that way while still eating our meat
that has like way bigger footprint that
can change way more we call ourselves
healthy and trying to eat like lean meat
and stuff while there’s so much more
options where we could dig deeper and
speaking of that point research is
coming up more and more showing
how we’ve created a very unsustainable
health issue in our generation as well
biggest three killers in the Western
world heart disease stroke and cancer
heart disease and stroke in a nutshell
saturated fats and cholesterol like
plaque in your arteries blocking up no
blood stream consequence is clear what’s
the only thing that got cholesterol
animal products what is the only thing
showing to not only prevent but even
reverse those three main killers it’s
actually fully going on the plant-based
diet and there’s more contradictions
that we feel like we we call ourselves
feminists but we drink the milk of
another female that was forcibly
impregnated some people might wanna call
that rape while thinking that we do
something to protect them we call
ourselves manly and protective and
strong why we eat the flesh of an animal
that had never a chance to even fight
against it was like so cringe together
in a tiny cage that it never even had
the strength to stand up is that really
something that we feel like manly about
but encouragingly enough there is a
movement it really feels like it is so
simple and so easy to find a way out of
these fallacies and contradictions and
it’s one that incorporates a diversity
of people I’d say coming from all
spectrums coming always slightly
different reasons but they’re all agree
on that you can change so much better
lumen ating animal products from your
diet you might be someone holding three
World Records as a strongman you might
be someone being a social moderator and
super famous openly homosexual point a
person of interest you might be an
artist I guess who runs around in fake
leather boots on the stage or you might
even be an ex American president who
says that we can have so much more by
going this way and whatever the reasons
you are you come to this conclusion
whether you think I can fight so many
environmental issues
whether we think there’s a social issue
connected with it we have an
unsustainable health care system because
at the moment it seems that we don’t
really live longer we just die longer
because as our life expectancy goes up
so lowers the rate that we the age we
become chronically diseased by a lot of
different diseases or you think there’s
just 60 billion innocent beings that
should not be in this process and that I
can help to save one every single day or
you just feel like your whole body and
everything and you feels makes you feel
so much better when the second kind of
job all of these products and I can tell
you myself
it is these single best choices I’ve
made in my life I get up every morning
with less sleep I feel more powerful my
physical performance is better I recover
faster my skin’s gotten better I just
overall feel so much better and most
importantly to me I can wake up every
morning and say these are I’m living the
values that have established for myself
and behave in a way that’s in line with
what I believe in and this what makes me
feel like a little superhero every day
and so can you feel thank you very much
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