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How blockchain will revolutionize the world of Entertainment! | Pushkar Vohra | TEDxABVIIITMG


in 2017 the seventh season of Game of
Thrones see more than 1 billion views
yet about those views only 16 million
views went through legal channels of
distribution imagine a world in which is
easily not passed in which content
creators get their new audiences you
don’t have a failure there are people to
view what they want to do and
distributors have in spiritual quite
distribution and even advertisers are
happy hi I am push the woman and I’m
excited to be here because I am going to
tell you something that gonna change the
world for many science fiction stories
many we have seen them actually these
places the future whether in terms of
advancement in artificial intelligence
IOT automation as the internet or pills
but none of them actually show you the
world that gonna be like in next 20
years over the technology that is then
actually keyboard up to decentralization
it’s simple thing but yet I like how an
apple pauline country has eventually led
us to the Mars before I take you to the
mouse go let me tell you a story about
little boy oh boy obsessed with food
things won bin’s second were dimensions
basically an order very honorable it
wasn’t just finished it was TV shows
video shows music books any sort of
entertainment really
so skip is over and it actually wasn’t
it was quite oh it dominated it was a
way to accomplish it was busy making the
world a better place a postive worldwide
upheaval was constant on my mind a c4
splendid school when I first heard about
gravity Newton and an apple a bit of
panic at two at that time and then a
revolution that went on to the shape the
world
it fascinated me thing that’s so simple
things could become so big and the
system of just very simple
intuitive and yet powerful solutions not
only did it shape those sites but
analogy calling elephant has been used
in many stories around the world I’d
regressions with entertainment and
evolution of society
and very young age I see the way my
peers and mimic movie stars and
characters and objects okay so but I
never thought of when I let my person
[Music]
it’s 70% of movie in the United States
they come to the disclaimer now with the
pool available
do you know how it becomes so cool about
the be using some influential people
gathered and approached Hollywood to
make actors to smoke to make it in a
social statement
you
you see that detainment industry has
forward to shape the world and influence
my jump and old alike pick trick escape
your changes and at the core of major
transformation lies here your change
thus if we want to initiate a positive
societal transformation we should target
a produce as Jason mentioned earlier
said here is the end result of
prevailing story in one spire change the
story and cave average then attainment
industry tells us what is trending and
what to earring how many of know about
TV series ready pop in united states
that actually have greatly contributed
on the obama winning the presidential
elections
in a deal industry has drastically
reduced and Chinese prevalence rates
promoted natural hygiene to sanitation
practices from movies like Batman –
Elaine and had even made us Oreo cream
two things
that has been proven one entertainment
industry Anmol put a really big impact
on us second we heavily underestimate
the impact of media and entertainment
industry honors entertainment industry
the perfect Kelly as such a trigger the
collection of critic Minds directors
producers distributors advertisers
silencers and viewers this isn’t
anything new
actually storytelling has been around
for ages an Asian crowd it has the wall
from posi stories Mountaineer two
generations under to poke pills and
dances and silent films now and help
well devices the industry involves
hundreds of millions of dollars will
Plusle twenty billion is has been
generated only on moon media consumption
so it seems pretty obvious and thank you
then it should be essentially something
that is by people and vulnerable
unfortunately the very structure of the
entertainment industry also is full of
vices nepotism and corporate profits
then utility the street is fed with
centralized entity let’s look at some of
we start off with individual Oh probably
a Caesar perhaps clicks corner are you
now I had the sensational voice that can
move mountains but he’ll punish
themselves in the form of online videos
don’t gain pressure because backbone
keep on changing where it is sylveon
gurgles she doesn’t get paid because her
videos are incapable to use the view she
can get because of free pudding when she
I’m pregnant single that it’d be strange
a boost of a single that in the strange
world and post a video on Facebook
without linking back to her she doesn’t
know anyone in the industry together on
any finally another prominent singer
look at Lisa comes along and sees
Ariel’s soul and becomes the self Aria
will situation pretty much sucks and the
world made this out then next Aretha
Franklin let’s move on to the content
viewer saw the viewers the driving force
of the industry want to see amazing high
quality content that matches their own
interests but much of the content and
would’ve died on driven by expertise
errs this isn’t about what can leave you
unmade by big corporate modernist
weather only two different sources or
offline through cinema levels basically
you care about more about shareholders
and the viewers more than them in this
is really it is the trust issues when it
comes to the private owner and
Pepper’s also face issues due to these
big corporate diseases there is no way
of truly knowing whether the money taken
is going to actually correct people
there is no transparency at all they
also may be able to find the content
they want to pack because due to bias is
so key algorithms again here is the
plate let us look at advertisers now one
of the biggest issue is content creators
are sometimes forced to take desperate
measures to harm and they turn to page
views this totally mess ups the bullet
statistics of all advertisers or see
them forcing them to do things like file
privately with other without the consent
of the users this should not be
happening for people to use and
distributors quick on this sub to the
private like piracy we do we did not
take in a little complete concurrent
distribution is basically a movie there
is therefore a large lack of reach to
viewers all the studios in particular
place a glaring lack of page and our
neighbor Newton will become very
dissolve
that’s why independent filmmaking is
often actively viewed as low return in
business anyone in this industry knows
that each Patek is busy a very scary
collection on various swipes and who
control the rights the big players
office they tend to leave over the
little players who have contributed to a
project contract changes some made of a
click and the closed doors the
stickiness open-faced lawsuits for
byline copyright infringement
it’s basically a paperwork nightmare so
the question is what can we do fix these
forms and that’s fear I come back to my
keyboard of the day that is
decentralization or in other words the
blockchain
now I am going to share my happen I
envisioned
blockchain bringing the future of secure
equal-opportunity entertainment and are
those deaths basically blockchain is a
tried and tested technology that allows
any action decision in direction to be
completely unbiased trustworthy and most
importantly recenter lies
what does rather than decisions being
made by big industries centerless
entities bringing power and other people
by distributing the formation and
information and this scissors they’re
worth any transaction that we do can be
validated ourselves the nature is the
only institution that has been able to
survive until now have abundant worth
over the billion of years it shows it
works the perfect manner cause pulse
decentralized no centralized authorities
and yet but it is such a great
disappointment even after to let years
of existence we are still not able to
work in a decentralized way on ladies
and gentlemen the future is
decentralization that’s what I imagine a
completely transparent tamper-proof
incentivize entertainment because it’s
all just one single platform that can
brace which experts stream content
connect with friends and collect all the
you know very less Twitter let me come
back to our single friend Polly enough
put now are they a good life in this
sequel system well she she can climb on
the use of reputation management systems
in which she gains
reputation points not because she knows
somewhere not because of and that is
totally cause of Italian now and it
won’t see please some of life’s the way
we use in facebook yes every user
reputation would be linked to the
repetition of any person he or she and
and every endorsement would be incentive
I lose this genuine quartz will guide an
intuitive recommender system making are
discoverable to viewers and record
companies alive she’ll be able to
surpass middlemen and reach out depends
directly any transaction will be covered
by smartphone frames there will be
financial feedback among content
creators around investors and audiences
let’s once again look at advertisers now
uses of this log stream powered
ecosystem will be renovated because it
is extremely hard programmed words over
the branch to data also very much
possible because every transaction
in return of genuine news advertisers
will directly create operational content
editors this is a total win-win
let’s look at more smart contract
examples stop up Bayliss chain of titles
can be transparently constructed with
the help of Smart Objects so there could
be no write systems a beggar would know
exactly where the money is going and how
it is used and viewers were able to
purchase the right of you are either who
will work like this the prompt to
pretend can be tokenized
in much the same way as some of these
two IPOs that he’ll initial public
offerings it is going to make actually a
small financial instrument in which one
can invest it so us get my tokens for
CLL and once we completely a tokens will
get burned the tokenizing economy every
product will give the creators
completely control over their
intellectual property wives and revenue
moreover with this rupture of an
ecosystem simultaneous noble release of
the pills on the content will become
thing because put metal tokens and
remodels these solutions are just the
tip of iceberg when it comes to how the
blockchain and the squishy Austin
behavioral society gee and I’m excited
to be able to work towards making my
vision come true I have no doubt that this next big happen will go
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