
when you get on the field put everything
you have into it put every ounce of
energy you have on the field
fear is the disease Hustle is the
antidote what I do in a given day is I
have a set of problems that need to be
solved and I started the most important
and work my way down he’s an American
visionary and entrepreneur he co-founded
the peer-to-peer file-sharing company
swoosh and the technology company uber
he has an estimated net worth of 6.2
billion dollars
he’s Travis kalanick and here’s my take
on his top ten rules for success rule
number one is my personal favorite and
make sure to stick around all over to
the end for some special bonus clips and
as always as Travis says something that
really means helping really resonates
with you make sure to leave in the
comments and put quotes around it so
other people can be inspired as well
the champions mindset I think a lot of
people hear the word champion they think
of a famous sports star you might think
of in the US you might think of a
Michael Jordan or LeBron James going and
dunking on somebody but we think of it
differently and we think of it as well
when you get on the field put everything
you have into it put every ounce of
energy you have on the field leave
nothing on the field and to when you get
knocked down because if you’re an
entrepreneur you inevitably you will be
when you see hard times and you get
knocked down get back up and if you keep
putting everything you got into it and
you keep getting back up when you get
knocked down it’s almost impossible to
fail fear is the disease hustle is the
antidote so in my day I already sound
like an old school dude
in my day we it was just tough man you
start a company in 2001 good luck right
you can’t count on funding you can’t
count on sales you can’t count on
anything but just crazy hustle and just
grit your teeth claw your way to success
there was just no easy way to do it what
I find is a lot of the entrepreneurs
today are much smarter than we were back
in the day they’re like way smarter
you know they got blogs they know what
VCS are doing you know they know
everything that’s going on in the space
there’s a corpus of knowledge now that’s
that makes entrepreneurs today much
smarter but there’s liquidity in funding
especially on the Angels side it used to
be much harder to get an angel deal done
than a Series A deal now angel deals are
a piece of cake but what happens is I’ve
seen a number of entrepreneurs who who
don’t have that hustle and they they’re
afraid and they act out of that fear and
when you act out of that fear you make
big mistakes an example might be doing a
preemptive deal with a VC think
your friend an example might be like not
being hardcore and keeping your job an
example might be not you know a lot of
times it gets exposed through deals you
see that fear being exposed through the
deal cycle and so if you find if you’re
entrepreneur and you find yourself
afraid of something sack up okay and
start hustling hustling is the antidote
to fear go create your success my I like
to say my management style is problem
solver in chief and so what I do in a
given day is I have a set of problems
that need to be solved and I started the
most important and work my way down and
for the problems I don’t have time for
somebody else gets to solve them now if
somebody is already solving another
problem of solving a problem I don’t
need to get involved if the problem is
getting solved but you know people go
wow so your days just full of problems
I’m like yeah I’ve got a lot of problems
but but it’s sort of like how a math
professor thinks of problems right is
that think of a great math professor who
has no math problems to solve
he’s a very sad math professor and so
that’s very much how I look at it
solving problems is a you know every
problem is an opportunity for innovating
and being creative and finding something
new and that’s what I love to do and I
do it every day can’t a lot a lot of
folks think oh you’re an engineer your
analytical you can solve all the world’s
problems but it doesn’t quite work like
that there’s a lot of creativity that
goes into finding how to solve a problem
in a way that moves people in a way that
inspires and so you have to really merge
the left brain that analytical side with
the right brain was the creative side
the emotional side the heart and put
those two together this is the Babbage
machine actually the first computing
machine that existed or actually that
was designed super analytical but what
the hell are you going to do with it
all right you have to bring some
creativity to it in Albert Einstein I’ve
got a couple Albert Einstein quotes
today says creativity is intelligence
having fun so it over whether it’s
myself as the entrepreneur or really
anybody we hire we really look for that
analytical creative cross you see we had
a really interesting situation
we went there by the way weird as far as
we could tell we are totally legal white
glove legal nicest laws in the country
in terms of sedans in DC but DC taxi
Commissioner goes out there and says
ubers not legal because they charge by
time and distance and let’s just say
that was real why is charging by
distance evil I don’t understand I don’t
get it but he said look you’re charging
my time and distance you’re not allowed
well we looked at the law law says today
on a for hire vehicle designed to carry
fewer than six passengers which charges
with a service on the basis of time and
mileage like what are you talking about
is going in public forms Washington Post
etc we go the Attorney General in the
District of Columbia and that’s what he
tells us
so
when you read about the crazy stuff
we’re doing in the cities and I’ve got
to close this down because I’m – that
somebody’s going to have the hook and
they’re going to take me off here but
when you read about the crazy stuff that
we’re doing in the cities know that it
is corrupt out there know that we are
highly highly disruptive in what you
read in the papers isn’t always true and
the bottom line is that in order to be
in this business in order to be this
disruptive to what’s going on you have
to have you have to be willing to the
fight and you have to not be it you
can’t be shy so that gives you a little
bit about it basically they try to put a
floor on our prices I’ll leave it at
this one this last one here they put a
floor on our prices try to pass what
they call the uber amendment make our
prices five times out of a taxi they
rolled the amendment out July 10th
there’s a Monday at a July 9th the vote
on the bill was the tenth sorry they put
the bill out on the night that was a
Monday at 4:00 p.m. to vote on at 11:00
a.m. the next day 18 hours most of which
are going to be sleeping I wrote an
email to our consumers letting know that
they’re about to do this and by the way
the rationale was to ensure that
basically we don’t compete if a CEO of a
company told said something like this
they’d be in jail but if you corrupt
your politicians and then push those
laws down that’s totally legal anyways
we did something called life liberty and
the pursuit of Burness uber DC love is a
hashtag 18 hours later we had 50,000
original emails these weren’t robo
emails that went to City Council people
telling about to vote for it 37 thousand
tweets 104 million social media
impressions and we won and
as you might imagine there wasn’t a lot
of sleep during that time but it was so
short it maybe didn’t matter number six
make magic so I you know in a little old
school my movie tastes there’s a movie
called pulp fiction where samuel
l.jackson there’s this glowing thing in
this briefcase and you never quite see
it but everybody when they’re around it
they’re close to it their eyes get big
and they’re just they’re just excited
they just they just feel it they feel
that aura of it how do you recreate that
and the things we make is the things
entrepreneurs make how do they recreate
that well at Ober we like to say there
are four dimensions of magic one is time
if you can give people their time back
you are providing some kind of magic to
your customers if you can bring calm
into their day you are very valuable to
the folks who are using your products or
sometimes it’s just bringing a little
bit of joy and for others it’s money so
time sorry yeah time calm joy and money
are at uber the four dimensions of magic
money can be saving people money so they
get much more than what they expected or
it can be new ways to make an income
that change your life and change how you
feed your you provide for your family
and so magic often you know you kind of
know when you see it I mean this is
amazing this is this is a patent on the
iPhone in 2006 and I’m like looking at
my iPhone I’m like I think it’s kind of
the same this is sometimes it requires
seeing the future but you ultimately
know when you see it these are two
bridges in San Francisco they both go
into the city one is the Bay Bridge one
is of course the Golden Gate Bridge and
no matter how many times you go on the
Golden Gate Bridge you’re going to take
a picture you just can’t help it and so
when you see magic you know it it
inspires it can be aesthetic on the
outside but sometimes
you can’t see it as an entrepreneur
there actually is a definition of
failure a lot of people ask me when do
you move on when do you when do you stop
what you’re doing and say maybe this
isn’t working out and I like to say well
first you have to believe in if you keep
believing what you’re doing keep going
but there’s one other criteria if
keeping going means you are going to do
severe physical or mental damage to
yourself and you should move on yeah and
my last company I sort of got to that
point now I it was a success for me I
mean I ultimately sold it to a large
company out of Boston called Akamai but
I was at that point where I had gone
seven years and it was really hard times
and I knew that if I had kept going and
this little blip of success we started
to see if that was a mirage I knew I
would kind of go I would start to go
crazy like for real failure is when is
maybe when at least I feel like I failed
when I didn’t put everything I had into
into a problem so really it goes back to
the analogy I made at the beginning is
if you don’t put it all out there if you
don’t put everything you got into
solving a problem then that’s failure if
you get to a place where it’s easy as an
entrepreneur it’s about to get really
really hard and so what you find is with
really good entrepreneurs they’re
constantly making things difficult for
themselves and it’s pushing I like to
say you push until it hurts or you sort
of you want to be always pushing beyond
what you’re comfortable with and you’re
sweating just a little bit all the time
and and when that happens when you’re
when you’re constantly pushing beyond
what you think what you know is possible
you’re always sweating a little bit
and you’re always a little bit nervous
but that is the drug of being an
entrepreneur and so when you’re pushing
like that and you’re never really
relaxed then it always feels small and
so in many ways it feels to me the same
now as it did at the
beginning it’s still a little nervous no
look sometimes you talk to people in the
entrepreneurial world and they’re like
and I’m looking for my next big thing I
got this idea I’m kind of you know it’s
like ecommerce cross with social but
then it’s got this mobile twist and
you’re like what are you talking about
man so the best way to do this and this
is look I’m biased this is my way of
doing it but I think the best way is
fall in love with an idea right fall in
love with an idea and just go after it
and when you do that win or lose you
know get knocked down get back up
whatever happens if you put your all
into it it’s it’s a worthwhile endeavor
and you kind of get smarter every day
because what you fall in love with might
not be exactly what it needs to be to
win but start there and then the journey
becomes something worthwhile because
it’s going to be hard and if and if
you’ve got love then then it’s much
easier than if you don’t know much
easier the entrepreneur that loves what
they do going against the entrepreneur
that doesn’t who really obvious who wins
that one not even a close call now when
I was an engineer I used to think that
selling was like the super terrible
thing like I used to judge it like all
engineers do and I haven’t always been
the greatest storyteller myself I had to
sort of get up to speed a little bit
because I thought if you’re just telling
a story you look something like this guy
but we have fun when we story tell we
like to say that transportation is kind
of a boring old business can we find
ways to bring it to life can we find
give our customers who love us a reason
to tell their friends one of the first
on demand marketing stunts that we did
was on demand mariachi bands on the 5th
of May Cinco DeMayo
so you push a button and these guys show
up
and everybody in your office is like
what is happening you know in our India
team they they had this idea that they
would do on demand choppers this was
definitely a one-time event but you can
you can go to the next level in
storytelling you can go to a place where
you’re really speaking from the heart
you capture the essence of what it is
you bring and you inspire everybody who
sees it
thank you guys so much for watching I
made this video because perennial
harvest asked me to so if there’s a
famous entrepreneur that you are going
to profile next leave it down in the
comments below and I’ll see what I can
do I also love to know what the Travis
say that really resonated with you what
point really hit home the hardest for
you what did you enjoy what change or
you know difference you’re going to make
in your business or life after watching
this video leave it in the comments I’m
going to join in the discussion thank
you again for watching I believe in you
I hope you continue to believe in
yourself and whatever your one word is
I’ll see you soon
fake it till you make it I’ve heard this
from a couple entrepreneurs fake it till
you make it is okay if you fake
it till you make it that means you’re
living a lie and if you live a lie long
enough you’re going to be in pain and
you’re going to start to sleep 14 hours
a night okay because you can’t wake up
so faking it to make it is not a
long-term strategy fake it till you make
it is an insecure strategy and again
that goes back to fear if you’re afraid
go hustle it will solve your problems
but don’t fake it the way of the
entrepreneur is is actually about going
looking at the world and finding
problems it’s actually some people think
that’s a negative mindset but actually I
find it is like a it’s like it’s a
curious mindset is you’re out there
looking for problems looking for things
that aren’t the way they should be or
could be okay you got a good idea look
everybody’s got a good idea yeah you
know now the okay everybody has an idea
not everyone having a good idea but
people have good ideas look goober is a
good idea you push a button and get a
ride I don’t know if we were the first
person ever think of that idea but we
were the first person to do it and and
so you got to just go do it then you’ve
got to just get out there and go do it
so it’s easy to have the idea or
straightforward but then you’ve got to
have enough guts to go out there and try
and that’s that’s the way of the
entrepreneur
you have into it put every ounce of
energy you have on the field
fear is the disease Hustle is the
antidote what I do in a given day is I
have a set of problems that need to be
solved and I started the most important
and work my way down he’s an American
visionary and entrepreneur he co-founded
the peer-to-peer file-sharing company
swoosh and the technology company uber
he has an estimated net worth of 6.2
billion dollars
he’s Travis kalanick and here’s my take
on his top ten rules for success rule
number one is my personal favorite and
make sure to stick around all over to
the end for some special bonus clips and
as always as Travis says something that
really means helping really resonates
with you make sure to leave in the
comments and put quotes around it so
other people can be inspired as well
the champions mindset I think a lot of
people hear the word champion they think
of a famous sports star you might think
of in the US you might think of a
Michael Jordan or LeBron James going and
dunking on somebody but we think of it
differently and we think of it as well
when you get on the field put everything
you have into it put every ounce of
energy you have on the field leave
nothing on the field and to when you get
knocked down because if you’re an
entrepreneur you inevitably you will be
when you see hard times and you get
knocked down get back up and if you keep
putting everything you got into it and
you keep getting back up when you get
knocked down it’s almost impossible to
fail fear is the disease hustle is the
antidote so in my day I already sound
like an old school dude
in my day we it was just tough man you
start a company in 2001 good luck right
you can’t count on funding you can’t
count on sales you can’t count on
anything but just crazy hustle and just
grit your teeth claw your way to success
there was just no easy way to do it what
I find is a lot of the entrepreneurs
today are much smarter than we were back
in the day they’re like way smarter
you know they got blogs they know what
VCS are doing you know they know
everything that’s going on in the space
there’s a corpus of knowledge now that’s
that makes entrepreneurs today much
smarter but there’s liquidity in funding
especially on the Angels side it used to
be much harder to get an angel deal done
than a Series A deal now angel deals are
a piece of cake but what happens is I’ve
seen a number of entrepreneurs who who
don’t have that hustle and they they’re
afraid and they act out of that fear and
when you act out of that fear you make
big mistakes an example might be doing a
preemptive deal with a VC think
your friend an example might be like not
being hardcore and keeping your job an
example might be not you know a lot of
times it gets exposed through deals you
see that fear being exposed through the
deal cycle and so if you find if you’re
entrepreneur and you find yourself
afraid of something sack up okay and
start hustling hustling is the antidote
to fear go create your success my I like
to say my management style is problem
solver in chief and so what I do in a
given day is I have a set of problems
that need to be solved and I started the
most important and work my way down and
for the problems I don’t have time for
somebody else gets to solve them now if
somebody is already solving another
problem of solving a problem I don’t
need to get involved if the problem is
getting solved but you know people go
wow so your days just full of problems
I’m like yeah I’ve got a lot of problems
but but it’s sort of like how a math
professor thinks of problems right is
that think of a great math professor who
has no math problems to solve
he’s a very sad math professor and so
that’s very much how I look at it
solving problems is a you know every
problem is an opportunity for innovating
and being creative and finding something
new and that’s what I love to do and I
do it every day can’t a lot a lot of
folks think oh you’re an engineer your
analytical you can solve all the world’s
problems but it doesn’t quite work like
that there’s a lot of creativity that
goes into finding how to solve a problem
in a way that moves people in a way that
inspires and so you have to really merge
the left brain that analytical side with
the right brain was the creative side
the emotional side the heart and put
those two together this is the Babbage
machine actually the first computing
machine that existed or actually that
was designed super analytical but what
the hell are you going to do with it
all right you have to bring some
creativity to it in Albert Einstein I’ve
got a couple Albert Einstein quotes
today says creativity is intelligence
having fun so it over whether it’s
myself as the entrepreneur or really
anybody we hire we really look for that
analytical creative cross you see we had
a really interesting situation
we went there by the way weird as far as
we could tell we are totally legal white
glove legal nicest laws in the country
in terms of sedans in DC but DC taxi
Commissioner goes out there and says
ubers not legal because they charge by
time and distance and let’s just say
that was real why is charging by
distance evil I don’t understand I don’t
get it but he said look you’re charging
my time and distance you’re not allowed
well we looked at the law law says today
on a for hire vehicle designed to carry
fewer than six passengers which charges
with a service on the basis of time and
mileage like what are you talking about
is going in public forms Washington Post
etc we go the Attorney General in the
District of Columbia and that’s what he
tells us
so
when you read about the crazy stuff
we’re doing in the cities and I’ve got
to close this down because I’m – that
somebody’s going to have the hook and
they’re going to take me off here but
when you read about the crazy stuff that
we’re doing in the cities know that it
is corrupt out there know that we are
highly highly disruptive in what you
read in the papers isn’t always true and
the bottom line is that in order to be
in this business in order to be this
disruptive to what’s going on you have
to have you have to be willing to the
fight and you have to not be it you
can’t be shy so that gives you a little
bit about it basically they try to put a
floor on our prices I’ll leave it at
this one this last one here they put a
floor on our prices try to pass what
they call the uber amendment make our
prices five times out of a taxi they
rolled the amendment out July 10th
there’s a Monday at a July 9th the vote
on the bill was the tenth sorry they put
the bill out on the night that was a
Monday at 4:00 p.m. to vote on at 11:00
a.m. the next day 18 hours most of which
are going to be sleeping I wrote an
email to our consumers letting know that
they’re about to do this and by the way
the rationale was to ensure that
basically we don’t compete if a CEO of a
company told said something like this
they’d be in jail but if you corrupt
your politicians and then push those
laws down that’s totally legal anyways
we did something called life liberty and
the pursuit of Burness uber DC love is a
hashtag 18 hours later we had 50,000
original emails these weren’t robo
emails that went to City Council people
telling about to vote for it 37 thousand
tweets 104 million social media
impressions and we won and
as you might imagine there wasn’t a lot
of sleep during that time but it was so
short it maybe didn’t matter number six
make magic so I you know in a little old
school my movie tastes there’s a movie
called pulp fiction where samuel
l.jackson there’s this glowing thing in
this briefcase and you never quite see
it but everybody when they’re around it
they’re close to it their eyes get big
and they’re just they’re just excited
they just they just feel it they feel
that aura of it how do you recreate that
and the things we make is the things
entrepreneurs make how do they recreate
that well at Ober we like to say there
are four dimensions of magic one is time
if you can give people their time back
you are providing some kind of magic to
your customers if you can bring calm
into their day you are very valuable to
the folks who are using your products or
sometimes it’s just bringing a little
bit of joy and for others it’s money so
time sorry yeah time calm joy and money
are at uber the four dimensions of magic
money can be saving people money so they
get much more than what they expected or
it can be new ways to make an income
that change your life and change how you
feed your you provide for your family
and so magic often you know you kind of
know when you see it I mean this is
amazing this is this is a patent on the
iPhone in 2006 and I’m like looking at
my iPhone I’m like I think it’s kind of
the same this is sometimes it requires
seeing the future but you ultimately
know when you see it these are two
bridges in San Francisco they both go
into the city one is the Bay Bridge one
is of course the Golden Gate Bridge and
no matter how many times you go on the
Golden Gate Bridge you’re going to take
a picture you just can’t help it and so
when you see magic you know it it
inspires it can be aesthetic on the
outside but sometimes
you can’t see it as an entrepreneur
there actually is a definition of
failure a lot of people ask me when do
you move on when do you when do you stop
what you’re doing and say maybe this
isn’t working out and I like to say well
first you have to believe in if you keep
believing what you’re doing keep going
but there’s one other criteria if
keeping going means you are going to do
severe physical or mental damage to
yourself and you should move on yeah and
my last company I sort of got to that
point now I it was a success for me I
mean I ultimately sold it to a large
company out of Boston called Akamai but
I was at that point where I had gone
seven years and it was really hard times
and I knew that if I had kept going and
this little blip of success we started
to see if that was a mirage I knew I
would kind of go I would start to go
crazy like for real failure is when is
maybe when at least I feel like I failed
when I didn’t put everything I had into
into a problem so really it goes back to
the analogy I made at the beginning is
if you don’t put it all out there if you
don’t put everything you got into
solving a problem then that’s failure if
you get to a place where it’s easy as an
entrepreneur it’s about to get really
really hard and so what you find is with
really good entrepreneurs they’re
constantly making things difficult for
themselves and it’s pushing I like to
say you push until it hurts or you sort
of you want to be always pushing beyond
what you’re comfortable with and you’re
sweating just a little bit all the time
and and when that happens when you’re
when you’re constantly pushing beyond
what you think what you know is possible
you’re always sweating a little bit
and you’re always a little bit nervous
but that is the drug of being an
entrepreneur and so when you’re pushing
like that and you’re never really
relaxed then it always feels small and
so in many ways it feels to me the same
now as it did at the
beginning it’s still a little nervous no
look sometimes you talk to people in the
entrepreneurial world and they’re like
and I’m looking for my next big thing I
got this idea I’m kind of you know it’s
like ecommerce cross with social but
then it’s got this mobile twist and
you’re like what are you talking about
man so the best way to do this and this
is look I’m biased this is my way of
doing it but I think the best way is
fall in love with an idea right fall in
love with an idea and just go after it
and when you do that win or lose you
know get knocked down get back up
whatever happens if you put your all
into it it’s it’s a worthwhile endeavor
and you kind of get smarter every day
because what you fall in love with might
not be exactly what it needs to be to
win but start there and then the journey
becomes something worthwhile because
it’s going to be hard and if and if
you’ve got love then then it’s much
easier than if you don’t know much
easier the entrepreneur that loves what
they do going against the entrepreneur
that doesn’t who really obvious who wins
that one not even a close call now when
I was an engineer I used to think that
selling was like the super terrible
thing like I used to judge it like all
engineers do and I haven’t always been
the greatest storyteller myself I had to
sort of get up to speed a little bit
because I thought if you’re just telling
a story you look something like this guy
but we have fun when we story tell we
like to say that transportation is kind
of a boring old business can we find
ways to bring it to life can we find
give our customers who love us a reason
to tell their friends one of the first
on demand marketing stunts that we did
was on demand mariachi bands on the 5th
of May Cinco DeMayo
so you push a button and these guys show
up
and everybody in your office is like
what is happening you know in our India
team they they had this idea that they
would do on demand choppers this was
definitely a one-time event but you can
you can go to the next level in
storytelling you can go to a place where
you’re really speaking from the heart
you capture the essence of what it is
you bring and you inspire everybody who
sees it
thank you guys so much for watching I
made this video because perennial
harvest asked me to so if there’s a
famous entrepreneur that you are going
to profile next leave it down in the
comments below and I’ll see what I can
do I also love to know what the Travis
say that really resonated with you what
point really hit home the hardest for
you what did you enjoy what change or
you know difference you’re going to make
in your business or life after watching
this video leave it in the comments I’m
going to join in the discussion thank
you again for watching I believe in you
I hope you continue to believe in
yourself and whatever your one word is
I’ll see you soon
fake it till you make it I’ve heard this
from a couple entrepreneurs fake it till
you make it is okay if you fake
it till you make it that means you’re
living a lie and if you live a lie long
enough you’re going to be in pain and
you’re going to start to sleep 14 hours
a night okay because you can’t wake up
so faking it to make it is not a
long-term strategy fake it till you make
it is an insecure strategy and again
that goes back to fear if you’re afraid
go hustle it will solve your problems
but don’t fake it the way of the
entrepreneur is is actually about going
looking at the world and finding
problems it’s actually some people think
that’s a negative mindset but actually I
find it is like a it’s like it’s a
curious mindset is you’re out there
looking for problems looking for things
that aren’t the way they should be or
could be okay you got a good idea look
everybody’s got a good idea yeah you
know now the okay everybody has an idea
not everyone having a good idea but
people have good ideas look goober is a
good idea you push a button and get a
ride I don’t know if we were the first
person ever think of that idea but we
were the first person to do it and and
so you got to just go do it then you’ve
got to just get out there and go do it
so it’s easy to have the idea or
straightforward but then you’ve got to
have enough guts to go out there and try
and that’s that’s the way of the
entrepreneur
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