Do it because you can’t HELP IT – Sir Paul McCartney – #Entspresso

good morning believe nation today’s
message is do it because you can’t help
it over to you sir paul mccartney what’s
your inspiration to write I mean it must
be very difficult you to have any
material ambitions yeah but it’s never
really been a material ambitions you
know I mean I remember we did used to
sit around when we were just starting
we’d started to get our glimpse of
number ones and we did sit round and
kind of think okay now we’ll write a
swimming pool yes you know let’s write a
swimming pool and I let’s write the
garage and let’s write a car to go in it
you know but that was never really the
big incentive I don’t think that’s what
made us write the songs so now that in
part of the incentive isn’t particularly
there you know because I’ve got the car
and the gardener but I don’t really
think it was ever what what I was
writing for or else I probably wouldn’t
right now if I didn’t feel like that I
saw the right cuz I can’t help it and
because it’s a bit of a hobby still for
me it’s something of that if I’m in the
mood I really like to just go and do you
know this is a message i resonate really
strong and with because i will create
things just for the sake of creating
even if I know it’s never going to get
used and I think of examples either
creating my own or creating for clients
I’m working with I look at sage as an
example you guys have seen kind of the
monthly hangouts how to do with Stephen
Kelly I’m always sending them stuff that
I know they’re never going to use even
though I secretly hope they will use
right I wanted to rename their
conference from Sage summit to something
more powerful more impactful I wanted to
create some marketing materials for them
a new campaigns that would touch people
an emotional level and I’ll sit there
for hours working on this stuff create
an entire campaigns and names for them
and send it off to them and it never
gets used and most people would think
all that really sucks why would you why
would you keep going or would you keep
doing that
and it’s not the end result that I’m
after it’s not them actually using it
that I care about that would be awesome
if they actually took one of these
things that i’ve sent them and run with
for me it’s much more I enjoy the
challenge of doing it and enjoy the
creation process I’m driving home from
taking my parents the airport and I’m
thinking about this and I just need to
get this idea out of my head and into
Photoshop and off to them or won’t be
able to sleep and I won’t be able to
function I’ll just be on my my mind all
the time and so I think too many
entrepreneurs or wannabe entrepreneurs
get started just thinking about what
that angle is going to be right I’m
making this so that i can get this and
you don’t enjoy what you’re doing enough
right you do crappy work you do work
just because it’s an opportunity you do
work is going to help you get rich quick
right that’s why you take it on and then
you don’t actually enjoy the work if you
look at entrepreneurs or the successful
ones they enjoy the process yes they may
have enjoyed the result but they enjoy
the process too I enjoy making videos
for you guys I enjoy jumping in the
comments with you I enjoy running
Toronto dance salsa right I enjoy the
stuff that I’m doing and and you should
enjoy the creation process and creep
because you just can’t help doing it you
would do it even if you weren’t getting
paid to do it because you love it so
much so the question that if you guys
today is I want to know what you just
can’t help but do that you would do even
if you weren’t getting paid for it
leaving the comments below I’m going to
join in the discussion thank you so much
for watching have an amazing day
continue to believe and i’ll see you
again tomorrow morning for another shot
events presa
nespresso give me go