
there’s a guy called ivan a gas
which is the number one in the world of jumping in
vertical
practically you put there and still
jump on a space that looks at the video
it seems impossible it seems fake because
who but how to jump like this
another thing that makes me reflect and
of the videos of this guy with all the
people who say but I owe you this
jumped of soft sand and that when
stay on the various social is the same
feeling to jump up and get up
always a little more the bar in
more on the various platforms you do not know where
skip the many places to skip any
two minutes for the inter move them from
under the long ventus feet you sometimes do
prof crazy and other times I get it wrong
and then let’s try to take a picture
so of the state of social media ad
today after the initials
important premises before leaving
number one I do not do the professor
of social media are not the expert of
social media with the web agency will perceive
I’m an entrepreneur and I share you
some lessons learn my skin here
I do my business nice quiet
I have my videos and videos just have gods
results
then each one evaluated the results there
I always like to hear someone talking
which has real numbers if the numbers
solvay recount that others are
all the theorists in my case which ones are
We have millions of people on it
facebook we are 300 and pass thousand on
instagram is on youtube where it grows
1,000 podcasts per day and more
Listened to in Italy on these it seems to me
something to understand each other every day
understand something new because it changes
all day on other platforms
instead I listened to my opinion as
the opinion of a guy at the bar that you
says maybe ronaldo pensile is so it goes
well, even if he cares so much
skills chayes I speak of here is a
use is an opinion mine is one takes it
for what the other premise that
we take this picture today
it’s October 1st 9am and 5pm based on that
that appeared up until today it seems to me
to be able to say the things I’m going to say but
the 9 18 marchetto scratches the ear o
jack dorsey almost crushes himself
pimp and radically changes all or
largely or in part what
we speak for which it is always a material
very delicate changes you turns into
continuation to today at this second
exact
I think I can tell you that facebook
above all, platform or in Italy is
the thicker one is falling vertically e
I say it with lacrimuccia belen is something else
that if we are a million tear
people on facebook a struggle to create
a community on facebook and decline in decline
decline decline that to the dramatic decline because
for a thousand reasons and the scandals stuff
you have seen the 50 90 million happening
of profiles that have plugged off the
password and there has been a decline
I have to say before that for me facebook was
the app with which I opened in the morning and
I closed the evening today maybe there are gods
whole days that not even facebook
great pity, however, we must never
become attached to the platform must
be agnostic and say
I acknowledge I give you a data for example
interesting that the facebook pages like
growth
I monitor about twenty
of facebook pages over 200 thousand fans
today they have an average growth rate
0.1 0.2 per cent instead is first
a page grew by 12 3 percent
so you went great and grew a lot
fast even when you were doing a post
organically more reach them
very quickly a lot of people
all the fake news fake is among the Russians
casotte casini have blocked all of them
these visibility trans and have
clearly impacted everyone
this means that you on facebook do not
you can grow or it will not work to
example works wonderfully side
advertising is a big database that you
you have available and that the act
advertising then use with theirs
But tools have changed a lot if one
tell me today mountains give me advice
where I would be dubious if I leave on
facebook frankly for books to say
I suggested not to leave on facebook
as a page but if anything, let’s start up
instagram which platform number two the
hot place to be cleaner
compared to facebook there are fewer people too
this is the reason when a platform
It is full of people inevitably
dirty instagram is still clean the film
it’s not that crap that’s on facebook
chapters two minutes that says just the
worst of humanity is not a thing yet
cute where more are not there anymore
only the travelers and asses of the
models start arriving also a
public more adult and then maybe ai
content of other kinds you have people
understood that it makes science post of
astronomy of business chemistry is
something valid instagram to today
all western platforms
forget what’s in asia
it’s definitely another place to stay
great growth at the beginning it was said no
the place just for kids you remember
we said all crap then when one
platform works for everyone and yes
they move links and that’s what it is
happening
two interesting things about instagram are
the stories when they say the new one
newsfeeds are the predictive stories of
zac and well I believe
instagram is the perfect example of fact
the fruition that takes place inside the
stories the feed
it is a support to the stories
paradoxically, today another thing
interesting of instagrams that are
testing will insert and ecommerce
inside instagram identical model
copied from Chinese social networks where tubelli and
navigate and is not a separate navigation
the social content with the purchase e
all together installed the same e
so that ship the opportunity
instagram problem is that it came out
kevin systrom that the founder the city o
he was the other founder and they were in one
somehow they represented in some
culture no the heart of instagram in
this point we need to see if instagram
It becomes like a facebook stuff
covered with adv and always gets dirty
the more people will then move
in brackets the problems that to facebook
today that will have instagram
it’s not that they’re problems because of them
are problems related to the fact that the
platform have a life cycle and
especially these companies not to do
useful and how they make profits
inserting various models from time to time
like the tv and so more people there is more
more people are starting to press it
less and more different platforms are born
the other place where people live and
online today at youtube youtube is
paradoxically reborn I did it
video saying youtube is dead couple of
Years ago
I confirm youtube is dead if you leave from
zero in the sense that it is saturated are too many
content quality rose one
sack waiting for what people think
it is very very difficult to get on
youtube especially if you make content of
business in fact present in Italy i
the last two years who has exploded
youtube
louis yes ok but it does not contain contents of
business and you are a plumber
the painter an accountant a
a photographer’s lawyer is a mess
sbazzare on youtube then there is for example
peter me who is not a photographer who
exploded thanks to youtube
but they are really exceptions if you leave
from scratch I do not recommend leaving on
youtube but thanks to all the messes of
facebook youtube has taken a new one
youth has taken to reborn the videos
on facebook they stopped youtube
shooting explode people continue to
go here and there on the basis also to
destiny of each platform
the other interesting thing about youtube well
this trend
of the long contents people have
interest in looking at the contents
long history is no longer true
here you have to do the video of three seconds
five seconds or the content
television you can see the interview
classic where every 20 seconds one makes you
cut here today is this
container where you can do one
long content I’m doing le
interviews I do not know an hour and people
if you’re interested in that kind of topic
is there and if you look at it maybe if it
look in blocks maybe you listen
only the audio finds the time for
look at content there is thirst and hunger for
quality content of level that
they have a different duration that is not
that television and it’s not even that
of the partner with the 35 10 quickie
seconds linkedin place if you have it
purely less than twenty years either
look instead if you’re from twenty up 25
years on
at least left your profile
suleiman place of professionals ad
today positive side of linkedin and that is
still all to explore agent today
facebook instagram youtube
much less on linkedin potentially
then the possibility could you
we begin to put contents inside of
here linkedin and to an audience of companies
of professionals and linkedin problem
that the tools they give you
exposure for those who create content
they are very poor
it seems like it is a little forgotten
platform and you say but you want to do it
evolve be the united states and more
advanced give more tools in Italy
just miss me there are now treat you
just do not treat you even there is not
no report on linkedin
I personally have 60 and passes thousand
follower I would like to deepen it of
the more I would like to push more is
an opportunity but can also flop
clamorously because today we are the
added value and low while high
value of networking and link you can
put there to get in touch with
people that if it would not be difficult
contact what else do I have a
podcast among the most listened to in Italy and
this is a negative sign because i
numbers are very low because it means
that few people still listen to little if
the wave explodes is excellent is an instrument
super however spotify google podcast e
something not the audio that always goes in
around there are a thousand reasons why not
should open a podcast and it can be
a nice opportunity I did
and went to see some time ago
on the other hand, it is still a phenomenon
let’s say little one in Italy while
abroad you do not know tim ferriss
roggan you have people who podcast instead
they are very visible very important
other Twitter platforms personally
I do not use it my opinion is that it has
taken back thanks to the world trump and thanks
to the fact that journalists around the
world being very analogical they are
moved on twitter they saw her like
a useful and easy to use platform
instrumental also to turn around news
report media news if you want
to establish relationships with the world of gods
media of journalists at one place
interesting and even there is where it is
one must see a very shrewd if
manages to do it somehow
take off, redecorate this point
twitter that was given to be lost can
its importance is his
credibility personally I’m not ad
today active immediately at the bottom we hold
amazon that everywhere it enters can destroy
I would understand earth burned around are
the second largest producer in the world today
content and spend after netflix in
absolute most of all for which amazon
to keep an eye on amazon advertising
because they should not launch theirs
stuff or buy someone for example
snappy I had predicted the explosion of
snap a few years ago exploded sise
listed on the stock exchange there is a lot of numbers
but it did not explode as expected
because why marchetto zac and vega
cloned all the features i
tuck in instagram and facebook ea
this snap point is a little stopped if
a bit incognrenito recod for example
report that no one buys
someone amazon could follow him buy
or maybe I buy apolo
then other platforms I see is in
perspective stuff on blog chain though ad
today there is not one thing to say here
this here is just the platform on
which to move is particularly
interesting but that has a place to be
monitor white witch today is a lot
videogame gaming gaming, however, to me
I personally would like to try to do
something sutich opened a channel that does not
has strong empress content is not a
case for example that youtube copies various
feature here there is social media
I’m
to be considered a bit like an ecosystem
are not of the silos in their own right is a bit
like soccer players if you ronaldo
move the juventus on all the others
teams that point must take the
countermeasures that same thing
the installer am on duty makes a move e
all the others at that point must
adapt the system changes to
continuation for another I expect a
lots of news because for example there
they are colossi type soft bank that is
putting $ 50 billion a year
of investments you did not imagine
never saw anyone coming this way
they took the majority of hoover ad
example a lot of other investments
He always saw me someone who put it
so much grain of a bang on
an economy that Cuba do not know 30 trillions
50 billion a year of wagering for
take one of these great
platforms and a half but it can be one
beautiful winning bet this
means that the new facebook no away
masi and new watertight are out there stand
sooner or later coming out or great foris
we are all moral of the story
forced to keep an eye sociate
blessed because because if an engineer
of spotify I change a variable impacts
potentially the whole market of
music or if a guy who works in
amazon decides to throw the mozzarella
like all mozzarella store
at that point impact sales market
of mozzarella all over the world is a
mad world so furious that in short
nobody can afford to ignore
which is the number one in the world of jumping in
vertical
practically you put there and still
jump on a space that looks at the video
it seems impossible it seems fake because
who but how to jump like this
another thing that makes me reflect and
of the videos of this guy with all the
people who say but I owe you this
jumped of soft sand and that when
stay on the various social is the same
feeling to jump up and get up
always a little more the bar in
more on the various platforms you do not know where
skip the many places to skip any
two minutes for the inter move them from
under the long ventus feet you sometimes do
prof crazy and other times I get it wrong
and then let’s try to take a picture
so of the state of social media ad
today after the initials
important premises before leaving
number one I do not do the professor
of social media are not the expert of
social media with the web agency will perceive
I’m an entrepreneur and I share you
some lessons learn my skin here
I do my business nice quiet
I have my videos and videos just have gods
results
then each one evaluated the results there
I always like to hear someone talking
which has real numbers if the numbers
solvay recount that others are
all the theorists in my case which ones are
We have millions of people on it
facebook we are 300 and pass thousand on
instagram is on youtube where it grows
1,000 podcasts per day and more
Listened to in Italy on these it seems to me
something to understand each other every day
understand something new because it changes
all day on other platforms
instead I listened to my opinion as
the opinion of a guy at the bar that you
says maybe ronaldo pensile is so it goes
well, even if he cares so much
skills chayes I speak of here is a
use is an opinion mine is one takes it
for what the other premise that
we take this picture today
it’s October 1st 9am and 5pm based on that
that appeared up until today it seems to me
to be able to say the things I’m going to say but
the 9 18 marchetto scratches the ear o
jack dorsey almost crushes himself
pimp and radically changes all or
largely or in part what
we speak for which it is always a material
very delicate changes you turns into
continuation to today at this second
exact
I think I can tell you that facebook
above all, platform or in Italy is
the thicker one is falling vertically e
I say it with lacrimuccia belen is something else
that if we are a million tear
people on facebook a struggle to create
a community on facebook and decline in decline
decline decline that to the dramatic decline because
for a thousand reasons and the scandals stuff
you have seen the 50 90 million happening
of profiles that have plugged off the
password and there has been a decline
I have to say before that for me facebook was
the app with which I opened in the morning and
I closed the evening today maybe there are gods
whole days that not even facebook
great pity, however, we must never
become attached to the platform must
be agnostic and say
I acknowledge I give you a data for example
interesting that the facebook pages like
growth
I monitor about twenty
of facebook pages over 200 thousand fans
today they have an average growth rate
0.1 0.2 per cent instead is first
a page grew by 12 3 percent
so you went great and grew a lot
fast even when you were doing a post
organically more reach them
very quickly a lot of people
all the fake news fake is among the Russians
casotte casini have blocked all of them
these visibility trans and have
clearly impacted everyone
this means that you on facebook do not
you can grow or it will not work to
example works wonderfully side
advertising is a big database that you
you have available and that the act
advertising then use with theirs
But tools have changed a lot if one
tell me today mountains give me advice
where I would be dubious if I leave on
facebook frankly for books to say
I suggested not to leave on facebook
as a page but if anything, let’s start up
instagram which platform number two the
hot place to be cleaner
compared to facebook there are fewer people too
this is the reason when a platform
It is full of people inevitably
dirty instagram is still clean the film
it’s not that crap that’s on facebook
chapters two minutes that says just the
worst of humanity is not a thing yet
cute where more are not there anymore
only the travelers and asses of the
models start arriving also a
public more adult and then maybe ai
content of other kinds you have people
understood that it makes science post of
astronomy of business chemistry is
something valid instagram to today
all western platforms
forget what’s in asia
it’s definitely another place to stay
great growth at the beginning it was said no
the place just for kids you remember
we said all crap then when one
platform works for everyone and yes
they move links and that’s what it is
happening
two interesting things about instagram are
the stories when they say the new one
newsfeeds are the predictive stories of
zac and well I believe
instagram is the perfect example of fact
the fruition that takes place inside the
stories the feed
it is a support to the stories
paradoxically, today another thing
interesting of instagrams that are
testing will insert and ecommerce
inside instagram identical model
copied from Chinese social networks where tubelli and
navigate and is not a separate navigation
the social content with the purchase e
all together installed the same e
so that ship the opportunity
instagram problem is that it came out
kevin systrom that the founder the city o
he was the other founder and they were in one
somehow they represented in some
culture no the heart of instagram in
this point we need to see if instagram
It becomes like a facebook stuff
covered with adv and always gets dirty
the more people will then move
in brackets the problems that to facebook
today that will have instagram
it’s not that they’re problems because of them
are problems related to the fact that the
platform have a life cycle and
especially these companies not to do
useful and how they make profits
inserting various models from time to time
like the tv and so more people there is more
more people are starting to press it
less and more different platforms are born
the other place where people live and
online today at youtube youtube is
paradoxically reborn I did it
video saying youtube is dead couple of
Years ago
I confirm youtube is dead if you leave from
zero in the sense that it is saturated are too many
content quality rose one
sack waiting for what people think
it is very very difficult to get on
youtube especially if you make content of
business in fact present in Italy i
the last two years who has exploded
youtube
louis yes ok but it does not contain contents of
business and you are a plumber
the painter an accountant a
a photographer’s lawyer is a mess
sbazzare on youtube then there is for example
peter me who is not a photographer who
exploded thanks to youtube
but they are really exceptions if you leave
from scratch I do not recommend leaving on
youtube but thanks to all the messes of
facebook youtube has taken a new one
youth has taken to reborn the videos
on facebook they stopped youtube
shooting explode people continue to
go here and there on the basis also to
destiny of each platform
the other interesting thing about youtube well
this trend
of the long contents people have
interest in looking at the contents
long history is no longer true
here you have to do the video of three seconds
five seconds or the content
television you can see the interview
classic where every 20 seconds one makes you
cut here today is this
container where you can do one
long content I’m doing le
interviews I do not know an hour and people
if you’re interested in that kind of topic
is there and if you look at it maybe if it
look in blocks maybe you listen
only the audio finds the time for
look at content there is thirst and hunger for
quality content of level that
they have a different duration that is not
that television and it’s not even that
of the partner with the 35 10 quickie
seconds linkedin place if you have it
purely less than twenty years either
look instead if you’re from twenty up 25
years on
at least left your profile
suleiman place of professionals ad
today positive side of linkedin and that is
still all to explore agent today
facebook instagram youtube
much less on linkedin potentially
then the possibility could you
we begin to put contents inside of
here linkedin and to an audience of companies
of professionals and linkedin problem
that the tools they give you
exposure for those who create content
they are very poor
it seems like it is a little forgotten
platform and you say but you want to do it
evolve be the united states and more
advanced give more tools in Italy
just miss me there are now treat you
just do not treat you even there is not
no report on linkedin
I personally have 60 and passes thousand
follower I would like to deepen it of
the more I would like to push more is
an opportunity but can also flop
clamorously because today we are the
added value and low while high
value of networking and link you can
put there to get in touch with
people that if it would not be difficult
contact what else do I have a
podcast among the most listened to in Italy and
this is a negative sign because i
numbers are very low because it means
that few people still listen to little if
the wave explodes is excellent is an instrument
super however spotify google podcast e
something not the audio that always goes in
around there are a thousand reasons why not
should open a podcast and it can be
a nice opportunity I did
and went to see some time ago
on the other hand, it is still a phenomenon
let’s say little one in Italy while
abroad you do not know tim ferriss
roggan you have people who podcast instead
they are very visible very important
other Twitter platforms personally
I do not use it my opinion is that it has
taken back thanks to the world trump and thanks
to the fact that journalists around the
world being very analogical they are
moved on twitter they saw her like
a useful and easy to use platform
instrumental also to turn around news
report media news if you want
to establish relationships with the world of gods
media of journalists at one place
interesting and even there is where it is
one must see a very shrewd if
manages to do it somehow
take off, redecorate this point
twitter that was given to be lost can
its importance is his
credibility personally I’m not ad
today active immediately at the bottom we hold
amazon that everywhere it enters can destroy
I would understand earth burned around are
the second largest producer in the world today
content and spend after netflix in
absolute most of all for which amazon
to keep an eye on amazon advertising
because they should not launch theirs
stuff or buy someone for example
snappy I had predicted the explosion of
snap a few years ago exploded sise
listed on the stock exchange there is a lot of numbers
but it did not explode as expected
because why marchetto zac and vega
cloned all the features i
tuck in instagram and facebook ea
this snap point is a little stopped if
a bit incognrenito recod for example
report that no one buys
someone amazon could follow him buy
or maybe I buy apolo
then other platforms I see is in
perspective stuff on blog chain though ad
today there is not one thing to say here
this here is just the platform on
which to move is particularly
interesting but that has a place to be
monitor white witch today is a lot
videogame gaming gaming, however, to me
I personally would like to try to do
something sutich opened a channel that does not
has strong empress content is not a
case for example that youtube copies various
feature here there is social media
I’m
to be considered a bit like an ecosystem
are not of the silos in their own right is a bit
like soccer players if you ronaldo
move the juventus on all the others
teams that point must take the
countermeasures that same thing
the installer am on duty makes a move e
all the others at that point must
adapt the system changes to
continuation for another I expect a
lots of news because for example there
they are colossi type soft bank that is
putting $ 50 billion a year
of investments you did not imagine
never saw anyone coming this way
they took the majority of hoover ad
example a lot of other investments
He always saw me someone who put it
so much grain of a bang on
an economy that Cuba do not know 30 trillions
50 billion a year of wagering for
take one of these great
platforms and a half but it can be one
beautiful winning bet this
means that the new facebook no away
masi and new watertight are out there stand
sooner or later coming out or great foris
we are all moral of the story
forced to keep an eye sociate
blessed because because if an engineer
of spotify I change a variable impacts
potentially the whole market of
music or if a guy who works in
amazon decides to throw the mozzarella
like all mozzarella store
at that point impact sales market
of mozzarella all over the world is a
mad world so furious that in short
nobody can afford to ignore
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