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“MASTER Your CRAFT!” – Gary Vaynerchuk (@garyvee) – #Entspresso


the problem is if you have the greatest

hammer and the greatest screwdriver and

the greatest wrench the greatest in

front of you if you don’t use them

properly you will lose right people put

too much faith in the tools when I was

in film school mark that I did not want

to be a one-and-done

I not want to be a flash in the pan I

wanted to be here for the long haul rise

and shine it’s an spresso time good

morning believe nation it’s Evan my one

word is believe and I believe in you I

believe you have an amazing gift inside

you that I want to see exploded onto the

world so grab your coffee and sip on

today’s message be good at your craft

over to you Gary Vaynerchuk the problem

is if you have the greatest hammer and

the greatest screwdriver and the

greatest wrench the greatest in front of

you if you don’t use them properly you

will lose right if there’s a nail that I

have to put in that ground but I take

the wrench and I hit it when the hammer

was right there it still comes down to

the practitioner mm-hmm and you have to

be good at your craft and you have to

love your if you don’t love sales if you

don’t love it you have no chance because

it’s so hard it’s so painful there’s so

much rejection right so those are the

things I think about

so technology’s clearly enablers you’ve

just said there that the person is

equally important and more important

right and going back to you thank you I

just apologize for jumping in but let me

make it perfectly straight if I go play

Roger Federer right now in tennis and

I’ve the greatest tennis racquet ever

made like from taken from the Mars is

new like resources right and he took a

John McEnroe 1974 tennis racquet he

would whip my ass like I’m crushing

sales people that have every sales force

every one of your competitors 37

features upgraded went to every pro

conference watching this I will beat

their ass in sales every day of the week

right your talent people put too much

faith in the

fools it’s not about the tools it’s not

about the tools that you’re using it’s

not about the suit that you’re wearing

it’s not about the car that you’re

driving it’s about you at the end of the

day it comes down to you I was asked to

do a roundup of different entrepreneurs

of what your favorite tool was to help

you build your business and they asked

me and they asked 30 other people what

is the tool that you love most that

helps drive your business forward and I

was the only one who didn’t want to give

a tool everybody listed their tools and

I was at the end of the day I was posted

at the very bottom the tools don’t

matter stop blaming the tools and tools

are important don’t get me wrong I love

using tools I think YouTube is a great

tool I think cameras are a great tool I

use tools every single day in my

business to help spread my message and

help my company grow but it’s not the

reliance on the tools this is where I

think a lot of people fall down

I had an entrepreneur friend of mine

come to me he says what tools do we use

for your calendar how do you keep track

of your to dues because she had tried

using a notebook and using Evernote and

using OneNote

and using all sorts of different tools

using her phone everything and nothing

was working you know what the problem is

not the tools the problem is you write

the tools can help you go faster but if

you don’t have the mindset if you don’t

have the ambition if you don’t have the

drive if you’re not putting in the work

then the tools will never save you and I

think people have an over reliance on

the tools and that’s my biggest problem

with it the tools can help you do that

last 20% but as 80% you it’s 80% the

hustle in the hard work to get really

good at the thing and the tool can help

you go further I see tools as like

pouring gasoline on a fire you need to

have a spark you need to have a fire to

get something going and then the tool

the gasoline can help it explode but if

you just pour gasoline on wood nothing’s

gonna happen I think the same thing

about suits and cars I think a lot of

people think you wear suit now you’re

going to be successful suit doesn’t mean

anything clothing is an expression of

self not a place where you get your self

worth somebody with no suit on could go

in and close a sale because they are who

they are they are confident they can

close that sale where somebody who’s

only deriving confidence from their suit

will never win and so yes tools are

important but stop relying on the tools

get so darn good at the thing that

you’re doing that

you cannot be ignored and then use the

tools to help you take it to the next

level now I have a special bonus clip

for you but before that I want to know

question of the day what are you

insanely good at leaving comes below I

want to find out what you have to say

thank you guys so much for watching I

believe in you I hope we continue to

believe in yourself and whatever you’re

one where it is much love enjoy the

bonus clip and I’ll see you again

tomorrow morning for another shot of

Apple and I we always used to think big

but we didn’t think as big as we made it

our whole thing was how do we stay

traveling when you’re in a ghetto or a

province you yearn to travel to see like

you’ll one day I want to go to London

one day I want to go to Cambodia see the

ruins

well what’s what do I have to do to be

able to travel over at my craft now is

writing songs and performing so you

master your craft to do something that

you wanted to do like how do I move my

mom out the projects how do I move my

entire family out the projects my uncles

cousins and nephew nieces so you master

your craft to be able to do that I came

to the the mindset when I was in film

school marked that I not want to be a

one-and-done I not want to be a flash in

the pan I wanted to be here for the long

haul

it wouldn’t encourage south the great

affair qursaya what I’m doing is doing

press was one of his last times Ron his

journals asked him you wanted a greatest

master filmmakers of all time what else

you still have to learn and Kurosawa

said I still have a universe to learn so

I was in film school yeah and that blew

my mind

the baddest ever right he’s 85 83 84 he

said he saw Sousa University to learn as

far as storytelling yeah that really hit

me like you know you really got a like

the Jazz term you got you got to stay in

the woods you guys you know and

constantly be honest perfecting your

crap and never get to the point that you

you trick yourself of thinking that you

know it all yeah

this is a life long journey you know

what distorts the to tell stories how

you craft them just be a good

storytelling and you do that by having a

body of work so it’s always been on the

body of work yeah

what struck us most about Michael when

we met him all those years ago was his

dedication to the long hours in the pool

it’s one reason why we trained seven

days a week while we train on Christmas

while training Thanksgiving 365 days a

year are many clubs that train seven

days a week so it gives you one extra

set training session every single week

where you can pick something up so I

mean I’m getting 52 more practices than

everybody else is and that’s kind of

make that little or a big difference in

the end if you had to think of one word

that’s most important to you or that

sums you Apple that would be like a

little beacon they believe nation if you

want to know what the most important one

word is for Tony Robbins Gary Vaynerchuk

Oprah Winfrey will.i.am and Howard

Schultz I have a very special secret

video for you check the description for details

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