who among you she was a child here I
you talked about three things that I
recovery but the child safe
innovation some time ago I was
quietly settled at home in
my living room and amazing way was there
a lot of space between the couch
living room is there taboo or in town someone
had moved
I call children it was time for
having dinner
and when they went down the stairs
in this space there they are billion
are well advanced then it’s the
children they are very very very lively
brilliant to have also started to
sing
a moment full of life full of joy
it was the first time there was
so many spaces in the living room and
it was the first time they were put
to dance here space with discounts
the creation we understand better the thing
huh you are there installed in
this amphitheater with neighbors to the left and to
right and to test things that’s
difficult art than me I do a little bit
that I want there on stage in innovation
it’s the same thing
space is key if you want to find
disruptive ideas better is going to have a
good height under ceiling
we call it the cathedral effect
if on the contrary you want with a
group where to agree on an idea
better put them in a small
piece and 20 companies understood that
once I was working for a bank
I was dealing with strategy and we
was looking for new ideas for
use the chain blocks a technology
which are used for transactions
especially for bitcoin
what we did is we got
given the space to create we have
given a place and two days we could
bring together thirty people
bankers but also customers
for in that space there creates the
departure the bankers had ideas
a little weird he wanted to blocks
chain to go to the moon
and then someday a moment a customers
ali ben me I have a problem with you
good foot is when when I do
a transaction between stuttgart and
singapore it takes me twelve days twelve
days then people were told the
bankers have told themselves in this space
where from day it’s huge
and so they put to test and to
prototyping tried others others
solutions and and in two days we have
invented a new product so first
we did the advertising campaign and
then the workflow and after for six
month we could work on it too
and in the end create a real product
who responded to this need there and at the end
we went from 12 days to one day
customers were happy the bankers
were happy it looks like when you are
in the newspapers we give ourselves in
the space we had managed to create and
this notion of spatial space
also works with the time you take
for example google them to innovate it
let the employees work on their
personal project up to 20% of their
time and with that they created gmail
courier service used by a
billion people on the earth
over a billion you make counter to
entrance leave you free time at 20
% of your employees and in output you have
intimate knowledge
everywhere the writings and all the thoughts
and all the messages of 15% the
world population
it impresses me
and that’s really what I printed
in France on innovation to give oneself
the space to be able to create to be able
innovate
because I have to tell you the
table in the living room it was they who
had moved him
it was they who created the space
to be able to create to be able to innovate
and you when you work on your
own innovations
what space to give you
every year it’s mardi gras and it’s
said guinea my daughter loves to dress up
this year she disguised herself as an art
deco and then you have to tell me my
adorable girl quite physically very
sports all that there good grades to
school she has lots of friends héééé
once a year she disguises herself as a punk
or assimilated that’s how it’s done
charm also what is interesting in
does it in it’s the way she
prepare his disguise several months
before mardi gras she will test
prototype and a whole set of things
for example she will try a
makeup and she’ll go see her
brother and tell him noam how do you
found in makeup and made him he is
really horrible
and we know that it works once
so she was there with and she was
drawing false nails
Thursday but it’s reindeer
what are you doing she said to me bah
dad I try but nails and why
not because even if they are big there
there is the fair that I write bah yeah
it’s not because you disguise
a weird way in harley quinn
with fake nails at school that goes
we must not be able to continue
work and continue to write
and that’s the important thing
that I learned from my kids about
innovation dared to test and prototypes and
in a simple way his ideas in
companies it’s the same thing
in fact it’s even often more
difficult once I was I gave
training on everything to
innovation and we invited people to
to attest prototype is there on maps
visit
so in ten minutes they had created
business cards and then after he’s
tested with between a moment I asked
to someone
it was how to do this exercise
and the guy tells me ah it was
stressful but I say but why not
it was super stressful to be able to
present things a customer while
it was not finished
so I asked the person who
was playing the customers and for you it was
how to give your opinion on a
prototype not finished as a customer and
him he said to me ah well it was great i
could give my opinion is like that to
the next step the second prototype
was much better
and yeah interesting seven different
perceptions of things the same way
once with a client we wanted
test new digital services
it was for farmers so we’re going
see the farmers we had made
prototypes that was a little ugly enough
it was powerpoint and everyone
you have to say good farmers for
these services then they need to
put that on computer stops
fixed so we do the test with the
farmers
and on the four farmers the
quests tell me but we can not
not work on stops we have to
necessarily have a version on
moving in the order of merit why
it’s just because we
from 7 o’clock in the morning we are in
the fields and yeah there’s no price there
we could also during this phase of
test discover a lot of simple things
sure it was what the latent needs of
these people there in short test the
prototypes and can be often very
useful
to listen to each other and that’s good
the second thing that I took
my kids dared to test and prototypes and
things not necessarily finished but for
to learn and to improve
and you when you think about a
start-up with people for
the attest concept on a project
innovative
how many times is this what you
prototype is often the weekend
I like to work on
projects a bit innovative and for that I
go in a fab lab sand that means
good laboratory fabrication so just
a year-old workshop is rimbaud a little classy
to say workshop may
it’s a place where you can work
the wood the metal what kind of things and
when I go there my son my partner is
often he likes him too
work on his own projects and
his own innovative projects for him
they are often weapons of the fingers
american small peaks like that then
as I tested this story a
number of times i can tell you
that after 25% of people who are a
little shocked by this story there I can
to tell you that I too
a little surprised I said ok that’s
my son he is rather wise at school
they play football with everyone
he has plenty of friends who are sociable and
hey hey hey hey
he plans to work on projects
innovative it’s weapons not they
use them
but it’s just ok that the muse and then
also I say ok but in a country in
France where to armament its 12 5% of the pipe
I also think that weapons can
to be useful maybe to kill
projects I work on projects
more classic there is a rose in
metal but more peaceful but I
do not always finish and that’s what
is interesting actually when I look
my son or even do things it’s his
perseverance ability he can pass
hours watching tutorials on
youtube to see how to work the
metal or different stages
after that you have to spend hours too
living room table to improve its
projects and that’s the third thing
what did my children teach me about
innovation is this ability to
perseverance and you have full
of innovator who did this thing there
for example
edison to get to work
these bulbs he tested up to 1000
different composition to get to
find the right lan hen that was
last or closer to us elon musk
his dream was to take off
and land a rocket and he had a
number of failures but hallucinating first
they are trying to buy Russian rockets
he got blackballed twice april
tried to get rockets off the ground
the first three a total failure
explosion once he has managed to
take off he tried to make them
ask the same thing three total failures
but in 2014
he reaches his big dream to take off
a rocket and make sure that they get
pose he recreated the congress of tintin
we walked on the moon
perseverance
the third thing that I learned from
my kids about innovation
so I looked at the word definition
innovation in the small larousse
my name is labrousse an innovation
process that goes from the birth of a
idea to its materialization and on it
we kids month learned that he was
important to give oneself the daring space
test the prototypes and and persevere
that relatively simple things 1
with quite a bit of theory it’s more of a
motion activation logic
and what’s interesting is that
this ability of children to innovate has
been scientifically proven
it’s called marshmallow
challenge it works how of
teams of 4 18 minutes a little bit of
material with marshmallows of
spaghetti from the scotch string and a
challenge that the highest tower
possible and in general it gives
rather nice things like that we have
the marshmallow
which is interesting compared to that
is that we did statistics there
above and we realized that
teams of children under five
perform better than teams
of business leaders agree and one
also realized that good teams
of architectural engineers was when
even slightly above everything is fine
for them I feel like we have
some here
so I hope there is not too much
of students in business school or or
lawyers because it’s catastrophic
but I want to reassure them last
time I did the exercise too
it was pretty catastrophic with my
team we failed to keep
the marshmallow is according to your
see when we look at them
worked is that children they
are not going to spend seventeen minutes to say
who will do the plans that will be the
chief who is going to be the sous chef they are
more about the game mode but the
marshmallow in water and I test
different things and jt stirred a jt
agitated agitated actually it’s a little bit
that I explained he gives himself the space
the 18 minutes
he tests the prototypes by putting the
marshmallow in water and in the end they
persevere on it what we saw
is that you all have the ability to
to innovate and invent the world of
tomorrow
you are all this ability to innovate
to find space 2 and test the
prototypes and and dare to persevere then
go ahead dare
[Applause]
you talked about three things that I
recovery but the child safe
innovation some time ago I was
quietly settled at home in
my living room and amazing way was there
a lot of space between the couch
living room is there taboo or in town someone
had moved
I call children it was time for
having dinner
and when they went down the stairs
in this space there they are billion
are well advanced then it’s the
children they are very very very lively
brilliant to have also started to
sing
a moment full of life full of joy
it was the first time there was
so many spaces in the living room and
it was the first time they were put
to dance here space with discounts
the creation we understand better the thing
huh you are there installed in
this amphitheater with neighbors to the left and to
right and to test things that’s
difficult art than me I do a little bit
that I want there on stage in innovation
it’s the same thing
space is key if you want to find
disruptive ideas better is going to have a
good height under ceiling
we call it the cathedral effect
if on the contrary you want with a
group where to agree on an idea
better put them in a small
piece and 20 companies understood that
once I was working for a bank
I was dealing with strategy and we
was looking for new ideas for
use the chain blocks a technology
which are used for transactions
especially for bitcoin
what we did is we got
given the space to create we have
given a place and two days we could
bring together thirty people
bankers but also customers
for in that space there creates the
departure the bankers had ideas
a little weird he wanted to blocks
chain to go to the moon
and then someday a moment a customers
ali ben me I have a problem with you
good foot is when when I do
a transaction between stuttgart and
singapore it takes me twelve days twelve
days then people were told the
bankers have told themselves in this space
where from day it’s huge
and so they put to test and to
prototyping tried others others
solutions and and in two days we have
invented a new product so first
we did the advertising campaign and
then the workflow and after for six
month we could work on it too
and in the end create a real product
who responded to this need there and at the end
we went from 12 days to one day
customers were happy the bankers
were happy it looks like when you are
in the newspapers we give ourselves in
the space we had managed to create and
this notion of spatial space
also works with the time you take
for example google them to innovate it
let the employees work on their
personal project up to 20% of their
time and with that they created gmail
courier service used by a
billion people on the earth
over a billion you make counter to
entrance leave you free time at 20
% of your employees and in output you have
intimate knowledge
everywhere the writings and all the thoughts
and all the messages of 15% the
world population
it impresses me
and that’s really what I printed
in France on innovation to give oneself
the space to be able to create to be able
innovate
because I have to tell you the
table in the living room it was they who
had moved him
it was they who created the space
to be able to create to be able to innovate
and you when you work on your
own innovations
what space to give you
every year it’s mardi gras and it’s
said guinea my daughter loves to dress up
this year she disguised herself as an art
deco and then you have to tell me my
adorable girl quite physically very
sports all that there good grades to
school she has lots of friends héééé
once a year she disguises herself as a punk
or assimilated that’s how it’s done
charm also what is interesting in
does it in it’s the way she
prepare his disguise several months
before mardi gras she will test
prototype and a whole set of things
for example she will try a
makeup and she’ll go see her
brother and tell him noam how do you
found in makeup and made him he is
really horrible
and we know that it works once
so she was there with and she was
drawing false nails
Thursday but it’s reindeer
what are you doing she said to me bah
dad I try but nails and why
not because even if they are big there
there is the fair that I write bah yeah
it’s not because you disguise
a weird way in harley quinn
with fake nails at school that goes
we must not be able to continue
work and continue to write
and that’s the important thing
that I learned from my kids about
innovation dared to test and prototypes and
in a simple way his ideas in
companies it’s the same thing
in fact it’s even often more
difficult once I was I gave
training on everything to
innovation and we invited people to
to attest prototype is there on maps
visit
so in ten minutes they had created
business cards and then after he’s
tested with between a moment I asked
to someone
it was how to do this exercise
and the guy tells me ah it was
stressful but I say but why not
it was super stressful to be able to
present things a customer while
it was not finished
so I asked the person who
was playing the customers and for you it was
how to give your opinion on a
prototype not finished as a customer and
him he said to me ah well it was great i
could give my opinion is like that to
the next step the second prototype
was much better
and yeah interesting seven different
perceptions of things the same way
once with a client we wanted
test new digital services
it was for farmers so we’re going
see the farmers we had made
prototypes that was a little ugly enough
it was powerpoint and everyone
you have to say good farmers for
these services then they need to
put that on computer stops
fixed so we do the test with the
farmers
and on the four farmers the
quests tell me but we can not
not work on stops we have to
necessarily have a version on
moving in the order of merit why
it’s just because we
from 7 o’clock in the morning we are in
the fields and yeah there’s no price there
we could also during this phase of
test discover a lot of simple things
sure it was what the latent needs of
these people there in short test the
prototypes and can be often very
useful
to listen to each other and that’s good
the second thing that I took
my kids dared to test and prototypes and
things not necessarily finished but for
to learn and to improve
and you when you think about a
start-up with people for
the attest concept on a project
innovative
how many times is this what you
prototype is often the weekend
I like to work on
projects a bit innovative and for that I
go in a fab lab sand that means
good laboratory fabrication so just
a year-old workshop is rimbaud a little classy
to say workshop may
it’s a place where you can work
the wood the metal what kind of things and
when I go there my son my partner is
often he likes him too
work on his own projects and
his own innovative projects for him
they are often weapons of the fingers
american small peaks like that then
as I tested this story a
number of times i can tell you
that after 25% of people who are a
little shocked by this story there I can
to tell you that I too
a little surprised I said ok that’s
my son he is rather wise at school
they play football with everyone
he has plenty of friends who are sociable and
hey hey hey hey
he plans to work on projects
innovative it’s weapons not they
use them
but it’s just ok that the muse and then
also I say ok but in a country in
France where to armament its 12 5% of the pipe
I also think that weapons can
to be useful maybe to kill
projects I work on projects
more classic there is a rose in
metal but more peaceful but I
do not always finish and that’s what
is interesting actually when I look
my son or even do things it’s his
perseverance ability he can pass
hours watching tutorials on
youtube to see how to work the
metal or different stages
after that you have to spend hours too
living room table to improve its
projects and that’s the third thing
what did my children teach me about
innovation is this ability to
perseverance and you have full
of innovator who did this thing there
for example
edison to get to work
these bulbs he tested up to 1000
different composition to get to
find the right lan hen that was
last or closer to us elon musk
his dream was to take off
and land a rocket and he had a
number of failures but hallucinating first
they are trying to buy Russian rockets
he got blackballed twice april
tried to get rockets off the ground
the first three a total failure
explosion once he has managed to
take off he tried to make them
ask the same thing three total failures
but in 2014
he reaches his big dream to take off
a rocket and make sure that they get
pose he recreated the congress of tintin
we walked on the moon
perseverance
the third thing that I learned from
my kids about innovation
so I looked at the word definition
innovation in the small larousse
my name is labrousse an innovation
process that goes from the birth of a
idea to its materialization and on it
we kids month learned that he was
important to give oneself the daring space
test the prototypes and and persevere
that relatively simple things 1
with quite a bit of theory it’s more of a
motion activation logic
and what’s interesting is that
this ability of children to innovate has
been scientifically proven
it’s called marshmallow
challenge it works how of
teams of 4 18 minutes a little bit of
material with marshmallows of
spaghetti from the scotch string and a
challenge that the highest tower
possible and in general it gives
rather nice things like that we have
the marshmallow
which is interesting compared to that
is that we did statistics there
above and we realized that
teams of children under five
perform better than teams
of business leaders agree and one
also realized that good teams
of architectural engineers was when
even slightly above everything is fine
for them I feel like we have
some here
so I hope there is not too much
of students in business school or or
lawyers because it’s catastrophic
but I want to reassure them last
time I did the exercise too
it was pretty catastrophic with my
team we failed to keep
the marshmallow is according to your
see when we look at them
worked is that children they
are not going to spend seventeen minutes to say
who will do the plans that will be the
chief who is going to be the sous chef they are
more about the game mode but the
marshmallow in water and I test
different things and jt stirred a jt
agitated agitated actually it’s a little bit
that I explained he gives himself the space
the 18 minutes
he tests the prototypes by putting the
marshmallow in water and in the end they
persevere on it what we saw
is that you all have the ability to
to innovate and invent the world of
tomorrow
you are all this ability to innovate
to find space 2 and test the
prototypes and and dare to persevere then
go ahead dare
[Applause]
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