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A Journey Towards Design Thinking For Humanity | Niels Bilou | TEDxHECMontréal


[Applause]

good afternoon thank you very much to

the TEDx organizers for inviting me to

be part of this wonderful occasion with

this amazing group of people you never

know when you’re the last speaker if

it’s a compliment or a punishment for

some crime but we’re here so let’s make

the most of it so let me start off by

giving you a date January 25th 2015

according to Dethklok org that’s the day

that I’m going to die the Internet is a

wonderful thing you can go and find all

kinds of great information including

your your death date so the average

Canadian is going to live roughly eighty

two years that is twenty nine thousand

nine hundred and thirty days so for me I

have 14 thousand five hundred and fifty

nine days left and and by the way my

birthday is January the 14th so January

the 14th 2050

I’m gonna have one hell of a party

you’re all invited I have eleven days to

go we are going to light it up so you

have roughly thirty thousand days on

this planet and the question is as you

get close to those thirty thousand days

I want you to imagine now that you are a

few days before your specific ending and

I want you to ask yourself how do I know

that I lived a good life how do I know

that my time on earth mattered because

at the end of the day we have this one

life to live and so far when we talk

about what is a good life well a good

life is a life that’s filled with

achievement a good life is getting

better education is getting a better job

it’s getting better things things that

show we’ve made it and this good life

unfortunately is all about the I how did

I succeed and so when we look at the

good life the way that we define it now

we look at the consequences of this I

mindset and what are those consequences

the consequences are that we have a

world of haves and have-nots we have a

world of extreme and opulent wealth on

one side and that right next to it

extreme poverty we have a world where a

last majority of people feel ignored and

feel like their lives don’t matter so

you say to yourself wait a minute though

we’re not all that bad we donate we give

our our money and we give our our time

to other people and yes we do do that

but let’s let’s have a look at that so

there is something called the world

giving index that is won by the the

Gallup Organization it’s a very large

polling organization they do something

called the World poll and part of that

they come up with the world giving index

so when you see where is Canada in that

there’s a hundred and thirty nine

countries by the way that they survey so

Canada is actually not so bad we’re

number seven right so you look at Canada

and you’re like we’re number seven there

and they’ve got these different

dimensions

you know we help strangers sixty percent

of us roughly we donate money or again

another sixty percent although the

average Canadian gives a hundred and

twenty three dollars a year that’s 34

cents a day and thirty five percent of

us give give our time now what’s

interesting when you look at this index

is the number one country and the number

one country which actually has been the

number one country for four years in a

row is my anmar formerly known as Burma

and for those of you that don’t know a

lot about my anmar

it’s got a per capita income of 702

dollars and 38% live at or below the

poverty line and by the way the poverty

line in my anmar is 88 cents us a day so

when we’re talking about a poor country

this is one of the poorest countries in

the world and yet it has been for the

last four years

one of the most giving countries in the

world and we say to ourselves what does

that have to do with well 99% of the

people of my anmar are buddhists and

those of you that know about Buddhism

Buddhism places a lot of emphasis on

kindness and giving and Buddhism has

this concept of Karma which is that for

every action there’s a reaction and that

you have to be intentional about what

you do because it has consequences and

I’m not suggesting here that we all

become Buddhists but we’re all on

different paths in terms of spirituality

with beliefs and non beliefs in higher

beings but we are all on that same path

called humanity and if we look at

humanity and what it means to be a human

being

it’s about commonality and about

connecting in my life I’ve been very

fortunate to have traveled extensively

I’m at around 70 give or take a country

or two and what I notice is as I travel

around the world there’s so much of us

that’s in common we all laugh we all

find joy we all cry when there’s

something that’s deeply grieving and we

all all want to have this feeling of

connection with something what if we

started to reimagine and redefine the

world and the living of a good life

vennett from that i mentality to the us

mentality what if we started to say and

reimagine what it means to be successful

it’s not just about going to the top

yourself but actually to help others get

there with you so I was once like you a

bit younger than I am right now

and I did my undergraduate in business

and I went and started working for a big

company and then I went and did my MBA

and started you know working for another

big company and then I was like that’s

not enough I’m gonna go do my PhD and so

I when I did my PhD and I started

working at elite universities around the

world and consulting to top

multinationals and with that I started

to accumulate all those things that show

that you’re successful fancy house and

fancy cars and fancy gadgets but what I

noticed was that in that pattern of

accumulating things and successes I

wasn’t really happy and so I mentioned

this to a colleague once I said you know

I I’ve got everything I’m not really

that happy and he said to me success is

getting what you want and happiness is

wanting what you get and I saw that the

more I got the less happy I became and

as I started to reflect on this I want

to share a story with you it was in one

of my travels in Brazil I’d gone to Rio

de Janeiro and Rio de Janeiro is is

famous for its its beaches and its

wonderful scenery and of course also for

its poverty and one day as I was coming

out of my hotel room there was a little

kid that was running up to the tourists

and tugging at their legs but there was

a

or man at the hotel who just kept

chasing this kid around and basically

shooing him away and but he didn’t give

up he just kept coming back and so when

I kind of got closer he ran up to me and

the the doorman again jumped in there to

try and down the shoe and when I and I

said I said no it’s okay it’s okay you

know he had this little spark and made

me want to connect with him and so he

looked up to me and very excitedly in

Portuguese I couldn’t understand

anything he was saying so you just took

my hand and he took me to this table and

this table was a checkers table and

those are our bottle caps though there’s

a water bottle caps and he started to to

teach me how to play checkers with him

and we sat there and we played checkers

for for a couple of hours and at each

time he would want a game and then I

would win a game and he was so full of

joy he was so full of love for what he

was doing in fact at one point you know

I was getting a bit hungry and I said

let’s go get something to eat he said no

and so there was somebody who was just

selling chips we just got the chips that

I mean we just continued playing and

from that couple of hours that I spent

with him I I felt this this sense of

happiness that hadn’t felt in such a

long time just because of his passion

and and his energy that was coming over

to me and history his desire to connect

and and after I laughed and he just gave

me this high-five I was so impressed

with his intelligence and determination

and enjoy and I said this little boy

deserves more than to just live on the

streets and I with all my education and

experience and background can actually

take some action to do something for

people like this little boy and so the

more I traveled and the more I got in

contact that I and I thought I try I

started to seek this out going to

developing

countries are not going there just to

lie on the beach anymore but going into

the rural areas and going into the slums

the more the more determined I became

that in my time here I’m gonna start to

do something about it

so with that started my not-for-profit

human OHS and our mission is to marry

the mind of business with the heart of

humanity to transform the lives of the

disadvantaged and the way that we do

that is by using this approach called

design thinking design thinking is a an

innovative approach that centers on the

human being and why is it so powerful

well first of all it begins with the

person and here I’m going to show you

our first project in Nicaragua where we

went to to trying to help the problem of

financial inclusion so once you begin

with the person you can start to hear

their stories we’re in this this world

of big data and billions of bits of

information but at the end of the day

those billions of bits of information

don’t mean anything until we see the

world through the eyes of someone else

until we develop this thing called

empathy and empathy is just having to

walk in someone else’s shoes and see

what they’re seeing is very different

from sympathy but once you have the

empathy you can actually start to feel

that you want to do something that you

want to make a difference in someone’s

lives and from there once you have that

empathy once you’ve understood the

person’s pain points you can start to

listen more deeply and co-create with

them and here we have a lady who’s 80

years old and we are having this

discussion with her to tell her about an

idea that we had for a animal loan

program and what we said to her is hey

what do you think we’ll give you a loan

in you you go on and buy a pig and raise

this pig and then sell this pig

and the profit you know can increase

your livelihood and he or she is telling

us that nope pigs won’t work and we were

like well why not well pigs they’re too

big they are too dirty they eat too much

in fact they can actually run through

our homes if you notice the picture of

the home there is just a bit of mud and

sticks and a picket at full speed can go

right through that and and hey if they

catch a disease that’s it right there

goes your livelihood so we’re like okay

we didn’t really think about that so she

said I think you guys should go with

chickens

everybody has experience with chickens

they’re a lot smaller or the cleaner we

can put them into our homes so that we

can protect them from the elements and

predators and if you know a couple of

them died that’s okay because there’s

others there and so we took that back

and using her input and her set of

assumptions we redid our thinking around

it and what we actually came up with was

exactly what she had said that in fact

chickens are a much much better deal

than than pigs and so we created this

program when we saw that you could take

a family of five sustainably out of

poverty in less than two years with a

chicken micro-enterprise program and

what was interesting was at the time

that we were putting the finishing

touches around this program there was

this summit of the top 400

philanthropists in New York where Bill

Gates said if I was living on $2 a day

I’d become a chicken farmer and we were

tweeting out we’re glad that Bill Gates

agrees with us and this eighty year old

grandmother in El Morocco Nicaragua sure

so design thinking for for Humanity is

bringing this approach this approach of

deep understanding of deep listening of

deep co-creation and and not to tell

people what to do it’s it’s to show them

something that perhaps they hadn’t seen

before and then to give them to empower

to take control of their own destinies

and to pave that path for prosperity for

themselves and their community members

for generations to come and this program

that’s being piloted for a couple years

is going very well and we’re looking at

how can we expend that to another 30

communities and really allow people to

feel what it’s like to be in charge of

their own lives and in and their own

livelihoods so when you think to

yourself so well you know how do I be

the change that matters well the first

thing is you got to believe in that you

are the generation that can change

everything you just have to have that

spirit that imagination that dares to

dream dreams that nobody else believes

in and to chase rainbows that nobody

else sees it takes courage and faith

that things are gonna work out in the

end because if it hasn’t worked out it’s

not the end and it takes you redefining

what it means to live a successful life

it means when you look back on your life

and you say I lived a good life I lived

a successful life you can say that I did

that because I looked beyond my own

needs beyond my own wants and I took

action with passion and with purpose to

improve the lives of others thank you very much

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